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Legend List Building via Content Spinning Visual Blueprints BLUEPRINT OVERVIEW TheBestSpinner .com STRATEGY MAP Start Spin-Driven List Building List Building Strategy? Select Target Market 1 Welcome to the TBS List Building Visual Blueprint! In this Visual Blueprint package, we're going to show you how to leverage the article generation and spinning power of The Best Spinner to create sustainable revenue through List Building. We cover everything from list building strategy, marketing funnel setup, content generation and advanced spinning guidelines. How To Use This Visual Blueprint We suggest you start with the Master Blueprint on the next page. Or click on the links on the right to jump to a specific Map. Visual Blueprint Maps Strategy Map 0.0 Master Blueprint Squeeze Page A start/end point for the Map process. A decision point in the Map process. The direction of the Map process. A task in the Map process. The number in the lower left corner indicates a clickable Submap. A set of common or related tasks. Click to navigate back to the Master Map. 1.0 Select Target Market 2.0 Set Monetization Strategy 3.0 Create Seed Content 4.0 Super Spin Content 5.0 Setup Autoresponder 6.0 Create Squeeze Page 7.0 Create Thank You Page 8.0 Article Marketing 9.0 Guest Blogger Marketing 10.0 Free Report Marketing 11.0 Guest Email Marketing

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Page 1: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

Legend

List Building via Content SpinningVisual Blueprints

BLUEPRINT OVERVIEW TheBestSpinner.comSTRATEGY MAP

Start Spin-Driven List Building

List Building

Strategy?

Select Target Market

1

Welcome to the TBS List Building Visual Blueprint!

In this Visual Blueprint package, we're going to show you how to leverage the article generation and spinning power of The Best Spinner to create sustainable revenue through List Building. We cover everything from list building strategy, marketing funnel setup, content generation and advanced spinning guidelines.

How To Use This Visual BlueprintWe suggest you start with the Master Blueprint on the next page. Or click on the links on the right to jump to a specific Map.

Visual Blueprint Maps

Strategy Map

0.0 Master Blueprint

Squeeze Page

A start/end point for the Map process.

A decision point in the Map process.

The direction of the Map process.

A task in the Map process. The number in the lower left corner indicates a clickable Submap.

A set of common or related tasks.

Click to navigate back to the Master Map.

1.0 Select Target Market

2.0 Set Monetization Strategy

3.0 Create Seed Content

4.0 Super Spin Content

5.0 Setup Autoresponder

6.0 Create Squeeze Page

7.0 Create Thank You Page

8.0 Article Marketing

9.0 Guest Blogger Marketing

10.0 Free Report Marketing

11.0 Guest Email Marketing

Page 2: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

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F,)#$"%,#+-./#0%-+1-23#'..)/.#-2#;+'*)4

Start Spin-Driven List Building

List Building

Strategy?

List Building Achieved

List Building via Content Spinning

G%/."%,*)#/&).)#/'.5.#-B#;"..-0+)<

Need Content?

BacklinkingBoost

Guest BloggerMarketing

Article Marketing

Free ReportMarketing

Guest EmailMarketing

Create Seed Content

Funnel Ready?

Spun Content Distribution

Visual Blueprints

MASTER BLUEPRINT TheBestSpinner.comSTRATEGY MAP

3

Super Spin Content

4

8 9 10 11

Define List Building Strategy

Select Target Market

1

Set Monetization Strategy

D&"".)#$"%,#7',5)/H2-*&)#'21#)('+%'/)#/,'I*#;"/)28'+<

D"++)*/#";/A-2.#6-/&#'#*"2(),.-"2AB,-)21+$#.J%))9)#;'3)<

Create List Building Funnel

CreateThank You Page

7

Create Squeeze Page

6

Setup Autoresponder

5

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$"%,#1-./,-0%/)1#*"2/)2/O.#,'25-23.<

2

YES

NO

NO

YES

YES

NO

!"!

MASTER BLUEPRINT

Page 3: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

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Start Target Market

Selection

Premium Tool?

Target Market Selected

List Building via Content Spinning

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NO

Manual Market Selection

Visual Blueprints

Choose Market Topic

IDENTIFY TARGET MARKET TheBestSpinner.comTACTICAL MAP #1

1.1

Strategy Map !"#Finalize Keyword

Basket

Initial Long Tail Keywords

Pick Seed Keyword

Evaluate Competition

Levels

Select Market via Keyword Canine

1.2

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C++;$%0+$S.AP$'+3%$5&*6$%)25$7+#8&"13$&(%$&4$#&("$2*2<)5$7+#8&"1$523%9

Instant Market Selection

Get Keyword-RIch Domain Name

IDENTIFY TARGET MARKET

Page 4: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

1Popular Topic Assessment:

Amazon.com: Go to "Books > Categories > Best Sellers"

Clickbank.com: Go to "Marketplace > Categories" and filter by "Popularity"

Dummies.com: Go to "Categories > Most Popular"

Google.com/trends: Consider trending searches

List Building via Content Spinning

1.1 Choose Market Topic - Best Practice

Visual Blueprints

IDENTIFY TARGET MARKET TheBestSpinner.comTACTICAL MAP #1

Back !"!

