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SICAP VOLARIS GROUP CASE STUDY

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Page 1: VOLARIS GROUP CASE STUDY SICAP · VOLARIS GROUP CASE STUDY. 580 xplore rive t loor ississauga anad 4 K el 905 26 40 ax 905 23 408 volarisgroup.com 2 Background Sicap is a Swiss-based

SICAPV O L A R I S G R O U P C A S E S T U D Y

Page 2: VOLARIS GROUP CASE STUDY SICAP · VOLARIS GROUP CASE STUDY. 580 xplore rive t loor ississauga anad 4 K el 905 26 40 ax 905 23 408 volarisgroup.com 2 Background Sicap is a Swiss-based

volarisgroup.com5800 Explorer Drive, 5th Floor, Mississauga, ON Canada L4W 5K9 | Tel: (905) 267 5400 | Fax: (905) 238 8408 2

Background Sicap is a Swiss-based global telecommunication and Internet

of Things (IofT) solution provider for mobile network operators

and mobile virtual network operators.

The company helps mobile service providers with solutions relating

to customer insights and engagement, device and SIM management,

mobile security, and IoT service enablement. Sicap currently operates

in 76 countries for over 120 customer sites, and has an international

team based in nine locations worldwide.

Sicap was founded over 20 years ago as a spin-off from Swisscom, with

a team of engineers who in 1997 invented the world’s first SIM-based

solution for prepaid billing. In response to the market dominance of

network-based prepaid billing technologies, the company re-focused

its mobile network expertise on SIM over-the-air management, device

management, and USSD solutions, paving its way into international

telecom markets.

From 2001 until 2013, Sicap operated independently as part of

Swisscom, until it gained full independence through a management

buyout. The new company was created out of spun-out businesses

that focused on USSD platform & device management and

SIM management. In 2017, Sicap was acquired by Volaris Group.

Page 3: VOLARIS GROUP CASE STUDY SICAP · VOLARIS GROUP CASE STUDY. 580 xplore rive t loor ississauga anad 4 K el 905 26 40 ax 905 23 408 volarisgroup.com 2 Background Sicap is a Swiss-based

volarisgroup.com5800 Explorer Drive, 5th Floor, Mississauga, ON Canada L4W 5K9 | Tel: (905) 267 5400 | Fax: (905) 238 8408 3

Joining Volaris

Early in 2017, Sicap began looking for strategic acquirers to help

further grow the business. After considering a handful of potential

candidates, the company favored Volaris Group from an early

stage. What appealed to Sicap was the concept behind Volaris,

the fact that Volaris Group acquires companies with the purpose

of strengthening and growing them while keeping the companies

independent. For Sicap and its leadership, this was a clear and

attractive concept that would guarantee a strategic, mutually

beneficial partnership.

Now that Sicap has joined Volaris, it is undergoing a successful

integration with a clear understanding of the required objectives

as a result of the Volaris team’s transparent, open communication.

The company is receiving support and direction from its peers

in the communications portfolio, and benefits from access to best

practices shared by likeminded leaders within the organization.

For Sicap’s employees, the benefit is that the management team

remains in place and that business continues as usual. The company’s

customers, meanwhile, are pleased that Sicap has joined the stable,

large business environment provided by Volaris Group. In fact,

some of Sicap’s large customers have even expressed interest in

working with other companies in Volaris’ communications vertical.

Volaris’ mission of buying companies and keeping them

as autonomous entities rather than integrating them

really made the difference for us. After speaking with

management and understanding their practices, it was

clear that Volaris was the right acquirer for Sicap. I

favored Volaris early on in our sale process because I

believed they were the right acquirer for the business.”

— Markus Doetsch, CEO, Sicap“

Page 4: VOLARIS GROUP CASE STUDY SICAP · VOLARIS GROUP CASE STUDY. 580 xplore rive t loor ississauga anad 4 K el 905 26 40 ax 905 23 408 volarisgroup.com 2 Background Sicap is a Swiss-based

volarisgroup.com5800 Explorer Drive, 5th Floor, Mississauga, ON Canada L4W 5K9 | Tel: (905) 267 5400 | Fax: (905) 238 8408 4

Connecting with the Communications Portfolio

For Sicap, the great benefit of joining Volaris is that it allows the

company to assume a strategic position within the communications

portfolio. Sicap’s device management business is fundamentally

aligned with the portfolio’s value proposition of connecting

everything. The company looks to expand its network by gaining

access to the large customer base of its fellow portfolio members,

which is something that it can leverage for greater opportunities

in the future. Sicap also stands to benefit from the communications

portfolio’s growing footprint in the mobile device space, made

possible by fellow portfolio member WDS Mobile.

Future Plans

As Sicap looks ahead, the core of its business will remain device

management. The company will continue to provide platforms for

managing and configuring the connection of devices. In addition,

Sicap is investing significantly in R&D and leveraging the data from

its core business to develop several products such as TargetMe,

to improve customer insight and engagement, and Sicap Safer, to

provide security optimization. Now that Sicap has joined Volaris, it

will also have the opportunity to work with other companies in its

portfolio on common developments.

The Communications Portfolio is truly

about ‘connecting everything’ and I believe

that Sicap is in the middle of this strategy.

Connecting everything is exactly what we

do, that’s why our philosophy and vision are

so tightly aligned with the Communications

Portfolio.”

— Markus Doetsch, CEO, Sicap“