vol 5, 2014
TRANSCRIPT
PP18019/12/2013(033208)VOL 5, 2014
COVER STORY 01
The Kuala Lumpur preview of Aurora Melbourne Central at WhiteBox in Publika, Solaris Dutamas
An artist impression of Aurora Melbourne CentralFrom left: Jonathan Rivera, Director, National Residential of Economics & Market Research of Urbis; Raymond Cheah, Chief Operating Officer, Commercial of UEM Sunrise; Anwar Syahrin Abdul Ajib, Managing Director/Chief Executive Officer of UEM Sunrise and Callum Fraser, Principal of Elenberg Fraser Architects
Aurora Melbourne Central Breaks Sales Record atWorldwide Preview
Aurora Melbourne Central, UEM Sunrise’s maiden venture in Australia received an overwhelming response with more than 95% take up of its total residential units over two weeks of the project’s worldwide preview in October. The record breaking sales achievement provides a confidence boost for the Company and is a clear testament of its ongoing commitment in building communities of the future, through high-quality homes that are unique to every market UEM Sunrise operates in.
The 3,197 square metre development is situated in the prime Central Business District (“CBD”) of Melbourne at La Trobe Street and is set to become Melbourne’s largest integrated mixed-use development that enjoys an unparalleled location, unrivalled connectivity and one-stop convenience. It is a 92-storey skyscraper comprising retail spaces, commercial offices, serviced apartments/hotel and residential units.
Aurora Melbourne Central is Melbourne’s only property project that has direct underground connection to the rail network, the Melbourne Central Station and the CBD’s largest retail precinct with a string of shopping outlets such as the Melbourne Central Shopping Centre, Emporium, Myer, David Jones, GPO and the Bourke Street Mall. Due to its strategic location, the development also has convenient access to RMIT University, State Library of Victoria, and two tram super stops, which enables travelling to other key attractions in Melbourne in a matter of minutes. Aurora Melbourne Central is projected to be fully completed in 2019.
02COVER STORY
Aurora Melbourne Central’s Cumulus and Stratus Collection “Dawn”
Aurora Melbourne Central’s Australis Collection “Twilight”
CONTENT03
It is with great pleasure that I present to you the fifth volume of The Personalty in our effort to provide you with news, updates and insights into UEM Sunrise Berhad (“UEM Sunrise”). Since the last issue of The Personalty, UEM Sunrise continues to keep up the vigor it started with at the beginning of 2014 and plans to end the year with the same amount of dynamism.
As you see from the cover page, we successfully unveiled our maiden Australian project, “Aurora Melbourne Central” in October and we are proud to be able to achieve 95% take up over two weeks of our worldwide preview. On the local front, we have had a few other launches and you will come across them in the Launches Section of this newsletter.
Maya Angelou, an American writer and poet once said, “When we give cheerfully and accept gratefully, everyone is blessed.” Here in UEM Sunrise, we have always taken pride in our Corporate Social Responsibility initiatives and we have carried out several charitable activities that enabled us to engage with the communities and stakeholders both in Central and Southern Regions.
UEM Sunrise has constantly developed its properties with distinction, so it came as no surprise when Puteri Harbour, our gem in the south, was awarded 5 Gold Anchors by The Yacht Harbour Association (“TYHA”), a marina auditing agency based in the United Kingdom. This award further adds to our credibility as a developer with impeccable standards. You will find more industry recognitions accorded to UEM Sunrise in the Awards section.
Our double win in the FIABCI Malaysia Property Award 2014 for 28 Mont’Kiara and Publika in two separate categories bears testament to UEM Sunrise’s inherent ability in building and delivering distinctive and quality products in the property landscape. We will continue to provide the products that are developed based on out-of-the-box ideas and hope to be the industry’s benchmark.
We have been through a turbulent year filled with constant challenges, however, we have learnt to overcome it with dedication and team work. Thus, on behalf of the Management and staff of UEM Sunrise, allow me to take this opportunity to express my sincere appreciation to all our valued stakeholders for your support and contribution towards UEM Sunrise. We will not be standing here today, successful and proud without you on our side.
Happy New Year 2015!
