v i t a l i k

SOCIAL BETTING AND CHALLENGE PL ATFORM FOR GAMERS AND STREAMERS

SLIPS

HUSAIN FAZEL+31 (0) 616 963933

husain@slips.io

KYLE O’NEILL+1 303 909 1479

kyle@slips.io

WHAT IS SLIPS ?

Slips allows people who watch streams on sites like Twitch to make bets with each other ...

Dr.Disrespect will NOT win this game!

You are being challenged by Pokiku ...

Do you accept this challenge?

VS.

1000 SLIPS

ACCEPT DECLINE

BET #3412 TIME REMAINING CREATOR33:45 Hanzel09

Dr.Disrespect will most likely do this by the end of his stream

Break his controller

Punch the couch

End up crying

None of the above

SUBMIT

about virtually anything you can imagine...

Pokiku has made a new challenge!

StevieGamer_07

Pokiku

Dr.Disrespect will win this game easy!!

You really think he is going to win this game? C’mon...

3300 SLIPS

MARKET OPPORTUNITY

Gaming is becoming part of mainstream culture

The eSports gaming industr y has grown over 200% in the past year, leaping from$149 mill ion to $463 mill ion and is expected to grow another 38% in 2018 to $905.6mill ion.

Newzoo states the amounts wagered on eSports betting will grow from $315 mill ion to 23.5 billion by 2020.

Sports personalities are imitating dance moves inspired from games like Fortnite

Parents feel justified forking out forvideo game coaches for their children

Professional video game streamers are collaborating with rappers and celebrities.

People who play games professionally are participating in something called eSports

MARKET OPPORTUNITY (CONT...)

The 2018 DOTA International Tournament prize pool was $25.5M

The winner took home $11.2M!

and the total purse for the 2018 Masterswas also just $11m , the winners receiving just $1.8m of that!

almost all of the $25.5M DOTA tournament prize pool was

crowdfunded from fans!

here is the amazing part…

The winners of the Super Bowl in 2018got less than the $11.2m the DOTA2 Tournament winner received!

$11,000,000

$11,000,000

Fans are driving this explosive growth

IN COMPARISON ...

DOTA 2

MARKET OPPORTUNITY (CONT...)

and it’s not just the professionals getting in on the act…

Popular streaming ser vicesTwitch and Youtube have a

combined average 270% growth in content creators this year

Millennials and Gen-Z areincreasingly beginningto pursue streaming notonly as a hobby but as a

legitimate career…

Donations and subscriptions

are the best ways to earnmoney if you are not a pro gamer

but creative streamers are

always looking for new ways to engage their audience...

Streamlabs reported in their2017 Q4 Report that Tipping

reached $100M for the year;

that’s just user ’s tipping theirfavorite streamers!

101 Min donations

+

THE PROBLEMS WE ARE SOLVING

FOR GAMERSYou can only watch or bet on professional events on existing sites

You can only bet on a l imited selection of games

You can only make simple bets (win/loss)

You have to bet on sites away from where the action ishappening (Twitch/YouTube)

The sites you can bet on are clunky and ugly ( it 's true!)

FOR STREAMERS You have to work hard to keep your viewers engaged

You have to rely on donations and subscriptions for income

You have to find new ways to grow your audience

You have to stand out from other streamerscompeting for the same viewers

COMPETITORS

Is there any competition? In a emerging space like this … you bet there is!

UGLY INTERFACES

LIMITED NUMBER OF GAMES

BET ON TEAM A or TEAM B

These guys cater to the hardcoregambler - you can bet on all the biggestprofessional tournaments.

Your average Twitch streamer has no interest in visiting

a site l ike this ...

COMPETITORS (CONT ...)

500k over 3 seed rounds$1.4m presale$4m private investors

They do understand betting should happen on streams butthey only cover professional events and are restricted in game choice by their API

and in fact to save you having to read 20 odd white papers yourself we “thoroughly” reviewed every project (including the ones above):

Their focus is on being the go to destination for eSports, they have a fancy betting rule creator to allow custom bets but still use APIs for results

Like us they are not focused on professional events andunderstand the fun happens on streams. They ask the stream owner to provide results but bets are simple (A vs B)

$4m crowdsale$700k private investors

$1.5m crowdsale$200k private investors

$7 million

$4.7 million

$1.7 million

ASURA COIN

GIMILI

and there are a number of competitors who want to utilize blockchaintechnology too... the guys below are the best of a bad lot!

LUCKBOX

Sep 2016est.

est.

est.

July 2017

Feb 2017

AMOUNT RAISEDPROJECT PRODUCT STAGE COMPARED TO SLIPS

CLICK HERE TO VIEW THE ARTICLE

outsourcing development tothird party

working towards 2018 launch. content hub and match calendar released so far

completed ICO end of June

focusing on their contentplatform first before betting,due to launch Q4 2018

hired a dev team in Aug2018 after 10 month delay,

product to be released inQ1 2019

https://goo.gl/6QefB5

PRODUCT FEATURES

Slips is not just for the hardcore gambler. Users do not need to work out odds or handicaps. In short, usingSlips is fun. Just l ike the streams they enjoy watching.

