2 0 1 1 A N N U A L R E P O R T 1

THE GPS FOR LIFE’S HIGHWAY

UNITED WAY OF GREATER KINGSPORT2011 ANNUAL REPORT

LIVEUNITED

United Way ofGreater Kingsport

GPS: GIVING PEOPLE SUPPORTHelping Children and Youth Succeed

Promoting Self-Suffi ciency

Ensuring Safety and Stability

Supporting Aging with Choices

2 U N I T E D W A Y O F G R E A T E R K I N G S P O R T2 U N I T E D W A Y O F G R E A T E R K I N G S P O R T

Setting the CourseMonty McLaurin2011 Campaign ChairThanks to the

generosity of the

citizens, businesses,

and industries that

support United Way

of Greater Kingsport,

many lives are being

enriched every day.

We knew going in

that the increase of 3.6% or $125,000 over

last year’s goal would be a challenge. We

also knew the need is great. Many who

had never had to ask for help were � nding

themselves on the receiving end for the

� rst time. Once again the community

showed a tremendous caring spirit and

stepped up to the plate to make sure that

health and human service needs were

met and families were on the road to self-

suf� ciency again.

Together, we exceeded the goal of

$3,625,000 by more than $150,000,

bringing the grand total to more than

$4 million when gift in-kind resources

of $228,000 are added. Your donation is

the lifeblood of the organization—the

means by which United Way provides the

services that improve lives.

Thank you for your contribution and

for your commitment to LIVE UNITED, to

GIVE, ADVOCATE, and VOLUNTEER.

Etta ClarkPresident, 2011 Board of Directors I was raised in a family that values

community service. The United Way

of Greater Kingsport has been a great

organization for me, and my involvement

has provided me a greater understanding

of the needs in our community. This

year’s theme, “The GPS for Life’s

Highway” highlighted the four focus

areas championed by

our vision councils:

Helping Children

and Youth Succeed,

Promoting Self-

Suf� ciency, Ensuring

Safety and Stability,

and Supporting Aging

with Choices. Each

quarter, our board of directors would

travel down life’s highway, � nding out

how our United Way agencies provide

roadside assistance for emergencies or

accidents on life’s journey. Our United

Way acted as a GPS, “Giving People

Support” for our community’s journey.

It is the commitment and support from

our community that make us successful.

This year was a true example of that giving

spirit of the greater Kingsport community.

The campaign raised more than $4 million

to support programs and initiatives.

Through United Way’s efforts, a hand

can be extended to one, which in turn will

elevate the position of all. I don’t think

there is a better way to give back!

Danelle GlasscockExecutive DirectorA look back in the rear view mirror of the

United Way of Greater Kingsport shows

that we came a long way in 2011. There

are many highlights that stand out in my

mind. This annual report will showcase

the highlights of the year much like

family photos are placed in a scrapbook at

the end of a memorable trip.

We hope you enjoy our re� ection of the

journey. The road trip is always enhanced

by great fellow travelers. Our board,

committee and vision council volunteers

set a wonderful example as we traveled

life’s highway together. Our campaign

cabinet led us onto a higher road than

we had ever traveled.

The agencies, fueled

with United Way

dollars, also had a

great year doing the

hands-on work in our

community.

Re� ecting back also

makes me look ahead.

This organization has made great strides

in the past towards the land of improved

lives; I’m convinced United Way of Greater

Kingsport is poised now, better than ever,

to pave the road for an even more positive

future. Thank you for being a part of our

past, and I invite you to continue to be a

part of our future of improving lives in the

Greater Kingsport area.

33

The Path ForwardHelping Children and Youth Succeed• Big Brothers Big Sisters of East Tennessee, Community-Based

& Site-Based Mentoring Program

• Boy Scouts of America, Sequoyah Council, Youth

Development Program

• Boys and Girls Club of Greater Kingsport, Licensed

Childcare Program, Building Successful Adults Program

& Satellite Programs

• Girl Scout Council of the Southern Appalachians, Youth

Development Program & Outdoor Education Program

• Girls Inc., Core Program & Outreach Program

• Holston Children & Youth Services (Frontier Health), Student

Assistance Program

• Kingsport Child Development Center, Sliding Fee Scale/Income

Based Childcare Program

• Small Miracles Therapeutic Equestrian Center, Scholarship

Program for Therapeutic Equine-Assisted Activities (TEAA) &

Scholarship Program for Equine-Assisted Learning Positive

Youth Development (EAL-PYD)

