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V-MART RETAIL LTD
CHANGING LIVES THROUGH CORPORATE SOCIAL RESPONSIBILITY (CSR)
Corporate Social Responsibility (CSR) is termed as a way of ‘giving back ‘to the society
through many different ways by positively impacting on their lives and environment.
Our Vision/CSR Vision
“Create value and make our ecosystem proud”
To uphold and contribute to the realization of a sustainable society by balancing our
business activities with nature using the resources we have in making a real and
sustainable difference.
Our CSR Mission
Its a commitment to ourselves in maintaining a firm philosophy and conviction in
enhancing the living conditions of the society and environment around us.
Importance of CSR in our company
CSR is an integral part of our company as well as our company vision. It is an “Impact
through Empowerment” within us.
Our Objective
The main objective of the CSR policy is to lay down guidelines for the Company to
make CSR a business process for sustainable development of the society at large.
It aims to enhance and implement the society welfare measures by the Company
in a well structural manner on short and long term basis with a vision of making
V-Mart to act as Good Corporate Citizen. CSR is an evolving concept at V-Mart,
it’s been there since incorporation, we have promised to ourselves to take up the
responsibility of ensuring a healthy ecosystem. V-Mart’s CSR program is anchored
on the continuing commitment to improve the quality of living conditions and
opportunities for the differently able without regard to their faith, origin or gender.
Our CSR Policy
The V-Mart CSR policy is broadly framed taking into account the following
measures:-
1) Welfare measures for the community at large including employees and their
families, so as to ensure the poorer section of the society derived the maximum
benefits.
2) Contribution to the society at large by way of social development, imparting
education, training, social awareness specially with regard to economically
backward class for their development and distribution of necessary clothes/foods
item to the poor society in rural area of the country.
V-Mart Corporate Social Responsibility (CSR) policy is underpinned by the following:
a) Contributing for a better tomorrow
b) Empowering the community
c) Promoting employee participation and commitment to CSR
How we achieve this:
Our main aim is to be committed to sustainable development through partnering
with those NGOs which are aimed at enhancing the living standards of deprived
citizen.
Our main focus areas in CSR are:
1) Providing education in rural areas and carrying out other activities for education in
the local areas, awareness program on girls education, providing school bus/ cycle
facilities to needy girl student of the school in the operational area of the
Company/Company outlet, support to technical/vocational institutional, support
for education for their self development;
2) Water supply including providing drinking water in rural area, Company
operational area, installation/repair of hand pamps, rain water harvesting scheme
3) Generation of employment in rural areas/small town, cities;
4) Grant /donation/financial assistance to hospitals, reputed NGOs, charitable
institutions/sponsorships to reputed NGOs of the society/locality doing/involve in
upliftment off the standard of the society;
5) Providing clothes/foods and other necessary items to poors and needy section of
the society living in different parts of the country, specifically the section of the
society in vicinity of stores/outlets/warehouse/offices of the Company;
6) Adoption of any village for carrying out the activities like infrastructure
development, education development, community development, providing
employment opportunity for the villagers;
7) Empowerment of woman for education/health & self employment;
8) Health care by providing Indoor medical facilities & medicines, organizing health
awareness camps;
9) Activities relating to environment protection, including plantation, green belt
development ;
Activities relating to social empowerment including training of rural youth for self
employment on welding, fabrication and electronic appliances, construction of hostels
for girls, care for senior citizens, organizing training programmes for woman on
tailoring, fabrication designs, home foods, painting and other vocational courses.
Some of our CSR initiatives are highlighted below:
COMMUNITY SERVICE
a. TOUCHING LIVES- „DISABILITY IS NOT INABILITY‟
V-Mart has taken a step towards helping the people with disabilities by joining hands
with SARTHAK Educational Trust, by giving them an opportunity to work with the
organization. SARTHAK Educational Trust is an NGO working in the field of disability
Rehabilitation. They believe that it is only employment which will bring inclusiveness
of persons with disability to the mainstream society.
For us this was a huge motivation to be able to help the disabled. The program is
designed to address the challenges associated with disability.
b. RIG RECRUITMENT
Recruitment drives in Kashipur for V-Mart’s store in Kashipur held in April, 2014. The
selected candidates are from RIG foundation which gives training to the children of the
victims of Uttarakhand disaster (July, 2013).
RIG Institute of Hospitality and Management has been set up in Greater Noida and at
Bazpur, Uttarakhand by Hospitality Education Services International (HESI). It is one of
the largest and most modern private hospitality management institutions in
Uttarakhand.
HEALTH CARE
CREATING A HEALTHY FUTURE FOR THE PRESENT GENERATION
c. BLOOD DONATION DRIVES
The blood donation drive is one of the ways V-Mart has shown its commitment to raising
the awareness level of helping the ones in need of blood. Each store/ region chooses a
hospital to organize the blood donation drives.
Kota- Blood donation camp held on 17th Feb, 2014, with 107 unit of blood donation.
Udaipur- Blood donation camp held on 22nd Feb, 2014, with 30 donor.
Blood donation camp in Ajmer took place successfully on 6th March, 2014 with 45
donors. Total donation- 45 units. Each donor was presented with a certificate from Lions
Club- Ajmer.
Jhansi- Blood donation camp held on 25th March, 2014.
Varanasi- Blood donation camp held successfully on 21th April, 2014.
d. EYE CAMPS
Store tied up with the local authorities and organized various eye camps at the stores.
Under the auspices of this partnership, this initiative has seen more than 100 people
undergoing free eye consultation. Great enthusiasm of the people can be seen in the
following glimpse.
Lajpat Nagar: Eye camp held in Lajpat Nagar (Delhi) on 6th April, 2014
Moradabad: Eye camp held in Moradabad (U.P.) on 22nd April, 2014
GO GREEN PROJECT
The go green project is an initiative in partnership with Jaagruti, an NGO that
focuses on ensuring we provide a clean and maintainable environment in our
corporate office by recycling used paper. In return, we will receive eco- friendly
notebooks, slip pads, etc.
'JAAGRUTI' works with over 100 well-respected institutions in Delhi and NCR since
the start of its Waste Paper Recycling Initiative in August 2011. To name a few,
these institutions include Diplomatic Establishments like U.S. Embassy, National
Crime Record Bureau, Indian Oil Corporation Limited, Delhi International Airport
Limited and many Hospitals.
CLEAN CITY DRIVE:- GORAKHPUR
One of the most concerned drive “CLEAN CITY” took off from Gorakhpur on 16-01-2015.
Our Gorakhpur team tied up with the local Govt. authorities and organized this special
event, DM of the city was present to grace the event, this initiative has seen more than
200 people and various school children participated to make this event “GRAND”. Great
enthusiasm of the people can be seen in the following glimpse.