university readers custom publishing solutions

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Publisher Partnership with University Readers, Inc.

Sell more content, increase your revenues, and gain market share.

“University Readers is a partner in the true sense of the term. Working together we came up with new and better ways to help customers select content for the classroom. I am grateful for their creativity, responsiveness, and commitment to our product line.”

~ Stephen Mompers Director, Darden Business Publishing

University of Virginia

Mike Simpson | Director of Business Development | 415.647.3632 | [email protected]

3970 Sorrento Valley Blvd., Suite 500 | San Diego, CA 92121 | 800.200.3908 | 858.552.1120 | www.universityreaders.com | www.cognella.com

We make it easy for thousands of professors to choose your content.

• Our sales and marketing engine promotes your content to over 100,000 eager professors Inside and outside sales force influences professors to use your content

• A proven track record with over 3,000 professors clients and 14,000 professor subscribers gives us penetration in over 450 schools

• Online library of content plus our process provides one-stop, start-to-finish custom publishing for professors

• A partnership with you aligns both our interests: Sell more of your content to professors



Designed for you

• We know you have limited staff and resources. That’s why we’ve made it as easy as possible to get started.

• Seven Simple steps to go from uploading content to having your materials marketed nationwide:



2. Your content is placed into our library

1. You send us digital filesSend digital files of your books, journals, and other content in specific disciplines. We split them up into individual readings; chapters, articles, and so on—for use in custom publishing.

Your content is organized by topic and discipline. You get a special portal with your brand on it, space for details about the readings, and links directly to your own website.



We have a national reach to thousands of professors in every discipline andusea variety of marketing and sales tactics to drive professors to our website.

3. We market your content



4. Professors browse and adopt your content

The library makes it easy for professors to find, preview, select, and organize readings for their custom anthologies.



Our highly skilled, client-oriented production staff assembles all the readings, adds a cover and binding, and lists the custom project online for student purchase — in as little as two weeks.

5. We produce custom anthologies

Custom anthologies are listed online for cost savings and student convenience. We ship directly to the students’ doorsteps.

6. Students purchase online



7. We send you quarterly reports and payments

We produce quarterly reports on royalties earned for every single instance of every single reading used from your material — no returns, no arcane schedule of discounts.

This model is based on reasonable assumptions about the number of readings selected for use.

$-

$5,000

$10,000

$15,000

$20,000

$25,000

$30,000

Year 1 Year 2 Year 3 Year 4 Year 5

$-

$5,000

$10,000

$15,000

$20,000

$25,000

$30,000

Year 1 Year 2 Year 3 Year 4 Year 5

Projected royalties from 500 works over 5 years = $84,375

Titles 5-year Royalty250 42,188$ 500 84,375$

1000 168,750$

Titles 5-year Royalty250 42,188$ 500 84,375$

1000 168,750$

Let’s work out some financial projections based on the number of titles you provide.



Current Partners – and growing!

Business and Management has over 10,000 Readings.

Behavioral and Social Sciences has over 800 Readings.

Humanities and Fine Arts has over 2,800 Readings.

Professions & Careers has over 400 Readings.



Bassim HamadehFounder and [email protected] 800-200-3908 x515

For More Information

Mike SimpsonDirector of Business [email protected] 415-647-3632

Christopher FosterVP Marketing/[email protected] 800-200-3908 x532



university readers custom publishing solutions

Documents

sorrento valley

san diego

ceo email

thousands of professors

professors clients

eager professors

number of readings

custom publishing