Promoting Self-Suf� ciency• Frontier Industries Vocational and Development

Services Program

• John R. Hay House, Brown Annex & Hosanna House

• Hope House, Fresh Start & Restart Programs

• Literacy Council of Kingsport, Tutoring Program

Ensuring Safety and Stability• 211–CONTACT CONCERN of Northeast Tennessee

• American Red Cross of Northeast Tennessee, Emergency

Services Program, Community and Social Services Program &

Health and Safety Services Program

• Bloomingdale Volunteer Fire Department, Medical

First Responder Program

• CASA for Kids, Court Appointed Special Advocates Program

• Children’s Advocacy Center of Sullivan County, Counseling

Program & Prevention Program

• Friends in Need Health Center, Dental Services Program

& Medical Services Program

• Holston Counseling (Frontier Health), Substance Abuse

Counseling Program & Crisis Response Services Program

• Kingsport Lifesaving Crew, Emergency Medical,

Rescue and Extrication Program

• Legal Aid of East Tennessee, Kingsport Domestic Violence

Legal Assistance Program

• Link House, a program of Frontier Health

• Mountain Region Speech & Hearing Center, Speech-Language

Scholarship Program

• Safe House, a program of Frontier Health

• Salvation Army, Social Services Program & Emergency

Shelter Program

Supporting Aging with Choices• First Tennessee Human Resource Agency, Personal Support

Services Program

• Meals on Wheels of Kingsport, Meals

on Wheels Program

• Shepherd Center of

Kingsport, Assistance to

Older Adults Program

Donor Designations toCommunity Chestsand Other United Ways

Baileyton Community Chest

Blountville Community Chest

Fall Branch Community Chest

Gray Community Chest

Greater Indian SpringsCommunity Chest

Greater West Carter’sValley Community Chest

Mount Carmel Community Chest

Piney Flats Community Chest, Inc.

Sullivan South Area Community Chest

Sulphur Springs Community Chest

United Fund of Bluff City, Inc.

United Way of Bristol TN-VA Inc.

United Way of Elizabethtonand Carter County

United Way of Greene County

United Way of Hawkins County, Inc.

United Way ofMountain City-Johnson County

United Way of Southwest VA, Inc.

United Way of Unicoi County

United Way of Washington County, TN

United Way of Russelland Washington Counties, Inc.

Thumbs-up for Kingsport Child

Development Center!

4 U N I T E D W A Y O F G R E A T E R K I N G S P O R T

Our JourneyCommunity Impact InitiativesUnited Way of Greater Kingsport (UWGK)

is engaged in supporting community

impact initiatives that target speci� c

identi� ed needs in our four focus areas:

Helping Children and Youth Succeed,

Promoting Self-Suf� ciency, Ensuring

Safety and Stability and Supporting Aging

with Choices. Evaluated by experienced

community volunteers, initiatives are

screened for their ability to bring about

positive, sustainable change to the

underlying cause of a problem.

In 2011, the Harvest of Hope: Growing

with Kingsport community garden

project sprouted from the efforts of

the UWGK’s Safety and Stability Vision

Council and their Food Security Initiative

subcommittee. With a goal to combat

hunger in Kingsport, community

partners—including UWGK, First

Presbyterian Church, AARP, the City of

the Kingsport and the Master Gardeners

of Northeast Tennessee—developed 24

raised beds, some of which were handicap

accessible and child-friendly. Eagle Scout

Zach Espeland constructed benches in

and around the garden area. Produce

from the garden was used by Kingsport’s

Kitchen of Hope, Salvation Army and

Interfaith Hospitality Network.

United Way’s Helping Children and

Youth Succeed Vision Council

continued to support Kingsport

City School’s Family Resource

Center (FRC) program. This

initiative strives to impact

young people’s lives positively

by eliminating common barriers

to academic achievement,

meeting basic needs and

making sure all children have equal

opportunities to succeed. With UWGK

grant funds, the FRC was able to employ

two additional part-time staff who

will work to further reduce expulsions,

suspensions, and referrals to alternative

school by 3% and increase daily

school attendance by 5%.

UWGK also explored solutions

to other identi� ed community

needs including homelessness,

adult dental care, networking and

collaboration opportunities, and

identifying and expanding services

for our aging population.

In 2011, the Harvest of Hope

Community Garden provided fresh

produce to the hungry and homeless

in Kingsport. This collaborative project

was an initiative of the Ensuring

Safety and Stability Vision Council’s

Food Security Initiative Team.

In 2011, the UWGK produced a new campaign

video featuring success stories of recipients of

program services such as the community garden.

This video is available for viewing at

www.youtube.com/user/UWAYKPT.

Harvest of Hope community garden’s harvest represents cooperation and teamwork at its best.

