vidgeo: liquor sampling via social networks
TRANSCRIPT
![Page 1: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/1.jpg)
IntroducingTHE GEOSOCIAL
SAMPLER OPTIONLiquor sampling promotions driven by geo-
location and social media
![Page 2: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/2.jpg)
Brought to you by
![Page 3: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/3.jpg)
First Things First.Vidgeo...
... is a Geo-Social mobile application based on members "Likes" and "Location." Members can chat, video-chat, like and share what's going on in their Geo-Location on Vidgeo and on their Social Networks.
![Page 4: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/4.jpg)
In the center of the app...
...is the HOT button. This is the icon that members tap to get related deals and offers from the sponsor.
![Page 5: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/5.jpg)
The Vidgeo 411 Video...
![Page 6: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/6.jpg)
For Brand's Here's the HOT part
Brand's can send direct messages to members as they come within the proximity of their retailers GEO-location
![Page 7: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/7.jpg)
Bar XYZ in 123 Main St, Cityville invites you to try a free sample of
Vidgeo Vodka. Tonight. 8pm-1m. Click here to RSVP
For Example...
"Bar XYZ in 123 Main St, Cityville invites you to try a free sample of Vidgeo Vodka. Tonight. 8pm-10pm. Click here"to RSVP
"Bar XYZ in 123 Main St, Cityville invites you to try a free sample of Vidgeo Vodka. Tonight. 8pm-10pm. Click here to RSVP"
![Page 8: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/8.jpg)
and an opportunity for brands to connect directly with the consumer, with which they can...
An Invitation to Sample...
get valuable, real-time feedback data from consumers...
gain insight into consumer preferences...
and create a social -yet scalable - communication channel to convert a casual consumer into a life-long fan....
gather qualitative consumer data such as demographics and consumption patterns...
![Page 9: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/9.jpg)
Another HOT option...
![Page 10: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/10.jpg)
Socialize it...Share itMembers can share the sampling event invite with their entire social network...
who can then download the Vidgeo app and also get the invite...
and who can then share it on their networks too...
![Page 11: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/11.jpg)
Your event is goinga little VIRAL...
All of a sudden...
![Page 12: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/12.jpg)
HOW DOES IT WORK?
THE GEOSOCIAL SAMPLER OPTION
![Page 13: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/13.jpg)
When a member taps the Hot Button accepting the offer, a mobile QR code coupon displays on their phone along with a map and directions.
![Page 14: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/14.jpg)
The member arrives at Bar XYZ and shows the server the QR Code.
![Page 15: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/15.jpg)
The server scans the code with their Vidgeo Mobile phone QR code reader...
and delivers the drink!
The server scans the code with their Vidgeo Mobile phone QR code reader...
Rings up the order....
Rings up the order....
![Page 16: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/16.jpg)
Back of the House: How does it work?
THE GEOSOCIAL SAMPLER OPTION
![Page 17: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/17.jpg)
BOH. Step One:1. The supplier or suppliers marketer sets up a sampling event/events with a venue/venues. Venues can be on premise or off-premise retailes. Events can be at one venue or a thousand and can be a one-off, weekly or even daily event.
THE GEOSOCIAL SAMPLER OPTION
![Page 18: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/18.jpg)
2. The venue's servers/bartenders download the Vidgeo app with QR Reader to their phones.
BOH. Step Two:
THE GEOSOCIAL SAMPLER OPTION
![Page 19: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/19.jpg)
3. The Vidgeo members show their QR code to the server/bartender, who scans the QR code. An order and usage report is automatically generated and sent to Vidgeo.
BOH. Step Three:
THE GEOSOCIAL SAMPLER OPTION
![Page 20: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/20.jpg)
4. The server/bartender rings up the drink.
BOH. Step Four:
THE GEOSOCIAL SAMPLER OPTION
![Page 21: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/21.jpg)
5. At the end of the sampling event, the total drinks sampled are charged against the Supplier's or the Marketer's sampling account or credit card.
BOH. Step Five:
THE GEOSOCIAL SAMPLER OPTION
![Page 22: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/22.jpg)
BOH. Step Six:
THE GEOSOCIAL SAMPLER OPTION
6. A full report is collated and sent to the Supplier, marketers, distributors and the venue. The report includes:
![Page 23: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/23.jpg)
● Date, time, location and duration of event● Event Contact - name and phone● Venue Contact - Venue name, contact name and
phone #● Total samples delivered - timestamp of each
transaction● Sample description (mixed, straight, garnish etc) ● Name, Age, Sex, Facebook/Twitter and/or email
address of all sampler's● Future online marketing Opt-in confirmation of
sampler● Tasting notes - written feedback from sampler
THE GEOSOCIAL SAMPLER OPTION
![Page 24: Vidgeo: Liquor Sampling via Social Networks](https://reader033.vdocument.in/reader033/viewer/2022060110/5560e855d8b42aa65e8b5228/html5/thumbnails/24.jpg)
THE GEOSOCIAL
Liquor sampling promotions driven by geo-
location and social media
SAMPLER OPTION