unit 1 - the economy

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Our Lady of the Loneliness School, Cantillana (Seville) Year 6

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Page 1: Unit 1 - The economy

Our Lady of the Loneliness School, Cantillana (Seville) Year 6

Page 2: Unit 1 - The economy
Page 3: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

Page 4: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

Page 5: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

Page 6: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

Page 7: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

SPEAKING. Give 2 products or services to cover the needs of

these people. Later, give 2 products/services for their wants:

Page 8: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

SPEAKING. Give 2 products or services to cover the needs of

these people. Later, give 2 products/services for their wants:

4-year-old children

Page 9: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

SPEAKING. Give 2 products or services to cover the needs of

these people. Later, give 2 products/services for their wants:

4-year-old children man in a desert

Page 10: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

SPEAKING. Give 2 products or services to cover the needs of

these people. Later, give 2 products/services for their wants:

4-year-old children pregnant women man in a desert

Page 11: Unit 1 - The economy

1 We all have needs and wants.

Everybody has their own needs and wants depending on their

age, health, location, occupation, etc.

All the products and services required to cover our needs and

wants are part of the economy.

SPEAKING. Give 2 products or services to cover the needs of

these people. Later, give 2 products/services for their wants:

4-year-old children pregnant women man in a desert

Yeah!

Page 12: Unit 1 - The economy

1 There are 3 important elements in the economy:

Page 13: Unit 1 - The economy

1 There are 3 important elements in the economy:

Page 14: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION

Page 15: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION

Page 16: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

Page 17: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

Page 18: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

clap if they belong

to production.

Page 19: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

clap if they belong

to production.

tap your feet if they

belong to

distribution.

Page 20: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

clap if they belong

to production.

whistle if they

belong to

consumption.

tap your feet if they

belong to

distribution.

Page 21: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

clap if they belong

to production.

whistle if they

belong to

consumption.

tap your feet if they

belong to

distribution.

Freeze the

image!

TEACHER

Page 22: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

clap if they belong

to production.

whistle if they

belong to

consumption.

tap your feet if they

belong to

distribution.

- Purchases. (C)

- A company makes

yogurts. (P)

- A company sells

yogurts to

Mercadona (D).

- You buy a yogurt in

Mercadona. (C)

- You make 20 T-shirts

in your company. (P)

- Your company has a

purchase of 40

books. (D)

Page 23: Unit 1 - The economy

1 There are 3 important elements in the economy:

PRODUCTION DISTRIBUTION CONSUMPTION

LISTENING. Listen to some actions and…

clap if they belong

to production.

whistle if they

belong to

consumption.

tap your feet if they

belong to

distribution.

Economy

sounds

like music.

Page 24: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

Page 25: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

Page 26: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

Page 27: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

Page 28: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

Page 29: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

Page 30: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

WRITING. Think and write the resources needed in your school:

Page 31: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

WRITING. Think and write the resources needed in your school:

Human resources:

Page 32: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

WRITING. Think and write the resources needed in your school:

Human resources:

Material resources:

Page 33: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

WRITING. Think and write the resources needed in your school:

Human resources:

Material resources:

Financial resources:

Page 34: Unit 1 - The economy

1 Companies are organizations that provide products or services in

exchange for a profit, but some companies focus on social good.

Companies need different resources:

- Human resources: People who work in companies.

- Material resources: They are necessary to produce or

distribute a product or service: raw materials, tools, machinery,

vehicles, energy, technology, etc.

- Financial resources: The necessary money.

WRITING. Think and write the resources needed in your school:

Human resources:

Material resources:

Financial resources:

There are a

lot of

resources!

Page 35: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 36: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 37: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 38: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 39: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 40: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 41: Unit 1 - The economy

summary

ECONOMY

Products and services

to cover our needs and wants

ELEMENTS OF THE ECONOMY

Production

Distribution

Consumption

COMPANIES

Organizations that provide products or

services to cover our needs and wants

RESOURCES

HUMAN

MATERIAL

FINANCIAL

Page 42: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

Page 43: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

Page 44: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

Page 45: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

Page 46: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

Page 47: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

Page 48: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

LISTENING. Listen and complete this chart in your notebook.

Page 49: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

LISTENING. Listen and complete this chart in your notebook.

Primary sector Secondary sector Tertiary sector

Page 50: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

LISTENING. Listen and complete this chart in your notebook.

Primary sector Secondary sector Tertiary sector

Freeze the

image!

TEACHER

Page 51: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

LISTENING. Listen and complete this chart in your notebook.

