us. digital asset management markets long sales cycles, scarce capital, and niche focus restrain...

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US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan Dominated by small start-ups, funding and resources are the main issue in the digital asset management (DAM) industry. Reduced technology spending and lengthening sales cycles mean more operational expenses and lower profits, making it difficult for vendors to grow on self-generated revenues.

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Page 1: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

US. Digital Asset Management Markets

Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion

Software Analyst Team

Frost & Sullivan

Dominated by small start-ups, funding and resources are the main issue in the digital asset management (DAM) industry. Reduced technology spending and lengthening sales cycles mean more operational expenses and lower profits,

making it difficult for vendors to grow on self-generated revenues.

Page 2: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

• Mergers, acquisition and consolidation across the DAM value chain help enhance market preparedness of vendors by bringing more resources into the market.

• Adoption of DAM technology in new industries creates further growth opportunities as new standards are adopted across vertical markets dominated by legacy systems.

• Increasing speed to market and greater Return on Investment through DAM solutions is expected to lure more customers to deploy DAM solutions.

• Evolution of the enterprise content management space helps integrate DAM solutions with Web Content Management (WCM) solutions providing users with greater value in managing their online presence.

• Sales hampered by difficulty in demonstrating positive return on investment (ROI) of DAM systems.

• Restructuring of market as industry matures slows growth as resources get diverted.

Industry Trends

Page 3: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

Frost & Sullivan provides:

• Detailed insights into recent developments and trends

• Growth drivers, restraints, challenges, and strategic recommendations

• Analyst insights on customer “pain points” for the digital asset management market (DAM)

• Market sizing and competitive analysis

• Market forecasts and opportunity analysis

• Geographic guidance for the global DAM market

Key Features

Page 4: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

• Proven methodology encompassing extensive primary and secondary data and research

• Focused information and strategies that cover business and technology issues

• Credible data and analysis highlighting industry dynamics

• Winning strategies to help you create precise business plans

What We Offer

Page 5: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

Current Market Participants• Find out how you compare to the competition• Assess current and future drivers and restraints• Determine and exploit new market share opportunities

New Entrants • Analyse challenges associated with the industry• Calculate time scales for strategy implementation• Position yourself to capitalize on the market’s unmet needs

Investment Community• Analyse long-term strategies of Digital Asset Management (DAM)

companies• Determine which participants will outperform the competition• Assess attractiveness of investing in the DAM market

Who Will Benefit?

Page 6: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

Digital Logger Software Market

Middleware Digital Asset Management Market

Digital Delivery Market

What’s Included

Page 7: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

Artesia Technologies, Inc.Canto Software AGConvera Corp.DG Systems, Inc.Digital View Ltd.Documentum, Inc.eMotion, Inc.Engage, Inc.Extensis, Inc.IBM Corp.IMAKEMediabin, Inc.North Plains Systems Corp.

PathfirePictron, Inc.Quark, Inc.Rumble GroupStreamSage, Inc.VenecaVideo3

Virage, Inc.Wam!Net, Inc.Webware Corp.Williams Communication

Key Market Participants

Page 8: US. Digital Asset Management Markets Long Sales Cycles, Scarce Capital, and Niche Focus Restrain Market Expansion Software Analyst Team Frost & Sullivan

• Call toll free 877 GO FROST

(877.463.7876)

• Fax toll free 888.690.3329

• Email [email protected]

• Visit www.frost.com

For More Information