Presented to Victoria’s Secret BeautyBy Aware ProductsOctober 26, 2015

2017SPRING ANDSUMMERFORMULAINNOVATIONS

1

CONTENTS

Raw Coast 2 Coffee Cleanse 3 In-Shower Moisture Masque Rinse-Off Treatment 4- Cleansing Clay 5

Juxtapose 6- Transformation Lotion-to-Oil 7-

La Isla 8- Shimmering Shower Gel 9- Cosmopolitan Cleanse 10-

Arise 11- Shimmering Summer Skin Body Crème 12- Marble Crème 13

Notes 14

2

RAW COAST

Rugged Beauty,

Inspired by Nature,

Pure Color,

Ocean Views,

Intense

3

This invigorating coffee scrub provides the perfect base for a coffee break story. Couple with exotic flavors for a coffee break that takes you from Columbia to Kona, Costa Rica to Kenya.29871-04 (CCW)29871-05 (UF)

Usage: Massage onto wet skin. Rinse completely.

Features and Benefits:

Gentle Cleansing System • Imparts gentle cleansing properties to lift dirt and residue. • Offers light conditioning properties to the formula. • Helps to emulsify oils into the system.

Exfoliation Blend – Coffee (Arabica) Seed Powder, Juglans Regia (Walnut) Shell Powder • Combines large and small particles to exfoliate and refine. • Leaves skin smooth, supple, and glowing. • Invigorates skin through manual manipulation.

Skin Softeners – Oryza Sativa (Rice) Starch, PEG-7 Glyceryl Cocoate • Combines an ester and powder to create a unique aesthetic. • Rolls onto skin with extensive slip and play. • Leaves skin soft and conditioned.

Ingredient List29871-04 (CCW): Glycerin, PEG-7 Glyceryl Cocoate, Juglans Regia (Walnut) Shell Powder, Silica, Oryza Sativa (Rice) Starch, Fragrance (Parfum),.......................................................................................................................................................................................................................................................................................Coffee (Arabica) Seed Powder, Sodium Methyl Cocoyl Taurate, Caramel

COFFEE CLEANSE

4

It’s time to update the daily skincare routine with a different take on moisturizing. This innovative body treatment will moisturize your skin right in the shower, leaving you with soft, smooth skin, without the stickiness, mess, or the dry-time of traditional lotions.29373 -04 (LS)29373- 05 (UF)

Usage: Generously apply to clean skin while in the shower. Rinse off thoroughly and enjoy wonderfully- moisturized skin.

Features and Benefits:

Barrier System – Petrolatum, Mineral Oil, Glycine Soja (Soybean) Oil, Bis-PEG-12 Dimethicone Beeswax • Enhances the skin’s natural moisture barrier. • Helps to prevent dryness and chapping of skin. • Provides a protective film that is resistant to wash off. • Helps to replace lipids by filling in gaps between skin cells.

Natural Skin-Treating Polymer – Oleic Linoleic Linolenic Polyglycerides • Imparts hydration and skin barrier repair. • Provides a strong affinity to skin, even in rinse-off formulas. • Offers skin-plumping and wrinkle-reduction characteristics. • Leaves skin feeling smooth, soft, and luxurious to the touch.

Smart Conditioning System – Guar Hydroxypropyltrimonium Chloride, Polyquaternium-46 • Allows the system to bond onto damaged skin. • Holds moisture to the skin post rinse-off for a long-lasting moisturization effect. • Leaves skin feeling smooth and hydrated.

Humectants – Glycerin, Cetyl Alcohol, Stearyl Alcohol, Hydroxyethyl Urea • Two of the most clinically-studied humectants. • Easily absorb water and bind the moisture for softer and smoother skin. • Help other lipids to perform their work more effectively. • Maintain the skin’s homeostasis and proper moisture balance.

Ingredient List29373 -04 (LS): Water (Aqua), Mineral Oil, Petrolatum, Glycerin, Glycine Soja (Soybean) Oil, Cetyl Alcohol, Cyclopentasiloxane, Hydroxyethyl Urea, Distearyldimonium Chloride, Fragrance (Parfum), Glyceryl Stearate, PEG-100 Stearate, .......................................................................................................................................................................................................................................................................................Bis-PEG-12 Dimethicone Beeswax, Citric Acid, Dimethiconol, Disodium EDTA, Guar Hydroxypropyltrimonium Chloride, Magnesium Aluminum Silicate, Oleic Linoleic Linolenic Polyglycerides, Polyquaternium-46, Propoxytetramethyl Piperidinyl Dimethicone, Stearyl Alcohol, Ethylhexylglycerin, Phenoxyethanol

IN-SHOWER MOISTURE MASqUE RINSE-OFF TREATMENT

5

Luscious, creamy cleansing clay that leaves your skin feeling pampered, moisturized, and refined. The perfect formula to gently polish away impurities and disclose a smoother, more youthful complexion.25343-04 (UF)

Usage: Gently massage over the face and neck, avoiding eye area, to cleanse and refine in one easy step. Rinse to reveal soft, smooth, supple skin.