52 0 1 1 A N N U A L R E P O R T

Astonishing, Amazing, Powerful: Volunteers The time and talents volunteers

donated to the United Way and

member agencies in 2011 are

invaluable and immeasurable.

During the 2011 Week of

Caring, an estimated 900

volunteers completed more

than 60 community service

projects, ranging from maintenance and building repairs to

educational activities with youth. For the � rst time, public

service projects were also completed in partnership with the

city of Kingsport, including clean up at parks and playgrounds.

One of the most active volunteer sites was Small Miracles

Therapeutic Equestrian Center, where more than 100 volunteers

painted fences, constructed a new watering shed and installed

electrical lines. Volunteers worked tirelessly from seed to sprout

at the Harvest of Hope community garden, making it a truly

successful example of collaborative partnerships. In addition,

UWGK’s Young Leaders Society (below) contributed 191 volunteer

hours at � ve projects during the year.

Major Highlights for 2011

Funding Impact• Allocated $2.15M to member agency programs and community initiatives• Distributed approximately $945,184 to area Community Chests and United Ways• Convened Emergency Food and Shelter Local Board to allocate $59,319 for

emergency food, shelter, rent/mortgage, and utility assistance in Sullivan County

Resources• Increased campaign goal over previous year’s goal by 3.6% or $125,000 for

a goal of $3.625M• Met and exceeded campaign goal, raising $3.788M, including $228,632

in gift-in-kind media services for a new record of $4.016M raised• Produced new campaign video featuring success stories of recipients of program

services and volunteer engagement. See the video by visitinghttp://www.youtube.com/user/UWAYKPT

• Continued to grow Young Leaders Society, Loyal Contributor and LeadershipGiving membership

Volunteers• Benefi tted from 10,205 hours of service with an estimated value of $218,000 from

community volunteers• Coordinated the 19th annual Week of Caring sponsored by Regions Bank. More

than 900 volunteers completed 60 plus community service projects in the Greater Kingsport area

• Young Leaders Society contributed 191 volunteer hours, performing fi ve service projects for programs at United Way member agencies

Community Impact• Vision Councils developed community outcomes and identifi ed gaps in

services available • Harvest of Hope Community Garden was launched as a collaborative pilot project

to feed the homeless and hungry in Kingsport. Partners included AARP, the City of Kingsport, First Presbyterian Church, UT Extension Offi ce and the Master Gardeners of East Tennessee

• The Family Resource Center continued to be supported with UWGK funding two part-time assistants with a goal of increasing academic performance, and decreasing attendance and discipline referrals.

• A Networking and Collaboration team explored life coaching models throughout Tennessee with a goal to identify and provide extended services to individuals and families in crisis

Internal Operations• Launched an improved website design. Visit the website at www.uwaykpt.org• Increased year-round communications by launching a monthly e-newsletter, UWGK

social media sites on Facebook, Twitter and Linked In, as well as created a UWGK YouTube Channel showcasing our campaign video and other media

Young Leaders Society Membership is open to any young

person between the ages of 18–40. In 2011, members worked

on service projects for Girls Inc, the Literacy Council, and Week

of Caring. To join, or for more information, contact the Director

of Resource Development at 423-378-3409, ext. 13, or e-mail

yls@uwaykpt.org.

6 U N I T E D W A Y O F G R E A T E R K I N G S P O R T

On Our Way

Gold Award(85 to 99% of full giving potential)

Salvation Army

Silver Award(60 to 84% of full giving potential)First Broad Street United Methodist Church

Jacobs Field Services

Bronze Award (25 to 59% of full giving potential)

Advanced Home Care

BAE Systems

City of Kingsport

Day & Zimmermann

Edwards Tipton Witt Agency

Indian Path Medical Center

Mountain Region Speech and Hearing

Toyota/Lexus of Kingsport, Inc.

Statement of Financial Position as of December 31, 2011Assets Current Assets Cash and Cash Equivalents $ 625,762 Accounts Receivable Pledges Receivable, Net $ 2,980,462 Other Receivables 5,684 2,986,146

Short Term Investments 976,232 Other Current Assets 5,101 Total Current Assets $ 4,593,240

Long Term Assets Fixed Assets, Net $ 31,920 Endowment Fund 135,235 Long Term Investments 1,152,545 Total Long Term Assets $ 1,319,701 Total Assets 5,912,941 Liabilities and Net Assets Current Liabilities Accounts Payable $ 20,255 Accrued Expenses 13,304 Custodian Accounts 945,184 Agency Allocations Payable 2,159,056 Total Current Liabilities $ 3,137,799 Net Assets Temporarily Restricted $ 945,184 Assets Held by Others 135,235 Board Designated 1,152,545 Operating 542,177 2,775,142 Total Liabilities and Net Assets $ 5,912,941