Warmest regardsAnwar Syahrin Abdul AjibManaging Director/Chief Executive Officer
FOREWORDCONTENT Highlights
PUBLISHED BYUEM Sunrise Berhad16-1, Mercu UEM, Jalan Stesen Sentral 5, Kuala Lumpur Sentral50470 Kuala Lumpur
EDITORIALCorporate Communication Department
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COVER STORY01-02 Aurora Melbourne Central
PROJECT LAUNCHES05 Regent Park @East Ledang05 Residensi Sefina06 Radia Bukit Jelutong07 Phase 5A of Nusa Bayu08 Denai Nusantara
AROUND UEM SUNRISE-CORPORATE09 UEM Sunrise’s JV with IIB & TM for Smart & Connected Nusajaya09 Familiarisation Visit by RTM’s News & Current Affairs Department09 Iftar for Central & Southern Media10 The Edge Property Excellence Awards 201410 FIABCI Malaysia Property Award 201410 Media Updates on Aurora Melbourne Central10 UEM Sunrise Signs a Collaboration Agreement with edotco AROUND UEM SUNRISE-CUSTOMERS11 Malaysia, Where Love Grows11 Tresor Card Previleges Appreciation Event11 Diwali11 Gala Appreciation Night LIVING OUR VALUES12 Motivational Boost for Pupils of SK Bangi12 Children’s Shelter Home 113 “Amazing Patriotic Race” Brings Zest to Annual National Day Campaign13 Zakat Contribution for UEM Sunrise’s PINTAR School Students14 Green Campaign14 Agathians Shelter15 Back-To-School Programme15 Darul Aitam’s Shower Area Upgraded16 Khatam Al-Quran Ceremony16 ISKARNIVAL Received More Than 100,000 Visitors Throughout The Two-day Event
PERSONALITY17-18 Perfect Garden Wedding at The Ledang Urban Retreat
ACHIEVEMENTS19 The Edge Billion Ringgit Club 201419 UEM Sunrise Ranked 4th Top Property Developer by “The Edge Malaysia’s Top Property Developers Award 2014”19 UEM Sunrise Bags Two Trophies at The FIABCI Malaysia Property Award 201419 Verdi eco-dominiums Won Best Eco-friendly Development Category in iProperty People’s Choice Awards 201419 UEM Sunrise Recognised at NACRA & ACCA MaSRA 201419 The Malaysian Reserve Property Press Awards 2014
TALK OF THE TITANS20 Maziana - A Revered Staff in UEM Sunrise Speaks About Work-Life Balance
PROJECT UPDATES21 Residensi22 in Mont’Kiara, Kuala Lumpur21 Verdi eco-dominiums in Symphony Hills, Cyberjaya
BUKIT TUNKU
SRI HARTAMAS
DESA SRI HARTAMAS
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1 Mont’
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Mall
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National Science Centre
Istana Negara
Securities Commission MalaysiaBukit Kiara Equestrian Club
Mont’Kiara
International
School
Residensi22
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International
School (GIS)
French School
of Kuala Lumpur
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PROJECT LAUNCHES05
Regent’s Park @East Ledang
The Verdant Villas at Regent’s Park in East Ledang, Nusajaya features 32 beautifully designed 5+1 bedroom bungalows nestled inside an almost full acre, serene cul-de-sac surrounded by lush landscaping. The development features double storey luxury villas both breathtaking on the inside as well as on the outside. The villas boast contemporary designs with spectacular 5,924 to 6,250 sq ft of exquisite living spaces with en-suite bathrooms, wet and dry kitchens as well as ample parking for four cars all located within an exclusive gated and guarded sanctuary. The facilities within the compound include a family picnic area, camping site, wetland trail, aquatic garden, outdoor gym, children’s playground and many more.
An artist impression of Regent’s Park @East Ledang
An artist impression of Residensi Sefina
Residensi Sefina Mont’Kiara is to be built on 3.06 acres of freehold land at Jalan Kiara 3, Mont’Kiara, Kuala Lumpur. It offers 245 units of apartments over a single, 34-storey tower. Prices start from RM1 million and above.
The development is designed to symbolise a luxurious getaway complete with a grand lobby, two exclusive facilities zones and a beach-themed play area located on the Star Deck.
The two facilities zones include a wellness garden, gymnasium, reflexology path, hammock garden, pavilion, BBQ deck, sand field, playground, pool deck, sun deck lounge, wading pool and a 50m lap pool.
Residensi
Sefina
Radia Residences Block D
Radia Bukit Jelutong
A special sales preview of Radia Residences Block D, a freehold service apartment of an integrated development in Bukit Jelutong, Shah Alam was held on 17 & 19 September.
Radia Residences - Block D comprises 152 units with built-up space ranging from 695 sq ft to 2,100 sq ft. The 11–12 storey twin-block units come with a 1 Bedroom Studio, Two Bedroom, 2+1 Bedroom and 3+1 Bedroom priced between RM487,000 and RM1,793,000. Each unit comprises kitchen cabinets, air-condition units in both the living and the bedrooms.
