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F O R C O M P L E T E D E TA I L S V I S I T W W W. M U L T I FA M I LY P R O . C O M

VENDOR PROSPECTUS

Exhibitors from PastBrainstorming Events

Aaron’s Corporate FurnishingAnne Sadovsky CSPApartment CardsApartment FinderApartment GuideApartment News of AmericaApartments.comApartmentsNationwide.comAppliance Warehouse of AmericaAssurant SolutionsAudio ImagesCallMaXCallSourceCorporate Research InternationalCreative Laundry Systems Inc.Creativity For RentCreditRetrieverEllipse GroupEllis Property Management

Services Inc.First Advantage SafeRentFor Rent Magazine®

ForRent.comGrace Hill Inc.Great American Business ProductsHandyTrac Key ControlHartmarx Consumer Apparel ProductsThe Inner PrizeInnovative Sign GroupLead2LeaseLeasingDeskLevel One Inc.MessagePro

MinolMove For FreeMovies & GamesNAHB MultifamilyNational Water & PowerOllo SolutionsPeachtree Business ProductsPhoneSmartPurDigital Media Inc.RealPage Inc.Relate 24/7Rent.com, an eBay CompanyRENTNET®

RentPortResident UpdateResidentCheck.comResite Information TechnologyRoadside AmericaSouthWood Corp.Spherexx.comStar Trac FitnessSureDepositTalent Plus Inc.VaultWareVideo Rental ServicesVoicecom TelecommunicationsWebRentProWelcome Home AmericaWinton TileWoodland EntertainmentYardi SystemsYour Apartment PlannerAnd many more!

Exhibitor AgendaWednesday, November 9, 2005

6:00 p.m.Exhibitor Set-up

Thursday, November 10, 20058:30 a.m.-6:00 p.m.

Networking Breakfast Resource Room Exhibits

Treasure Hunt Educational Sessions

Resource Room Luncheon Wrap-up Reception

To view the Brainstormers Agenda visit www.Multifamilypro.com

Showcase your company to hundreds of Brainstormers when you exhibit your company’s productsand services in the “Resource Room” all day on Thursday, November 10. Create valuable contacts in theindustry with attendees who come specifically to educate themselves, and evaluate and specify thelatest offerings in technology, products, and services. Interact with today’s decision-makers that willhelp bolster your bottom-line, as well as forge the relationships that they will rely on for years.

Tabletop Exhibits (6’ x 2’, skirted table) $1,500Tabletop exhibitors may only use table top space from the top of the table up to 5 feet. No floor space is permitted as part of the display. Tabletop exhibitors are entitled to two (2) complimentary exhibitor badges*

Exhibitor OpportunitiesThursday, November 10, 2005

Booth Exhibits $2,50010’ x 6’ Exhibit Area (with or without a 6’ x 2’, skirted table) Exhibits can not exceed a maximumheight of 8 feet. Booth exhibitors are entitled to four (4) complimentary exhibitor badges*

*Exhibitor badges only allows the user access to functions in the Resource Room including breakfast,lunch, and the reception. Full conference badges may be purchased to attend all of the events at the three-day Brainstorming conference.

Remaining Sponsorship OpportunitiesThe Networking Breakfast, $6,000

The Resource Room Bagged Lunch, (one still available) $5,500

The Opening Day Keynote Presentation, $5,000

The Closing Day Keynote Presentation, $5,000

The Meet & Greet Welcoming Reception, $5,000

The Brainstorming Club, Featuring the Tools, Forms & Ideas Exchange™, $4,500

The “H2O To Go” Bottled Water Sponsorship, $4,500Turn the page for a description of these sponsorships.

ACT NOW!

Diamond SponsorThe Opening Day General Sessions

The Brainstorming Idea Design Center™

The Information Access Center

Gold SponsorThe Brainstorming Educational SessionsThe Resource Room Bagged Lunch

The Brainstorming Networking Reception The Attendee-Optional Trends Luncheon

Bronze SponsorThe Attendee Nametag Neck WalletsThe Resource Room Wrap-Up Reception

The Brainstorming Networking Directory

The BrainAid™ Center

SponsorsThe Attendee Hotel Keys and Key Folders

The Costume Creation Center The Creative Costume Contest with Keepsake Photos

The Brainstorming Agenda

The Brainstorming Facilitator Team

The Brainstorming Attendee Totes

Add an Item to the Brainstorming Welcome Package Totes! Only $450!

Additional Promotional Opportunity

Sponsorships Sold

The Meet & Greet Welcoming ReceptionTuesday, November 8, 2005 - $5,000

Make the very first impression at Brainstorming! Host thefirst opportunity for attendees to meet their fellowBrainstormers and get ready for the upcoming three days.Two complimentary drinks are provided to each attendeecourtesy of the sponsor.

In addition to the Sponsors benefits listed above, uniquebenefits include: �� The opportunity to hang banners in the reception area as

décor allows. �� Company’s logo prominently placed on reception tabletops

and on attendee drink tickets. �� The opportunity to provide representatives from your

company to meet and greet guests. �� Thank you announcement with your logo on screen

in the main Brainstorming room on opening day. �� One skirted table that evening for display of your

company’s marketing materials.

The Opening Day Keynote PresentationSpeaker TBD Wednesday, November 9, 2005 - $5,000In addition to the Sponsors benefits listed above, uniquebenefits include:�� The opportunity to present a three-minute commercial

message leading into your introduction of the keynotepresenter(s).

�� Your company’s logo projected on screen in the general session area throughout the keynote presentation.

The Networking BreakfastThursday, November 10, 2005 - $6,000

Entice Brainstormers out of their beds with a deliciousbreakfast, served courtesy of your company, right in ourResource Room area! It’s an outstanding opportunity for yourcompany to capture our Brainstormers’ attention first thing inthe morning.

In addition to the Sponsors benefits listed above, uniquebenefits include: �� One skirted display table for your marketing materials in

the breakfast area�� Exclusive opportunity to place collateral on tables

throughout the breakfast area. �� One-color company logo imprinted on the breakfast napkins,

cups, and/or cup sleeves. �� Full color company logo and a reminder of your

sponsorship on every breakfast table. �� Fifteen seconds voice-mail message sent to attendees’

rooms on Wednesday night. Participate in the recording, orprovide us a script and we’ll deliver the message for you!(Subject to hotel’s ability.)

“H2O TO GO” Bottled Water Sponsorship Thursday, November 10, 2005 - $4,500

Brainstorming is thirsty business, and attendees alwaysappreciate a chance to re-hydrate their busy brains. Whilesupplies last, Brainstormers will receive complimentarybottles of spring water featuring your company's logo. Bottleswill be located in a number of areas including: the attendeetotebags; the Resource Room exhibit area; and the eventregistration area.

The Resource Room Bagged LunchOne opportunity left! Thursday, November 10, 2005 - $5,500

Make your presence known on exhibit day, wheneveryone gathers for a casual, complimentary bagged lunch.If you’re looking for an opportunity to stand out in the crowdwhile earning the appreciation of our attendees, thissponsorship is “in the bag!”

In addition to the Sponsors benefits listed above, uniquebenefits include:�� Color company logo screened onto a great reusable thermal

lunch bag. �� Reminder of your sponsorship in all of Thursday morning’s

educational sessions. �� Signage announcing your sponsorship at the bag pickup areas.�� Opportunity to place something a little extra in the lunch

bag. �� Your company’s logo prominently placed on tables in the

luncheon area.

Sponsorship OpportunitiesALL SPONSORSHIPS INCLUDE:�� Inclusion of your logo in our on-screen presentations throughout the event.�� Mention of your sponsorship(s) whenever appropriate in general session.�� Full-color signage announcing your sponsorship for those activities that physically occur at the event.�� Announcement of your sponsorship on our Web site and in promotional messages, as we deem appropriate, from the time

that your contract is secured until the event. �� Inclusion of your logo on table tent cards for any sponsored activity that involves seating of attendees and on tickets for

any sponsored activity that require them.

The Closing Day KeynoteSpeaker: Terri NorvellFriday, November 11, 2005 - $5,000

In addition to the Sponsors benefits listed above, uniquebenefits include: �� The opportunity to present a three-minute commercial

message leading into your introduction of the keynote presenter. �� Your company’s logo projected on screen in the general

session area throughout the keynote presentation.

The Brainstorming ClubFeaturing the Tools, Forms & Ideas Exchange™Post-Event for One Year - $4,500

Brainstormers receive automatic membership in theBrainstorming Club allowing them to continue to experiencethe benefits of the Brainstorming Sessions. This special area ofMultifamilypro.com serves as the club’s “meeting place” withaccess to: digital versions of the ideas that are generated at theevent; presentations and supporting materials from theBrainstorming Educational Sessions; a free bulletin board forongoing idea sharing; and the BrainBuzz™ newsletter with tipsand tools for enhancing creativity and more! Also, included isthe famous Tools, Forms, & Ideas Exchange where attendeesreceive special access to hundreds of tried-and-true ideascontributed by Brainstormers from companies and commu-nities nationwide.

In addition to the Sponsors benefits listed above, uniquebenefits include: �� Exclusive linked banner advertising in the Club section of

our Web site for one year. �� Post announcements and articles in the Club section of our

Web site for one year. �� Mention of your sponsorship in all communications to Club

members. �� Periodic opportunities to address a message to the

membership via e-mail broadcast. �� A year-long company profile in BrainBuzz™, including

linked contact information. �� Thank you announcement with your logo on screen in the

main Brainstorming room on opening day. �� Company logo and sponsorship reminder on the Club

Membership Card that each attendee receives and holds on to(because it includes the Club password!).

�� Full-color signage throughout the event announcing your sponsorship and directing attendees to the Club section of ourWeb site.

Add an Item to the Brainstorming WelcomePackage Totes!Only $450!Include your company’s marketing materials in our welcomepackage. This opportunity is available to every vendor partic-ipant. It represents one of the best values of Brainstorming.Upon arrival at the event, each Brainstormer receives a highquality tote bag stuffed full of goodies and information aboutyour fim. Brainstormers simply love it, and you will too—foronly $450 in addition to your Sponsorship or Exhibitor fee. (Note: Participants will be required to submit approximately800 promotional items prior to the event. Additional detailswill be provided to all companies who elect to participate).

“Brainstorming gave me the opportunity to meetwith more high-level decision-makers than any other

show that I have been to in the last year!”Jennifer Cyphers, National Sales, CreditRetriever

“Of all the trade shows we’ve attended this washands down the best event I’ve been a part of in

years! Aaron rents will absolutely be coming backyear after year!”

Don Lange, National Sales, Aaron Rents

A.F. Evans Property ManagementAIMCO A.J. Dwoskin & Assoc. Inc. Alvin J. Wolff Management Co.Alliance Residential ManagementAltman ManagementAmbling ManagementAMLI Residential Archon Residential Archstone-Smith Aspen Square ManagementAssociated Estates RealtyAvalonBay Communities Inc.Bascom Group The Benchmark Group Benjamin E. Sherman & Sons BH Management Services Inc. BNP Residential Properties Bozzuto Management Co. BRE Properties Buckingham Cos. Camden CAPREIT Capstone Management Carefree Senior Living Carmel Partners College Park Communities ConAm Management Concord Management Corcoran Jennison Management Co. CWS Apartment Homes Del American Inc. Dermot Realty Management Co.DMC Management Dominium Management ServicesDouglas Allred Co. Draper & Kramer Dunlap & Magee Eagle Realty Group Edward Rose Cos. Ellis Property Management ServicesEPT Management Co.Equity Residential

