visual creativity a.pdf

8/10/2019 Visual Creativity A.pdf

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VISUALCREATIVITYBy: Benny Kharismana


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benny kharismana

fb : benny kharismana

tw : @bennykharismana

e : [email protected]

h : 0815 971 5867

S2 Wirausaha Kreatif IKJ (2012- present)

Visual Art teacher (2007-present)

Graphic designer (2002-2007)

S1 ARL36 IPB (1999-2004)SMAN 1 Bogor (1996-1999)

#wikara, #jalankreatif, @jalankreatif

Facebook/jalanjalankreatif

BEY


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What iscreative?


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Dead Poet Society (1989)


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Being creative is

All humans are able to produce at least moderately creative work in somedomain, some of the time and that the social environment can influenceboth the level and frequency of creative behavior.

Creativity is the production of novel and useful ideasin any domain. In order to be considered creativity, a product or an ideamust be different from what has been done before. But the product or ideacannot be merely different for differences sake; it must also be appropriateto the goal at hand, correct, valuable, or expressive of meaning.

Innovation is the succesful implementation of creative ideas within anorganization.

(Amabile, 1996)


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Being creative is not

Eccentric Personality

Art (or the Arts)

Intelligence

Good

(Amabile, 1996)


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4Ps of Creativity

Creative Person

Creative Product Creative Environment

Creative Process

The domain: VISUAL


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What is being visually creative?

Problem solving study through experiment and design

to create a novel, aesthetic, functional, and welldevelopedvisual work (whether in fine art or appliedart).

To be visually creative, we need to understand the

visual language, which is NIRMANA.

Keywords: visual aesthetic; nirmana; art & design element/principles, creative

proces (idea development)


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Whats your first impression?


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source: Karina Yuwono


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NIRMANA: visual aesthetic

Kawi (Jawa Kuno): nir (tidak ada) mana (angan-angan)

A common name for a subject in Indonesian art/designuniversities

The science of visual beauty; the science of visual art

and design The guides, theory, and methods of creating visual

beauty.

Student create visual without imagining anyrepresentative form, except for its visual aestheticpurpose (pleasing to the eye).

(Ebdi Sanyoto, 2009)


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NIRMANA: visual aesthetic

The purpose:

Artistic sensitivity

Visual craftsmanship

Visual language

Self-expression

The main objective is: organizing visualelements in order to create artistic workthat is visually pleasing, whether in 2D or 3D.

The component: ART/DESIGN ELEMENTS &PRINCIPLES.

(Ebdi Sanyoto, 2009)


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Harmony

Unity

contrast

repetition

rhythm

gradation

emphasis

simplicity

balance

movemen

t

Art

Design

Principles


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Texture

Pattern

Color

Dot /Point

Lines

Value

Space

Form

Shape

Art

Design

Elements


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Line. extension of dotswith movement.Size still relative.

Straight lines.positive, direct,strong, firm, nocompromise.

Vertical lines. tree, standing man, statue,impressive, glorious, honesty, firm, bright,hope. Stable, calm, royal, fame, strong,static and stiff.


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Warm Colors:energetic, strong,screaming, andactive. Felt closer,increasing size.

Cool Colors: calm,relax, sad,melancholic, andpassive. Felt further,decreasing size

Monochrome Colors.monotone, static,clam, simple, tidy,formal, and dull.


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?

?

?

?

?

?

?

?

Landscape

Architecture

Element

Principles?


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VISUAL CREATIVE

PROCESS


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ARTISTIC EXPERIENCE


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ARTISTIC PROCESS


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DEVELOPING CREATIVE IDEAS


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Perencanaan

Perancangan

PengelolaanPelaksanaanInventarisasi

Analisis

SintesisExperience

LANDSCAPE ARCHITECTURE PROCESS

creative idea

development


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VISUALRESEARCHMenggambar dan bekerjalah banyak-banyak. Tidak perlu tunggu inspirasi.

Kerja itulah inspirasi.

Affandi-


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Types of visual research:

Hand drawing of various related

ideas

Imagination and Observation

based.