An exclusive location to live, work and play, Radia development is inspired by the vibrant promenades of Las Ramblas in Barcelona. At Radia Bukit Jelutong, you can immerse yourself with the best of European living, imbued with a uniquely local spirit. Enjoy easy access to schools, parks and major expressways, along with a full suite of luxurious offerings at your doorstep.
To be completed in December 2017, Radia will provide shopping convenience and easy access to services for more than 100,000 residents and working population in Bukit Jelutong. Radia is also set to attract investors and businesses which are drawn to Bukit Jelutong’s close links with nature, heritage and recreational offerings with a slice of exclusivity.
The RM1.6 billion integrated development by Sime Darby Sunrise Development Sdn Bhd (“SDSDSB”) is a 50:50 joint venture between Sime Darby Property and Sunrise Berhad, a wholly-owned subsidiary of UEM Sunrise.
Artist impression of Radia Bukit Jelutong
Radia Residences Block D
06PROJECT LAUNCHES
On 20 and 21 September, UEM Sunrise attracted approximately 600 visitors when it launched Phase 5A of Nusa Bayu development in Nusajaya, known as Bayu Angkasa.
Situated on an 8.49-acre freehold land, the high-rise project comprises 322 units of apartments spread across two towers of 16 storeys (Block A) and 17 storeys (Block B) respectively. These units have a built up of 975 sq ft (Type A1) or 810 sq ft (Type A2) each with prices starting from RM455 psf onwards.
Phase 5A of Nusa Bayu
A sales representative explaining the development to a potential buyerAn artist impression of Nusa Bayu’s facilities
An artist impression of Nusa Bayu
The two-day event witnessed interested buyers surveying show units, development site and planned landscape.
With an estimated gross development value of RM128.8 million, Bayu Angkasa is scheduled to be completed in May 2017.
PROJECT LAUNCHES07
08
Denai Nusantara
UEM Sunrise continues its commitment to build affordable housing for the rakyat with the groundbreaking ceremony for Denai Nusantara, another project under the Rumah Mampu Milik Johor (“RMMJ”) which took place on 9 November and was officiated by YAB Dato’ Mohamed Khaled Nordin, Menteri Besar Johor and attended by approximately 500 guests.
Upon completion, Denai Nusantara will comprise five 12-storey residential blocks and one-storey shop lots. The residential blocks will offer 1,109 units of three-bedroom apartments with a built-up of 1,000 sq ft priced at RM150,000 each while the commercial block will consist of 108 units of single-storey shop lots with a built up of 1,200 sq ft and priced at RM200,000 each.
Strategically located adjacent to the planned transportation hub and industrial park in Gerbang Nusajaya, Denai Nusantara will also apply the Crime Prevention Through Environmental Design (“CPTED”) through fencing and availability of guard houses.
UEM Sunrise will provide the residents with quality workmanship and lifestyle recreation and amenities. Communal facilities such as multi-purpose hall, surau, tadika, management office and recreational park with jogging tracks will be built. A plot of land for a hawker centre and a mosque is also provided.
An artist impression of Denai Nusantara
A shot of the surrounding amenities including the football pitch within Denai Nusantara
Third from left: YAB Dato’ Mohamed Khaled Nordin being briefed about the development while Anwar Syahrin (far left) looks on
The kampung folks of the surrounding areas being treated to refreshments
PROJECT LAUNCHES
Iftar with Central & Southern Media
UEM Sunrise Executive Director, Dato’ Izzaddin Idris, breaking fast with Datuk Ismail Ibrahim, Chief Executive of IRDA
A group photo with the Southern Media representatives
Central Southern
As part of UEM Sunrise’s annual media engagement and networking efforts, two Iftar sessions were held for members of the media in the Southern and Central regions on 1 and 10 July respectively. The Central Region Iftar was a collaborative effort with Iskandar Regional Development Authority (“IRDA”), which saw over 130 media members from 24 media houses attending.
In the Southern Region, the Iftar was held as an appreciation gesture for all the support and cooperation given by members of the Southern media throughout the year. Over 60 members from various media organisations attended the session.
09 AROUND UEM SUNRISECORPORATE
UEM Sunrise and its long time strategic partner, Iskandar Investment Berhad (“IIB”) reached yet another important milestone in realising the aspirations of a Smart & Connected Nusajaya when both parties signed a Joint Venture (“JV”) Agreement on 1 July with Telekom Malaysia Berhad to establish a JV Company that will offer and operate smart services in Nusajaya. Under the JV Agreement, the three companies are represented by their subsidiaries, UEM Land Berhad, Iskandar Innovations Sdn Bhd and Intelsec Sdn Bhd.
