volume integrated portfolio of services lr-ml
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www.volume.co.uk
Integrated PortfolIo of MarketIng ServIceSfor small and medium-sized businesses
03 Introduction
04 Volume’sintegratedcompetencies
05 Howourintegratedapproachcanhelp
06 Ourdesignservices
08 Dataintelligence
10 Digitalprinting
12 Lithographicprinting
13 Mailingandfulfilmentservices
14 Webdevelopmentandhostingservices
16 Promotionalitems
17 YourcontactsatVolumeSMB
contentS
02 Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
IntroductIonVolumeisaleadingmarketingservicesagencysupportingsomeoftheworld’slargest,mostsuccessfulanddemandinginternationalclients.Since1997,Volumehasbeenenhancingitsinternalonlineandofflineresourcestoimprovemarketingandsalesperformance.In2010,we’reproudtoofferthesamelevelofcapabilityandservicesportfoliotosmallerentities.Adoptinganintegratedapproachtoyourmarketingactivitiescanhelpyourbudgetgofurther,whilstdeliveringbetterresults.
• Fulldesignstudio• Dataprocessing/
management• Digital/lithoprinting• Mailing/fulfilment
• Socialmediaanddigitalcommunication
• Email/mobilebroadcasting
• Webdesignandoptimisation
• Proactiveanddedicatedaccountmanagement
our inTeGraTed PorTfolio of marKeTinG suPPorT serViCes:
03Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
Ourintegratedserviceshavebeenrefinedthroughmanyyearsofindustryexperience;ourcreativeservicesandaccountmanagementwerebredfromVolume’scorporateofferings;ourdataandprintteamswerebornfromtheacquisitionoflong-termsuppliers.
voluMe`S Integrated
coMPetencIeSKnowledGe is Power
04 Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
• Consolidatedspecialistservices&resources,providingaholisticview
• Asinglepointofaccountabilityfromourdedicatedclientservicesteam
• Reducedadministrationandbillingusingasinglesupplier
• Reductioninthetimespentmanagingmultiplesuppliers
• Visibilityoftheproductionprocess,fromdesigntodelivery
• Reductioninunnecessarytransportcostsbetweenproductionsites
Inaddition,wehaveaccesstothelatestmarketingtechnologyinnovationsviaVolume’skeyaccountexperienceandcanaddvaluableinsighttoyourmarketingplansbyutilisingourin-housedataexperts.
How our IntegratedaPProacH can HelPeXPerienCe Has TauGHT us THaT inTeGraTion deliVers Powerful adVanTaGes for ClienTs` marKeTinG iniTiaTiVes, inCludinG:
05Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
our
deSIgn ServIceSOurdesignstudioprovidesyouwithasmuchhelpasyouneed.Ifyouhaveyourowndesignteam,oruseanagency,wecanprovideadditionalresourceandextracapacitytohelpyoumeetyourdeadlines.We’reexperiencedintemplate-driven,multilingualflow-insenablingconsistent,accuratecollateralthatretainscampaign-designintegrity.
Bar 1871 provides fantastic pitch views while
you soak up the match-day atmosphere. With VIP balcony seats and a pay bar,
it’s a great way to make your day that little bit more special.
A bar with a view.
Book now for just £40 per person To book, call the Reading FC hospitality team on:
0118 968 1010 or email [email protected]
Businessmixed with
pleasure
Eat, drink, relax and have fun with unlimited food
and complimentary drinks. Test your gaming skills
on the Xbox® and table football before watching
the action from VIP match seats.
For only £80 + VAT per person
Don’t miss out, to book call
0118 968 1302/1132
or email [email protected]
06 Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
Why not come in
fancy dress! – A
ll proceeds go to charity
A
thank you to our local supporter
s
big
The Broad Street Tavern, 29 Broad Stree
t, Wokingham, Berkshire
RG40 1AZ – Tel: 0
1189 773706 – www.broadstre
ettavern.co.uk
magician!)
