visual blueprints list building via content...
TRANSCRIPT
Legend
List Building via Content SpinningVisual Blueprints
BLUEPRINT OVERVIEW TheBestSpinner.comSTRATEGY MAP
Start Spin-Driven List Building
List Building
Strategy?
Select Target Market
1
Welcome to the TBS List Building Visual Blueprint!
In this Visual Blueprint package, we're going to show you how to leverage the article generation and spinning power of The Best Spinner to create sustainable revenue through List Building. We cover everything from list building strategy, marketing funnel setup, content generation and advanced spinning guidelines.
How To Use This Visual BlueprintWe suggest you start with the Master Blueprint on the next page. Or click on the links on the right to jump to a specific Map.
Visual Blueprint Maps
Strategy Map
0.0 Master Blueprint
Squeeze Page
A start/end point for the Map process.
A decision point in the Map process.
The direction of the Map process.
A task in the Map process. The number in the lower left corner indicates a clickable Submap.
A set of common or related tasks.
Click to navigate back to the Master Map.
1.0 Select Target Market
2.0 Set Monetization Strategy
3.0 Create Seed Content
4.0 Super Spin Content
5.0 Setup Autoresponder
6.0 Create Squeeze Page
7.0 Create Thank You Page
8.0 Article Marketing
9.0 Guest Blogger Marketing
10.0 Free Report Marketing
11.0 Guest Email Marketing
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F,)#$"%,#+-./#0%-+1-23#'..)/.#-2#;+'*)4
Start Spin-Driven List Building
List Building
Strategy?
List Building Achieved
List Building via Content Spinning
G%/."%,*)#/&).)#/'.5.#-B#;"..-0+)<
Need Content?
BacklinkingBoost
Guest BloggerMarketing
Article Marketing
Free ReportMarketing
Guest EmailMarketing
Create Seed Content
Funnel Ready?
Spun Content Distribution
Visual Blueprints
MASTER BLUEPRINT TheBestSpinner.comSTRATEGY MAP
3
Super Spin Content
4
8 9 10 11
Define List Building Strategy
Select Target Market
1
Set Monetization Strategy
D&"".)#$"%,#7',5)/H2-*&)#'21#)('+%'/)#/,'I*#;"/)28'+<
D"++)*/#";/A-2.#6-/&#'#*"2(),.-"2AB,-)21+$#.J%))9)#;'3)<
Create List Building Funnel
CreateThank You Page
7
Create Squeeze Page
6
Setup Autoresponder
5
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D"2.-1),#%.-23#;'-1#0'*5+-25-23#.),(-*).#.%*&#'.#L'*5+-25.M21)N),<*"7#/"#0""./#
$"%,#1-./,-0%/)1#*"2/)2/O.#,'25-23.<
2
YES
NO
NO
YES
YES
NO
!"!
MASTER BLUEPRINT
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Start Target Market
Selection
Premium Tool?
Target Market Selected
List Building via Content Spinning
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NO
Manual Market Selection
Visual Blueprints
Choose Market Topic
IDENTIFY TARGET MARKET TheBestSpinner.comTACTICAL MAP #1
1.1
Strategy Map !"#Finalize Keyword
Basket
Initial Long Tail Keywords
Pick Seed Keyword
Evaluate Competition
Levels
Select Market via Keyword Canine
1.2
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M*%+"$#&("$3++1$7+#8&"1$2*$G&&65+>3$C+#8&"1$!&&5$)*1$3+5+-%$5&*6$%)25$7+#8&"139$?++$!)-<-)5$@);$A9N$4&"$3%+;39
:&"$+)-0$7+#8&"1=$)D+")6+$&(%$%0+$K)6+O)*7$&4$%0+$%&;$AP$")*72*6$32%+39$M52/2*)%+$7+#8&"13$80+*$)D+")6+$-&/;+<%&"$KO$23$)'&D+$Q9$B"+12%I$R&30$?;)(512*6
C++;$%0+$S.AP$'+3%$5&*6$%)25$7+#8&"13$&(%$&4$#&("$2*2<)5$7+#8&"1$523%9
Instant Market Selection
Get Keyword-RIch Domain Name
IDENTIFY TARGET MARKET
1Popular Topic Assessment:
Amazon.com: Go to "Books > Categories > Best Sellers"
Clickbank.com: Go to "Marketplace > Categories" and filter by "Popularity"
Dummies.com: Go to "Categories > Most Popular"
Google.com/trends: Consider trending searches
List Building via Content Spinning
1.1 Choose Market Topic - Best Practice
Visual Blueprints
IDENTIFY TARGET MARKET TheBestSpinner.comTACTICAL MAP #1
Back !"!