Primary sector Secondary sector Tertiary sector

Fishing Car factory Library

Farming Paper factory Hospital

Agriculture Clothes factory Post office

Page 52: Unit 1 - The economy

1 There are many types of companies.

Companies can belong to different economic sectors:

- Primary sector: They obtain resources from nature, for example,

agriculture companies.

- Secondary sector: They transform raw materials into products, for

example, a furniture business.

- Tertiary sector. They provide services, for example, a dentist’s office,

a shop, a bus, etc.

LISTENING. Listen and complete this chart in your notebook.

Primary sector Secondary sector Tertiary sector

Fishing Car factory Library

Farming Paper factory Hospital

Agriculture Clothes factory Post office

My school

belongs to

the Tertiary

sector!

Page 53: Unit 1 - The economy

1 Companies can be different sizes:

Page 54: Unit 1 - The economy

1 Companies can be different sizes:

Page 55: Unit 1 - The economy

1 Companies can be different sizes:

Small companies: from 1 to 50 workers.

Page 56: Unit 1 - The economy

1 Companies can be different sizes:

Small companies: from 1 to 50 workers. Medium companies: from 50 to 250

workers.

Page 57: Unit 1 - The economy

1 Companies can be different sizes:

Small companies: from 1 to 50 workers. Medium companies: from 50 to 250

workers.

Large companies: more

than 250 workers.

Page 58: Unit 1 - The economy

1 A company is like a giant puzzle made up of different pieces. All

the pieces are important and necessary. These pieces are called

departments, and they each have a different function.

Page 59: Unit 1 - The economy

1 A company is like a giant puzzle made up of different pieces. All

the pieces are important and necessary. These pieces are called

departments, and they each have a different function.

Page 60: Unit 1 - The economy

1 A company is like a giant puzzle made up of different pieces. All

the pieces are important and necessary. These pieces are called

departments, and they each have a different function.

Page 61: Unit 1 - The economy

1 A company is like a giant puzzle made up of different pieces. All

the pieces are important and necessary. These pieces are called

departments, and they each have a different function.

purchases production human

resources

marketing Accounts management

Page 62: Unit 1 - The economy

1 A company is like a giant puzzle made up of different pieces. All

the pieces are important and necessary. These pieces are called

departments, and they each have a different function.

purchases production human

resources

marketing Accounts management

SPEAKING.

Who is the most

appropriate

person for each

department in

your group?

Explain.

Page 63: Unit 1 - The economy

1 A company is like a giant puzzle made up of different pieces. All

the pieces are important and necessary. These pieces are called

departments, and they each have a different function.

purchases production human

resources

marketing Accounts management

SPEAKING.

Who is the most

appropriate

person for each

department in

your group?

Explain. I can work in

the

management

department

because I can

coordinate all

the

departments.

Page 64: Unit 1 - The economy

summary

ECONOMIC SECTORS

PRIMARY SECTOR obtain resources from nature

SECONDARY SECTOR transform raw materials into

products

TERTIARY SECTOR provide services

COMPANIES ORGANIZATION

PURCHASES PRODUCTION

HUMAN RESOURCES

MARKETING

ACCOUNTS

MANAGEMENT

Page 65: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

Page 66: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

Page 67: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

Page 68: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

Page 69: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

LISTENING & SPEAKING. Watch these adverts and say if they

persuade, educate, inform or give a recommendation.

Page 70: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

LISTENING & SPEAKING. Watch these adverts and say if they

persuade, educate, inform or give a recommendation.

Page 71: Unit 1 - The economy

2 Every day we are exposed to lots of adverts on TV, radio or the

Internet.

Advertising is a way to give information to the public about

products or services.

Most adverts try to persuade us to buy a product or service.

However, some adverts educate, inform or give

recommendations.

LISTENING & SPEAKING. Watch these adverts and say if they

persuade, educate, inform or give a recommendation.

Adverts

are

cool!

Page 72: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

Page 73: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

Page 74: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

Page 75: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

Page 76: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

Page 77: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

Page 78: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

WRITING. Think and write a slogan for one of these inventions

that uses repetition, exaggeration, association or promotion.

Page 79: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

WRITING. Think and write a slogan for one of these inventions

that uses repetition, exaggeration, association or promotion.

Food

cooler

Tissue

paper

hat

Page 80: Unit 1 - The economy

2 To create interest in a product, advertising experts use different

techniques:

- Repetition. This makes the product or service familiar to clients.

- Exaggeration. This exaggerates the benefits of a product or

service.

- Association. This associates a product with a famous person, a

popular song or even an emotion.

