unit 6 fmp: wrm amy visual range plan
TRANSCRIPT
WRM AMYAUTUMN/ WINTER 2015
VISUAL RANGE PLAN
• 1 WRM AMY: THEME BOARD
• 2 WGSN: KEY STYLES REPORT
• 3 DESIGNER INFLUENCE: CHRISTOPHER KANE, ALEXANDER WANG
• 4 BRAND INFLUENCE: FRANKIE’S BIKINI, TRIANGL SWIMWEAR
• 5 CONCEPT: MARVEL: THE FANTASIC FOUR COMIC (VOL 48)
• 6 CUSTOMER PROFILE THEME BOARD
• 7 WRM AMY AUTUMN WINTER 2015: RANGE
• 8 PRODUCTION: WRM AMY ‘THERMHEROSUIT’ ONESIE
• 9 PRODUCTION: WRM AMY ‘THERMOTUBE’ DRESS
• 10 WRM AMY BRANDING: - LOGO
• 11 WRM AMY POS: SWING TAG, POSTAL BAG
• 12 WRM AMY SOCIAL NETWORKING PLATFORMS
WRM AMYVISUAL RANGE PLAN: CONTENTS
WRM AMYBRAND THEME BOARD
**
WRM AMYAUTUMN / WINTER 2015 KEY STYLES
CONTRAST BINDING
CONTRAST TRIM
LINEAR EMBELLISHM
ENT
** SOURCE: WGSN
WRM AMYRUNWAY INFLUENCE: CHRISTOPHER KANE,
ALEXANDER WANG
WRM AMYBRAND INFLUENCES: FRANKIES BIKINI, TRIANGL
WRM AMYTHE FANTASTIC FOUR VOLUME: 48
WRM AMYPROFILE: CUSTOMER THEME BOARD
WRM AMYAUTUMN / WINTER 2015 RANGE
WRM AMYWRM AMY ‘THERMHEROSUIT’: RRP £75.00
WRM AMYWRM AMY ‘THERMOTUBE’: RRP £55.00
WRM AMYBRANDING: LOGO
WRM AMYAUTUMN / WINTER 2015 POINT OF SALE
WRM AMY SOCIAL NETWORK PLATFORMS: