Video Marketing Is The Latest Trend of Content Marketing presentation

Word’s out – video marketing is in.

Here are four main reasons why you should mix videos in your digital marketing services efforts!Quality content has consistently been a sure-fire way to fascinate your audience towards your brand and efficiently makes your brand be heard. In the past, that meant writing a comprehensive piece of the blog and being done with it. video marketing is a rising star on the red carpet.What makes video marketing so happening and efficient you may ask? Here’s what:

Benefit 1: Easy to Digest

Videos influences the brain 60,000 times faster than text. Humans are hardwired to avoid necessitating cognitive strain, so they always opt for a message that’s easier to process.In the sinking world of knowledge overload, videos are a breath of fresh air. Amidst a sea of words, video content is easier on the eye, easier on the brain.

● Videos can serve to instruct, inspire or create brand awareness. A lot of people today make buyer decisions based on product reviews and blog updates.

● Research study stated that 96% of consumers find videos valuable when they are making purchase choices online

● Over, 58% of them consider companies that produce videos to be more trustworthy. Therefore, maintaining an active video forum help makes it easier for customers to trust the brand and to make purchase decisions.

Benefit 2: The Trust Factor

Benefit 3: Facebook On-board

● According to research, last year, Facebook’s video viewers are doubled from 4 billion views per day to 8 billion views per day within seven months. This can mean a lot of advertising dollars.

● Facebook is on the logical move of testing and developing a good infrastructure for videos which is something marketers can later tap on.

● Compared to different content forms, users are much more likely to share videos. A customer study states that consumers are 27.4 times more likely to click-through online video ads than regular banners and almost 12 times more than rich media ads.

● It makes an excellent tool for companies, brands, and marketers to share the story of their products, their businesses and another sort of information for maximum outreach.

Benefit 4: The Viral Option

Video marketing is the future – it's the crux, the core of the new-generation marketing and hence it is vital to speedily integrate this in your marketing endeavors if you wish to avoid being blown in the dust by competition.

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