volunteering in the digital age: engaging employees in virtual volunteering
TRANSCRIPT
VOLUNTEERING IN THE DIGITAL AGE
Volunteering in the Digital Age: Engaging Employees in
Virtual Volunteering
Engaging Remote Employees
Remote Employees:• Can’t Easily Participate in Group Volunteering• Work Odd Hours• Work in Inconvenient Location• May Feel Disconnected from Company’s Volunteer Goals
VOLUNTEERING IN THE DIGITAL AGE
…but hope is not lost!
Engaging Remote Employees
Volunteer Activities for Remote Employees:• Same Activity/Same Day• Johnson Controls and Arbor Day Foundation• Board Service• Making Baked Goods• Knitting Hats/Blankets for Premature Infants• Virtual Volunteerism!
VOLUNTEERING IN THE DIGITAL AGE
Definition of Virtual Volunteering
• History• Multiple Names• “Any volunteerism that occurs online”• Conducted alone or on a team• One minute, a few days, longer period of time
VOLUNTEERING IN THE DIGITAL AGE
• Remote Employees, Executives, Warehouse Employees, Call-Center Employees, Employees with Personal Commitments
• May have previously volunteered with the organization or not
Examples of Virtual Volunteerism Activities
• Telementoring• Teletutoring• Translating Documents• Research• Web Page Design• Editing/Writing
VOLUNTEERING IN THE DIGITAL AGE
• Legal or Business Strategy• Crisis Hotline• Grant-writing• Creating a Podcast or Video• Blogging, Social Media
Benefits of Virtual Volunteerism
• Engagement• Flexibility• Accessible• Scalable / Global Impact• Reduces Costs for NGOs
VOLUNTEERING IN THE DIGITAL AGE
Resources
VOLUNTEERING IN THE DIGITAL AGE
Who’s Doing It
VOLUNTEERING IN THE DIGITAL AGE
Dell• Virtual Mentoring Pilot with Sci-Bono
Discovery Centre- Strategic Charity Partner in South Africa
• Improve Tech Skills of Teachers• Global Participation
• Customer Service & Line Employees Engage in Virtual Volunteerism
Newell Rubbermaid
Who’s Doing It
VOLUNTEERING IN THE DIGITAL AGE
Deloitte Australia • Started Program in 2014• Individual or team-based assignments• Over 1000 volunteers
• Over 50 employees assisted 48 NGOs in 38 countries
• Top skills used: Marketing, Sales, Social Media
• 67% noted how easy it was to fit in their schedule
Kraft Foods
Differences vs. Traditional Volunteerism
VOLUNTEERING IN THE DIGITAL AGE
• Don’t see the smiling faces• Hard to evaluate the
performance• Does a shorter volunteer time
really provide much impact?• Nonprofits may ask too much
What to Consider…
VOLUNTEERING IN THE DIGITAL AGE
• Are your employees allowed to use a company laptop?
• Can they participate in virtual volunteering while at work?
VOLUNTEERING IN THE DIGITAL AGE
Who is Good Done Great…
Strategic Alignment/Assessment
Technology Solutions
Program Management
Strategic Planning, Program Design, Process Improvement
Grants, Corporate Contributions, Employee Giving, Disaster Relief, Volunteerism
Staff Augmentation, Financial Management, Program Support, Help Desk
VOLUNTEERING IN THE DIGITAL AGE
Brief Demo of Volunteer