Chef’s Table – Top
Haweli chefs t
o cook
a special meal for you
and your friends at
your home (for up
to 10 people)
Super Auto Motors
Paint Work Ltd –
Valued at £280 this
lot is to be used to
repair 4 alloy wheels
on any car. The work
can be carrie
d out at
a place of your
convenience.
Wadworth Brewery
Complementary one-
night stay at th
e Red
Lion Bed & Breakfast,
a beautiful National
Trust building in
Lacock, Wiltshire
Four tickets t
o the
Wokingham Comedy
Company at the
Barclay Theatre
Four tickets t
o the
Bracknell Comedy
Company at the South
Hill Park Art C
entre
A ski lesson for
four people
WKD – Hamper
of beauty products
(worth £60)
All Serv Ltd – F
ree
car service,
plus £100
towards repairs (
prize
value of up to £300)
Thursday
Friday
01
06
05
04
03
02
(+auction)
Thursday
(+auction)
The Broad Street Tavern’s two-day fundraising celebration for Children in Need.
All proceeds go to charity.
www.broadstreettavern.co.uk
Photography by
Proudly supported by
Give your business a boost
Google us!
Complementary meal
for two, including
a bottle of wine
Bottle of Veuve
Cliquot Ponsardin
Cut and blow dry
£25 gift voucher
to use in
any of
their
salons
£25 gift voucher
£25 gift voucher
to use in any
of their s
tores
A hamper of
household goodies
4 x 4 sets of Blu-ray
DVDs
£20 dry cleaning voucher
£25 gift voucher
£20 d
magician!)
Fridaywelco
mefrom theA
Beautiful
antique clock
our
deSIgn ServIceSserViCes we offer:
• Campaignconcepts
• Designforon-andoff-linecampaigns
• Multilingualartworkandliterature
• Artworkforprint
• Colourretouchingandimageediting
• Flashanimation/presentation
• HTMLemailbuildandtemplatecreation
• Webbuild,hostingandmaintenance
• Corporateidentity
• Branding
• In-housedigitalphotographystudio
Why not come in fancy dress! – All proceeds go to charity
Athank you to our local supporters
big
The Broad Street Tavern, 29 Broad Street, Wokingham, Berkshire
RG40 1AZ – Tel: 01189 773706 – www.broadstreettavern.co.uk
magician!)
Chef’s Table – Top
Haweli chefs to cook
a special meal for you
and your friends at
your home (for up
to 10 people)
Super Auto Motors
Paint Work Ltd –
Valued at £280 this
lot is to be used to
repair 4 alloy wheels
on any car. The work
can be carried out at
a place of your
convenience.
Wadworth Brewery
Complementary one-
night stay at the Red
Lion Bed & Breakfast,
a beautiful National
Trust building in
Lacock, Wiltshire
Four tickets to the
Wokingham Comedy
Company at the
Barclay Theatre
Four tickets to the
Bracknell Comedy
Company at the South
Hill Park Art Centre
A ski lesson for
four people
WKD – Hamper
of beauty products
(worth £60)
All Serv Ltd – Free
car service, plus £100
towards repairs (prize
value of up to £300)
ThursdayFriday
01
06
05
04
03
02
(+auction)
Thursday
(+auction)
The Broad Street Tavern’s two-day fundraising celebration for Children in Need.
All proceeds go to charity.
www.broadstreettavern.co.uk
Photography by
Proudly supported by
Give your business a boost
Google us!
Complementary meal
for two, including
a bottle of wine
Bottle of Veuve
Cliquot Ponsardin
Cut and blow dry
£25 gift voucher
to use in
any of
their
salons
£25 gift voucher
£25 gift voucher
to use in any
of their stores
A hamper of
household goodies
4 x 4 sets of Blu-ray
DVDs
£20 dry cleaning voucher
£25 gift voucher
£20 d
magician!)
Friday
welcomefrom the
A
Beautiful
antique clock
Why not come in fancy dress! – All proceeds go to charity
Athank you to our local supporters
big
The Broad Street Tavern, 29 Broad Street, Wokingham, Berkshire
RG40 1AZ – Tel: 01189 773706 – www.broadstreettavern.co.uk
magician!)
