value beyond the numbers -- how data-driven cfos can change the picture and the business

Value beyond the numbersHow data-driven CFOs can change the picture and the business.

The quest for more

Several years of global uncertainty have made even the toughest CFOs flinch.

Today’s CFOs are spearheading initiatives such as shared services, outsourcing, process improvement, and process automation.

But they must now look beyond finance to identify value across the broader enterprise and provide insights to the organization to improve performance and manage risk.

Value beyond the numbers: How data-driven CFOs can change the big picture and the business.

© 2014 KPMG LLP, a Delaware limited liability partnership and the U.S. member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved. 2

Knowledgethat forms the basis for intelligent and informed

decisions by all stakeholders.

© 2014 KPMG LLP, a Delaware limited liability partnership and the U.S. member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved.

Today’s CFO can help provide:

Integrationof data and technology with key performance

indicators, metrics, reporting, and analytics.

Visibilitythat standardizes trusted data into a

unified platform to be leveraged across the

enterprise.


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CFOs need to see the bigger picture

To allow them to make truer forecasts and pave a clearer path to value;

And enable them to partner with business units to improve strategy operations, IT, supply chain, sales and marketing, while deploying capital more intelligently.

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Take advantage of a wealth of data

CFOs have unique access to data from ERP systems line-of-business applications and management reporting tools.

This is a gold mine of information that can be translated into performance insight and meaningful value.


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Apply operational discipline

CFOs are in a prime position to create an intelligent, data-driven enterprise.

By taking charge of data, governance and business analytics, they’re best suited to identify opportunities for value and apply discipline throughout the organization.


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The CFO needs to see the organization as a holistic, data-generating enterprise

Strengthen the connection

between finance and operations

Identify more and better levers for

performance

Seek opportunities beyond finance to improve the whole

organization

Use data and analytics to outperform competitors


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How analytics enable you to accelerate performance

Manage data as a differentiating asset. Focus on horizontal and vertical integration of ERP systems, operational data stores, data warehouses and appliances.

1Think in hierarchies. Insist on clear metadata ownership and management as part of generating, managing and reusing analytic tools.

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Evaluate business intelligence as a corporate competency —with discipline around people, process and technology. Embed analytics as a utility.

2View analytics as more than just a series of reports with different views. Think of it instead in terms of multiple dimensions and data cubes.

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With analytics, data goes in,intelligence comes out.

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Data-drivenCFOs have seen real results including…

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KPMG can help

Take advantage of our knowledge and resources and join the conversation.

For more information, contact Don Mailliard at 214-840-2848 or e-mail [email protected]

http://kpmg.com/us/cfo

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mailto:[email protected]

http://kpmg.com/us/cfo

The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavor to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act on such information without appropriate professional advice after a thorough examination of the particular situation.

© 2013 KPMG LLP, a Delaware limited liability partnership and the U.S. member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”), a Swiss entity. All rights reserved. Printed in the U.S.A.

The KPMG name, logo and “cutting through complexity” are registered trademarks or trademarks of KPMG International.

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value beyond the numbers -- how data-driven cfos can change the picture and the business

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