2Market Viability:
Google.com: Check out AdWords prices for your market
Amazon.com: Check out product price points for your market
IDENTIFY TARGET MARKET
List Building via Content Spinning
1.2 Initial Long Tail Keywords - Selection
Visual Blueprints
IDENTIFY TARGET MARKET TheBestSpinner.comTACTICAL MAP #1
Back !"#
Use the Google Keyword Tool to find long tail keywords.
*Method developed by Josh Spaulding. Please visit his site http://www.ethicalim.com for more details.
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;&7(-&<(6=$99(";&>1(?41&@("#21'&A$4%52$*&)"+$%&BCDCCC
IDENTIFY TARGET MARKET
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<=>(4"#.($0#?"%#2
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Have Product?
Have Lead Magnet?
Establish USP
ResearchAffiliate Offers
Own or Affiliate?
CreateInfo Product
BuildProduct Portfolio
SET MONETIZATION STRATEGY
H*0#51"%(+#506(<0#?"%(<0$B)#.(.*(D+BB(D*D+B$%(7+"#8*0#(I($0#?"%#(;*%()*+%(-")?*%1#2
>"G"B*D(&*,D"BB506(A:C(4$#"1(*0(,$%-"./#(0""1#2
Affiliate
Own Product
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H*0#51"%(1"G"B*D506($0(L0;*(C%*1+&.9($#(5.(&$0(4"(%"D+%D*#"1(;*%(4*.'(,$%-"806($01(;+%.'"%(D%*1+&.(
1"G"B*D,"0.2
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H*0#51"%(&%"$806($(3%""(!"D*%.9(?'5&'(?5BB(4"(1"%5G"1(;%*,("5.'"%()*+%(L0;*(C%*1+&.(*%(;%*,()*+%(:""1(H*0."0.(
P#""(Q$&8&$B(R$D(J2S(;*%(1".$5B#T2
:"$%&'(.'"(?"4(;*%($NB5$."(D%*6%$,#(.'$.(4"#.(,$.&'()*+%(A:C2
NO
YES
NO
YES
YES
NO
Start Monetization
StrategyHave USP?
Monetization Strategy Complete
List Building via Content SpinningVisual Blueprints
CreateFree Report
SET MONETIZATION STRATEGY TheBestSpinner.comTACTICAL MAP #2
Strategy Map !"#
EvaluateMarket Need
OutlineShort-Format
Series
Outsource?
PrepareProject Brief
Write Content
Manage Writers
3.2 3.3
CREATE SEED CONTENT
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3+""&4,-5-,6&7,2&89:;
<$66&'()&-*",1"&,/&=/>(&?*(0)-1@
NO NO
YES YES
?6,/&()1&'()*&+""0&-(/1"/1&+1*)-1)*"9
?6,/&()1&'()*&+""0&-(/1"/1&+1*)-1)*"9
A(/+$0"*&1."&>(66(%$/B&1((6+&$>&-*",5/B&'()*&(%/&-(/1"/1CD&E*5-6"&F)$60"*&>(*&GD-6$-H&,*5-6"&-*",5(/D&I$J'&E*5-6"+&>(*&>,+1K&1"L26,1"D0*$#"/&,*5-6"&-*",5(/D&=/+1,/1&E*5-6"&<$M,*0&>(*&+)2"*&>,+1&-(/1"/1&,++"LN6'&3*"%*$1"&/"-"++,*';
O2"-$>'&,*5-6"&1(2$-K&P)"+5(/+&1."&,*5-6"&%$66&,/+%"*K&H"'%(*0&)+"K&
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N">(*"&R/,6&0"6$#"*'9
A(/+$0"*&()1+()*-$/B&$>&N)0B"1&,66(%+9
StartSeed Content
Creation
Info Product Creation?