Allows users to bet on thestreams they watch, notjust on the pros.

Unlike our competitors we are not l imited to a small selection of games.As long as you are confident you can prove the result, you can beton just about anything!

Uses blockchain technology to let users bet on more games and make more creative bets

Available as a dApp, mobile app and browser plugin for Twitch, YouTube, Mixer etc.

We use cr yptocurrencies for deposits and withdrawals, content creators, and betters can start betting and settle their earnings immediately.

Users are happy on Twitch or YouTube so we don’t force them to go elsewhere.Companies are already asking us if we can make our technology embeddable on their sites.

Fast settlement of bets with cryptocurrencies$

Rather than relying on donations or subscriptions - content creators can earn a regular income by challenging their chat community and taking a portion of bet revenue on their stream.

A stronger and more reliable source of income for content creators

Because viewers are notoriously fickle: they need to be entertained and streamers need new ways to keep people watching.

An interesting way for content creators to stand out in a crowded market

$$

INTRODUCING SLIPS - CHALLENGE INTERFACE

The stream is embeddeddirectly from an existingstreaming ser vice like Twitch TM or Youtube TM

Users can engage in allthe usual banter and trash talking

In-chat notifications pop-up from time to timeto alert the user about new,completed and settled bets

You can add flair to the conversation with videos,GIFs, emojis, and reactions

You can make a bet whilst watchingthe action unfold…

INTRODUCING SLIPS - ARBITR ATION INTERFACE

Real time consensus takes place.

Either the bet participants will settle this bet or an arbitrator will need to step in…

If consensus is not achieved:The arbitrator will make a ruling…

A decision which is final but can be rated by the bet participants

Jobs are awarded based onhow much of their ownmoney the arbitrator hasstaked and the ratings they have received

Users upload evidence tosupport their claim

INTRODUCING SLIPS - USER PROFILE

Users can add quick statusupdates l ike twitter and also

pay for the privilege ofpromoting their updates to the

entire user base

A way for users to brag abouttheir achievements and

provide evidence

Gamification is worked into thedesign of app. Users areawarded prestigious orhumorous badges rewardingtheir participation

There are multiple themes forthe profile the user can pickfrom including premiumthemes for purchase

STATUS UPDATES BADGES

PROFILE THEMES

ACCOL ADES

A way to allow users to interact with each other but also acreative space in which to showcase their personality.

ROADMAP

Validating the idea and building the foundations for a successful business

Assuming idea was validated and funding is secured - work towards the full launch

Working towards the full vision for Slips

Small scale launch of proof of concept

Set up marketing funnel and start tracking conversion at each stage

Full code and smart contract audit. Incorporate user feedback into improving first version of the product

Begin development of the browser plugin for Chrome and Firefox

Develop “Match-making” system to match gamers with others of similar skil l set and wager preference

In-platform marketplace for the exchange of skins and other digital items

Skins to Slips exchange for allowing virtual items to be exchanges for cr yptocurrency tokens that can be used on the app

Launch of our browser plugins and mobile applications

Begin development of the iOS and Android applications

Create embeddable widgets to allow third party sites to use Slips on their websites

Complete building arbitration module: algorithm to select moderator, rating system etc.

Test arbitration and begin arbitrator recruitment

Begin marketing efforts for the launch

Company incorporation & research into gaming license, banking relationships

Obtain funding to begin work on the next phase of development

Q4 2018:

Q1 2019:

Q2-Q3 2019:

By the time you read this pitch deck, we will have completed (or almost completed) our proof of concept! So what happens next?

Start adding the features that round out the Slips Experience

Q4 2019:

BUSINESS MODEL

we charge a flat 5%* fee per bet

* We wil l be using values from our proof of concept (ready November 2018) to refine this model

We have a simple transaction driven main business model

User makes a bet $20.00

$1.00

$0.40

$0.20*N

Slips Betting Fee (5%)

Pre-agreed arbitrator fee if bet isdisputed (2%)

Optional additional arbitrator fee (1%) * No of Arbitrators requested (N)

SLIPS

BUSINESS MODEL (CONT...)

These revenue sources will help us build a steady revenue stream

We are building an engaged audience that brands will find attractive and want to connect with through us.

Advertising (supplementary)

We have already fielded enquiries about making our technologyembeddable on other platforms

Licensing our Technology(supplementary)

In future we hope to launch the careers of streamers and manage

their careers. Our Streamer Academy will be a key

part of this.

Streamer Agency(supplementary)

Our main l ine of business is therevenue we make from users

betting on streams

We hope to put on sponsored events with gaming personalities once we

have more brand recognition

Betting Revenue (main)

NOW NOW

FUTUREFUTURE

FUTURE

Events (supplementary)

BUSINESS MODEL (CONT...)