Exploration on various elements/

principles to create out of the

box composition

Ideas Journal/Sketchbook

Very recommended to get as manynew visual possibilities (and to

increase scores)

source: personal documentation


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Drawing something forces you to

look at it, really look at it. Youll

notice, too, that your skills will be

sharper, and youll gain a new

appreciation for your surroundings.

Try as much to draw on location

(indoors or outdoors), capturing what

we see from direct observation.



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You might start by a keyword, theme, word,

brief, etc. then you continue with a series of

sketches, drawings, thumbnails, photographs

in which you explore the possible ways of

investigation.

This kind of visual thinking could enable to

generate initial ideas and to identify what

source material you will need for your

research. It could help you to explore more

than one starting point as well as possible

alternatives on the topic you choose.

source: internet


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LIVE SKETCHING is more about the

experience rather than the result. If you

make sketching part of your routine and

continue with it, you not only end up with a

work of art in your hands, you create a

factual journal of your life.

The sketches bring back memories in a way

photos dont , evoking the sounds, smells, and

recollections of the places in which you

created them.



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fb group: bogor sketchers cp: ondo ratmo (arl 44) source: personal documentation


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BRAINSTORM

/ MIND MAP& MOODBOARDS


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source: jessica nevina anggadibratasource: nadia sukmawati


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source: nadia sukmawati


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ART / DESIGNELEMENTS &

PRINCIPLES


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SW 1 Eyes Are The Window of the Soul. 100x70cm. Watercolor on Canvas. December 2011 Overall

Agnes Abigail Limuria


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SW 2 Eyes Are The Window of the Soul. 100x70cm. Watercolor on Canvas. December 2011 Detail

Detail 1 Detail 2



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SW 2a Eyes Are The Window of the Soul. 100x70cm. Watercolor on Canvas. December 2011 Art Analysis



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Nadia Sukmawati


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Nadia Sukmawati


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!" F5 !


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!" F7 !


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source: Neysa Pantouw


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source: Neysa Pantouw


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source: Elita Elkana


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Bibliography

Richards, Greg.2011 Creativity and Tourism: The State of the Art, Annals of Tourism Research 38, no. 4.

Elsevier, hlm. 1225-1253. www.elsevier.com/locate/atoures. Diakses pada tanggal 28

December, 2012.

Amabile, Teresa M1999 Creativity and Innovation in Organization. Harvard Business School.

Ebdi Sanyoto, Sadjiman2009 Nirmana: Dasar-dasar Seni dan Desain. Yogyakarta, Penerbit Jalasutra.


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ART IS

EXHIBITION & PERFORMANCE

Visual Arts Drama Music

12-16 APRIL 2013

08.00 15.30 (sat & sun closed)

SEKOLAH PELITA HARAPANINTERNATIONAL SENTUL CITY

Jl. Babakan Madang,

Sentul City, Bogor


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Experiencing creative industrys behind the scene


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VISUALCREATIVE

WORKSHOP


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DEVELOPING CREATIVE IDEAS

In group of 3-4: Visual Research

Brainstorm / Mind Map

Mood Boards

Element/ Principlesapplication

Conceptual Plan


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Brainstorm Mood BoardsVisual

Research

Art/Design Element &

Principles Application

Theme/ Keyword/ Title

Brief Explanation/ Concept

Conceptual Plan


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KEYWORDS

1.

Formal2.

Dynamic

3. Kinetic

4. Royal

5.

Peace

6.

Tension7.

Tranquil

8. Passionate

9. Fantasy

10.

Patriotic

11.

Power12.

Romantic

13. Festive

14. Fresh

15.

Grandeur


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Some quotes..

Creativity is subtraction, its the thing we choose to leave out. Keep a log book, which you list the things you do every day.

Inertia is the death of creativity. Establishing and keeping a routine canbe even more important than having a lot of time.

Modern art = i could do that + yeah, but you didnt (craig damrauer)

Complain about the way other people make software by makingsoftware (andre torrez)

Youre only going to be as good as the people you surround yourself

with.

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