- Promotions. This offers us discounts, prizes or gifts.

WRITING. Think and write a slogan for one of these inventions

that uses repetition, exaggeration, association or promotion.

Food

cooler

Tissue

paper

hat

Crazy

inventions!

Page 81: Unit 1 - The economy

2 CONSUMER PROTECTION

Are the things we hear in adverts always true?

Advertising aims to influence consumer behaviour and persuade

consumers to buy products or services.

Sometimes, adverts exaggerate the characteristics of a product

or make a product look different from real life.

For this reason, there are associations who work to protect

consumers from false advertising.

Page 82: Unit 1 - The economy

2

Page 83: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 84: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 85: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 86: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 87: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 88: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 89: Unit 1 - The economy

- An advertising campaign is a series of actions that aim to

generate interest and demand for a particular product or service.

- Advertising campaigns are created by companies or institutions

through their marketing department or independent marketing

agencies.

- They want to reach a target audience (group of people who

may be most interested in the product or service).

- These campaigns aim to deliver a meaningful and inspirational

message about a product or service, and convince people to buy

it.

- The message normally includes a slogan. This is usually a

simple, memorable statement that represents the product or

service.

- Advertising campaigns can use different types of media:

Print media: newspapers, magazines, banners, posters...

Electronic media. TV, radio, the Internet, emails, etc.

2

Page 90: Unit 1 - The economy

summary

ADVERTISING

It gives information about a product or service.

Adverts try to

Persuade Educate

Inform

Give recommendation

Advertising techniques

Repetition

Exaggeration

Association

Promotions

Media

Print

Electronic

Page 91: Unit 1 - The economy

3 A long time ago, money didn’t exist. People used an exchange

system called barter.

But people didn’t always have things to use in barters, so it was

difficult to calculate the value of different things. In time, barter

was replaced by money.

Page 92: Unit 1 - The economy

3 A long time ago, money didn’t exist. People used an exchange

system called barter.

But people didn’t always have things to use in barters, so it was

difficult to calculate the value of different things. In time, barter

was replaced by money.

Page 93: Unit 1 - The economy

3 A long time ago, money didn’t exist. People used an exchange

system called barter.

But people didn’t always have things to use in barters, so it was

difficult to calculate the value of different things. In time, barter

was replaced by money.

Page 94: Unit 1 - The economy

3 A long time ago, money didn’t exist. People used an exchange

system called barter.

But people didn’t always have things to use in barters, so it was

difficult to calculate the value of different things. In time, barter

was replaced by money.

SPEAKING. In groups, offer a real object to another group in

exchange for something (barter). Try to calculate the real

value.

Page 95: Unit 1 - The economy

3 A long time ago, money didn’t exist. People used an exchange

system called barter.

But people didn’t always have things to use in barters, so it was

difficult to calculate the value of different things. In time, barter

was replaced by money.

SPEAKING. In groups, offer a real object to another group in

exchange for something (barter). Try to calculate the real

value.

Page 96: Unit 1 - The economy

3 A long time ago, money didn’t exist. People used an exchange

system called barter.

But people didn’t always have things to use in barters, so it was

difficult to calculate the value of different things. In time, barter

was replaced by money.

SPEAKING. In groups, offer a real object to another group in

exchange for something (barter). Try to calculate the real

value.

I’d give you one pencil case in

exchange for your school bag.

No way! I’d give you 4 rubbers in

exchange for your pencil case.

Page 97: Unit 1 - The economy

3 Money is a means of payment that is accepted by buyers and

sellers. Money makes it easier to exchange products or services.

Methods of payment:

Money obtained from paid work or the sale of products or

services is called income.

Page 98: Unit 1 - The economy

3 Money is a means of payment that is accepted by buyers and

sellers. Money makes it easier to exchange products or services.

Methods of payment:

Money obtained from paid work or the sale of products or

services is called income.

Page 99: Unit 1 - The economy

3 Money is a means of payment that is accepted by buyers and

sellers. Money makes it easier to exchange products or services.

Methods of payment:

Money obtained from paid work or the sale of products or

services is called income.

Page 100: Unit 1 - The economy

3 Money is a means of payment that is accepted by buyers and

sellers. Money makes it easier to exchange products or services.

Methods of payment:

Money obtained from paid work or the sale of products or

services is called income.

Page 101: Unit 1 - The economy

3 Your income can be spent, saved or invested.

To decide what to do with your income, it is a good idea to

make a budget.

Page 102: Unit 1 - The economy

3 Your income can be spent, saved or invested.

To decide what to do with your income, it is a good idea to

make a budget.