The agreement marks the first collaboration of its kind between the master and catalytic developers and a service provider to provide Smart City infrastructure and services. It paved the way for a digital eco-system that will turn Nusajaya into becoming one of the world’s leading interconnected smart communities that offers a sustainable, safe, secure, urbanised, and highly interactive progressive lifestyle.
UEM Sunrise’s JV with
IIB & TM for Smart &
Connected Nusajaya
A group photo with the representatives of UEM Sunrise, TM and IIB after formalising the JV agreement
News & Current Affairs Department of Radio Televisyen Malaysia (“RTM”) paid UEM Sunrise a visit on 27 August to learn more about the Company as well as its key activities and development projects. The visit was also aimed at strengthening further the relationship between both organisations.
The 16-member entourage led by Haji Abdul Muis Shefii, Deputy Director of News and Hajjah Zainab Haji Yusof, Deputy Director of Current Affairs were given a full briefing on UEM Sunrise’s operations. They visited the Arcoris Mont’Kiara and Residensi22 Mont’Kiara show units as well as UEM Sunrise’s retail development, Publika.
Familiarisation Visit
by RTM’s News &
Current Affairs
Department
A group photo with the representatives from the News & Current Affairs Department of RTM
10
Media Updates on Aurora Melbourne Central
On 24 November, UEM Sunrise held a briefing on Aurora Melbourne Central with members of the media.
The briefing was to update the media on how UEM Sunrise broke sales records for Aurora Melbourne Central, its first property development in Australia with more than 95% of its total residential units in the development taken up over two weeks of exclusive worldwide preview.
Anwar Syahrin (left) and Raymond Cheah
FIABCI Malaysia
Property Award
2014On 7 November, UEM Sunrise was recognised for its two developments namely 28 Mont’Kiara and Publika at the FIABCI Malaysia Property Award 2014. The two developments were awarded for the Residential (High Rise) and Retail Category respectively. The awards were presented to Anwar Syahrin during the gala dinner. The management and development team of UEM Sunrise
AROUND UEM SUNRISECORPORATE
UEM Sunrise Signs a Collaboration Agreement
with edotcoUEM Sunrise on 30 December entered into a collaboration agreement with edotco Malaysia Sdn Bhd (“edotco”), an integrated telecommunications infrastructure services Company for a multi-tenant mobile network infrastructure development in Nusajaya.
UEM Sunrise’s collaboration with edotco will further enhance the sustainability of Nusajaya through various initiatives which include reducing mobile network operator (“MNO”) towers by 40%, provide a lower entry cost to MNOs moving into Nusajaya, provide mobile services for residents and businesses as well as boost 4G connectivity in the area.
A group photo with the representatives of UEM Sunrise and edotco after formalising the collaboration agreement
The Edge Property
Excellence Awards 2014UEM Sunrise was ranked the country’s 4th Top Property Developer on 13 October at The Edge Property Excellence Awards 2014. Besides achieving the ranking, the Company’s Tranquility Park @East Ledang in Nusajaya was also the recipient of the Merit Award for The Edge-PEPS Value Creation Excellence Award (Residential Category), which was also part of the ceremony. Anwar Syahrin was present to accept the awards.
Anwar Syahrin (third from right), Lum Tuck Ming, Chief Operating Officer of UEM Sunrise (right) and Siti Mariam Mohd Desa, Chief Marketing Officer of UEM Sunrise (second from left) with the awards received
11
Gala Appreciation Night
Anwar Syahrin (left) presenting the Mr. and Mrs. Tresor Awards
UEM Sunrise organised a “Gala Appreciation Nite” as a gesture of
appreciation for the Singapore Tresorians at the Ballroom of the Sands Expo
and Convention Centre, Marina Bay Sands, Singapore on 6 December.
The 220 guests were treated to an eight-course dinner, an opening gambit
by Aerialist Viva Circus, Four-piece live band by The Jazzy Blues, comedy
show by Mustafa, stage performances and lucky draws with exciting prizes. A unique presentation of Mr. and Mrs. Tresor Awards also took place.
