Using Social Media in Higher EducationSue Beckingham | @suebecks | Sheffield Hallam University

RECRUITMENT

• Communicate events/open days via Facebook, Eventbrite and Lanyrd

• Showcase event photos and videos on Pinterest and Flickr

• Company presence on LinkedIn

Recruitment

Services tab also includes info and links to: < Postgraduate Study< Distinguished Lecture series< Centre for Lifelong Learning< Knowledge Centre

STUDENT GUIDANCE

• Facebook and Wikis for FAQs and space to raise questions

• Twitter to signpost support areas such as wellbeing, study support, disability support

• Social Bookmarking tools such as Diigo to tag and highlight key documents and web resources

• Pinterest board of Who's Who in Student Support

ResearchStudent Guidance

TEACHING

• Blogs to share introductions and other induction activities

• Wikis and Google Drive for project collaboration• Google hangouts for group online meetings• YouTube videos for how to guides • Screencast tools such as Jing and Screencast-o-

matic to create short summaries• Pinterest for visual reading lists

ResearchTeaching

PEER SUPPORT

• Maintain/make new connections/friendships via Facebook happens!

• Course blogs to share interests, hobbies etc.• Collaborative Pinterest boards to share inspirational

quotes • Picture quizzes of places and people in University• Online group chat using Google+ hangouts, Skype or

Blackboard Collaborate

ResearchPeer Support

UNIVERSITY COMMUNICATION

• Twitter, LinkedIn Company page, Facebook

ResearchUniversity Comms

STUDENT PROFESSIONAL DEVELOPMENT

• Share information via Facebook groups• Professional networking • Learning about companies via LinkedIn company

pages• Job opportunities/career development on LinkedIn

and Twitter

Student Professional Development

ACADEMIC PROFESSIONAL DEVELOPMENT

• Sharing information via Twitter and LinkedIn• Discussion forums such LinkedIn groups and

Google+ communities• Curation tools to gather resources on specific topics

Academic Professional Development

RESEARCH

• Be known as an expert in your field• Research your project definition, funding and

collaboration• Share and promote publications: papers, books,

articles, websites, presentations

Research

Clear pedagogic outcomes

http://edorigami.wikispaces.com/21st+Century+Pedagogy Andrew Churches

Sue BeckinghamEducational Developer and Associate Lecturer

Sheffield Hallam University

@suebeckshttp://uk.linkedin.com/in/suebeckinghamhttp://gplus.to/suebeckshttp://socialmedia4us.wordpress.com/