Seed Content Created
List Building via Content SpinningVisual Blueprints
OutlineLong-Format
Series
CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3
3.1
Strategy Map !"#
Review Audience Need / Problem
List Building via Content SpinningVisual Blueprints
CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3
Strategy Map !"#
3.1 Outline Long-Format Content Series - Guidelines
The idea is to create "seed" content that will have the following purposes:
1) Provide multiple articles for Article Marketing2) Provide reports for our Squeeze Page and Free Report Marketing3) Create a complete Info Product when assembled
Long-Format Content Checklist:
Create 7 to 10 Reports based on a common theme
Each Report should be 5 to 7 pages in length (2,000 to 3,000 words)
Reports are segmented by questions / answers found during market research
Each Report segment should be 400 to 700 words, as they will be later spun for Article Marketing purposesEach segment should address one of the "5 W's" and H: What, Why, Where, When, Who and How
When assembled, Reports will become Chapters of our Info ProductJust add an Introduction and Conclusion to complete the Info Product
CREATE SEED CONTENT
List Building via Content SpinningVisual Blueprints
CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3
Strategy Map !"#
3.2 Outline Short-Format Content Series - Guidelines
The idea is to create "seed" content that will have the following purposes:
1) Provide multiple articles for Article Marketing2) When assembled, articles create Reports for our Squeeze Page and Free Report Marketing
Short-Format Content Checklist:
Create 3 to 5 Articles based on a common theme
Each Article should be 1 to 2 pages in length (400 to 700 words)
Articles are based on questions / answers found during market researchThey should address one of the "5 W's" and H: What, Why, Where, When, Who and How
When assembled, Articles will become the Free Report Lead Magnet for our Squeeze PageOther Free Reports can be assembled for Free Report Marketing
CREATE SEED CONTENT
List Building via Content SpinningVisual Blueprints
CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3
Strategy Map !"!
3.3 Writing Your Seed Content - Framework
Short-Format Articles
TitleUse long tail keywords for your article titles.
Headline / HookEmotion-driven summary of article's core point.
OpeningCreate a compelling opening paragraph with brief overview of the article.
BodyAddress one of the 5Ws and H. Ensure adequate keyword use. Conversational style. Use bullets, numbers and varying text formatting (bold, underline, etc).
Call-to-ActionClear call-to-action with Squeeze Page URL.
Author BioState USP. Add 2nd link with anchor text (long tail keyword).
Long-Format Reports / Product Chapters
TitleInclude long tail keyword in report titles.
Headline / HookEmotion-driven summary of article's core point.
OpeningCreate a compelling opening paragraph with brief overview of the article.
Mid SectionAddress the 5Ws and H. Ensure adequate keyword use. Conversational style. Use bullets, numbers, images and varying text formatting (bold, underline, etc).
ConclusionSummarize the content, again using bullets for added clarity.
*Prepare Call-to-Action and Author Bio sections when repurposing Report segments for Article Marketing.
CREATE SEED CONTENT
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/5##3/%3.*/61,167/8
Launch Super Spinner
App
Click on Paragraphs Tab
Rewrite Each Paragraph X3
Click on Super Spin Sentences
Save Super Spin Document
Rewrite Each Sentence X3
Spin Each Word X3Click on Spun Tab
Spin Article Layout Add NestedSpins
Use Word / Sentence Count
Diversity
Generate & Compare
Grammar / Spell ChecksProof ReadDuplicate Check
Click on Modify in Article Editor
SUPER SPIN CONTENT
90-6*/%-5'%5-3*01.*(31#%$*+$31*-3+-":1#*
20-0#-02$/*01.*/31%31'3/8
Advanced / Deep Spinning
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D523-*D2"1*.,'5731%/*I3',73*43-6*(0-#38*J0)3*/5-3*6,5*/043*6,5-*+,-)*A,-*A5%5-3*5/38
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L$3')*A,-*.52("'0%3/*5/"1#*L,26/'023*,-*BCD*L$3')8
YES
NO
M/3*%$3*K313-0%3*N*L,720-3*%,,(*A,-*',72-3$31/"43*.52("'0:,1*/30-'$*01.*3.":1#8
StartSuper
Spinning
Duplicates Found?