UEM Sunrise held a Merdeka celebration called “Malaysia, Where Love Grows” for the residents of UEM Sunrise-managed properties
in Mont’Kiara on 16 August at the UEM Sunrise Fun Zone
Community Centre. It was attended by 94 people and featured
activities such as a Malaysia-themed Pop Quiz, traditional games
like “Galah Panjang” and “Teng-teng. Other activities included Prayers for Malaysia, I love Malaysia, United Paper Chain and
making Kuih Gulung, a local delicacy. Malaysian Ice-cream and Malaysian Pop Soda were given away.
Malaysia, Where LoveGrows
The children enjoying themselves during the Merdeka event
UEM Sunrise organised a Deepavali
celebration for the residents of UEM
Sunrise-managed properties in
Mont’Kiara on 21 October at the UEM Sunrise Chill Out Zone.
The event kicked off with a Flower Ranggoli demonstration on water
followed by participants decorating
coloured Rice Ranggoli on the floor and a
murukku cooking demo. Refreshments for the guests included roti canai, chapatti,
mee goreng and vadai while a variety of
sweet snacks were made available.
Diwali
The guests taking a group photo with the finished ranggoli
On 23 August, an exclusive customer appreciation event “Lagenda Appreciation Day” was held for over 200 loyal customers at
Traders Hotel in Puteri Harbour, Nusajaya.
At the event, UEM Sunrise’s Chief Marketing Officer, Siti Mariam Mohd Desa launched the Tresor Privilege Card under the
Company’s loyalty rewards programme; highlighting a large range
of benefits such as attractive discounts on property purchases,
exclusive invitation to pre-launch previews, opportunity to select
the best offerings of new property projects and great offers by merchant partners.
The guests were also entertained with numerous activities, exciting
contests and nostalgic performances by Musly Ramlee and his band.
Tresor Card Previleges Appreciation Event
The launch of the Tresor Privilege Card under UEM Sunrise’s loyalty rewards
programme
AROUND UEM SUNRISE
CUSTOMERS
On August 12, as part of the Company’s ongoing Corporate Social Responsibility efforts, Azhar Othman, UEM Sunrise’s Chief Financial Officer delivered a motivational talk to 142 UPSR students of Sekolah Kebangsaan Bangi (“SK Bangi”) at the school’s UPSR Excellence Camp.
During the one-hour session, Azhar stressed the importance of education
for a promising and meaningful future. He captured the attention of the
students as he shared his humble beginnings as a hard working kampung boy who never gave up and persevered for the success in his studies and
later in his career.
Motivational Boost forPupils of SK Bangi
UEM Sunrise’s Chief Financial Officer, Azhar Othman motivating the students of SK Bangi
UEM Sunrise organised a community engagement programme on 27 August at the Shelter Home for Children, Shelter Home 1, in
Petaling Jaya, Selangor, where 20 children, six girls and 14 boys aged between three and 13 years old, were presented with an educational aid worth RM32,000 for the purpose of defraying the cost of their tuition fees to further enhance their studies.
Children’s Shelter Home 1
A story telling session with the children at Shelter Home 1
12LIVING OUR VALUES
13
A total of 492 asnaf students from 13 out of 17 UEM Sunrise’s PINTAR Schools in Nusajaya received the Company’s zakat contribution amounting to RM73,800 on 29 September. The zakat handing over ceremony was held in collaboration with Majlis Agama Islam Negeri Johor and was graced by Nusajaya State Assemblyman, YB Dr. Haji Zaini Haji Abu Bakar.
Zakat Contribution for UEM Sunrise’sPINTAR School Students
A group photo during the handing over of the Zakat cheque
“Amazing Patriotic Race”Brings Zest to AnnualNational Day CampaignThe annual National Day Campaign for UEM Sunrise’s PINTAR Schools
Programme returned with the “Amazing Patriotic Race”, an English literacy
competition organised in a treasure hunt setting on 10 September. A total of
160 primary and secondary students participated in the Race where their
proficiency on English grammar and vocabulary were tested. Participants
completed 10 educational yet fun pit stop activities to qualify for winning
including spelling, crossword puzzles and mind & memory games.
SK Nusantara and SMK Taman Nusa Jaya emerged as winners of this year’s
Amazing Patriotic Race and walked away with cash prizes presented by Nusajaya State Assemblyman, YB Dr. Haji Zaini Haji Abu Bakar. Also present were Haji Ahmad Taufik Hamzah from the Johor Bahru Education District Office, representatives from UEM Sunrise as well as teachers of UEM Sunrise’s PINTAR Schools.
The smiling faces of the children during the event
LIVING OUR VALUES
14LIVING OUR VALUES
UEM Sunrise organised another community engagement programme by contributing five HP Elite Desktop sets, five computer desks and five folding chairs to the Agathians Shelter Home in Petaling Jaya, Selangor to provide the children with more comfort in doing their
schoolwork and assignments, as well as upgraded the home’s bathroom facility.
