visibility report for seameo congress’ partners

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1 SEAMEO CONGRESS 2021 “Transforming Southeast Asian Education, Science and Culture in the Digital Age” 28-29 April 2021 (Virtual) Visibility Report for SEAMEO Congress’ Partners By SEAMEO Secretariat (as of 24 May 2021)

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SEAMEO CONGRESS 2021 “Transforming Southeast Asian Education, Science and Culture

in the Digital Age”

28-29 April 2021(Virtual)

Visibility Report for SEAMEO Congress’ Partners

By SEAMEO Secretariat (as of 24 May 2021)

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Content

Page

Part I: Summary Report

A. Executive Summary 3

B. Registrants and Participants 3

C. SEAMEO Congress’ Partners 5

Part II: Visibility Report

A. Pre-Congress (February - April 2021) 7

B. During the Congress (28 - 29 April 2021) 21

C. Post-Congress (30 April 2021 onwards) 27

Part III: Virtual Booth 30

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Part I: Summary Report

A. Executive Summary

SEAMEO Congress 2021, which was held on 28–29 April 2021, was a virtual conference attended by more than 15,000 participants from across Southeast Asia and beyond. Policymakers, academic leaders, teachers, researchers, school administrators, government agency staff members, students, and more learned from experts in the fields of education, science, and culture.

Focusing on the theme, “Transforming Southeast Asian Education, Science, and Culture in the Digital Age,” the participants listened to discussions and presentations in five plenary sessions, four parallel sessions, two marketplace sessions, several SEAMEO regional centre presentations, and 10 teaching and learning innovation and research sessions.

The congress attendees also witnessed the launch of two of SEAMEO’s newest regional centres—SEAMEO STEM-ED and SEAMEO SEPS—during the opening ceremony, along with opening and welcome remarks and a keynote address from the SEAMEO Secretariat Director, Dr Ethel Agnes P Valenzuela; the Minister of Education of Thailand, H E Ms Treenuch Thienthong; and the Senior Minister of Education of Malaysia and SEAMEO Council President, H E Dr Radzi Jidin, respectively.

And after two days full of discussions and sharing of experiences and best practices, the congress highlights were synthesised for the participants’ benefit during the closing ceremony.

Please refer to the Synthesis Report of SEAMEO Congress 2021.

B. Registrants and Participants

The SEAMEO Congress 2021 was registered by approximately 15,695 participants from 64 countries.

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Registration Number of Top 20

No Country Number of Registrants

1 Philippines 11,902

2 Indonesia 2,350

3 Malaysia 418

4 Thailand 351

5 Singapore 129

6 Vietnam 105

7 Cambodia 80

8 Myanmar 45

9 Saudi Arabia 31

10 Brunei Darussalam 28

11 India 26

12 United States 19

13 United Kingdom 16

14 Lao PDR 15

15 China, Japan 14 each

16 Bangladesh, Korea 11 each

17 Canada, East Timor, Pakistan 10 each

18 Germany, Oman 6 each

19 Bahrain, France, Hongkong, Nepal, UAE, 5 each

20 Romania, 4

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During the event, the SEAMEO Congress was participated by approximately 15,000 participants in the Virtual Congress Platform (Floor), and the SEAMEO YouTube Channel.

Currently, the number of viewers of the SEAMEO Congress in the SEAMEO YouTube Channel is 18,650 viewers (as of 21 May 2021).

SEAMEO Congress 2021: All Plenary Sessions on 28 April 2021: https://www.youtube.com/watch?v=Qdk9J5nkXgE&t=39291s

SEAMEO Congress 2021: All Plenary Sessions on 29 April 2021: https://www.youtube.com/watch?v=Qdk9J5nkXgE&t=39291s

C. SEAMEO Congress’s Partners

The SEAMEO Congress 2021 (Virtual) provided an opportunity for SEAMEO Partners to participate, contribute and be recognised in co-organising the SEAMEO Congress 2021. The SEAMEO Congress also served as an opportunity to establish network and explored new partnership opportunities with key decision-makers and influencers from governments, educational institutions, industries, and international development organisations from around Southeast Asia and beyond.

The SEAMEO Congress 2021 was hosted by the Southeast Asian Ministers of Education Organization (SEAMEO); Ministry of Education, Thailand; and Ministry of Education, Malaysia and supported by 32 partners located in 13 countries, namely, UK, USA, Germany, Switzerland, Canada, France, Korea, PR China, Singapore, Indonesia, Malaysia, Vietnam, and Thailand.