Companies Who AttendERC Properties Inc. E&S Ring Management Essex Property Trust Fairfield Residential Fifteen Asset ManagementFirstWorthing Flournoy Properties Fogelman Management GroupForest City Enterprises FPI Management Friedkin-Becker Management Gables Residential Trust Gates, Hudson & Associates Inc.Gene B. Glick Co. Gerson Bakar & Associates Greystar Griffis-Blessing HAL Real Estate Investors The Hanover Co. Harbor Group Management Co.Healey Ramme Co. Hills Communities Home Properties HSC Real Estate Inc. Indigo Real Estate ServicesInterMark Management Irvine Apartment Management Co.JMG Realty JPI Julian LeCraw & Co. Inc. KSI Management Lane Co. Legacy Partners Lewis Operating Corp. Lincoln Property Co. Lyon Management Cos.M.D. Atkinson Co. Inc. Manco Abbott Inc. Mark-Taylor Residential McKinley Properties The Medve Group Metric Property Management MG Properties

Mid-America Apartment CommunitiesMiles Properties Inc. Mullenix Apartment Homes National Church Residences National Realty Management Orion Real Estate Services The P.B. Bell Cos. Pace Realty Corp. Penobscot Management LLC Picerne Real Estate Group Pier Management Hawaii Pinnacle Realty Management Co. Post Properties Princeton Properties R. W. Day & Associates RAM Partners RREEF Sares-Regis Group Sentinel Real Estate Sequoia Communities Shea Properties Sherman Residential Simpson Property Group Southern California Housing

Development Corp. Southern Management Corp. SSR Realty Advisors State Street Cos. Inc.

Sterling American Property Inc. The Sterling Cos. Sterling Properties Steven D. Bell & Co. Stewart Properties Stonemark Management Templeton Realty Town & Country Management Co.Towne Properties Trammel Crow Residential Tri-United Management Inc. United Dominion Realty TrustVentana Property Services Venterra Realty Management Village Green Cos. Wasatch Premier CommunitiesWaterton Mangement Co. Weinstein Management Co.Western National Group Western Seniors Housing Whiteco Residential Windsor CommunitiesWinnResidential Woodmont Real Estate Services The Worthing Cos. Yarco Co. Zink PartnersAnd many more!

�� If you have questions about exhibiting, rules and regulations, advertising, or sponsorships please contact:Leigh Curry, Vice President, National Sales, leigh@multifamilypro.com, 215-321-9495Jennifer James, Director of National Sales, jennifer@smmonline.com, 662-890-9294

�� If you have questions about billing or exhibitor order forms and registration please contact:Barbie Figueroa, Director of Order, Reason, and Reality, barbie@smmonline.com, 727-784-9469

�� For all other inquiries:Sales & Marketing Magic/Multifamilypro36431 U.S. Highway 19 North, Palm Harbor, Florida 34684Web site: www.Multifamilypro.com e-mail: info@smmonline.comphone: 727-784-9469 fax: 727-784-7978

Contacts

Mark your calendars now for

Brainstorming East 2006

April 27-29, 2006

Orlando, Florida

The 16th Annual Multifamily Housing Brainstorming SessionsTM West Exhibitor and Sponsor AgreementNovember 9-11, 2005: Show Date, November 10th

The Rio All-Suite Hotel, Las Vegas, NevadaCONTACT INFORMATION

Company (As you wish it to appear in all promotional materials) _______________________________________________________________

Primary Contact (Primary contact receives all event information) _____________________________________________________________

Title _______________________________________________________________________________________________________

Address ____________________________________________________________________________________________________

City_____________________________________________________________ State______________ Zip Code__________________

Phone ____________________________________ Ext: ___________ Fax: (__________)____________________________________

E-Mail (Will be used by Brainstorming management only)____________________________________________________________________

Description of products/services to be displayed_______________________________________________________________________

SPONSORSHIPS (If you’ve elected a Sponsorship opportunity that’s already been reserved by someone else, we’ll contact you personally.)

