Matt Wood

Unusual Adverts

It is an advert for a BMW car. This advert says that it is fast, powerful and sleek. It is aimed at

wealthy middle aged men. This is an effective advert as it makes the car seem sought after.

However some may not understand that it is a shark.

Matt Wood

This is an advert for a new shoe made by Nike. This advert portrays the shoe as a big project that

has had a lot pf work put into making it. The target audience is young males. I think that the advert works because it shows that the shoe is

high quality. But in some aspects it doesn’t work as they should make it seem more attractive.