Founded in 2003, the Agathians Shelter is home to underprivileged and disadvantaged children. The home’s objective is to assist the children to have a better future while ensuring that they meet the basic needs and have access to education.
The overall contribution amounting to RM21,519.95 was presented by UEM Sunrise’s Head of Corporate Communication, Nik Surina Suria to M. Inthira, Executive Council Member of Agathians Shelter at a ceremony held on 10 October.
Agathians Shelter
A child from the Agathians Shelter trying out the new
computers with the help of UEM Sunrise’s
representatives
A group photo with the children of Agathians Shelter
YB Dr. Haji Zaini Haji Abu Bakar being briefed about the environmental efforts taken at SK Nusantara in Gelang Patah
Green CampaignThe prize giving ceremony for the UEM Sunrie PINTAR schools Green Campaign was held on 9 October.
It was graced by the Nusajaya State Assemblyman, YB Dr. Haji Zaini Haji Abu Bakar who presented the prizes to the schools along with UEM Sunrise’s Senior General Manager, Nusajaya, Mohd Nadzari Haji Bachek.
Since 2010, the Green Campaign has sought to develop environmentally responsible school students who are passionate about preserving
the environment. It also has the objectives to inculcate green habits and to develop their awareness on climate change.
UEM Sunrise organised a Community
Engagement Programme through its CSR
initiative for 40 orphans/less fortunate
children from the Pertubuhan Kebajikan Anak-anak Yatim Darul Aitam (“Darul Aitam”) on 30 October at Tapah, Perak. The programme included gotong-royong
and upgrading works of Darul Aitam’s shower area which was a joint effort between UEM Sunrise, the Faculty of
Architecture Plannning and Surveying,
Universiti Teknologi MARA (“UiTM”), Perak and PROPEL Berhad.
While UEM Sunrise initiated the construction of the shower area at a cost
of RM50,000, the faculty team members
collaborated to draw, design and monitor
the upgrading works of the new facility which transformed Darul Aitam’s open
space shower area into a proper shower
facility complete with nine shower rooms
and improved ambience.
UEM Sunrise’s Corporate Communication
Head, Nik Surina Suria officially handed over the upgraded shower area during a
ceremony held at Darul Aitam. Also
present was UiTM Perak’s (Tapah Campus) Deputy Rector, Sr. Dr. Mohd
Azian Zaidi.
Darul Aitam’s Shower Area Upgraded
Volunteers cleaning up the grounds of the Pertubuhan Kebajikan Anak-anak Yatim Darul Aitam
The shower area before the renovation The shower area after the renovation
15 LIVING OUR VALUES
On 18 October, UEM Sunrise organised a Back-To-School Programme for the Orang Asli children of Kampung Sg. Geroyang and Kampung Sg. Merbau in Tapah, Perak as part of its Corporate Social Responsibility (“CSR”) initiative. The event, costing
approximately RM29,000 witnessed the handing over of school
supplies by Ayer Kuning State Assemblyman, YB Dato’ Haji Samsudin Abu Hassan to 55 children from the two villages.
A Back-to-School programme was also organised with the Orang Asli children of Kampung Simpang Arang, Gelang Patah in Johor
on 26 November. The event, costing approximtely RM65,000
witnessed the handing over of school supplies to 131 children by Johor State Deputy Director of Jabatan Kemajuan Orang Asli (“JAKOA”), Abdul Aziz Ngah.
Back-To-School Programme
YB Dato’ Haji Samsudin Abu Hassan presenting an Orang Asli child with her school supplies
Central Southern
The Orang Asli children lining up to receive their school supplies
LIVING OUR VALUES 16
ISKARNIVAL Received More Than 100,000Visitors Throughout The Two-day EventISKARNIVAL 2014 received more than 100,000 visitors throughout the two-day
event held at Kota Iskandar in Nusajaya on 6 and 7 December. The event was organised by Khazanah Nasional Berhad (“Khazanah”), UEM Sunrise and IIB to
celebrate the continued success of Iskandar Malaysia.
The programme featured fun and family-centric activities, including concerts with
an exciting line-up of popular artistes, a career fair, a local food festival and a
property exposition showcasing affordable homes in Johor.
YAB Menteri Besar Johor, Dato’ Mohamed Khaled Nordin took time off to visit some of the exhibitions on 6 December accompanied by Anwar Syahrin Abdul Ajib.
