The top documents of hee-young-shin
Chap004 organizational buyer behavior
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Chap003 the purchasing function
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Chap016 customer retention
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Chap015 evaluating market effort
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Chap010 creating customer dialogue
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Chap012 the one to-one media
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Chap006 market strategy
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Chap011 imc
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Chap013 sales management
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