Features and Benefits:

Ultra-Mild Surfactant System • Provides gentle cleansing with an outstanding after-feel. • Gentle surfactants are ideal for sensitive skin. • Creates a light, creamy lather. • Leaves skin cleansed, conditioned, and refined.

Natural Clay – Kaolin • Mild abrasives smooth the surface of skin. • Helps to gently remove dirt and sebum. • Known for its ability to absorb and remove toxins and impurities.

Plant-Derived Glycerin • One of the most clinically-studied humectants. • Easily absorbs water and binds the moisture for softer and smoother skin. • Helps other lipids to perform their work more effectively. • Maintains the skin’s homeostasis and proper moisture balance.

Ingredient List25343 -04 (UF): Water (Aqua), Kaolin, Sodium Cocoyl Isethionate, Glycerin, Cetyl Alcohol, Glycol Distearate, .......................................................................................................................................................................................................................................................................................Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Disodium EDTA, Ethylhexylglycerin, Lactic Acid, Phenoxyethanol, Caprylyl Glycol

CLEANSING CLAy

6

JUXTAPOSE

Compelling,

Colorful,

Innovative,

Playful,

Pure Exploration

7

TRANSFORMATION LOTION-TO-OIL Decadent, formula transitions from a light body lotion into a decadent body oil as it warms onto the skin. Leaves skin drenched in moisture and fragrance. Formula dries clean on the skin, leaving just the right amount of residual moisture.29704-02 (LS)29704-01 (UF)

Usage: Generously apply to clean, dry skin. Focus on areas of dryness or chapping for instant relief.

Features and Benefits:

Innovative Form • Offers the rich decadence of a body oil in an easy to use form. • Breaks into an oil, but dries quickly. • Provides the optimum moisture treatment with minimal residue.

Skin Conditioner – Glycine Soja (Soybean) Oil • Works to improve skin’s natural moisture barrier. • Helps attract moisture to the skin. • Seals the skin to secure moisture throughout the day.

Skin-Softeners – Caprylic/Capric Triglyceride, Isododecane, Lauryl Laurate • Moisturize without greasiness. • Leave skin feeling soft and velvety. • Combine to prevent evaporation of water from skin. • Impart excellent coverage and are film forming.

Barrier Enhancement – Cetyl PEG/PPG-10/1 Dimethicone • Enhances the skin’s natural moisture barrier. • Helps to prevent dryness and chapping of skin. • Provides a protective film that is resistant to wash off.

Humectant – Glycerin • One of the most clinically-studied humectants. • Easily absorbs water and binds the moisture for softer and smoother skin. • Helps other lipids to perform their work more effectively. • Maintains the skin’s homeostasis and proper moisture balance.

Ingredient List29704-02 (LS): Water (Aqua), Caprylic/Capric Triglyceride, Glycine Soja (Soybean) Oil, Glycerin, Isododecane, Cetyl PEG/PPG-10/1 Dimethicone, Lauryl Laurate, Fragrance (Parfum),.......................................................................................................................................................................................................................................................................................Ethylhexylglycerin , Phenoxyethanol, Polyglyceryl-4 Isostearate, Sodium Chloride

8

LA ISLA

Warm,

Relaxed,

Tropical,

Vintage Details,

Timeless Patterns

9

SHIMMERING SHOWER GELCleansing has never looked this good. Beautiful formula shimmers and glistens to her delight. Gentle body wash, laced with essential moisture, leaves skin feeling luxuriously silky and soft. 29461-01 (LS) 29461-02 (UF)

Usage: Great for daily use. Pour into palm, loofah, or mesh sponge and work into rich lather. Rinse completely.

Features and Benefits: Complex Surfactant System • Combines highly-concentrated surfactants with mild surfactants for an improved experience. • Provides skin softness and moisturization as it cleanses. • Promises rich, luxurious lather without irritation.

Plant-Derived Glycerin – Glycerin • One of the most clinically-studied humectants. • Easily absorbs water from the air and binds the moisture for softer and smoother skin. • Helps other lipids to perform their work more effectively. • Maintains the skin’s homeostasis and proper moisture balance.

Mica • Provides luminosity and glow to product. • Gives depth and dimension to product color.