1) Co-organisers

• UNESCO Asia and Pacific Regional Bureau for Education (UNESCO Bangkok), Thailand

• SEAMEO Regional Centre for Science Technology Engineering and Mathematics Education(SEAMEO STEM-ED), Thailand

• SEAMEO Regional Centre for Sufficiency Economy Philosophy for Sustainability(SEAMEO SEPS), Thailand

2) Gold Partners

• Nisai Group, UK

• John Wiley & Sons, Singapore

3) Silver Partners

• Chevron Enjoy Science, Thailand

• Equitable Education Fund (EEF), Thailand

4) Bronze Partners

• Department of Education, Philippines

• Festo Didactic SE, Germany

5) Supporting Partners

• Abdul Latif Jameel World Education Lab, Massachusetts Institute of Technology (MIT J-WEL), United States

• AKADASIA, Singapore

• Asia Pacific Centre of Education for International Understanding (APCIEU), Republic ofKorea

• Asia Pacific Regional Network for Early Childhood (ARNEC), Singapore

• British Columbia Council for International Education (BCCIE), Canada

• Center for Integrated STEM Education (CISTEM, Inc.), The Philippines

• Deutsche Gesellschaft fÜr Internationale Zusammenarbeit GmbH (GIZ), Vietnam

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• Duy Tan University, Vietnam

• Global Education Monitoring Report, UNESCO, France

• International Centre for Higher Education Innovation under the auspices of UNESCO, PRChina

• Kenan Foundation Asia, Thailand

• Korean Educational Development Institute (KEDI), Republic of Korea

• Philippine Normal University (PNU), Philippines

• Princess Maha Chakri Award Foundation (PMCA), Thailand

• Sukhothai Thammathirat Open University (STOU), Thailand

• Thai Cyber University Project, Thailand

• The Institute for the Promotion of Teaching Science and Technology (IPST), Thailand

• UNICEF Regional Office for East Asia and Pacific, Thailand

• Unilab Foundation Inc, Philippines

• Universitas Terbuka, Indonesia

• University of the Philippines Open University (UPOU), Philippines

• University of Tsukuba, Japan

• Worlddidac Association, Switzerland

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Part II: Visibility Report

The SEAMEO Congress 2021 provided the congress partners an opportunity to promote their visibility through the SEAMEO Congress’ promotional materials and activities such as SEAMEO Congress website, announcement at the SEAMEO online events prior to the SEAMEO Congress, e-posters and banners through social media, announcement brochures, and email blasts to the target audience at national, regional and international level.

There were the following 3 phases of promoting the SEAMEO Congress.

1) Pre-Congress (February - April 2021)

2) During the Congress (28 - 29 April 2021)

3) Post-Congress (30 April 2021 onwards)

SEAMEO Congress Promotional Materials and Visibilities for Partners

Type Details When Materials

1. Pre-Congress

A) CongressWebsite

1.1 Logo on the main home page of the SEAMEO Website and SEAMEO Congress Website

Since 20

February 2021

SEAMEO Website: www.seameo.org

SEAMEO Congress Website (Home Page) https://congress2021.seameo.org/

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1.2 Logo and a short description on the partner page of the SEAMEO Congress Website with a hyperlink to the organisation’s website

Including a hyperlink to a brief information of Co-organisers and Gold Partners

Since 1 February

2021

https://congress2021.seameo.org/index.php?option=com_content&view=article&id=208&Itemid=987

1.3 Logo and recognition message on the registration page’s banner of the SEAMEO Congress Website.

Since

5 March 2021

• Logo on the registration page

https://congress2021.seameo.org/index.php?option=com_content&view=article&id=215&Itemid=965

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• Email Message of FLOOR Personal Link to Registrants

B) AnnouncementBrochure

1.4 Logo on the front cover of Congress Announcement Brochures

Since 26 March 2021

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C) AnnouncementPoster

1.5 Logo in the Announcement Posters for print-out and social media

Revised logo on 10

March 2021

D) Social MediaChannels

1.6 Logo the banner for SEAMEO Secretariat’s social media channel, e.g. Facebook, Instagram, LinkedIN

Since 10 March 2021

Facebook, IG, LinkedIn

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Twitter

Twitter

Thanking Partners Banner on Facebook, IG, LinkedIn

E) Web Banners 1.7 Web banners to MOEs of 11 countries, 26 SEAMEO Centres, 286 SEAMEO Centres’ Governing Board Members

Since 25 March 2021

Rectangle Size

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Square Size #1

Square Size #2

F) MediaReleases/generalannouncement

1.8 Logo and partnership mentioned in the SEAMEO Congress general announcemnet and media release

Since 25 March 2021

13

https://www.seameo.org/Main_news/267

1.9 Logo on the letter template

Since 20 March

• A4 (Vertical)

