Pachacutec Citadel, located on the outskirts north of Lima, 35 kilometers from downtown Lima, is a developing tissue. It is one of many shantytowns unattended by local governments as regards public areas management. Created in the middle of the desert from formal and informal occupations in the late ´90s has had a slow and interrupted development. Today, years later with a population of about 200,000, it´s still depends economically upon Lima, has not been able to generate its own eco-nomic dynamics to bring about the use of its own urban environment. On the contrary, its inhabitants commute to work in Lima every day, spending 4 hours of their time in public transportation. In that sense, the way this citadel operates is similar to a bedroom city.

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LOCATION: LIMA - PERU

PACHACUTEC

LIMA

35 km

In Pachacutec the public areas are almost inexistent, the condition of poverty of its inhabitants and their basic requirements still unsatis�ed make that concern for the common good be inevitably minimal or nil. However, the history of these urban tissues shows that collective initiatives for the common good exist, as far as they show a tangible an evident individual bene�t. Thus, it is known that everyone participated when it came to occupying their land and �ghting for it, tracing their access routes, and getting water and electricity. The problem was their thinking that those were the �nal steps in their collective participation for the sake of individual bene�t. Therefore, what we have to do is broaden their understanding through concrete facts and objects in order to make them aware and educate them, and demonstrate that every collective good brings about individual bene�ts. In order to accomplish this goal we positioned ourselves at one of the most sensitive spots of Pachacutec, its “Hatun Inca” market, since this was one of the places with the most public activity.

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LOCATION: PACHACUTEC

N

The “Hatun Inca” market has

enough room to provide space for

148 vendors. However, there were

only 73 rented stands, with only 61

of them operating, at the time of our

intervention. The market also had a

local radio: a DJ plus and a

loudspeaker at one of the corners of

the market. Reintegrating the

concern for public areas

management through the

implementation of collectively-

constructed material devices was

our goal. However, in such a

context, with a great amount of

need, any project of this type could

only be accomplished

NEGOTIATING between the

collective and individual benefits that

the project would bring about - a

balance point in which both sides

would be satisfied, provoking in this

way a “win-win situation”.

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MARKETPLACE

provisional office

loudspeaker /megafone

Our collective goal was to generate a space that would gain importance for its utilitarian use. We wanted to build an information exchange spot – bulletin-board like structures to function like “yellow pages” on which to place offer and demand news. In order to stimulate the vendors´ participation, we negotiated with them the idea of having an outside space to advertise their products. A temporary of�ce was installed at the juice stand of the market.

STEP 1: CONSTRUCTION OF THE CONTENT

Taking pictures of all the vendors and printing out the background for a “publicity poster” that they would �nish by themselves. It would con-tain the location of their stands in the market and the products they offered. 40 vendors participated, 65% of the people attending that day.

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THE INTERVENTION

provisional of�ce

loudspeaker /megafone

DAY 0109:00 am

Fruit Stand“Casazola”

Beauty salon

“Mary”

Library “Harriet”

Poultry place

“Juanita”

+ + =

STEP 2: CONSTRUCTION OF THE TRIPTYCHOnce that a good rapport was created with the vendors, since they started having expectations about where their “publicity posters” would be placed, inviting them to participate in the construction of the OBJECT was not dif�cult. Recycle items, which they themselves donated, were used.

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THE INTERVENTION

provisional of�ce

loudspeaker /megafone

deposit

DAY 0111:00 am

STEP 3: INSTALLATION AND DEMARCATION OF THE OBJECTDuring the installation spontaneous and interesting processes arose. One of the vendors proposed to delimit the ground to de�ne the intervention space in a better way.

06

THE INTERVENTION

provisional of�ce

loudspeaker /megafonedemarcation line

DAY 0101:00 pm

STEP 4 : PLACEMENT OF THE INFORMATION COLLECTED

07

THE INTERVENTION

provisional of�ce

loudspeaker /megafoneadvertising panel

DAY 0103:00 pm

STEP 5: SIGNAGE CONSTRUCTIONDue to the high level of participation of the vendors, there was plenty of time for a complementary activity, again we NEGOTIATED the idea of constructing objects that would give a special character to the streets, naming them but, at the same time, using them as publicity spaces for the market.

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THE INTERVENTION

provisional of�ce

loudspeaker /megafone

deposit

DAY 0104:00 pm

STEP 6: SIGNAGE INSTALLATION AND GENERATED IMPACTThe installation of the light post became a reference and a characteristic spot in the zone, suddenly turning into a bus stop.

09

THE INTERVENTION

provisional of�ce

loudspeaker /megafone

deposit

signage

DAY 0104:50 pm

OBJECT IMPACTThe constructed object of great meaningful value for the vendors started operating. Three weeks later, in spite of its vulnerability it is still upright and in good condition. There was even a social demonstration beside it. A year after the TRIPTYCH, it is still being used permanently by the human urban tissue on which it causes an impact. Social sustainability has been con�rmed.

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THE INTERVENTION

provisional of�ce

loudspeaker /megafone

deposit

signage

DAY 0104:50 pm