Visual CommunicationCDG 204

School of graphic design 2014Lecturer: Miss. Hafiza Wahida Abd Kadir

Chapter 12

PAPER

Different Types of Paper

• There are many different kinds of paper and the list below is restricted to the most common.– coated paper– glossy paper– matt paper– coloured paper– specialist paper– environmentally friendly paper

Important Characteristics of Paper

• Grammage

• Opacity

• Fibre direction

Choice of Paper

• Message

• Text and images

• Lifetime

• Cost and print run