On Our WayOn Our WayStatement of Activities For Year Ended December 31, 2011 YTD Budget Revenue Campaign Revenue $ 2,719,533 $ 2,562,100 In-Kind Contributions 237,503 228,500 Interest/Dividends 43,323 44,735 Gain/(Loss) on Investments (27,717) - Other Revenue 44,846 26,786

Total Revenue $ 3,017,488 $ $2,862,121

Expenditures Agency & Other Chest Allocations $ 2,150,716 $ 2,055,000 Campaign Expenses 93,142 93,800 Employee Compensation 370,758 394,944 Building 20,313 20,327 Public Relations & Advertising 151,944 160,000 Annual Meeting 3,073 4,100 Dues and Subscriptions 41,254 41,800 Insurance 6,058 6,700 Offi ce Supplies 5,694 7,700 Postage and Delivery 3,572 5,900 Printing and Reproduction 635 500 Professional Fees 16,867 16,500 Program Expense 16,084 12,700 Telephone 3,035 4,250 Depreciation & Amortization 11,618 9,500 Other Expenses 18,951 28,400

Total Expenditures 2,913,713 2,862,121

Excess Revenue (Expenditures) $ 103,775 $ -

2011 Campaign Awards Thank you to the companies listed below whose employee campaigns earned awards for

achieving levels of their full giving potential (based on monthly average payroll, number of employees, and Caring Gift Guide).

Award of Excellence (100% or more of full giving potential)

American Red Cross of Northeast TN

Bank of Tennessee

Big Brothers Big Sisters of East Tennessee

Boys and Girls Club of Greater Kingsport

Brock Services, Ltd.

CASA for Kids, Inc.

Citizens Bank

211–Contact Concern

Eastman Chemical Company

Eastman Credit Union

First Tennessee Bank

Frontier Health, Inc.

Girls Inc. of Kingsport

John R. Hay House, Inc.

Kingsport Area Chamber of Commerce

Kingsport Child Development Center

Literacy Council of Kingsport

Small Miracles Therapeutic Equestrian Center

TEC Industrial, Inc.

TriSummit Bank

United Way of Greater Kingsport

Unaudited* Unaudited*

*Copies of current audits are available at the United Way of Greater Kingsport offi ce.

72 0 1 1 A N N U A L R E P O R T

Helping Children and Youth Succeed• Youth graduate from high school career and college ready.• Children and youth have food, shelter, clothing and basic

healthcare needs met. • Children and youth believe in themselves and value others.• Children and youth develop the ability to make good choices.

Promoting Self Suffi ciency• Individuals gain and sustain employment. Employers have

access to an appropriately educated, accountable, and dependable workforce.

• Individuals live in secure, safe, affordable housing.• Individuals develop fundamental life skills (e.g., reading,

fi nancial management) to be independent and productive in society and contribute to a stable family life.

• Everyone travels safely and affordably within the community when and where they need to.

Ensuring Safety and Stability• All residents meet their basic needs in a safe environment. • Our community prepares for and effectively

handles emergency situations that involve one family or the entire community.

• Families in crisis can access services that create and sustain a healthy family unit.

• Children and adults have healthy lifestyles. • Individuals access all of the healthcare services they need.

Supporting Aging with Choices• As they age, seniors live in safe and appropriate settings. • Seniors’ basic needs are met. • The community is aware and seniors can

access needed services. • Seniors’ physical and mental health

needs are met. • Seniors live in a safe setting.• Seniors are able to engage in activities

and/or opportunities which enrich their lives.

The Road Ahead

UWGK Adds New Agency, Programs in 2011The United Way of Greater Kingsport family welcomed several new

additions in 2011, including one new agency and four programs. Funding

for these new agencies and programs will begin in 2013.

Interfaith Hospitality Network was approved as a new agency of UWGK,

joining our 28 existing member agencies. IHN’s Family Self-Suf� ciency

program will enhance the lives of homeless in Northeast Tennessee and

Southwest Virginia by providing families with children temporary shelter

and assistance to become self-suf� cient. The organization aligns well with

UWGK’s mission to improve lives by addressing an identi� ed gap in the

need for expanded homeless shelter services for families.

Three new programs administered by existing agencies were also added

to the network of services funded by UWGK. Small Miracles Therapeutic

Equestrian Center will establish a Horses 4 Heroes program, offering

equine-assisted therapy for veterans to build relationship and independent

living skills. Veterans are referred to the agency by the Veterans

Administration Center in Mountain Home, Tennessee. The Children’s

Advocacy Center’s Victim Services Program will, with United Way support,

assist non-offending caregivers and the child victims of sexual or severe

physical abuse. In addition, Mountain Region Speech and Hearing Center’s

Hearing Aid Assistance Program will provide � nancial assistance to seniors

in need of a hearing aid device.