� Sponsorship of ____________________________________________________________________________ $___________

� Sponsorship of ____________________________________________________________________________ $___________

� Sponsorship of ____________________________________________________________________________ $___________

EXHIBITS (Please check the appropriate boxes below - even if you're entitled to the benefit free of charge.)

$1,500 � Tabletop Exhibit* - 6’x2’ skirted table (no charge with sponsorship values of $10,000 or more) $___________ *Tabletop exhibitors may only use table top space from the top of the table up to 5 feet. No floor space is permitted as part of the display.

$2,500 � 10x6’ Exhibit area � with a 6’ table or � without a 6’ table (no charge with sponsorship values of $20,000 or more) $___________(Exhibits can not exceed a maximum height of 8 feet.)

$1,000 � Based on Sponsorship value, I'm entitled to a Tabletop, but please upgrade me to a 10’x6’ $___________$ 450 � Welcome Package* (no charge with sponsorship values of $10,000 or more) $___________

*Please note shipping and handling costs associated with Welcome Package Items are the responsibility of the Exhibitor.

Total Amount of Agreement $___________Signature on the agreement signifies the company representative has read, understands and agrees to the terms and conditions of The 16th AnnualMultifamily Housing Brainstorming SessionsTM West (on page two of the agreement).

Exhibitor’s/Sponsor’s Signature ___________________________________________________________ Date: __________________

Accepted by Sales & Marketing Magic _____________________________________________________ Date: __________________

PAYMENT(A deposit of at least 50 percent must accompany this agreement in order reserve your exhibit or sponsorship. Balances must be received no later than Sept. 12, 2005.)

Exhibit Space Location Preference

1st Choice _________________ 2nd Choice _________________ 3rd Choice _________________ 4th Choice _________________

(All preferences will be considered but not guaranteed. Management will notify you of your space assignment by return mail, fax, or e-mail. Space will not be assigned until payment is received in full. All assignments are made according to the order in which the contracts are received, after Patron Sponsors.)

Please make checks payable to Sales & Marketing Magic Cos., and mail or fax signed agreement with payment toSales & Marketing Magic, 36431 U. S. Highway 19 North, Palm Harbor, Florida 34684

Fax 727-784-7978 Phone 727-784-9469 E-mail info@smmonline.com Web site www.Multifamilypro.comPLEASE RETURN BOTH PAGES OF THE AGREEMENT

Card Holder Signature

� Check Enclosed Please make checks payable to Sales & Marketing Magic, Inc.

Credit Card Orders: � Mastercard Exp. Date: � Visa Exp. Date:

Credit Card Number (16 digits)

