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USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems Wageningen, 18 May2011

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Page 1: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA

By A. Koda Traore, CTA

Seminar on ICT for Development - Innovation of Rural Information SystemsWageningen, 18 May2011

Page 2: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Outline

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

• Brief description of the context • Telecentres: schemes and service models

(sample)• Food for thought

Page 3: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Context

Declining agricultural population… need for increasing productivity

New extension.. …combining face-to-face information and knowledge sharing with ICT based tools

Pre-dominance of Youth (43% < 24 years)…and their unique role in the modernisation of agriculture using agricultural and non agricultural technologies including ICTs

3ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Learning (and physical) aptitude

Openness to innovations

including ICTs

Enthusiasm to use new

applications

Main users and managers of telecentres

Page 4: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Context

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

… For an inclusive information society

• Connect key sectors with ICTs including health, education, public information centres and libraries with a special focus on isolated rural areas;

• Ensure the insertion of ICTs to education including the development of adapted curricula at all levels;

• Facilitate the development and access to content in all languages.

WSIS Plan of Action C7: “ICT applications: benefits in all aspects of life”.

Page 5: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Context

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Technological changes …

Open standards

Lower costs

Convergence

Page 6: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Telecentre (noun): a public place where people can access computers, the Internet and other technologies, and that help people to gather information and communicate with others at the same time as they develop digital skills…

Telecentres exist in almost every country on the planet, although they sometimes go by different names (e.g. village knowledge centres, infocentres, community technology centres, community multimedia centres or school based telecentres). [Wikipedia]

Page 7: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Focus

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Use of technologies to…

• support community and social development

• access information, share knowledge and innovations (technical, institutional…)

• create (socio)economic opportunities for a given community

Page 8: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

A Common Service Centre in India (CSC)

A telecentre in Tanzania

Sample Telecentres (premises)

Page 9: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

• Objective to enable `Anytime – Any device, Anywhere Service delivery’ to rural communities

• Three pillar model:• Enabled Framework Governments• Wide Area Networks Private Public Partnership• Tele(service)centres Front-end

Common Service Centre Scheme, (CCS) India

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Adapted from Dr Arun Varma, CCS scheme in India

Pho

to c

redi

t: c

ta

Page 10: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

E-Government Services

Market Linkages, Supply Chain, Distribution & Logistics

Education, Healthcare, Agricultural Extension, etc

Community Networking

Public Services

Economic Inclusion

Social Services

Commercial Services

Employment, Informationand Knowledge Services

Main approach: service integration

Social Inclusion

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Source: Dr Arun Varma, CCS scheme in India

Page 11: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

CCS overview

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Adapted from Dr Arun Varma, CCS scheme in India

Page 12: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

CCS - Services

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Aks

haya

Com

mon

Ser

vice

Cen

tres

, In

dia

Photo credit: Koda

Page 13: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

EducationHealth

Agriculture

Govt ExtensionElectoral & CensusBusiness & Banking

Rural ServiceCentre

National Hub & Spoke

Network

More at: www.connectafrica.net

Rural Service Centres, Zambia

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Page 14: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Literacy /broadcasting services, UgandaN

akas

seke

Com

mun

ity M

ultim

edia

Cen

tre,

U

gand

a

Page 15: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Content adaptation/translation, Kenya

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

www.rudsat.org

Page 16: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Linking Communities to Markets, UgandaUsers sign up to be buyers or sellers by texting to a number from any

mobile phone

To: 8998

Buyer

To: 8998

Seller

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Buyer Seller

Page 17: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Linking Communities to Markets, Uganda

Users fill out a simple questionnaire to create an advertisement for their goods – including location, quantity available and price desiredBuyer Seller

To: 8998Buyer in Kampala seeks 100 UGX per kilo for 100 kg of wheat

To: 8998Seller in Kampala offers 100 UGX per kilo for 100 kg of wheat

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Linking Rural C

omm

unities to Markets in

Uganda

Page 18: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Linking Communities to Markets, Uganda

With one text message, see all the buyers or sellers in your area who are seeking your same good (s) for a similar price.Buyer Seller

From: MoMEALS1 of 1 Match: Seller in Kampala offers 100 UGX per kilo for 100 kg of wheat. Call 2567777777

From: MoMEALS1 of 1 Match: Buyer in Kampala seeks 100 UGX per kilo for 100 kg of wheat. Call 2565555555

Uganda

More information at: http://www.share4dev.info/telecentres/

Page 19: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Issues to consider

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Enabling policies and

strategies Increased development

of infrastructure

Capacity developmentAccess to

relevant and up-to-date

content

Page 20: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Sustainable national e-strategies

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

GovernmentTo regulate and ensure the coherence of

the strategy and its implementation

International organisationsIntegrating the use of ICTs in the development process and

making available necessary support towards an inclusive Information Society and for the evaluation of the progress

made.

Community Service Centres Capacity to deliver sustainable and appropriate ICT-related initiatives

Private sector To develop and diffuse ICTs) for

infrastructure, content and applications

Page 21: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Sustainable Services

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

“You will not for example see anyone supporting a multi-million centre, that is overly centralized by

location in a district. Neither will we see an increase of telecentres that are built on 'blank focus of information and communication'. The new telecentre will anchor in the livelihoods of

people and this will continue to guide telecentre practitioners' actions”

Sulah Ndaula, Executive Director Ugabytes

Community Service Centres

Capacity to deliver sustainable and

appropriate ICT-related initiatives

Entrepreneurship

Service diversification

Community ownership

Page 22: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Sustainable services: Entrepreneurship

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

• Develop business and strategic plans• Select, use and maintain appropriate

technologies• Keep capital and recurrent cost low

Community Service Centres

Capacity to deliver sustainable and

appropriate ICT-related initiatives

Page 23: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Service diversification

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

• Using mobile devices to bring the service at the door step of the communities

• Add value to content through alliance building (e.g. community radios, extension services, research stations)

• Develop alternative sources of income services: education, outsourcing, etc.

Community Service Centres

Capacity to deliver sustainable and

appropriate ICT-related initiatives

Page 24: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

Community ownership

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

• Involve community in defining the services that have the highest levels of demand

• Use participatory approaches to track and monitor demand survey

• Provide checks and balances on services provided and outcomes delivered Community Service

Centres Capacity to deliver

sustainable and appropriate ICT-related

initiatives

Page 25: USING TELECENTRES IN IMPROVING FARMING SYSTEMS IN AFRICA By A. Koda Traore, CTA Seminar on ICT for Development - Innovation of Rural Information Systems

To conclude

ACP agricultural development ICTs media rural communities value chain youth networking opportunities communication knowledge sharing par

Need for changing the perception development actors have on telecentres

Move towards community driven services: What do the people want & need

Shifts from exclusive financial self-sustainability to integration in the overall community development context.