Multiple Personality Disorder.Multiple Personality Disorder.

Solving Multiple Personality Disorder at AsanaMultiple Personality Disorder.

Agenda.

1. Multiple personalities. (Thing I'm really excited about right now)

2. Personality in general. (Thing I've always been excited about)

Business Business

Customer Support Graham

Customer Support Graham

Customer Support Graham

Product Manager Marielise

Customer Support Graham

Customer Support Graham

Engineering Lead Nancy

Engineering Intern Wilhelm

Product Manager Marielise

Customer Support Graham

Customer Support Graham

Engineering Lead Nancy

Engineering Intern Wilhelm

Sales Director Todd

Product Manager Marielise

First to market.

The most features.

True engagement.

Sexy companies aren't catering to Directors of IT, they're catering to many use cases.

Make it your job to convince your least invested user that you have value.

PART I

Multiple personalities.

Too simple & too complicated.(at the same time)

Complete

Task 2add notes

Assignee

Projects

Due Date

Tags | Attach a File

Followers

Activity Feed

Stephanie Hornung

Blog Post Roadmap

Jackie B Jack S

Stephanie H Theresa S

Justin R Kenny Z

Thursday

Unfollow

×

Stephanie Hornung created task. Jul 20

Stephanie Hornung added to Blog Post Roadmap. Jul 20

Jack Stahl

this sounds AWESOME btw good example of a different but related kind of blog post: http://www.artypapers.com/ap.log...Jul 21 at 12:08am

Jul 21 at 9:51pm

Justin Rosenstein

YESPLZ! Great idea.

Kenny Van Zant

Agreed. I'm not sure when the timing of the first visual design will get pushed, but I think this would be an ideal post right after we've pushed out some of the changes (or maybe even right before, to set

PERSONAL

MEEBO

SPECIAL KAMP

ASANA

Getting Started

New Project Launch

New Ad Campaign

Website Redesign

Conference Planning

List Fun

Project Project

Interior Design

Wooty Woot

Office Coordination

PROJECTS TAGS PEOPLE

Assigned to Me 3

New

Recruiting Team Tasks Unfollow

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

Priority Assignee Show All » Collapse All Archive New

Stephanie H

Stephanie H

Jackie B

Stephanie H

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

Press Enter to create a new Task

Assign a Task to yourself

Mark a Task as complete

Reorder Tasks

Use Asana with Other People:

Assign a Task

Add yourself as a follower to a Task

Add yourself as a follower to a Project

Comment on a Task

Organize Your Tasks:

Create a new Priority Heading

Move a Task between Priority Groups

Group by Assignee

Power User Functionality:

Learn keyboard shortcuts

Complete

Task 2add notes

Assignee

Projects

Due Date

Tags | Attach a File

Followers

Activity Feed

Stephanie Hornung

Blog Post Roadmap

Jackie B Jack S

Stephanie H Theresa S

Justin R Kenny Z

Thursday

Unfollow

×

Stephanie Hornung created task. Jul 20

Stephanie Hornung added to Blog Post Roadmap. Jul 20

Jack Stahl

this sounds AWESOME btw good example of a different but related kind of blog post: http://www.artypapers.com/ap.log...Jul 21 at 12:08am

Jul 21 at 9:51pm

Justin Rosenstein

YESPLZ! Great idea.

Kenny Van Zant

Agreed. I'm not sure when the timing of the first visual design will get pushed, but I think this would be an ideal post right after we've pushed out some of the changes (or maybe even right before, to set

PERSONAL

MEEBO

SPECIAL KAMP

ASANA

Getting Started

New Project Launch

New Ad Campaign

Website Redesign

Conference Planning

List Fun

Project Project

Interior Design

Wooty Woot

Office Coordination

PROJECTS TAGS PEOPLE

Assigned to Me 3

New

Recruiting Team Tasks Unfollow

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

Priority Assignee Show All » Collapse All Archive New

Stephanie H

Stephanie H

Jackie B

Stephanie H

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

Press Enter to create a new Task

Assign a Task to yourself

Mark a Task as complete

Reorder Tasks

Use Asana with Other People:

Assign a Task

Add yourself as a follower to a Task

Add yourself as a follower to a Project

Comment on a Task

Organize Your Tasks:

Create a new Priority Heading

Move a Task between Priority Groups

Group by Assignee

Power User Functionality:

Learn keyboard shortcuts

Complete

Task 2add notes

Assignee

Projects

Due Date

Tags | Attach a File

Followers

Activity Feed

Stephanie Hornung

Blog Post Roadmap

Jackie B Jack S

Stephanie H Theresa S

Justin R Kenny Z

Thursday

Unfollow

×

Stephanie Hornung created task. Jul 20

Stephanie Hornung added to Blog Post Roadmap. Jul 20

Jack Stahl

this sounds AWESOME btw good example of a different but related kind of blog post: http://www.artypapers.com/ap.log...Jul 21 at 12:08am

Jul 21 at 9:51pm

Justin Rosenstein

YESPLZ! Great idea.