Card Holder Name (please print) Credit Card Billing Zip Code

Credit Card Orders Amount to Charge $ � Mastercard Exp. Date � Visa Exp. Date

BRAINSTORMING WEST - Terms and Conditions1. Contract for Space. The Exhibit Space/Sponsorship Application, the formal notice of spaceassignment Sales & Marketing Magic, hereinafter referred to as Management. These Rules andRegulations and any subsequent rules and regulations adopted by Management with regard to theBrainstorming West event constitute a contract for the right to exhibit/sponsor at the event. All mattersregarding these Rules and Regulations and exhibitor's compliance therewith shall be determined byManagement in its sole and absolute discretion. Each Exhibitor/Sponsor, for themselves and theiremployees, agrees to abide by these conditions, it being understood and agreed that the sole control ofthe exhibit area rests with Management.2. Sponsorships. Automatic first right of refusal for sponsorships is given to companies that sponsoredthe same item or opportunity at the last event. Specific deadlines may apply. Management mustapprove all sponsorship recognition including, but not limited to, introductions, presentations, signage,handouts and giveaways. Management reserves the right to modify or cancel, at its discretion, anysponsorship opportunity at any time. Management will not be liable for cancellations made by speakersor entertainment of a sponsored event. Management may, at its discretion, replace any speaker orentertainment with what it deems to be comparable talent. There will be no competitive company orcategory competitive company or category lockouts on any event. Unless expressly authorized by theManagement, the Sponsor will have no creative input into the production of any sponsored opportunity.3. Service Provided. In exchange for payment in full for the exhibit space contracted by the exhibitor,Management will provide the following for each exhibit: a 10'x6' space or table top display as leased.Table top displays will come with a skirted 6'x2'table. 10'x6' exhibit space may have a skirted 6'x2' tableat their option. All telephone, high-speed Internet, audio-visual, or electrical requirements relative to yourExhibit or Sponsorship area must be arranged directly with the appropriate agent prior to the event, andwill be charged to you directly. Contact information will be provided to you upon receipt of youragreement and deposit via our Exhibitor Kit.4. Payment for Space/Sponsorship. A deposit of at least 50% of the total price must accompany thisagreement in order to reserve your exhibit/sponsorship. We must receive the balance of youragreement fee no later than September 12, 2005. Reservations not paid in full by September 12, 2005will be canceled, and any deposit or partial payment will be forfeited. Agreements received afterSeptember 12, 2005 must be accompanied by full payment providing exhibit space/sponsorships arestill available. All monies paid shall be retained by Management. In the event the Exhibitor/Sponsor failsto fulfill or violates its contract, or withdraws from the Brainstorming event, the respective exhibit spaceshall immediately revert to Management.5. Cancellation of Exhibit Space/Sponsorship. Cancellation or failure to exhibit/sponsor will not because for a refund, regardless of your contract date; and no part of any payment will be applied to anyfuture agreement. Exhibiting companies that are part of a merger, acquisition, or no longer operatingafter contracting exhibit space will not be refunded any part of exhibit fee, nor will any amount beapplied toward another exhibiting company's exhibit or future year exhibit or outstanding obligation.Exhibit space/sponsorship is non-transferable.6. Exhibit Space Assignment/Confirmation. Space assignment will be made on a first-come, first-serve basis. All spaces will be confirmed upon receipt by Management of a signed Exhibit SpaceApplication, payment in full, and written notification from Management to a company representative ofactual exhibit assignment. Any concerns regarding competition or a specific type of exhibitor should becommunicated to the Management at the time of application for exhibit space. The concerns areconsidered but cannot be guaranteed. 