Super Spin Created
List Building via Content SpinningVisual Blueprints
SUPER SPIN CONTENT TheBestSpinner.comTACTICAL MAP #4
Strategy Map !"#
Load Content in TheBestSpinner
Create Webform
Create / Configure Account
SETUP AUTORESPONDER
Operational Setup
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<:,3":"-*($(N+)13"(O,2-(,+30&?($-.()#"(":$03(1"#*(,%$&2&"#(9+%(
"-#)%"(?+)%(":$03#(8033(1"(."30/"%".($-.($/+0.(A7PLBD7G(
&+:,30$-&"5(!"9"%(*+(?+)%(,%+/0."%Q#(,+30&0"#(9+%(."*$03#5
Start Autoresponder
Setup
Autoresponder Setup
Complete
List Building via Content Spinning
Account Creation
Visual Blueprints
Select Provider
SETUP AUTORESPONDER TheBestSpinner.comTACTICAL MAP #5
Strategy Map !"#
Create Follow-up Sequence
Maximize Deliverability
CMS or HTML?
Custom or Template?
Custom or Template?Custom Design
Select YourCMS Template
Upload Site to Your Web Host
Select Your HTML Template
Optimize with Multimedia
Autoresponder Webform
Integration
Test Page / Autoresponder
Flow
CREATE SQUEEZE PAGE
Squeeze Page Design & Setup
Start Squeeze Page
Setup
Squeeze Page Completed
List Building via Content Spinning
Squeeze Page Copy
Visual Blueprints
Write Appealing Headline
CREATE SQUEEZE PAGE TheBestSpinner.comTACTICAL MAP #6
Strategy Map !"#
Write Call-to-Action
Create List of Key Benefits
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Squeeze Page Test and Launch
7.0 Thank You Page - Options
Use your Thank You page to deliver your Lead Magnet, such as a Free Report.
Consider monetizing your Thank You page with a low-priced offer (low price point determined by market/niche):
1) Provide download link for your Free Report delivery (or short text confirming email delivery)2) Put short sales copy right under the Free Report delivery link, promoting a one-time offer
This lead generation revenue could be used to finance further traffic, which in turn creates more lead generation revenue.
Alternatively, your Thank You page could be your main product's sales page. In this case, ensure Lead Magnet delivery via email.
CREATE THANK YOU PAGE
List Building via Content SpinningVisual Blueprints
CREATE THANK YOU PAGE TheBestSpinner.comTACTICAL MAP #7
Strategy Map !"#
Additional Distribution?
Start Article
Marketing
Article Marketing Complete
List Building via Content SpinningVisual Blueprints
ARTICLE MARKETING TheBestSpinner.comTACTICAL MAP #8
Strategy Map !"#
Spun Article Generation
Article Directory Submissions
Spun Article Generation
Select Submission Methods
Good Results?Track Results
Additional Submissions
Review Spins
Optimize Content
ARTICLE MARKETING
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L*%-1&2',/#&"#&'4%2'3"')"#%-1<"0'32'3/&7'
%$+,-"'01$",&/$1"('%#0'("%$,7'"#@1#"(5
=-(/'-//B'%&'/)+41<1#@'B"2A/$0'*("8',%--(:&/:
%,+/#8'%#0'/E"$%--',/#&"#&'%))"%-5
Start Guest Blogger
Marketing
Guest Blogger Marketing Complete
List Building via Content SpinningVisual Blueprints
GUEST BLOGGER MARKETING TheBestSpinner.comTACTICAL MAP #9
Strategy Map !"#
Enter Keywords in Google
Spun Article Generation
List Top Ranking Niche Sites / Blogs Offer Content Send / Submit
Spun Articles
GUEST BLOGGER MARKETING
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"'3,$&-'#$<
Start Free Report Marketing
Free Report Marketing Complete
List Building via Content SpinningVisual Blueprints
FREE REPORT MARKETING TheBestSpinner.comTACTICAL MAP #10
Strategy Map !"#"
Enter Keywords in Google
Spun Report Generation
List Top Ranking Niche Sites / Blogs Offer Free Report Send / Submit
Spun Reports
FREE REPORT MARKETING
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