viddsee short movie content marketing

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awesome short movies

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Post on 26-Jan-2017

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Page 1: Viddsee Short Movie Content Marketing

awesome short movies

Page 2: Viddsee Short Movie Content Marketing

we made short movies viewed over 500 MILLION globally

Page 3: Viddsee Short Movie Content Marketing

we are a platform for storytellers to tell stories, and communities to share stories

we move our audience hearts through awesome local stories

Page 4: Viddsee Short Movie Content Marketing

MULTI-PLATFORM DISTRIBUTION

VIDEO MARKETING CONVERSATIONS

CONTENT COMMUNITY

Entertainment channel that drives marketing and distribution of awesome local short movies through targeted communities

VIDDSEE OVERVIEW

Page 5: Viddsee Short Movie Content Marketing

Curating & creating short movies with thousands of creators across AsiaFILMMAKER COLLECTIVE

Page 6: Viddsee Short Movie Content Marketing

10M+ monthly active

audience

Sources: Google Analytics, Facebook Insights, YouTube Analytics

50M+monthly

video views

75%mobile audience

45%18-2430% 25-34

55% female 45% male

MILLENIALS

regional

PH

IDSG

MY

TW

2.9M+on air flights

profiles

University students Working professionals

Families with young kids

Sharing stories across multi-platform channels for social-mobile audience AUDIENCE COMMUNITY

Page 7: Viddsee Short Movie Content Marketing

Marketing content with editorial, video teasers & conversations to seed engagementVIDEO CONTENT MARKETING

Page 8: Viddsee Short Movie Content Marketing

using media for marketing, we move frominterruptive advertising to immersive storytelling

Page 9: Viddsee Short Movie Content Marketing

• Native video amplification and marketing with ready-made video content

• Branded/ Original scripted content creation

• Creator community engagement

Content Amplification

Branded Content

CreatorCommunity

MARKETING COLLABORATIONS

Page 10: Viddsee Short Movie Content Marketing

Supercharging views from thousands to MILLIONSVIDEO AMPLIFICATION FOR BRANDS

Worked with:

Page 11: Viddsee Short Movie Content Marketing

End-to-end content creation for effective amplification DATA-DRIVEN CONTENT CREATION

Insights from Viddsee Platform

Filmmaker’sCreative

+Brief Content

Seed to Community

Mult

i-plat

form

Dist

ribut

ion

Mar

ketin

g

Conv

ersa

tions

AmplificationData

Page 12: Viddsee Short Movie Content Marketing

NTUC Income “Last Day of School”

Case Study

Page 13: Viddsee Short Movie Content Marketing

Viddsee drives multi-platform video distribution to reach wider audienceCASE STUDY - LAST DAY OF SCHOOL

Page 14: Viddsee Short Movie Content Marketing

Video marketing with articles and conversations CASE STUDY - LAST DAY OF SCHOOL

Page 15: Viddsee Short Movie Content Marketing

Within 1 month, Viddsee contributed to:

- 4,200,000+ audience reached

- 620,000+ video views

- 53,000+ social engagement, shares, comments, likes

Lifetime video views of 3,000,000+ video views

GONG Creative Circle Awards 2015 Finalist Social/Viral Video

Cannes Lions 2016 Silver Lions

CASE STUDY - LAST DAY OF SCHOOL

Page 16: Viddsee Short Movie Content Marketing

Where are we heading? Making the next BIG contentHelping brands become successful with online video

Derek, [email protected]