7. Adjust Exhibit Assignment. Management reserves the right to adjust exhibit assignments at itsdiscretion to ensure an even flow of traffic or due to floor alterations.8. Exhibitor/Sponsor Information. Management may use the information supplied by theExhibitor/Sponsor on the Agreement as part of marketing, advertising and/or other promotional materials.9. Move-in/Move-out. The specific requirements as to time for installation and dismantling of exhibitsis detailed in the Exhibitor Kit. All displays must be in place and set up by the time of the official ResourceRoom opening. Management reserves the right to reassign space not occupied or set-up by that timefor other purposes, and such reassignment shall not be cause for a refund.10. Exhibit Hours. Resource room hours will be on the second day of each Brainstorming event. Exacthours will be posted by Management prior to show date. (Hours may be changed at any time atManagement’s discretion.)11. Character of Exhibits. Management reserves the right to reject any Resource Room exhibit thatwe deem inappropriate or inconsistent with the goals of the Annual Multifamily Housing BrainstormingSessions™. This reservation concerns persons, things, conduct, printed matter, souvenirs, catalogs andall other things, which affect the character of the Show. Exhibitors have the right to distribute catalogs,souvenirs and all other matter from only the space occupied by them.12. Exhibit Specification. The height of display for 10'x6' booths shall be limited to the height of the8-foot curtain backdrop. Exhibitors shall limit the height of the display material at the sides to 36inches, from the front of their exhibit to a depth of 6 feet. Management must approve in writing anydisplay that exceeds these specifications. Table top displays are limited to the area of the 6'x2' skirtedtable to a total height from the ground of 8'. Exhibit items may not extend beyond the area that you'vereserved. Failure to comply will result in removal of unauthorized items from the Exhibit floor, and willnot be cause for a refund.13. General Restrictions. (a) Exhibitor shall not in any manner indicate that a Managementendorsement or approval of Exhibitor's product(s) or service(s) has been given by Management merelybecause Management has allowed such product(s) or service(s) or literature to be displayed in itsBrainstorming event; this includes but is not limited to the use of the Sales & Marketing MagicBrainstorming Logo. (b) Exhibitors are solely responsible for any damage to hotel property or adjacentexhibits resulting from their display (including, but not limited to: paint, tape, nails, screws, staples,drilling, or tacking anything to the walls, columns, floor, ceiling, or adjoining displays). (c) No visual oraudio recording or transmission of the Sales & Marketing Magic Brainstorming events may be made byor on behalf of the exhibitor. (d) Exhibitors shall not perform or play/broadcast any music during theSales & Marketing Magic Brainstorming events without written consent from BrainstormingManagement and shall indemnify Management, their officers, employees, and agents from and againstany loss, damage, claim, liability and expense (including reasonable attorneys' fees) resulting from orarising out of Exhibitor's performance of music during the Sales & Marketing Magic Brainstormingevents. (e) Management reserves the right to regulate the volume on any and all loudspeakers, radios,television sets and/or musical instruments during exhibit hours. (f) Only one company is permitted tosponsor and/or occupy each exhibit space. More than one company is not permitted to purchase an