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• A4 (Horizontal)

G) PromotionalVideo

1.10 Logo at the opening part of the SEAMEO Congress promotional video

Since 26 March 2021

https://congress2021.seameo.org/ (on Main Congress Web Page) https://www.youtube.com/watch?v=40wyonrnN4k (on Youtube)

1.11 Logo at the end of SEAMEO Congress promotional video

Since 26 March 2021

https://congress2021.seameo.org/ (on Main Congress Web Page) https://www.youtube.com/watch?v=40wyonrnN4k (on Youtube)

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H) Email Blast 1.12 Logo in the email blast announcement/ updated news about the congress to participants,

15-19March 2021

• An email blast message on “ Why You Should Not Miss SEAMEOCongress” was sent to approximately 60,000 email contacts ofSEAMEO Secretariat.

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I) OfficialAnnouncementLetters toMOES/SEAMEOCentres/GoverningBoardMembers ofSEAMEOCentres

1.13 Logo and information in the Congress announcement letter to the Ministries of Education, SEAMEO Centres, and Governing Board Members

25 March 2021

• The official letter to request cooperation from the Ministries ofEducation of 11 countries, 26 SEAMEO Regional Centres andGoverning Board Members of SEAMEO Centres was sent on 25March 2021

J) SEAMEOMagazine andE-Newsletters

1.14 Logo in the SEAMEO e-Newsletters/ Circulars

April 2021 The following e-newsletters/circulars were sent to the registrants of the SEAMEO Congress.

• Guidelines for FLOOR Platform, distributed on 24 April 221

• Featured Plenary Speakers, distributed on 24 April 2021

• Let’s hear from our Ministers (Part I), distributed on 26 April 2021

• Let’s hear from our Ministers (Part II), distributed on 27 April 2021

• The Young Leaders in SEAMEO Congress 2021, distributed on 27 April2021

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18

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K) CongressProgrammeBook

1.15 Logo on the front cover of the SEAMEO Congress Programme Book

April 2021

1.16 Logo and full name on the partnership page of the SEAMEO Congress Programme Book

April 2021

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L) Pre-CongressLecture Serieson 5 and 8April 2021

1.17 Logo and thanking message at the session

5 and 8 April 2021

https://www.youtube.com/watch?v=yw8vhOBBS6I&t=537s

https://www.youtube.com/watch?v=pcTNw_s3zqM

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2. During the Congress

M) Market PlacePresentation

2.1 A slot for Market Place Presentation on 28 April 2021

7 minutes of pre-

recorded video

• An invitation was sent to all partners at the end of March 2021

• Banners of Marketplace Session on 28 April 2021 at 15.00-16.00 hrs

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N) Audio-VisualPresentation

2.2 Organisation’s audio-visual presentation to be played prior to the opening ceremony

2 minutes of

multimedia

• An invitation letters were sent to all partners at the end of March 2021.

• The video clips of Co-organisers and gold partners were played beforethe Opening Ceremony on 28 April 2021 and at the Welcome Sessionon 29 April 2021

2.3 Organisation’s audio-visual presentation to be played during lunch, and coffee breaks

2 minutes of

multimedia

• An invitation letters were sent to all partners at the end of March 2021

• The video clips of silver, bronze, and supporting partners were playedat during the morning, and afternoon breaks and lunch on 28 -29 April2021.

O) Emcee’sAcknowledgement

2.4 Acknowledgement message at the Opening Ceremony, and Closing Session by the emcee

• At the Welcome Session of Opening Ceremony on 28 April andClosing Session on 29 April 2021

P) CongressVirtualPlatform

2.5 Logo on the main page of the Conference Virtual Platform “Floor”

28 April – 31 May 2021

Q) Backdrop atthe Plenaryand ParallelSessions

2.6 Logo on the banner backdrop of all plenary and parallel sessions

28 April – 31 May 2021

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R) Virtual VIPLounge

2.7 Networking Table at Virtual VIP Lounge

1-3 tables

Networking/VIP Tables in the VIP Lounge

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VIP Tables for Nisai Asia

S) VirtualExhibition andBoard Rooms

2.8 A virtual exhibit space and board rooms

1 booth with board

rooms

T) YouTubeBanners

2.9 Logo on YouTube Channel Banners of Live Sessions

28 April onwards

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U) BroadcastingMessagesduring theCongress

2.10 Broadcasting message to promote the organisations during the Congress

At any convenient time of the partners

• The partners freely broadcasted the programmes and services to theCongress participants throughout 2 days during the event

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V) Certificate and Evaluation Form

2.11 Logo on the Congress Evaluation and Certificate Validation Form

29 April – 5 May 2021

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3. Post-Congress

W) Emailmessage forsending e-Certificates toparticipants

3.1 Logo and recognition message in the email message for sending e-Certificate of Participation to participants

May – June 2021

• 10,628 Congress Participants completed the Certificate ValidationForm.

