unlocking the potential of mobile & byod€¦ · financial services better service &...

Unlocking the potential of mobile & BYOD

Rob Howes

Senior Manager, Financial Services EMEA

Good Technology

2© 2014 Good Technology. All Rights Reserved.COMPANY CONFIDENTIAL

Today’s Best Practices Agenda

Define and Systematically Refine Your Mobile Strategy

Don’t Just Deploy... Communicate!

Proactively Engage with the Business

Focus on Users, Roles and Apps... Not Devices

© 2014 Good Technology. All Rights Reserved. 3COMPANY CONFIDENTIAL

Leverage Industry’s Most Experienced Secure Mobility Provider

Good is the most

certified mobility vendor

#1 in Security

278 Good Patents

granted or pending

#1 in IP

1,500+ Good Dynamics

custom developed

#1 in Apps

Majority of F100 use

Good technology

#1 in F100


Our Mission

Enable Customers to

Maximize ROI From Mobile

Mobilize Enterprise Data, Content

and Apps, Securely and Easily

Empower Mobile Users to

Get More Work Done Faster


DEVICES

SERVICES & APPS

PEOPLE

Email

Calendar

Employees

SERVICES & APPS

PEOPLE

Employees CustomersPartners

Email

Healthcare

BrowserFile sharing

Calendar Supply chain

Retail

Document editing

Banking

Contacts

DEVICES

The Potential is Enormous


50%Companies have

had a Data Breach

75%Enterprise Apps

Fail Security Tests

60%Apps Fail due to

Poor Experience

52%Apps Fail due to

Bad Performance

Mobile Risk

1 BillionDevices Coming

To Work

60%Bring Your

Own Devices

73%Driving New

Revenue

46%Mobilizing Business

Processes

Mobile Opportunity

How Do We De-risk the Opportunity?


1 Why are you mobilizing?

2 What are your goals and expected outcomes?

3 How will you measure ROI?

Best Practice: Define and Refine Your Mobile Strategy


Framework to Map Your Journey to the Mobile Enterprise

Va

lue

Time

Existing Business Processes

CollaborationNew Business

ProcessesEMM & Messaging

MAX ROI

What does MAX ROI

mean to your

organization?

25% staff

100% COPE

2 Apps

1 Core System

50% staff

50% BYOD

5 Apps

2 Core Systems

75% Staff

75% BYOD

20 Apps

3 Core Systems

Partner access

80% staff

80% BYOD

50 Apps

5 Core systems

2 Innovations

Customer access


Shipbuilder Speeds Complex Manufacturing

Manufacturing App Hardened Android device remote access to

manufacturing specifications

Online request for parts and materials during

production process

Leveraging the Good Platform

Secure Messaging, Calendar Scheduling

Secure browser to access online system for parts and

materials

Remote document access for specifications

Exploring additional ISV and custom applications


Old World Mobility

“Outside In”

• Device-centric approach

• MDM-based

• Connect-athon

• Inflexible

New World Mobility

“Inside Out”

• User-centric approach

• Apps & Services-based

• Extend Process & Systems

• On-demand mashups

Best Practice: Focus on Users and Apps, not Devices

“How do I get devices connected

for my users?”“How do I get mobile apps and data

out to my users?”

Which approach

will you take ?


Framework to Map the Business

The ‘Mobile Gap’

Customers

Partners

Knowledge

Workers

Execs

Sales

FieldForce

Roles

Mobile CRM

Mobile Office

Mobile BI

Mobile FFA

Mobile POS

Mobile Purchase

Workflows

Networks

Apps

Data

AppDev

Systems

Enterprise & Cloud Infrastructure

Networks

Apps

Data

AppDev

Systems

Apps


Financial Services Better Service & Environmental Savings

Banker Digital Office

Tablet-based collaboration suite with doc access, office

editing, PDF annotation and digital dashboards

Digital Customer Forms shifted from paper + manual typists

to Good + Polaris Doc Editing

On path to eliminate 250,000 man hours of “paper-pushing”

costs plus reduced environmental impact


Secure Browser Intranet Portal Access for rich content across

HTML, Video, Docs, Forms

SSO to eliminate constant login

Good Work and Collaboration Apps

Leverage Good-Secured Apps

Numerous custom apps


Best Practice: Engage with the Business

Meet Jill...

Customer Account Manager

Always in the field with her clients

Wants to get work done fast,

any time, anywhere

Requires mobile access to content, data and

core business systems

Needs to protect her work, her personal

privacy and her clients’ data

Rapidly changing technology and business

landscape


Framework to Prioritize Your Mobile Apps

Real-Time

Processes

Business Impact

Batch

Processes

Email

Docs

Intranet(browser)

SFA(ISV App)

CRM(ISV App)

Employee

Order App(custom)

Approvals(custom)

FFA(custom)

Customer

Order App(custom)

Time to Market

Quick Hit Wins

High Impact Long-Term

Investments


Mid-Size Power Utility Reduces Costs and Risk

Pole “Shaker” Test App

Custom Android App hold against pole

Sensors detect vibrations to determine if need replacement

Reduces replacement frequency and emergency damage

Linesman Safety App

When servicing poll app accellerometer detects falls

Automatically alerts home office and rescue service

Reduces severity of injury and long term health costs


Good Work, Good Collaboration and ISV Apps

8+ custom apps rapidly built by only 3 developers in 90 days


Best Practice: Don’t Just Deploy... Communicate!

Exec Stakeholder Management

and Governance

Proactively Market in person,

online, videos, case studies

Craft easy to understand and

consume bundled offers

Debunk myths on privacy, cost,

responsibility

Leverage tech savvy

Digital Eagles & Employee forums

Nothing succeeds without

leadership

“Build it and they will come nearly

always fails”

Employees must want to adopt

BYOD challenges with personal

fears, liabilities

Don’t limit mobile to just

replicating the desktop

Business and IT KPIs to ensure

right focus on adoption

Most fail when approached as

classic IT project


Financial Services Proactively Communicates for Success

Comprehensive Shift to Mobility

Multi-year programme to move from BB messaging for VIPs

to mobilizing entire workforce with wide range of mobile apps

and services

Need to drive cultural and behavioral shift across the entire

organization

Proactive Communication Program

Internal marketing to employees on new mobile services

capabilities and benefits

Internal Genius Bar in major offices

Tracking adoption metrics and KPIs


Secure Messaging and Collaboration Suite

Mix of ISV apps and growing list of custom apps

Flexibility for BYOD and COPE scenarios


Today’s Best Practices Agenda

Define and Systematically Refine Your Mobile Strategy

Don’t Just Deploy... Communicate!

Proactively Engage with the Business

Focus on Users, Roles and Apps... Not Devices

Summary

Build and they will come doesn’t work

Engage the entire organization to

mobilize and innovate together

Understand your customer

Agile development for rapid impact

© 2014 Good Technology Corporation and its related entities. All use is subject to license terms posted at www.good.com/legal. All rights reserved. GOOD, GOOD TECHNOLOGY, the GOOD logo, GOOD FOR

ENTERPRISE, GOOD FOR GOVERNMENT, GOOD FOR YOU, GOOD APPCENTRAL, GOOD DYNAMICS, SECURED BY GOOD, GOOD MOBILE MANAGER, GOOD CONNECT, GOOD CONNECTED

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names, or service marks may be claimed as the property of their respective owners. Good’s technology and products are protected by issued and pending U.S. and foreign patents.

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