Ingredient List29461-01 (LS): Water (Aqua), Sodium C-14-16 Olefin Sulfonate , Sodium Lauroyl Methyl Isethionate, Acrylates Copolymer, Fragrance (Parfum), Glycerin,.........................................................................................................................................................................................................................................................................................................Aminomethyl Propanol, Disodium EDTA, PEG-120 Methyl Glucose Dioleate, Ethylhexylglycerin, Phenoxyethanol, Tin Oxide, Silica, Titanium Dioxide (CI 77891), Calcium Aluminum Borosilicate

10

COSMOPOLITAN CLEANSE

Smooth and exfoliate dry, rough skin with a succulent blend of sugar, oils, and just a touch of salt. Inspired by the delightful refreshment of a cosmopolitan cocktail, this special body treat refines dry, rough skin to keep it sexy and supple all summer long.30574-01 (LS)30574-00 (UF)

Usage: Generously apply to clean, wet skin in a circular motion. Rinse off thoroughly and enjoy perfectly polished skin.

Features and Benefits:

Specialized Finish • Offers a breathtaking reveal upon opening. • Allows for unique merchandising and in-store demonstration opportunities. • Provides a unique point-of-difference in a crowded scrub market. Refined Beeswax – Beeswax • Moisturizes without greasiness. • Provides healing and restorative properties to dry, stressed skin.

Shea Butter – Butyrospermum Parkii (Shea Butter) • Prevents dryness and flaking. • Penetrates deep into skin to help restore elasticity. • Helps delay wrinkles and sagging. • Naturally rich in vitamins A, E, and F which are essential for a strong moisture barrier. • Helps keep skin radiant, clear, and smooth.

Mechanical Exfoliants – Sucrose, Sodium Chloride • Natural alternatives for gentle smoothing and exfoliation. • Work to refine and tighten skin. • Leave skin smooth and polished.

Skin-Nourishing Oil Blend – Glycine Soja (Soybean) Oil, Mineral Oil, Hydrogenated Vegetable Oil • Helps to soothe and replenish skin. • Leaves skin with a youthful, healthy glow. • Works to reduce transepidermal water loss.

Ingredient List30574-01 (LS): Glycine Soja (Soybean) Oil, Sodium Chloride, Sucrose, Mineral Oil, Silica, Hydrogenated Vegetable Oil, Beeswax, Fragrance (Parfum),.........................................................................................................................................................................................................................................................................................................Butyrospermum Parkii (Shea Butter), Copernicia Cerifera (Carnauba) Wax, Laureth-4, Prunus Armeniaca (Apricot) Seed Powder, Steareth-20, Caprylyl Glycol, Phenoxyethanol, Red 40 (CI 16035), Red 33 (CI 17200)

11

ARISE

Creative,

Metaphysical,

Electric Colors,

Bold,

Energetic

12

SHIMMERING SUMMER SKIN BODy CRèME Finally! A shimmering body crème that demonstrates and delivers. This amazingly beautiful body treatment looks like no other. The top is coated with a layer of vibrant shimmer to evoke the feeling of the summer sun and represent the beautiful delivery of shimmer on to skin from the crème.30125-01 (EP) 30125-02 (UF)

Considerations: • Requires some equipment up-fit and investment. • Prepared within 6 months from notification for an initial run of approx. 50,000 units. • Requires additional line trials post up-fit. • Add an additional month to lead time for initial order.

Usage: Generously massage into clean, dry skin for moisture, fragrance, and a subtle sparkle.

Features and Benefits:

Specialized Finish • Provides representation of the shimmer payoff in the formula. • Offers a breathtaking reveal upon opening. • Allows for unique merchandising and in-store demonstration opportunities. Coconut Oil – Cocos Nucifera (Coconut) Oil • Known to help protect the skin from damaging free-radical formation. • Small molecular structure allows for easy absorption into the skin. • Helps to restore moisture levels while soothing dry, damaged skin. • Helps prevent dryness and flaking of skin. Plant-Derived Emollient – Caprylic/Capric/Myristic/Stearic Triglyceride • Provides moisturization without greasiness or residue. • Gives formula a luxurious aesthetic. Emollient Ester – Ethylhexyl Palmitate • Moisturizes without greasiness. • Leaves skin feeling soft and velvety. Skin Conditioners – Cetearyl Methicone, Cetyl Alcohol, Glycerin • Commonly-used conditioners provide reliable and tested performance. • Cationically-charged portion bonds to damaged skin exactly where it is needed. Mica • Provides luminosity and glow to skin. • Sparkles and reflects light for that special look. • Creates a unique metalized appearance on shelf. • Boasts a high refractive index to improve product appearance.