This is what it costs to obtain a user and what each user is worth to us

We have a customeracquisition & sales model

https://goo.gl/245JwW https://goo.gl/bRtKgP

We built a simulation of our business model

It costs us $4 to acquire a user

Each user l ifetime = 1/4% = 25 months

Each customer over their l ifetime will make = ($10*3) * 25 = $750 in bets

It costs us $2 to do KYC/AML checks when a user verifies their account

Our cut (5% per bet ) of each customers bet = $750 * 5% = $37.50 - $2 = $35.50

Want to dive further?$

Avg Monthly Bets/Users Average Size of Bet

$103 4% $20,000 5,000

$35.50

Monthly Churn Rate Monthly Marketing Spend New Users

- Slips take

- KYC/AML fees

- Customer Acquisition cost

Assumptions

$2$4

MARKETING STR ATEGY

We found communities of streamers and manually reached out - inviting them to connect to find out more about our project.

Our conversion rate on Twitter is 23%*.

PROOF OF CONCEPT

articles on cr yptocurrency/streamer blogs

video inter views

hosted debates w/ l ive betting on large personalities (cr yptocurrency)

recruiting arbitrators on gig sites

streamer community engagement

LAUNCH

Advertising on streamer blogs, promoted tweets (influencer marketing)

Promoting Slips on the channels of influential streamers

Sponsoring Streamers

The Circle will eventually become a hotbed for emerging talent establishing our brand in the minds of streamers

Streamer Academy

Online AdvertisingPRDirect Marketing

GROWTH

Word of Mouth + Viral Promotion

We started a community to help aspiring streamers with networking, workshops, giveaways etc. We encourage circle members to use and promote Slips.

Streamer Circle

At the moment we manually reach out to slices of the

database over Twitter or email. ~23% of unsolicited

Twitter DMs get replies. We have plans to automate

this process.

The messages are tailored and ask them to either

follow us or direct them to a landing page to find out

more about the “Streamer Circle”

The Streamer circle landing page requires users to

provide some brief details (which gets added to

another database) and then gives a Discord l ink.

We have just implemented tracking on this page

Users then join the Discord where they are welcomed.

Users that respond do a voice call with us where we

provide details about Slips / do market research based

on this template

Enthusiastic users who become part of our community

have then begun to promote us on Twitter or on their

Twitch profile. We intend to test our proof of concept

with these users.

Our current marketing funnel

MARKETING STR ATEGY (CONT...)

RISKS AND THREATS

You are not very experienced at handling big budgets or projects

of this scale

Ever yone has to start somewhere but we have shown

our business chops and technical savvy already by

completing our proof of concept on a

shoestring budget.

Governments might change their stance and demand more regulation

Completing projects with betterfunding or big platforms like Twitch

might steal your thunder

We intend to be fully compliant, we have already

tentatively started looking in obtaining our gaming

license. Our proof of concept uses Civic to do

KYC/AML checks before any deposits are taken.

Whatever blockchain you choose will not scale to meet your demands

Blockchain is used for payment settlements and as

part of the arbitration system. We do not make as

many on-chain transactions as other projects -

nobody needs a decentralised betting platform.

You might miss your deadlines and milestones

Our proof of concept was built in a fraction of the

time compared to our well funded competitors! But

software development is difficult to estimate so we

may encounter issues. We already have a

product built though.

It ’s a possibility. Twitch has refused to allow adult content

so betting might be a step too far for them. We have competitors

who might pivot if we are successful but it ’s far more likely that

they would seek to acquire us?

THE TEAM

Husain Fazel

Why Kyle is my perfect co-founder

CEO / LEAD DEV

Kyle O’NeillCREATIVE DIRECTOR / DESIGNER

I have never met anyone who can translate and communicate

my ideas l ike him and it ’s even better that his work ethic

is off the charts!

“Rarely do you see a team come to light that is as prepared to launch as the Slips team is”

Christopher Franko Expanse CEO

Why Husain is my perfect co-founder

His sheer ability, intuition, and talent plugs the gaps

in the project that I could not handle myself, and is by

far the most talented dev I ’ve ever met.

Multi discipline designer with over ten years of practical experience in Branding, UI/UX, and Video.

Head hunted by IBM, and has worked with a wide rangeof clients across multiple industries.

Handles all aspects of our branding, marketing material and single handedly put together our intro video.

Accomplished software and web developer with ten years of experience in the field.

Has previous experience working in the gaming industr y.

Manages all aspects of the project including writing front-end and back-end code. Pitching our product and managing relations with third parties.

Whilst we do not hail from Facebook, Google, Uber, etc.We do have a killer idea and the technical ability to execute on it

Thank you for your time!

https://slips.io

https://discord.gg/JkSJFTahttps://medium.com/@slipstoken https://twitter.com/SlipsToken

If you are interested in learning more, please get in touch!

@slipstoken@slipstoken slipstoken

SLIPS