Kenny Van Zant

Agreed. I'm not sure when the timing of the first visual design will get pushed, but I think this would be an ideal post right after we've pushed out some of the changes (or maybe even right before, to set

PERSONAL

MEEBO

SPECIAL KAMP

ASANA

Getting Started

New Project Launch

New Ad Campaign

Website Redesign

Conference Planning

List Fun

Project Project

Interior Design

Wooty Woot

Office Coordination

PROJECTS TAGS PEOPLE

Assigned to Me 3

New

Unfollow

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

Priority Assignee Show All » Collapse All Archive New

Stephanie H

Stephanie H

Jackie B

Stephanie H

Recruiting Team Tasks

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

Press Enter to create a new Task

Assign a Task to yourself

Mark a Task as complete

Reorder Tasks

Use Asana with Other People:

Assign a Task

Add yourself as a follower to a Task

Add yourself as a follower to a Project

Comment on a Task

Organize Your Tasks:

Create a new Priority Heading

Move a Task between Priority Groups

Group by Assignee

Power User Functionality:

Learn keyboard shortcuts

Complete

Task 2add notes

Assignee

Projects

Due Date

Tags | Attach a File

Followers

Activity Feed

Stephanie Hornung

Blog Post Roadmap

Jackie B Jack S

Stephanie H Theresa S

Justin R Kenny Z

Thursday

Unfollow

!

Stephanie Hornung created task. Jul 20Stephanie Hornung added to Blog Post Roadmap. Jul 20

Jack Stahlthis sounds AWESOME btw good example of a di!erent but related kind of blog post: http://www.artypapers.com/ap.log...Jul 21 at 12:08am

Jul 21 at 9:51pm

Justin RosensteinYESPLZ! Great idea.

Kenny Van ZantAgreed. I'm not sure when the timing of the first visual design will get pushed, but I think this would be an ideal post right after we've pushed out some of the changes (or maybe even right before, to set

PERSONAL

MEEBO

SPECIAL KAMP

ASANA

Getting Started

New Project Launch

New Ad Campaign

Website Redesign

Conference Planning

List Fun

Project Project

Interior Design

Wooty Woot

O!ce Coordination

PROJECTS TAGS PEOPLE

Assigned to Me 3

New

Unfollow

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

Priority Assignee Show All » Collapse All Archive New

Stephanie H

Stephanie H

Jackie B

Stephanie H

Recruiting Team Tasks

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

Press Enter to create a new Task

Assign a Task to yourself

Mark a Task as complete

Reorder Tasks

Use Asana with Other People:

Assign a Task

Add yourself as a follower to a Task

Add yourself as a follower to a Project

Comment on a Task

Organize Your Tasks:

Create a new Priority Heading

Move a Task between Priority Groups

Group by Assignee

Power User Functionality:

Learn keyboard shortcuts

+ Add

Team Team Team Leader. Team Team Team Team Team Team

+ Add

Recruiting Team Tasks

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

+ Add

Recruiting Team Tasks

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

Press Enter to create a new Task

Assign a Task to yourself

Mark a Task as complete

Reorder Tasks

Use Asana with Other People:

Assign a Task

Add yourself as a follower to a Task

Add yourself as a follower to a Project

Comment on a Task

Organize Your Tasks:

Create a new Priority Heading

Move a Task between Priority Groups

+ Add

Recruiting Team Tasks

Yesterday

The Basics:

Learn Asana tips and tricks by checking ...

Navigate between Projects

Navigate between Tasks

Press Enter to create a new Task

Assign a Task to yourself

Mark a Task as complete

Reorder Tasks

Use Asana with Other People:

Assign a Task

Add yourself as a follower to a Task

Add yourself as a follower to a Project

Comment on a Task

Organize Your Tasks:

Create a new Priority Heading

Move a Task between Priority Groups

Spring Marketing Campaign

Sad trombone.(That never happens)

1. Solve simplicity + power.

Recruiting Team Search+

Task Lists Recruiting

Engineering Candidates 7/30 Startup Panel Logistics

! Drew Hoskins

! Anthony Velázquez

! Jax Law

! Yevgeniy Brikman

! Jafar Husain

! Yi Zhuang

! Tony Wu

! Josh Daniel

! Draft invitation copy to send around for feedback

! Design email invitation

! Design email invitation

! Design email invitation

! Design email invitation

! Design email invitation

! Engineering focused Blogs

! Iterate on outbound messaging and pitch to candidates

! Collection of data

! Engineering focused 2 hours a week on recruiting

! Student club sponsorship opportunities

Documents

Biz Candidates 7/30 Startup Panel Logistics

! Jonathan Golden

! Andre Charoo

! Mike Mettler

! [email other investors]

! EIRs

! Sebastien

! Anand Iyer

! Shelley Zhuang

! Draft invitation copy to send around for feedback

! Design email invitation

! Design email invitation

! Design email invitation

! Design email invitation

! Design email invitation

Some other random tasks

! Draft invitation copy to send around for feedback

u! Engineering focused Blogs

! Iterate on outbound messaging and pitch to candidates

! Collection of data

! Engineering focused 2 hours a week on recruiting

! Student club sponsorship opportunities

New Project

1. Solve simplicity + power.

2. Change the question. (Are we getting organized or something else?)

PART II

Personality.

Sexy companies can get away with anything.

1. Bring this to work with you. (Feel in control, get things done.)

2. Use this like email. (Tell it your every thought, everywhere, every day.)

Balance in all things.(including how often to use balance)

Do great things.(with personality)