vishal mega mart presentation 123
DESCRIPTION
Project on vishal mega martTRANSCRIPT
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
Under the guidance of Presented By, Ms
Jharana Rani Pattnaik T.Haranath
Sushil Ku. Swain Suraj Ku. Sahu
CONTENT LOGO INTRODUCTION MISSION HISTORY PROFILE PRODUCTS CUSTOMERS COMPETITORS Job Opportunity CONCLUSION RECOMMENDATION
V I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
In the background of high consumerism and income of the urban consumers, in recent year, a number of companies have expressed their interest towards retail sector outlets. As a result, numbers of shopping malls have started their operations in metro and urban areas and one of those is vishal mega mart.
It facilitates one-stop-shop convenience for their customers and to cater the needs of the entire family.
Maintaining the highest standards in quality and design, these stores have come to offer the finest fashion garments atdown-to-earth price structure.
VMM’s business approach is to sell quality goods at reasonable prices.
It follows the concept of value retail in India.
VMM target middle class people as it is the largest consumer base in India.
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
Future is thinking beyond horizon” & in order to keep its pace with the modern retail, VishalRetail Limited is spreading its wings.
The group has tied up with HPCL to open corner stores at their petrol pumps and in addition to the above, Vishal has come up with an institute to train manpower for the service industry
V
I T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
• Vishal Mega Mart has a strong presence in manufacturing and retailing of readymade garments, retailing of non-apparels and a large variety of FMCG products. The jewel in Vishal Group’s crown is its flagship company Vishal Retail Ltd.
It is spreaded over 24 states in 172 cities having 210 stores in total.
It targets mainly to tier 2 and tier 3 cities.
It has two manufacturing plants located in Gurgaon and Dehradun.
PROFILE
MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
INDUSTRY :- Manufacturing and Retail PLACE OF ORIGIN :- Kolkata (India) INTRODUCED:- 1986 Founder :- Ram Chandra Agarwal & Uma
Chandra Agarwal Served Area :- World Wide Employee :- 227,000 (F.Y 2013) Revenue:- US$ 168.8 billion (2013)
V
I T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
It has its customes from Children to Old age.
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
Bazar Kolkata
D – Mart
Spencer’s
MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
V
I
T
A
M
The job options in the retail field are quite interesting for a college graduate. You may start working as a sales executive or be directly employed as a sales manager or a marketing manager.
The retail industry offers a variety of career options in the following categories:
Marketing/Advertising
Store Operations
Sales
Distribution, Supply-Chain Management
MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
V
I
T
A
M
The customers’ needs are straight and specific. The customer should not be forced to change despite his reluctance to accept change. It is essential that store understand and accept the fact that the marketplace is made up of individual customers.
The mantra should be to create and deliver value in such a way that it always stays one step ahead of its customers. The first step towards this is entry-level satisfaction, which helps in fine-tuning the customer mind.
This must be followed by the identification of the specific problems, which arise from time to time, and resolving the same. Deep and insightful knowledge of the customer will be the key asset for staying competitive in the millennium.
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M
Any Questions
V
I
T
A
M MASTER OF BUSINESS ADMINISTRATION
V
I
T
A
M