The Road AheadThe Road AheadStatement of Activities For Year Ended December 31, 2011 YTD Budget Revenue Campaign Revenue $ 2,719,533 $ 2,562,100 In-Kind Contributions 237,503 228,500 Interest/Dividends 43,323 44,735 Gain/(Loss) on Investments (27,717) - Other Revenue 44,846 26,786

Total Revenue $ 3,017,488 $ $2,862,121

Expenditures Agency & Other Chest Allocations $ 2,150,716 $ 2,055,000 Campaign Expenses 93,142 93,800 Employee Compensation 370,758 394,944 Building 20,313 20,327 Public Relations & Advertising 151,944 160,000 Annual Meeting 3,073 4,100 Dues and Subscriptions 41,254 41,800 Insurance 6,058 6,700 Offi ce Supplies 5,694 7,700 Postage and Delivery 3,572 5,900 Printing and Reproduction 635 500 Professional Fees 16,867 16,500 Program Expense 16,084 12,700 Telephone 3,035 4,250 Depreciation & Amortization 11,618 9,500 Other Expenses 18,951 28,400

Total Expenditures 2,913,713 2,862,121

Excess Revenue (Expenditures) $ 103,775 $ -

Community Outcomes

Week of Caring volunteers work at Small Miracles Therapeutic Equestrian Center.

U N I T E D W A Y O F G R E A T E R K I N G S P O R TU N I T E D W A Y O F G R E A T E R K I N G S P O R T

Our MissionTo improve lives by mobilizing the

caring power of our community to

address local health and human

service needs effectively.

Our VisionTo be a model of excellence in

achieving community health and

human service solutions.

Core ValuesCaring, Collaboration, Excellence,

Integrity, Service

301 Louis Street, Suite 201

Kingsport, TN 37660

Phone: (423) 378-3409

Fax: (423) 578-4059

To pledge on-line or to get more

information, visit www.uwaykpt.org

Click on the link to our

Facebook page on our website

at www.uwaykpt.org.

Business Hours:

Monday – Friday 8:00 a.m. – 4:30 p.m.

Summer Hours: Closed at 2 p.m. Fridays

between Memorial Day and Labor Day.

United Way of Greater

Kingsport Staff

2011 Board Of Directors

Etta Clark, President

Ron Bennett, Vice-President

Ted Fields, Secretary

John Atkins, Treasurer/Finance Chair

Ron Nussman, Assistant Treasurer/Finance Vice-Chair

Tammye Taylor, Administration Committee Chair

Jeff Hostetler, Administration Committee Vice-Chair

Jack Bales, Audit Committee Chair

Tim Baylor, Audit Committee Vice-Chair

Lisa Adams, Communications Chair

Martha Lawson, Communications Vice-Chair

Hanneke Counts, Community Assessment/Planning Chair

Doug Fabick, Community Assessment/Planning Vice-Chair

Jane Henry, Community Investment Chair

Eddie Simmers, Community Investment Vice-Chair

Lori Jung, Human Resources Chair

Tom Segelhorst, Human Resources Vice-Chair

Pat Turner, Leadership Development Chair

Gary Tucker, Leadership Development Vice-Chair

Buddy Scott, Quality Chair

Christine Hampton, Quality Vice-Chair

Monty McLaurin, Resource Development Chair

John Perdue, Resource Development Vice-Chair

Laurie Paulonis, Strategic Planning Chair

Gary Sproles, Strategic Planning Vice-Chair

At-Large Members:Jubal Yennie Michelle Clark Beulah Ferguson Cameron Henri Van Dobbins John Campbell

2011 Advisory Council:Janette Blazier Greg BoehlingDoris Bush Miles BurdineJack Dempsey Betty DeVinneyCharlie Floyd Jerry GreeneJim Harlan Richard JohnsonNorris Sneed Fred WallinRick Witt

Danelle Glasscock, Executive Director

Joe Fleming, Directorof Finance

Amy Greear, Director of Community Impact and Communications

Lori Miller, Resource Development Coordinator

Brenda Overbey, Of� ce Manager

Ann Rhem, Director of Resource Development

Jill Salyers, Director of Community Assessment and Planning

Leave a lasting legacy in your community

by remembering United Way of

Greater Kingsport in your will or estate plan.

GIVE. ADVOCATE. VOLUNTEER.