Page 103: Unit 1 - The economy

3 Your income can be spent, saved or invested.

To decide what to do with your income, it is a good idea to

make a budget.

Page 104: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

Page 105: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

Page 106: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

Page 107: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

LISTENING, SPEAKING, READING & WRITING.

In groups, calculate Trail’s savings after 12 months and decide

what is she going to use her savings for.

Page 108: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

LISTENING, SPEAKING, READING & WRITING.

In groups, calculate Trail’s savings after 12 months and decide

what is she going to use her savings for.

INCOME

€1,200

EXPENSES EVERY MONTH

ELECTRIC-ITY

WATER SUPER-MARKET

PHONE INTERNET OTHER WANTS

€90 €25 €250 €50 €30 €300

Page 109: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

LISTENING, SPEAKING, READING & WRITING.

In groups, calculate Trail’s savings after 12 months and decide

what is she going to use her savings for.

INCOME

€1,200

EXPENSES EVERY MONTH

ELECTRIC-ITY

WATER SUPER-MARKET

PHONE INTERNET OTHER WANTS

€90 €25 €250 €50 €30 €300

TOTAL EXPENSES

€745 PER MONTH

SAVINGS IN 12 MONTHS

1200 – 745 = 455 455 X 12 = €5,460

Page 110: Unit 1 - The economy

3 Many people choose to keep some of their income to pay their

needs or wants in the future. This money is called our savings.

Generally, people keep their savings in a bank account.

When we deposit our money in a bank, it lends our money to

companies or individuals.

LISTENING, SPEAKING, READING & WRITING.

In groups, calculate Trail’s savings after 12 months and decide

what is she going to use her savings for.

GIVE ME THE MONEY!

NEVER!

Page 111: Unit 1 - The economy

3 INVESTMENTS

When we invest our money, we use it to make a profit.

There are many different types of investments, such as buying

stocks, buying houses, or opening a business. People who invest

their money are called investors.

Sometimes, investments are risky. When we invest our money, it

is possible to make a profit, to make NO money, or to LOSE our

money.

Page 112: Unit 1 - The economy

3 INVESTMENTS

When we invest our money, we use it to make a profit.

There are many different types of investments, such as buying

stocks, buying houses, or opening a business. People who invest

their money are called investors.

Sometimes, investments are risky. When we invest our money, it

is possible to make a profit, to make NO money, or to LOSE our

money.

Page 113: Unit 1 - The economy

3 INVESTMENTS

When we invest our money, we use it to make a profit.

There are many different types of investments, such as buying

stocks, buying houses, or opening a business. People who invest

their money are called investors.

Sometimes, investments are risky. When we invest our money, it

is possible to make a profit, to make NO money, or to LOSE our

money.

Page 114: Unit 1 - The economy

3 INVESTMENTS

When we invest our money, we use it to make a profit.

There are many different types of investments, such as buying

stocks, buying houses, or opening a business. People who invest

their money are called investors.

Sometimes, investments are risky. When we invest our money, it

is possible to make a profit, to make NO money, or to LOSE our

money.

Page 115: Unit 1 - The economy

3 INVESTMENTS

When we invest our money, we use it to make a profit.

There are many different types of investments, such as buying

stocks, buying houses, or opening a business. People who invest

their money are called investors.

Sometimes, investments are risky. When we invest our money, it

is possible to make a profit, to make NO money, or to LOSE our

money.

Page 116: Unit 1 - The economy

3 INVESTMENTS

When we invest our money, we use it to make a profit.

There are many different types of investments, such as buying

stocks, buying houses, or opening a business. People who invest

their money are called investors.

Sometimes, investments are risky. When we invest our money, it

is possible to make a profit, to make NO money, or to LOSE our

money.

LISTENING &SPEAKING. Choose something to invest in and

explain to your mates why yours is the best investment.

I agree because

I love potatoes!

I think we should invest on a potatoes

company because everybody loves potatoes.

I don’t agree because

I prefer tomatoes.

Page 117: Unit 1 - The economy

summary

MONEY, SAVINGS AND INVESTMENTS

MONEY

Methods of payment

Cash Credit card Debit card

Electronic payment

Budget We need to calculate our income and expenses.

SAVINGS They are normally kept in banks.

INVESTMENTS You can

Make a profit

Make NO money

Lose your money

Page 118: Unit 1 - The economy

Our Lady of the Loneliness School, Cantillana (Seville) Year 6

Page 119: Unit 1 - The economy

Our Lady of the Loneliness School, Cantillana (Seville) Year 6