exhibit or sponsor together. No Exhibitor/Sponsor shall assign, sublet or apportion the whole or anyportion of the allotted exhibit, nor exhibit therein any literature or display other than that produced ordistributed by the Exhibitor/Sponsor in the regular course of his/her business. Exhibitor/Sponsorpersonnel must be representative(s) of the contracting company. Contracting company must becompany exhibiting. Companies with separate divisions operating under different names must purchaseseparate exhibit space. No exhibitor or sponsor shall permit any other corporation or firm or its repre-sentatives to share in the benefits of his sponsorship. Co-participation by any other corporation or firmor its representatives in space assigned to the original applicant is not allowed. Partner companiesshould purchase their own exhibits/sponsorships, and we will make every endeavor to locate exhibitsadjacent or nearby. Promotion of your company shall not extend beyond your entitlement as an Exhibitoror Sponsor, and is expressly prohibited while participants are engaged in Brainstorming. Facilitators areempowered to remove from any table of Brainstormers an Exhibitor or Sponsor representative whoengages in overt product or service promotion. This may result in your company's inability to participatein future events. (g) Firms and representatives of firms not assigned exhibit space are prohibited fromsoliciting business in any form, including but not limited to handing out business cards or promotionalmaterial in the exhibition area. Violators of this prohibition will be promptly ejected from the showwithout refund. (h) Exhibits shall be shown only in the official Resource Room area or as allowed inconjunction with your sponsorship(s). Neither exhibitors nor non-exhibitors who are affiliated in anyway with our industry shall be permitted to display or distribute articles, equipment, or informationconcerning products and/or services in the event hotel from the Monday prior to the Brainstormingevent through the final day of the event. (i) The use of any public area outside of the exhibit area for thedisplay of products and/or services or demonstrations or the distribution of circulars, samples or othermaterial is strictly prohibited (j) Exhibitor shall not use or permit the exhibit area to be used in conflictwith any law, ordinance, rule or regulation of any governmental authority; in any manner which consti-tutes waste or nuisance; or any manner which causes injury to the Hotel. (k) Promotion of products andservices in relation to Brainstorming, including pre-event contact with participants and dissemination ofany item that promotes your company or any other during the event, shall be confined to the promo-tional opportunities offered or expressly approved by Management or included with your sponsorship.(l) In the interest of the success of the event, the exhibitor agrees not to extend invitations, callmeetings, or otherwise encourage or cause absence of attendees or exhibitors from the event or exhibitarea during any activity affiliated with the event. Any group function involving Brainstorming partici-pants must receive prior approval from Management. (m) Submission of this signed contract indicatesyour agreement to read and abide by the procedures expressed in the Brainstorming Exhibitor Kit thatwill be provided to you. Submission of this contract also indicates your agreement to inform all of yourparticipating employees of all of the above terms and conditions. (n) Representatives of industrysupporting vendor and supplier companies may not register as Brainstorming attendees until theircompany is a contracted exhibitor (and has abided by the terms and conditions of this contract). Weidentify representatives of Industry Supporting Vendor compa-nies as those who represent organiza-tions or partnerships of two or more persons that serve the industry beyond a purely consultative basis(i.e. providing tangible goods or services, electronic advertising included). Individuals who serve theindustry primarily as independent consultants (but not secondarily to their role as an employee of anIndustry Supporting Vendor company) are considered exempt from this "Exhibitor's Only" rule forBrainstorming registration. Brainstorming Management reserves the right to cancel attendee registra-tions associated with your exhibitor status at any time should you fail to abide by the terms of thiscontract, and such cancellation shall not be considered cause for a refund.14. Default. If this contract is breached by the Exhibitor/Sponsor, they will not be permitted to partic-ipate and will be subject to eviction without refund. No waiver of any breach of these rules shall be heldto be a waiver of any subsequent breach.15. Union Rules. Exhibitors are expected to comply with the union requirements in effect for thelocation of the Brainstorming events. Additional information from the decorator will be included in theExhibitor Service Kit.16. Labor. Exhibitors agree that labor used in erecting their exhibits shall not cause stoppage or injuryto the Sales & Marketing Magic Brainstorming event or any other visitor.17. Guard Service. Management will not assume responsibility for damage to, loss or theft of propertyof the exhibitor, the exhibitor's agents, employees or guests. If guard service is needed it should beprovided by and at the cost of the exhibitor.18. Americans with Disabilities Act. Exhibitor agrees to comply with all applicable provisions of theAmericans with Disabilities Act (the "ADA") and shall indemnify Management, their officers, andemployees from and against any loss, damage, claim, liability and expense (including reasonableattorneys' fees) resulting from or arising out of exhibitor's failure to comply with the provisions ofManagement and allegations of exhibitor's failure to comply with provisions of the ADA.19. Force Majeure/Show Cancellation. In the event the Hotel or any part of the exhibit/sponsor areathereof is unavailable whether for the entire event, or portion of the event as a result of wind, fire, flood,tempest or any other such cause or as a result of governmental intervention or regulation, militaryactivity, malicious damage, acts of war, strike, lockout, labor dispute, riot or any other cause or agencyover which Management has no control, or should Management decide that because of any such causeit is necessary to cancel, postpone, or resite the Brainstorming event or reduce the exhibit/sponsor time,Management shall not be liable to indemnify or reimburse the Exhibitor/Sponsor in respect of anydamage or loss, direct or indirect, arising as a result thereof.20. Laws Applicable. This contract shall be governed by the laws of the State of Florida.21. Amendments. Management reserves the right to make reasonable changes in the foregoingrules, exhibit hours, sponsorship times and move-in/move-out arrangements. All rules and regula-tions are subject to the terms and conditions contained in any agreement with the Hotel and shouldbe expressly incorporated into any such agreement. Any and all matters not specifically covered bythe preceding rules and regulations, and the policies and requirements set forth in the Exhibit SpaceConfirmation, invoice, notices, and Exhibitor Kit shall be determined by Management in conjunctionwith the event, in their sole discretion. Management shall have the full power to interpret, amend,and enforce these rules and regulations, provided any amendments, when made, are brought to thenotice of the Exhibitor/Sponsor. Each Exhibitor/Sponsor, for itself and its employees, agrees to abideby the foregoing rules and regulations and by any amendments or additions thereto in conformancewith the preceding sentence.22. Penalties. Failure to comply with any of these rules can result in ejection from the event, or beingprohibited from exhibiting/sponsoring in future Sales & Marketing Magic Brainstorming events. Penaltyis at the sole discretion of Management and will not be cause for a refund.