vitality 2013

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Vitality 2013. Max Reineke Discovery Platinum Prestige Consultants. Discovery’s core purpose. To make people healthier and to enhance and protect their lives. Vitality is Discovery’s wellness programme that encourages positive lifestyle changes. - PowerPoint PPT Presentation


Discovery Health 2012

Vitality 2013Max ReinekeDiscovery Platinum Prestige ConsultantsDiscoverys core purposeTo make people healthier and to enhance and protect their livesVitality is Discoverys wellness programme that encourages positive lifestyle changes. This has a significant impact on health and the associated costs of healthcareVitality membership in South AfricaVitality is the largest programme of its kind in the worldCompanies participating in Vitality

Number of lives covered on VitalityGlobal thought leader in incentivised wellness4

Past winners include:

3Factors4Major Chronic DiseasesThe concept is simpleSource : Global health and OxHA May 2009 The Oxford Alliance 3-4-50 model50%ofDeathsLack of physical activityPoor dietSmokingHeart diseaseMany cancersType 2 diabetesLung diseaseThe Vitality programme is designed around three simple steps


Vitality makes it easy for you to improve your health


Complete online health assessments at





HIV TEST5 000POINTSLearn about your health



FITNESS ASSESSMENTUP TO 7 500POINTSPerform health checks


HealthyFoodUP TO 9 000POINTS P.AGet active





VITALITY CHECKUP TO 14 000POINTSAdded diseases mgmt stats and HealthID logo7Clinical evidence shows that participation in fitness related activities is associated with significantly lower healthcare costsSource: Participation in Fitness-Related Activities of an Incentive-Based Health Promotion Program and Hospital Costs: A Retrospective Longitudinal StudyVitality motivates people to become more active2. Physically active members have a 7% lower chance of being admitted to hospitalPhysically active members who are admitted to hospital incur lower costsImprove your health: Enjoy great savings at fitness partners

Main member and spouse save up to 80% on the monthly rate at Virgin Active or Planet Fitness and all dependants 18 years and older save 50%. Each member must pay a card fee, an activation fee of R865 and the monthly rate.

1. Get active and get great savings at fitness partners3. Make healthier lifestlye choices 4. Save up to 25% on HealthyFoodMembers can also earn up to 5 000 points for any timed sporting eventEarn up to 150 points for every session using one of these web-enabled fitness and activity monitors or the LiviingVitality smartphone app.2. Fitness and activity monitors

Save as much as 80% when you join either Allen Carrs Easyway or Smokenders.Earn 5 000 points for being a non-smoker.Save 30% at Weigh-Less or Weight Watchers. Earn 1 000 points for a weight assessment and 4 000 points for reaching your goal weight.

Quit smoking

Lose weight4. Get up to 25% cash back on HealthyCare products at Clicks

Activate the benefit and get 10% cash back at Clicks

Complete a Vitality Health Check and get up to 40% cash back4. Get up to 25% cash back on HealthyGear products at adidas and Totalsports

Activate the benefit and get 10% cash back

Complete a Vitality Fitness Assessments and get up to 45% cash backand

Activate the benefit and get 10% cash back at Pick n Pay and Woolworths*

Complete a Vitality Health Review and select your 25% cash back partner. You will still qualify for 10% HealthyFood cash back at the other partner. * To qualify for the HealthyFood cash back at Woolworths, you have to be on an Executive or Classic Health plan (excluding Classic Core). The HealthyFood rewards structure

Activate the benefit on

Complete a Vitality Health Review (VHR) to get up to 25% cash back on HealthyFood

Save on a comprehensive range of HealthyFood items

Get 10% cash back on HealthyFood atandMembers can choose between Woolworths and Pick n Pay to get up to 25% cash back. They will get 10% cash back when shopping at the other partnerMembers on Executive or Classic Plans (excl. Classic Core) qualify for HealthyFood at Woolworths

Members of these plans can get 10% cashback on all healthyfood items at both stores.

When they do their annual Vitality Health Review, they can choose either Woolworths or Pick n Pay to get the 25% cashback.10HealthyFood benefit has been extremely successful thus far Number of Vitality policies activated (end 2012) = 286 849

Number of trolleys purchased in 2012 = 8.6 m

Total HealthyFood purchased in 2012= R530m

Total HealthyFood savings in 2012= R102mTop selling HealthyFood items in 2011HealthyFood fast facts1234



The HealthyCare rewards structure in partnership with ClicksNote:Each member aged 18 and older can get the HealthyCare saving on a maximum of R1 500 spent on HealthyCare products in a month. Members can get the standard Clicks cash back rewards on a maximum of R15 000 they spend on any products at Clicks in a year. The Vitality Check will apply to both the HealthyCare and MedSaver.Activate on

Get 10% cash backComplete a Vitality Check

Get 25% cash backSwipe your HealthyCare at any Clicks store

Over 400 stores nationwideEnjoy greater cash back rewards

HealthyCareClicks Vitality benefitAdditive to existing rewardsHealthyCare product rangeDental careExercise equipmentEye careFirst aidFoot careSelf careSmoking cessationSun careNutritional supplementsCase study: HealthyCare Benefit