• The certificate will be sent to the participants during May-August 2021.

Certificate Template

X) Final Report 3.2 Logo and partnership mentioned in the SEAMEO Congress Final Report

May 2021

Y) SummaryVideo

3.3 Logo in the SEAMEO Congress Summary Video

In the process

• This promotional material will be released after the Congress.

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Z) Post E-newsletters

3.5 Logo at the Post-Congress E-Newsletter “Thank You Message”

4 May 2021

AA) Post Congress Special Webinar

3.6 Inviting as a speaker in the SEAMEO Post Congress Webinar in May/June/July and closing credit in the webinar

In the process

• The Post Congress Special Webinars with partners will be tentativelyorganised in July 2021.

BB) E-Certificate of Appreciation/Participation

3.7 E-Certificate In the process

• This item will be released after the Congress during May – August2021.

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Additional Materials:

• PPT Template for Congress Speakers

• Covers of SEAMEO Congress Kits for Participants

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Part III: Virtual Booth

The SEAMEO Congress Exhibition provided a highly interactive venue to meet with partners and learn their latest

activities. Visitors would have a chance to ask questions about what they were working on and connected with their

exhibitors, who were enable to answer the questions about their organisation’s profile and the latest

programmes/events.

The total number of SEAMEO Congress virtual booths were 49, consisting of SEAMEO Congress Partners and

SEAMEO Regional Centres as listed below.

List of all Exhibitors

No. Organisation Country

Host Organisation

1 SEAMEO Secretariat Thailand

Co-Organisers

2 UNESCO Bangkok Thailand

3 SEAMEO STEM-ED Thailand

4 SEAMEO SEPS Thailand

Gold Partners

5 Nisai Group United Kingdom

6 John Wiley & Sons Singapore

Silver Partners

7 Chevron Enjoy Science Thailand

8 Equitable Education Fund Thailand

Bronze Partners

9 Department of Education (DepEd) Philippines

10 Festo Didactic SE Germany

Supporting Partners

11 Abdul Latif Jameel World Education Lab (MIT J-WEL), Massachusetts Institute of Technology

United States

12 Akadasia Singapore

13 Asia-Pacific Centre of Education for International Understanding (APCEIU)

Korea

14 British Columbia Council for International Education (BCCIE) Canada

15 Center for Integrated STEM Education (CISTEM, Inc.) Philippines

16 Deutsche Gesellschaft fÜr Internationale Zusammenarbeit (GIZ) GmbH Vietnam

17 Duy Tan University Vietnam

18 Global Education Monitoring Report France

19 International Centre for Higher Education Innovation under the auspices of UNESCO (UNESCO ICHEI)

China

20 Korean Educational Development Institute (KEDI) Korea

21 Labtech International Ltd. Indonesia

22 Philippine Normal University (PNU) Philippines

23 Princess Maha Chakri Award Foundation (PMCA) Thailand

24 Sukhothai Thammathirat Open University (STOU) Thailand

25 Thailand Cyber University Project (TCU) Thailand

26 The Institute for the Promotion of Teaching Science and Technology (IPST)

Thailand

27 Unilab Foundation, Inc. Philippines

28 Universitas Terbuka Indonesia Indonesia

29 University of the Philippines Open University (UPOU) Philippines

30 University of Tsukuba Japan

31 Worlddidac Association Switzerland

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No. Organisation Country

SEAMEO Regional Centres

32 SEAMEO BIOTROP Indonesia

33 SEAMEO CECCEP Indonesia

34 SEAMEO INNOTECH Philippines

35 SEAMEO QITEP in Language Indonesia

36 SEAMEO QITEP in Mathematics Indonesia

37 SEAMEO QITEP in Science Indonesia

38 SEAMEO RECFON Indonesia

39 SEAMEO RECSAM Malaysia

40 SEAMEO RELC Singapore

41 SEAMEO RETRAC Vietnam

42 SEAMEO SEAMOLEC Indonesia

43 SEAMEO SEARCA Philippines

44 SEAMEO SEN Malaysia

45 SEAMEO SPAFA Thailand

46 SEAMEO TED Cambodia

47 SEAMEO TROPMED NETWORK Thailand

48 SEAMEO TROPMED NETWORK MALAYSIA Malaysia

49 SEAMEO VOCTECH Brunei Darussalam

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Number of Visitors at the Virtual Booths