The crowd at ISKARNIVAL 2014 witnessing the stage performance
Visitors enjoying the exciting activities ISKARNIVAL 2014
YAB Dato Mohamed Khaled Nordin being briefed on UEM Group Berhad while Anwar Syahrin (left) looks on
Khatam Al-Quran CeremonyA ceremony was held on 15 November to mark the notable achievement of 131 pre-schoolers from UEM Sunrise’s five adopted KEMAS kindergartens around Gelang Patah, Johor held at Theatrette
Hall, Bangunan Dato’ Jaafar Muhammad, Kota
Iskandar, Nusajaya. The ceremony was graced by the Johor Religious Committee Chairman, YB Haji Abd Mutalip Abdul Rahim who gave the opening
speech.
Group photo with the participants of the Khatam Al-Quran ceremony
The children reciting the Al-Quran
17
Perfect Garden Wedding at The LedangUrban Retreat
At first, Izwan thought of having a beach wedding, but Norlinda has
always dreamed of a garden wedding. After much deliberation, Izwan
decided to follow the infamous saying, “Rule No. 1: The wife is always
right and Rule No. 2: Refer to Rule No. 1” and together they decided to
go with a garden wedding. They researched and shopped through
wedding magazines, blogs and even googled wedding images for
ideas. In terms of the wedding venue, they surveyed hotels and
restaurants in Singapore but struggled to find the perfect wedding
venue.
Then, one fine day, Izwan’s father mentioned that his neighbours
brought him to The Ledang in Nusajaya and thought that it would be a nice place for a wedding.
The couple’s account on the day they visited The Ledang, “If we could
recall, it was in May when dad drove us to The Ledang. It was such
scorching hot afternoon that day. However, the moment we entered
The Ledang, the lobby area was very welcoming with its water
fountain lined up in the middle of the area. It gave us that resort-like feeling. As we walked by the poolside, we felt even more like we were in a holiday retreat.
Izwan added, “From the poolside view, we could see the garden below
and its heart-shaped topiary plants. It was like a maze in some fairytale stories. The garden in The Ledang felt like the perfect venue for our wedding!”
That moment on, a series of activities took place in preparation for the wedding. Quotation proposals were arranged, coordination meetings
for the reception proceedings and F&B tasting as well as exchanges of
emails and text messages were made. Location maps were also
prepared to lead 300 guests, who were mostly driving from Singapore to The Ledang.
Preparations for the Big Day
The beaming bride and groom on their special day
As they settled into their new roles as husband and wife, newlyweds,
Izwan Rasid and Norlinda Amin from Singapore shared details of their
wedding day, which took place in the heart of Nusajaya – The Ledang Urban Retreat or also known as The Ledang.
PERSONALITY
A Silat presentation during the wedding
Amidst the final preparation, they saw the F&B Manager with
his army of service crew, walking up to assemble at the area. Norlinda said that The Ledang service team was full of
professionalism and they looked very much prepared to be on their feet the entire evening. Despite the drizzle, which only
ended in the late afternoon, everything went on smoothly.
By 6.30 pm on 18 October, the beautiful couple took centre stage and walked down a Bollywood-styled entrance with an entourage of dancers from Yayasan Warisan Johor, glitzily dressed in an Indian Sultan Sherwani suit and Royal Black Stonework Jalabiya Kaftan. Norlinda said, “We felt right in place with the garden setting”.
As they walked towards the entrance, Norlinda recalled, “We paused at the top of the steps and that was when the word
LEDANG was illuminated. It created a perfect backdrop for our entrance. Simultaneously, the lights at the garden were
lighted up and the sound came from the water fountain which
turned the garden into a magical scene. The view made our
guests in awe at such a beautiful entrance as we walked down the steps towards the garden.”
Norlinda still smiles everytime she remembers that special
day. When asked if she would go back to The Ledang, she replied, ”Of course. I think that goes without saying.”
The Wedding Day
18
A scenic view of the wedding which tookplace at The Ledang Urban Retreat
PERSONALITY
19 ACHIEVEMENTS
The Malaysian Reserve Property Press Awards 2014
The Company also received the Merit Award from the National Annual Corporate Report
Award 2014 (“NACRA”) for its Annual Report 2013 and was shortlisted for the ACCA Malaysia Sustainability Award (“MaSRA”) for its efforts in corporate sustainability and reporting. The
presentation ceremonies took place on 20 and 26 November respectively.