Chef’s Table – Top
Haweli chefs to cook
a special meal for you
and your friends at
your home (for up
to 10 people)
Super Auto Motors
Paint Work Ltd –
Valued at £280 this
lot is to be used to
repair 4 alloy wheels
on any car. The work
can be carried out at
a place of your
convenience.
Wadworth Brewery
Complementary one-
night stay at the Red
Lion Bed & Breakfast,
a beautiful National
Trust building in
Lacock, Wiltshire
Four tickets to the
Wokingham Comedy
Company at the
Barclay Theatre
Four tickets to the
Bracknell Comedy
Company at the South
Hill Park Art Centre
A ski lesson for
four people
WKD – Hamper
of beauty products
(worth £60)
All Serv Ltd – Free
car service, plus £100
towards repairs (prize
value of up to £300)
ThursdayFriday
01
06
05
04
03
02
(+auction)
Thursday
(+auction)
The Broad Street Tavern’s two-day fundraising celebration for Children in Need.
All proceeds go to charity.
www.broadstreettavern.co.uk
Photography by
Proudly supported by
Give your business a boost
Google us!
Complementary meal
for two, including
a bottle of wine
Bottle of Veuve
Cliquot Ponsardin
Cut and blow dry
£25 gift voucher
to use in
any of
their
salons
£25 gift voucher
£25 gift voucher
to use in any
of their stores
A hamper of
household goodies
4 x 4 sets of Blu-ray
DVDs
£20 dry cleaning voucher
£25 gift voucher
£20 d
magician!)
Fridaywelcome
from the
A
Beautiful
antique clock
07Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
Understandingwhatyourdataistellingyouiskeytothesuccessofyourbusinessorproject.Asaresult,wehaveputsignificantinvestmentintothisarea.WeareoneoftheleadingprovidersofUK,EMEAandworldwidemarketing-databasesolutions,offeringbespokesolutionsthatmanageexpectationsfrombothclients’ITandmarketingprocesses.
Andofcoursewecanhelptoensureyouarecompliantwithdata-protectionregulations,andareutilisingbest-practiceguidelinestomakethemostofthismostvaluableasset.
data IntellIgence
• Datahygiene
• Listcleansing
• Datamatching
• Build&managementofmarketing/transactionaldatabases
• Unrivalledinternationaldataexpertise
• Datainsight&analysis
• Consultancyaroundbestpracticeanddata-protectioncompliance
• WesupportsomeofthelargestandsmallestbrandsintheUK,andareasadeptatdealingwith500recordsaswith100million
daTa aCCuraCy is ViTal To any CamPaiGn or marKeTinG iniTiaTiVe. yeT iT`s jusT
one of THe serViCes our daTa Team ProVides.
08 Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
benefiTs
09Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
• Intelligenceandinsight
• Reducesprocesswastage
• Marketingtracking
• Allowsforcustomer-centriccommunications
• Quickmarketingdeployment
• Data-protectioncomplianceandbest-practiceuseofdata
daTa
A B C D
6:13Saturday, June 13
6:13Saturday, June 13
AT&T 3G
Weworkwithyoutogetthemostoutofyourdataandasaresultrecipientsreceiverelevantprintedcommunicationswithbothtextandimagerybeingcustomisable.WeruntoanHPIndigo5500pressthatcanprintuptosevencoloursandhastheabilitytoprintonvarioussubstrates,fromfoilstomagneticstocktotransparenciesandadhesivematerials.Itiscolour–calibratedtomatchlithographicoutput,meaningweareabletoadviseonthebestproductionoutputandcostreductionsusingacombinationoflithographicanddigitalprintifrequired.
dIgItal PrIntIng
our Combined eXPerienCe and ProfiCienCy in daTa and diGiTal PrinT means THaT we are able To deliVer HiGHly TarGeTed marKeTinG iniTiaTiVes.
