w3c event digital publishing by publiwide
DESCRIPTION
W3C Event in May 22, 2014 in Fribourg. Sebastien and Maurizio by Publiwide giving a talk about digital publishingTRANSCRIPT
Publishing in the era of the Open Web Platform
[email protected] W3C conference in Fribourg 22.05.2014 http://twitter.com/publiwide
} Reading on screen for the last 25 years } Distributing content over the web
} Secured distribution, download } Streaming } Paywall distribution } Subscriptions } New interactive experiences } Multimedia streams
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Publishing in the web era: what is it
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Most recent trends and habits have transformed reading and publishing
} Internet everywhere } Mobility } Social } Collaboration } Customization } Cloud } Broadband } Multi-function devices
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Traditional Publishing is challenged by the web trends
} Book publishers
} Magazine publishers
} Industry
} Teachers/ Professors
} Non Governing Organization
} Administration
} Service companies
Publishing is Critical for Many Industries
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Publishing is critical to many communication channels
} The Publishing industry has leveraged the Web for 20 years. Part of the industry have been early adopters.
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And today Publishing = Web
} Web pages are more attractive, interactive and intelligent
} HTML5, SVG, or CSS provides cross-browser and cross-device interoperability
} Video, audio, etc., are a first-class citizens
} Data integration has been simplified
} It has tools for social networking (privacy, security, identity)
} Is the most interoperable platform in the industry
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Why the Web is Boosting Publishing
The Web has become an Open Web Platform
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And eBooks have Picked up the Technology Big Time: EPUB 3
} EPUB3 is the standard for Digital Books: it’s a portable HTML 5
} Defined by the International Digital Publishing Forum (IDPF)
} These days virtually all digital books (except for Amazon’s) rely on EPUB
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Empowering publishers to build new experiences … the eBook
An EPUB eBook is «just» a packaged Web site
eBook: Fixed Layout VS Reflowable
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Consumed/ Experienced in Specific Environment … the Reader
An EPUB reader is «just» a very specialized browser
OPS Folder
Look inside an ePUB file
CSS (Style sheets)
IMAGES
mimetype
META-INF
Container.xml
TEXT (in HTML5)
Video
Audio
Fonts
Proprietary
SVG
MathML
JavaScript
EPUB, a Portable Website!
} Website Delivery } Ebook Delivery
Browser
Local cache
eReader
The ePub Store
Distribution } eBook distribution and delivery is enabled by power
houses } Amazon } iBooks } ADE (Adobe Digital Edition) } Kobo } Other
} Adobe and Sony have slowed down the creativity and enhanced reading experiences by sticking to an early version of EPUB and not adopting EPUB 3
} Nowadays Readium is offering broader distribution alternatives
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So What is the Nature and the Scale of the Tasks for W3C
Purpose of the Open web standard/ W3C
} Since 2013, W3C collaborates directly with IDPF (amongst other) } Digital Publishing Interest Group
} The aim is to reduce the gap between the publishing industry’s requirements and the promises of HTML 5: } Layout } Reading order and content streams } Advanced typesetting rules } Accessibility } Dynamic pagination
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From users of Web technologies to players
The specific needs and priorities of the publishing industry may not be reflected in the evolution of the Web!
Technical Challenges
Match current publishing practices
More than a text file on the screen
Various business models
Address diverse communities
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Complex Layout: Reading Order
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Complex Layout: Linked Content
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Hyphenation and Controlled Hyphenation
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CSS and encoding features
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Formulas
In frame or in between
Inline
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Interactive Experiences
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Vertical Writing
} Building Readers } Managing existing formats (PDF, InDD, Docx, XML) } Re-structuring data and analysis of complex data
(footnotes, tables, formulas, TOC)
} Converting in EPUB 3 Fixed Layout } Transforming in EPUB 3 reflowable } Streamlining publishing workflow around Open web
standards } Enhancing text content with multimedia } Editing interactive content
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Experiencing the W3C challenges on a daily basis
} Ivan Hermann, W3C Digital Publishing Activity Lead who influenced this presentation!
} http://www.w3.org/dpub/
Thanks + References
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Publiwide Ltd Passage du Cardinal 1 1700 Fribourg 026 401 2950 [email protected] www.publiwide.com
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