UEM Sunrise Recognised at NACRA & ACCA MaSRA 2014
UEM Sunrise won two awards at The Malaysian Reserve Property Press Awards 2014 on 28 November. The Company won the ‘Most Iconic High Rise Residential Development’ Award for Residensi22 and
‘Most Iconic Low Rise Residential Development’ Award for Ophiria Residences @East Ledang. The event took place at Double Tree by Hilton Hotel Kuala Lumpur.
On 11 August, UEM Sunrise was ranked as the second Highest Profit Growth Company under the Property and REIT Sectors 2014 Category by the The Edge
Billion Ringgit Club and remains as one of the 178 members of that club.
UEM Sunrise Ranked 4th Top Property Developer By“The Edge Malaysia’s Top Property Developers Award 2014”The Company was ranked the country’s 4th Top Property Developer at The Edge Property
Excellence Awards 2014 on 13 October while its Tranquility Park @East Ledang development in Nusajaya received the Merit Award for The Edge-PEPS Value Creation Excellence (Residential Category) at the ceremony.
Verdi eco-dominiums, a high rise project by UEM Sunrise in Symphony Hills, Cyberjaya was awarded the Best Eco-friendly Development at the iProperty People’s Choice Awards 2014 at One World Hotel First Avenue, Bandar Utama, Petaling Jaya on 20 November.
Verdi eco-dominiums Won Best Eco-friendly DevelopmentCategory in iProperty People’s Choice Awards 2014
On 7 November, the Company was recognised for 28 Mont’Kiara and Publika at the FIABCI Malaysia Property Award 2014 at a Gala Dinner held at One World Hotel, Bandar Utama for the Residential (High Rise) and Retail Category respectively.
UEM Sunrise Bags Two Trophies at The FIABCI MalaysiaProperty Award 2014
Excellence surely has its rewards thus we take pride of the many professional awards bestowed upon us which demonstrates our position in the industry.
The Edge Billion Ringgit Club 2014BillionRinggit
2014
20TALK OF THE TITANS
Maziana - A Revered Staff in UEM SunriseSpeaks About Work-Life BalanceMaziana Mohamad Aris, 47, joined the UEM Sunrise’s Nusa Idaman project team from 2009 until today. She is now the Senior Manager of Direct Development in Nusajaya. She has been under the employment of UEM Group Berhad’s subsidiaries for the past
22 years and has held a lot of
positions, climbing up the corporate
ladder to be where she is now.
“It is fun working under the Direct Development Department as we are
the implementers of ‘nothing to
everything’ of the land in Nusajaya,” she says.
When asked what has she learnt from working in the Company, she says that, “working with UEM Sunrise has taught me to strive for
success, to work as a team and leadership is about bringing the best out of your team members.”
Being a career woman, a wife
and a mother of three must
be extremely difficult.
When asked how she juggles with the daily
c o m m i t m e n t s a n d
responsibilities, Maziana
says that she needs to be
f o c u s e d a n d i t i s
imperative to have a
good sense of time
management.
“My family is my back bone. They have always supported me in my career as an engineer. I always leave my household matters at
home and my office matters in the office. I never jumble my office work with personal matters and I believe that has led me to where
I am now,” she says.
Pondering a few moments at her
answer, Maziana says, “I never
let my mind think of the difficulties but I always see
things from a positive
perspective”. When looking towards the future, as a mother,
she hopes for the best for her
children and a blessed marriage
with her husband as well as to
live happily ever after through
the appeasement of Allah S.W.T.
As an employee of UEM Sunrise, she hopes that the Company will
continue to propel so that she too can continue to grow with the
Company.
Her parting words were, “I also hope that all of us Titans will
continue to give our best to the Company and carry out our
entrusted responsibility in all honesty as work is also an act of Ibadah”.
Maziana and colleagues on site
Maziana with her children at home
Maziana Mohd Aris,
Senior Manager of Direct Development
in Nusajaya
21 PROJECT UPDATES
Residensi22 in Mont’Kiara,Kuala Lumpur
Verdi eco-dominiums in Symphony Hills,Cyberjaya
An artist impression of Residensi22
The current site progress of the development
Current Stage of Works• The Residensi22 site is currently in progress of
completing the earthwork.• The foundation and substructure works by the substructure contractor are close to completion.
• The main building works contractor came on board in November and is now proceeding with the podium and
superstructure works.
An artist impression of Verdi eco-dominiums
Current Stage of Works• The piling & substructure work for Verdi eco-dominium
have been completed.
• Currently the main building works (superstructure) is in
progress.
• As of 8 December, the recorded site progress for the main building works is 12%.�
The current site progress for Verdi eco-dominiums