2Market Viability:

Google.com: Check out AdWords prices for your market

Amazon.com: Check out product price points for your market

IDENTIFY TARGET MARKET

Page 5: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

List Building via Content Spinning

1.2 Initial Long Tail Keywords - Selection

Visual Blueprints

IDENTIFY TARGET MARKET TheBestSpinner.comTACTICAL MAP #1

Back !"#

Use the Google Keyword Tool to find long tail keywords.

*Method developed by Josh Spaulding. Please visit his site http://www.ethicalim.com for more details.

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7("8&#431&,$'-(%+&*$1$59("&5%3#$%34:

;&7(-&<(6=$99(";&>1(?41&@("#21'&A$4%52$*&)"+$%&BCDCCC

IDENTIFY TARGET MARKET

Page 6: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

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Have Product?

Have Lead Magnet?

Establish USP

ResearchAffiliate Offers

Own or Affiliate?

CreateInfo Product

BuildProduct Portfolio

SET MONETIZATION STRATEGY

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:"$%&'(.'"(?"4(;*%($NB5$."(D%*6%$,#(.'$.(4"#.(,$.&'()*+%(A:C2

NO

YES

NO

YES

YES

NO

Start Monetization

StrategyHave USP?

Monetization Strategy Complete

List Building via Content SpinningVisual Blueprints

CreateFree Report

SET MONETIZATION STRATEGY TheBestSpinner.comTACTICAL MAP #2

Strategy Map !"#

EvaluateMarket Need

Page 7: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

OutlineShort-Format

Series

Outsource?

PrepareProject Brief

Write Content

Manage Writers

3.2 3.3

CREATE SEED CONTENT

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3+""&4,-5-,6&7,2&89:;

<$66&'()&-*",1"&,/&=/>(&?*(0)-1@

NO NO

YES YES

?6,/&()1&'()*&+""0&-(/1"/1&+1*)-1)*"9

?6,/&()1&'()*&+""0&-(/1"/1&+1*)-1)*"9

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N">(*"&R/,6&0"6$#"*'9

A(/+$0"*&()1+()*-$/B&$>&N)0B"1&,66(%+9

StartSeed Content

Creation

Info Product Creation?

Seed Content Created

List Building via Content SpinningVisual Blueprints

OutlineLong-Format

Series

CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3

3.1

Strategy Map !"#

Review Audience Need / Problem

Page 8: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

List Building via Content SpinningVisual Blueprints

CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3

Strategy Map !"#

3.1 Outline Long-Format Content Series - Guidelines

The idea is to create "seed" content that will have the following purposes:

1) Provide multiple articles for Article Marketing2) Provide reports for our Squeeze Page and Free Report Marketing3) Create a complete Info Product when assembled

Long-Format Content Checklist:

Create 7 to 10 Reports based on a common theme

Each Report should be 5 to 7 pages in length (2,000 to 3,000 words)

Reports are segmented by questions / answers found during market research

Each Report segment should be 400 to 700 words, as they will be later spun for Article Marketing purposesEach segment should address one of the "5 W's" and H: What, Why, Where, When, Who and How

When assembled, Reports will become Chapters of our Info ProductJust add an Introduction and Conclusion to complete the Info Product

CREATE SEED CONTENT

Page 9: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

List Building via Content SpinningVisual Blueprints

CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3

Strategy Map !"#

3.2 Outline Short-Format Content Series - Guidelines

The idea is to create "seed" content that will have the following purposes:

1) Provide multiple articles for Article Marketing2) When assembled, articles create Reports for our Squeeze Page and Free Report Marketing

Short-Format Content Checklist:

Create 3 to 5 Articles based on a common theme

Each Article should be 1 to 2 pages in length (400 to 700 words)

Articles are based on questions / answers found during market researchThey should address one of the "5 W's" and H: What, Why, Where, When, Who and How

When assembled, Articles will become the Free Report Lead Magnet for our Squeeze PageOther Free Reports can be assembled for Free Report Marketing

CREATE SEED CONTENT

Page 10: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

List Building via Content SpinningVisual Blueprints

CREATE SEED CONTENT TheBestSpinner.comTACTICAL MAP #3

Strategy Map !"!

3.3 Writing Your Seed Content - Framework

Short-Format Articles

TitleUse long tail keywords for your article titles.

Headline / HookEmotion-driven summary of article's core point.

OpeningCreate a compelling opening paragraph with brief overview of the article.

BodyAddress one of the 5Ws and H. Ensure adequate keyword use. Conversational style. Use bullets, numbers and varying text formatting (bold, underline, etc).

Call-to-ActionClear call-to-action with Squeeze Page URL.

Author BioState USP. Add 2nd link with anchor text (long tail keyword).

Long-Format Reports / Product Chapters

TitleInclude long tail keyword in report titles.

Headline / HookEmotion-driven summary of article's core point.

OpeningCreate a compelling opening paragraph with brief overview of the article.