HealthyCare purchases:R 524.94

HealthyCare cash back:R131.24

The HealthyGear rewards structure in partnership with adidas and TotalsportsNote:As a family, members get savings on a maximum of R15 000 spent on HealthyGear in a year. DiscoveryCard cash back limits apply.Activate on

Get 10% cash backComplete a Fitness Assessment online or at a biokineticist in theVitality Wellness Network

Get 25% cash backSwipe your HealthyGear card at any adidas store or your DiscoveryCard at any Totalsports store

Broad national footprintAdditive to existing rewardsEnjoy greater cash back rewards

Case study: HealthyGear Benefit

Total Value of Purchases:R 1,047

HealthyGear cash back:R261.75

Enjoy the rewards:Rewards on local and international flights

AthensAmsterdamBarcelonaChicagoEdinburghFrankfurtGenevaHarareLisbonLivingstoneLondonLos AngelesMadridManchesterMauritiusMiamiMunichNew YorkNiceParisPragueRomeSan FranciscoTel AvivTorontoVancouverVictoria FallsViennaWindhoekZurich

BangkokBeijingCairoDelhiDubaiHong KongIstanbulKuala LumpurMaldivesMoscowMumbaiShanghaiSingaporeTokyo14 Emirates international destinations:30 British Airways international destinations:Blue15%Bronze20%Silver25%Gold30%Diamond35%Rewards are enhanced through the DiscoveryCard

Cash back based on Vitality StatusDiscoveryCard partnersGet up to 20% cash back in the DiscoveryCard store networkBlueBronzeSilverGoldDiamond< 3 yrs10%10%10%10%N/A3 - 5 yrs10%11%12%13%15%> 5 yrs10%12%14%15%20%

Health Wallet: a flexible way to fund day-to-day healthcare expenses

1Get rewarded for filling your WalletEarn miles for both lump sum contributions and debit orders into the Health Wallet3If your Wallet is empty, it can automatically access your DiscoveryCard credit facility55 days interest free credit up to your credit limit4Discovery will top up your Wallet if you or a family member contract a severe illnessAutomatically offers severe illness cover (severity levels A-D)

R20 000

R30 000

R50 000

R80 000

R100 0002Top up your Wallet with your cash back

DiscoveryCard Members can use the Health Wallet to fund their day-to-day expenses Pick n Pay rewards are enhanced through the DiscoveryCard and Pick n Pay smart shopper programmeDiscoveryCard holders will received smart shopper multiplier points based on their Vitality status

Equates to up to 10% saving on purchases at Pick n Pay. No sub-limits on expenditure apply to the smart shopper multiplier benefitBlueX 2BronzeX 4SilverX 6GoldX 8DiamondX 10Choose your cell phone and contract

Activate VitalityMobile for R29 a month

Members have access to the complete phone range through Cell Cs footprintFREE50%from 99cCalls to all VitalityMobile membersData boost on VitalityMobile packages, with a minimum boost of 100MBPer minute billing for international callsOver and above standard contract offer, members will get:


Members call each other for free and receive a 50% boost on dataVitalityMobile - connecting Vitality members through free calls and boosted dataEnjoy the rewards:Other rewards

Lifestyle rewardsShopping rewardsOther travel rewards

Enjoy the rewards:discovery/mall

Magazines and vouchersElectronicsMusic and booksToys and entertainmentThe great outdoorsTravelBeauty and accessoriesFlowers and giftsHouse and homeAuctions

Receive cashbacks when purchasing from DiscoveryCard partners

Pay with cash and/or Discovery Miles

Redeem miles at the discovery/mall or directly at the online retailer sites

Activate the Discovery Miles benefit for a yearly fee

Vitality monthly contributions for 2013

Main memberR155Main member + 1R179Main member + 2 or moreR199KeyFIT : The wellness programme exclusively for KeyCare members

KeyFIT : Incentives and rewards for leading a healthier lifestyle10% HealthyFood saving15% HealthyFood saving10% HealthyCare saving15% HealthyCare saving10% HealthyGear saving15% HealthyGear saving

Up to15%

Up to15%

Up to15%

Up to10%

5% Clicks Cash-back rewards10% Clicks Cash-back rewards

RandsR15 000


R10 000 funeral cover for you R15 000 funeral cover for youand up to three spouses.and up to three spouses.R5 000 funeral cover for up to R7 500 funeral cover for up to five childrenfive childrenGet a 5% discount on prepaid airtime from Cell C, Vodacom, MTN and TelkomThe Discovery Baby programme gives new and expectant parents a baby bag filled with useful information, important baby products and discount vouchers

Up to5%

Immediate RewardWith Vitality Check

The main member and spouse save 67% on the monthly rate at 46 Virgin Active gyms

Up to67%

26KeyFIT monthly contributions for 2013

Main memberR33Main member + 1R39Main member + 2 or moreR49Thank you