vision -what the company wants to become mission
DESCRIPTION
Vision -what the company wants to become Mission -what is our business, why are we here ,why do we exist. Example of Good vision. Our Vision is Pure - To be the leading water provider of quality Explanation The company mention the direction where it wants to become. - PowerPoint PPT PresentationTRANSCRIPT
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• Vision -what the company wants to become• Mission -what is our business, why are we here ,why
do we exist
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Example of Good vision
• Our Vision is Pure
- To be the leading water provider of quality
• Explanation The company mention the direction where it wants to
become
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Example of NG vision
• Vision - Good quality - High quality product - Fast delivery
ExplanationThe company mention the current condition of
service instead of what it want to become
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EFE(External factor analysis)Factor Importanc
eWeighted Capability Weighted
scoreStrength Weakness
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Environmental analysis
The factor that should be include in the EFE should come from this category
• Sociocultural• Technology• Economy • Ecology• Politic
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Industrial analysis
• New entrance• Customer• Competitor• Supplier• Subtitude
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IFE (Internal factor analysis)Factor Importanc
eWeighted
Capability Weighted score
Strength Weakness
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Internal analysis
• The factor for IFE should come from this category
• Financial• Marketing• Operation/R&D• Management
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TOWS MATRIXStrength Weakness
OpportunityGenerate strategy that use strength to take advantage of opportunity
Generate strength to take advantage of opportunity by overcoming weakness
Threat Generate strategy to use strength to avoid threat
Generate strategy to minimize weakness and avoid threat
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Example TOWS MATRIXStrength1. Kemampuan untuk membuat 2 ribu bungkus nasi lemak sehari
Weakness
Opportunity1. Tiada penjual nasi lemak di Kolej Zaaba
(S1,01) menjual nasi lemak di Kolej Zaaba
Threat