Mid SectionAddress the 5Ws and H. Ensure adequate keyword use. Conversational style. Use bullets, numbers, images and varying text formatting (bold, underline, etc).

ConclusionSummarize the content, again using bullets for added clarity.

*Prepare Call-to-Action and Author Bio sections when repurposing Report segments for Article Marketing.

CREATE SEED CONTENT

Page 11: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

!"#$%&'("')*+,-./*01.*2$-0/3/*%,*-3430(*

/5##3/%3.*/61,167/8

Launch Super Spinner

App

Click on Paragraphs Tab

Rewrite Each Paragraph X3

Click on Super Spin Sentences

Save Super Spin Document

Rewrite Each Sentence X3

Spin Each Word X3Click on Spun Tab

Spin Article Layout Add NestedSpins

Use Word / Sentence Count

Diversity

Generate & Compare

Grammar / Spell ChecksProof ReadDuplicate Check

Click on Modify in Article Editor

SUPER SPIN CONTENT

90-6*/%-5'%5-3*01.*(31#%$*+$31*-3+-":1#*

20-0#-02$/*01.*/31%31'3/8

Advanced / Deep Spinning

;2:,10(<*5/3*0.401'3.*/2"11"1#*%0':'/*%,*0'$"343*130-*=>>?*51"@5313//*(343(/8*!3A3-*%,*BCD*%5%,-"0(*4".3,/*EF,-)"1#*+"%$*G3/%3.*D2"1/E*01.*EH.401'3.*D2"11"1#*B0':'/E*A,-*/%32&I6&/%32*"1/%-5':,1/8

D523-*D2"1*.,'5731%/*I3',73*43-6*(0-#38*J0)3*/5-3*6,5*/043*6,5-*+,-)*A,-*A5%5-3*5/38

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L$3')*A,-*.52("'0%3/*5/"1#*L,26/'023*,-*BCD*L$3')8

YES

NO

M/3*%$3*K313-0%3*N*L,720-3*%,,(*A,-*',72-3$31/"43*.52("'0:,1*/30-'$*01.*3.":1#8

StartSuper

Spinning

Duplicates Found?

Super Spin Created

List Building via Content SpinningVisual Blueprints

SUPER SPIN CONTENT TheBestSpinner.comTACTICAL MAP #4

Strategy Map !"#

Load Content in TheBestSpinner

Page 12: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

Create Webform

Create / Configure Account

SETUP AUTORESPONDER

Operational Setup

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&+:,30$-&"5(!"9"%(*+(?+)%(,%+/0."%Q#(,+30&0"#(9+%(."*$03#5

Start Autoresponder

Setup

Autoresponder Setup

Complete

List Building via Content Spinning

Account Creation

Visual Blueprints

Select Provider

SETUP AUTORESPONDER TheBestSpinner.comTACTICAL MAP #5

Strategy Map !"#

Create Follow-up Sequence

Maximize Deliverability

Page 13: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

CMS or HTML?

Custom or Template?

Custom or Template?Custom Design

Select YourCMS Template

Upload Site to Your Web Host

Select Your HTML Template

Optimize with Multimedia

Autoresponder Webform

Integration

Test Page / Autoresponder

Flow

CREATE SQUEEZE PAGE

Squeeze Page Design & Setup

Start Squeeze Page

Setup

Squeeze Page Completed

List Building via Content Spinning

Squeeze Page Copy

Visual Blueprints

Write Appealing Headline

CREATE SQUEEZE PAGE TheBestSpinner.comTACTICAL MAP #6

Strategy Map !"#

Write Call-to-Action

Create List of Key Benefits

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Squeeze Page Test and Launch

Page 14: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

7.0 Thank You Page - Options

Use your Thank You page to deliver your Lead Magnet, such as a Free Report.

Consider monetizing your Thank You page with a low-priced offer (low price point determined by market/niche):

1) Provide download link for your Free Report delivery (or short text confirming email delivery)2) Put short sales copy right under the Free Report delivery link, promoting a one-time offer

This lead generation revenue could be used to finance further traffic, which in turn creates more lead generation revenue.

Alternatively, your Thank You page could be your main product's sales page. In this case, ensure Lead Magnet delivery via email.

CREATE THANK YOU PAGE

List Building via Content SpinningVisual Blueprints

CREATE THANK YOU PAGE TheBestSpinner.comTACTICAL MAP #7

Strategy Map !"#

Page 15: Visual Blueprints List Building via Content Spinningthebestspinner.com/blueprints/TBSListBuildingBlueprint.pdf · Visual Blueprints List Building via Content Spinning STRATEGY MAP

Additional Distribution?

Start Article

Marketing

Article Marketing Complete

List Building via Content SpinningVisual Blueprints

ARTICLE MARKETING TheBestSpinner.comTACTICAL MAP #8

Strategy Map !"#

Spun Article Generation

Article Directory Submissions

Spun Article Generation

Select Submission Methods

Good Results?Track Results

Additional Submissions

Review Spins

Optimize Content

ARTICLE MARKETING

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