10 Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
• Lowerset-upcosts–norequirementforplatecreation
• Fasterturnarounds–meettightdeadlineswithnext-daydeliveryonmostprintprojects
• Printonlywhatyouneed–printshort-run,high-qualityfull-colouritemswithnowasteorstorageissues
• Easytoupdate–revisionstofilescanbemadequicklyandeasily
• Personalisation–integratedataprofilestoproducetargetedprintprojects
• Lowerminimums–requestsmallerquantitiesandpurchaseonlywhatyouneed
• Environmentallyfriendly–lessimpactontheenvironment
effiCienCies To be Gained from diGiTal PrinTinG:
11Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
Wehavealonghistoryofdeliveringlithographicsheet-fedprintofthehighestqualitytothetightestoftimescales,andwehavecarriedthatexpertiseforwardasavitalpartofourintegratedoffering.
Forlongprintrunsandprestigiousprintprojectsthatmayrequiretheuseofsinglespotcolours,weoperatetwoB2five-colourHeidelbergSpeedmasters.Wearealsoproudtoboastfullin-housefinishingcapabilitieswithallourlaminating,folding,stitching,creasingandcollatingundertakenatourproductionsiteinReading.
lItHograPHIc
PrIntIngPrinT runs THrouGH our Veins aT Volume
Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS12
MaIlIng
fulfIlMent ServIceS and
Theserangefromhand-enclosingmultilingual,multi-versionproduct-launchpacks,tolarge,bulkyorbespokeitemsandhandlingreturnedmailandupdatingdatabases.
Inaddition,weworkcloselywithourpostalsupplierstoobtainthebestpostalratesandentrysolutionsforourclients’mailingstoUKandinternationaldestinations.Foryourmobileandemailmarketingbriefs,weofferbespokeemailandSMStext-deploymentsoftware.
Volume ProVides a ranGe of fulfilmenT serViCes
Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS 13
and HoStIng ServIceS
Webdesignandbuild
Wewilldesignanddevelopabest-of-breedonlinepresenceforyourbusiness,incorporatingalltheskills,technology,creativenessandplanningusedinthecorporatemarketatacostthatdeliversanaffordableROIforanySMB.
Internetmarketing,social-mediamarketingandsmartphoneapplications
Wedeliverinternetmarketingexpertiseincludingpay-per-clickandon-page/off-pageSearchEngineOptimisation.Weincorporatesocial-mediaandsmartphonetechnologiestosupporttheproductsandservicesofourclientsanddeliverawarenessthroughthemethodspreferredbytheirtargetaudience.
web develoPMent
Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS14
E-commerce
e-Retailrequiressecureandrobustdigitaltechnology,fromfastdownloadspeedandeasyyetdynamicnavigationtosecurepaymentsystemsandreliablehosting.Weuseexperiencegainedfromdeliveringhigh-demandresultstosomeofthebiggestglobalorganisationsintheworldtoofferthesameexpertiseandknowledgetotheSMBmarket-place.
Mobile/emailservices
Permission-basedemailmarketingisthequickest,mostcost-effectivewaytoreachyourcustomerandprospectdatabase.Volume’sbespokeemailandSMStext-deploymentsoftwareenablespersonalisationinadditiontomanagingyourunsubscribestoensurefullDMcompliance.Fulldeliveryreportsareprovidedaftereverysend,betheyemailorSMScampaignsthataredeployed.
15
ProMotIonal
IteMSCan’tseeexactlywhatyouwantyet?Good!Welovetheopportunitytoputtogethersomethinguniqueforourclients.Andwehavealltheintegratedservicesyouneedtomakeithappen.
Wherethere’sawillthere’saway!
16 Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
Your
contactSIfyourcameraphonehasabarcodereaderapp,suchasGoogleZXing,youcanscantheseQuickResponse(QR)codestosendusanemail:
DarylSwindenDivisionalDirector(Data)[email protected]
17Integrated PortfolIo of MarketIng ServIceS for SMall and MedIuM-SIzed buSIneSSeS
www.volume.co.uk