Ingredient List30125-01 (EP): Water (Aqua), Cetyl Alcohol, Cocos Nucifera (Coconut) Oil, Isododecane, Ethylhexyl Palmitate, Fragrance (Parfum), Caprylic/Capric/Myristic/Stearic Triglyceride, Glyceryl Stearate, PEG-100 Stearate, .....................................................................................................................................................................................................................................................................................Aminomethyl Propanol, Ascorbic Acid, Butyrospermum Parkii (Shea Butter), Carbomer, Cetearyl Methicone, Disodium EDTA, Glycerin, Polysorbate 60, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Retinyl Palmitate, Theobroma Cacao (Cocoa) Seed Butter, Tocopherol, Xanthan Gum, DMDM Hydantoin, Methylchloroisothiazolinone, Methylisothiazolinone, Yellow 6 (CI 15985), Red 4 (CI 14700), Blue 1 (CI 42090), Tin Oxide (CI 77861), Titanium Dioxide (CI 77891), Synthetic Fluorophlogopite

13

MARBLE CRèME Fabulous! A new decadent body treat for sun-kissed skin. Rich, marbleized form provides the consumer with a unique approach to her moisture and fragrance routine.30471-00 (LS, gold)30472-00 (LS, bronze)

BBW INNOVATION

Usage: Generously massage into clean, dry skin for moisture, fragrance, and a subtle sparkle.

Features and Benefits:

Marbleized Technology • Creates a distinctive point of difference on shelf. • Utilizes pearl for colorant to avoid the risk of color transfer between the two formulas. • Provides her with a unique moisturizing experience. Skin Conditioners – Dimethicone, Isohexadecane • Create a very rich and thick formulation. • Enhance the skin’s natural moisture barrier. • Prevent dryness and chapping of skin. • Help to replace lipids by filling in gaps between skin cells.

Humectants and Moisturizers – Cetyl Alcohol, Isopropyl Palmitate, Stearic Acid, Glycerin • Moisturize without greasiness. • Leave skin feeling soft and velvety. • Commonly-used conditioners provide reliable and tested performance.

Barrier Film – Panthenol, Sodium Acrylate/Acryloyldimethyl Taurate Copolymer • Seals moisture into dry, troubled skin. • Adds transfer resistant properties to the mica in the formula. • Imparts a luxurious slip and aesthetic to the formula.

Ingredient List30471-00 (LS, gold): Water (Aqua), Isopropyl Palmitate, Stearic Acid, Fragrance (Parfum), Propylene Glycol,.....................................................................................................................................................................................................................................................................................Alcohol Denat., Amber Extract, Argania Spinosa Kernel Oil, Benzophenone-4, C12-15 Alkyl Benzoate, Carbomer, Cetyl Alcohol, Dimethicone, Disodium EDTA, Glycerin, Glyceryl Stearate, Hydrolyzed Silk, Isohexadecane, Panthenol, PEG-100 Stearate, Polysorbate 80, Sodium PCA, Sodium Acrylate/Acryloyldimethyl Taurate Copolymer, Tocopheryl Acetate, Triethanolamine, Diazolidinyl Urea, Methylparaben, Propylparaben, Tin Oxide (CI 77861), Iron Oxide (CI 77491), Titanium Dioxide (CI 77891), Mica (CI 77019), Synthetic Fluorophlogopite

30472-00 (LS, bronze): Water (Aqua), Isopropyl Palmitate, Stearic Acid, Fragrance (Parfum), Propylene Glycol,.....................................................................................................................................................................................................................................................................................Alcohol Denat., Amber Extract, Argania Spinosa Kernel Oil, Benzophenone-4, C12-15 Alkyl Benzoate, Carbomer, Cetyl Alcohol, Dimethicone, Disodium EDTA, Glycerin, Glyceryl Stearate, Hydrolyzed Silk, Isohexadecane, Panthenol, PEG-100 Stearate, Polysorbate 80, Sodium PCA, Sodium Acrylate/Acryloyldimethyl Taurate Copolymer, Tocopheryl Acetate, Triethanolamine, Diazolidinyl Urea, Methylparaben, Propylparaben, Iron Oxides (CI 77491), Iron Oxides (CI 77499), Iron Oxide (CI 77491), Iron Oxides, Titanium Dioxide (CI 77891), Mica (CI 77019)

14

NOTES

Ingredients listed above the line must be listed in given order, items 1% or less total concentration may be listed in

any order with colorants last (preservatives and fragrances generally are listed next to last).

The information contained in this technical bulletin is, to the best of our knowledge, true and accurate. No warran-

ty, expressed or implied is made or intended. The use should be based upon the customer’s own investigations and

appraisal.

All quoted product performance results are based on individual ingredient research data, not on the final formula-

tions. Specifics of clinical research are available upon request.

Some raw materials used in this formula may have long lead-times or high MOQs. This specific information will be

communicated to each customer upon formula modification direction and/or approval.

CSP15025