video mail
DESCRIPTION
Video Email - Hype MediaTRANSCRIPT
EXPERIENCEEVOLUTION
VIDEO EMAIL
WELCOMETO THE NEW WORLDOF VIDEO EMAIL
VIDEO EMAIL
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Video email is one of the most effective email marketing methods available today !
Mail clients now support VIDEO that plays directly in your subscriber’s inbox!
WHAT IS VIDEO EMAIL ?
VIDEO EMAIL
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No longer limited to text, photos or animated .gif images clicked to view the video on a landing page on a website .
Engage your potential customers and clients with a video that plays directly in your email!
Email37%
Post23%
Text Message18%
In-Store11%
Social Media9%
EmailPostText MessageIn-StoreSocial Media
Email is still the best way to promote your products and services!
Preferred Retail Delivery MethodSource: CrossView as cited July 14th, 2010.
IS EMAIL STILL EFFECTIVE?
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2008 2009 2010 2011 2012 2013 2014100,000,000
120,000,000
140,000,000
160,000,000
180,000,000
200,000,000
121400000.00
135100000.00
147500000.00
160200000.00
173100000.00
183600000.00
193100000.00
ONLINE VIDEO VIEWERS 2008-2014
IS VIDEO EFFECTIVE?
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By 2014, video will account for more than 77% of all internet traffic. Source: eMarketer April 2010
People process visual data 60,000 times faster than text.
WHY IS VIDEO BETTER THAN TEXT?
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Why?...Because humans process data from images simultaneously while we process text data sequentially.
Source: 3M Corporation research studies
2010 2011 2012 2013 2014 20150%
5%
10%
15%
20%
25%
30%
2.4 3.6% 4.8%6.5%
8.4%10.5%
5.5%6.9%
8.4%10.2%
12.4%
14.4%
TV Ad Spending Online Video
PERCENT OF TOTAL AD SPENDING 2010-2015
IS IT BETTER THAN TV ADS?
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Source: eMarketer 2011
WHY CHOOSE
VIDEO EMAIL?
Take a look for yourself…
VIDEO EMAIL
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A REGULAR TEXT EMAIL
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A VIDEO EMAIL10VIDEO
THE FULL EXPERIENCE
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VIDEO EMAIL
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HOW DOES IT WORK?TAKE A LOOK AT OUR VIDEO EMAIL PACKAGES
HOW IT WORKS13VIDEO
We shoot your video or use your existing video content, images and brochures
We convert and encode your video into all formats
Host it on our secure servers and for high-volume simultaneous viewing
Build your template and landing page and deliver to all devices
But most of all we help you reach…
YOUR TARGET AUDIENCE
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With daily analytics, anti-spam technology, and email validation we make sure your VIDEO emails are targeted to the most optimized audience.
We help you build your email lists, find your customers, and tailor your campaigns for your specific goals
OUR CODE15VIDEO
Video email is a relatively new technology. We make sure our code is up-to-date as more and more browsers and mail clients support VIDEO email.
Our templates are valid HTML and we integrate and brand your templates and landing pages within your website and optimize it for sharing in all your social media campaigns.
MINI
$1,400
Campaign Strategy
Standard Template
Video HostingLanding Page
PRO
$2,000
Standard Package
Template DesignDaily Analytics
Web Integration
STAND
AR$1,600
Basic Package
Campaign Analytics
Email VerificationEnhanced Security
PRICING PACKAGES
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Also check out our all-inclusive ELITE package next….
Pro Package:If you select the Pro Package we will work with you and/or your ad team from concept to delivery and re-brand if necessary .
Targeted Email Lists:The most effective email campaigns have opt-in and verified email lists. We will clean your lists, verify them and help you find subscribers in your target group.
Media Distribution:We also distribute your video to traditional media outlets, TV, magazines, in multimedia brochures and multimedia newsletters.
THE ELITE PACKAGE
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ELITE
$2,400
Pro Package
Targeted Email ListsRe- Branding
Media DistributionWeb TV
VIDEO AND EMAIL = SAVINGS & INCREASED CTRWHETHER WE PRODUCE YOUR VIDEO IN OUR FACILITIESOR USE YOUR EXISTING RESOURCESWE PARTNER WITH YOU FROM START TO FINISHBUILD YOUR EMAIL TEMPLATE & LANDING PAGEHOST & ENCODING FOR ALL BROWSERS & MAIL CLIENTSAND HELP YOU REACH YOUR TARGET AUDIENCE
VIDEO EMAIL PRODUCTION
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Corporate Non-Profit Industrial
Medical Pharmaceutical Political
SOME OF OUR CLIENTS
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CLIENT:Aquadome Sports & Country Club
PROJECT:Video email, template, analytics, video production,
BRIEF:After the email campaign there was a 20% increase in new clientele and new membership subscriptions as well as a 40% increase in new leads and email subscribers.
CASE STUDY20VIDEO
WHAT ARE THE EXPERTS SAYING?
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“Video can really ease a customer’s fears, uncertainties and doubts about a product when they can see a 360 degree view or see it in use. Retailers that embrace it early will have an advantage over those who don’t” - Linda Bustos of Get Elastic
“YouTube's Robert Kyncl, the head of global partnerships, at CES 2012 and made some big, bold that very soon 90% of all web traffic will be video. While you pick your jaw up off the floor, imagine the possibilities for new clients the future holds for you!- Jeremy Scott, REELSEO
“In the next 10 years, 75% of all new channels will be Internet channels….all channels (television or web) will be available on TVs, computers, and pretty much any device. YouTube also logged a trillion hits in 2011.
IT’S BEENA PLEASURE
Be sure to visit www.hypemediams.comfor more information and updates
VIDEO EMAIL