wa grower magazine - vegetableswa grower media kit_19 (jan).pdf · the wa grower magazine the wa...

2
vegetablesWA vegetablesWA has been the peak industry body representing vegetable growers in Western Australia for over 70 years. Potato Growers Association of WA The PGAWA are the peak industry body of the WA potato industry — representing potato growers across the state. Pomewest Pomewest is a subcommittee of the Agricultural Produce Commission’s (APC) Pome, Citrus and Stone Fruit Committee. Pomewest provides services to the apple and pear growers throughout WA. WA Citrus WA Citrus is the industry body representing citrus growers and industry in Western Australia. Stonefruit WA Stonefruit WA is the industry body representing stonefruit growers and the industry in Western Australia. THE WA GROWER MAGAZINE The WA Grower is a quarterly publication produced by vegetablesWA, the Potato Growers Association of WA (PGAWA), Pomewest, WA Citrus and Stonefruit WA. The magazine has a distribution of over 1,600 copies including every vegetable, potato, citrus, apple, pear and stonefruit grower across all growing regions of Western Australia, as well as other key stakeholders across the state and nationally. The magazine provides information across a range of areas and is divided into sections; Your Industry Associations; Your Production; Tool Time; Your Industry; Your Business; Your Market; WA Potatoes; Pomewest, WA Citrus and Stonefruit WA. We also translate a range of articles into Vietnamese. Survey results show that the majority of growers share their copy of the magazine with two or more people. Growers also said they keep the magazine to refer back to, which provides maximum exposure for advertisers. WORKING FOR WA GROWERS SINCE 1948 WA Grower magazine 2019-20 Media kit vegetableswa.com.au T he Department of Primary Industries and Regional Development (DPIRD) is continuing work to regain market access for Western Australian potatoes following the detection of tomato potato psyllid (TPP) in February 2017. Access for seed and ware potatoes has recently been regained for New South Wales, Victoria, and Queensland. Potato tubers must be free of leaves, stem material or other green material, and Queensland requires potatoes to be brushed or washed. People wishing to export to these states are encouraged to contact Quarantine WA (QWA) on [email protected]or (08) 9334 1800. Extensive surveillance and testing of more than 10,000 psyllids for the associated bacteria Candidatus Liberibacter solanacearum (CLso) was completed over three growing seasons across 2017 and 2018. This was done under a nationally cost shared response, and this testing confirmed that CLso is not present in Australia. WA met the national surveillance requirements in the ‘Transition to Management’ phase to demonstrate absence of CLso in WA, and Western Australia has issued an Area Freedom Certificate for CLso to all other states. WA is continuing to work with South Australia as they review their interstate movement restrictions related to CLso. Ongoing surveillance in WA will be required to maintain area freedom for CLso. Whilst it was determined that TPP is not eradicable from WA, there is significant benefit in knowing if CLso is present or absent in the state. DPIRD is leading surveillance efforts required to rebuild and maintain trade for the estimated $4–$5m of seed and ware potatoes lost when TPP was detected in WA. In addition, in the event of detection of CLso, WA growers will have early warning to plan and prepare to minimise any negative impacts. Maintaining Area Freedom status for CLso DPIRD is leading surveillance efforts required to rebuild and maintain trade. 3EXTENSIVE surveillance and testing of more than 10,000 psyllids for the associated bacteria CLso was completed over three growing seasons. 12 WA GrowerSUMMER 2018 YOUR PRODUCTION Two rounds of surveillance, one in spring and the other in autumn, are required each year to collect the data to issue the Area Freedom Certificate to allow trade with other states, and to provide confidence to trading partners that Australia is free of CLso. Surveillance is spread over 13 modified local government areas that include the shires of Gingin, Chittering, Wanneroo, Swan, Armadale, Kalamunda, Mundaring, Cockburn, Kwinana, Mandurah, Rockingham, South Perth, Canning, Victoria Park, Belmont, Gosnells, Mosman Park, Cottesloe, Nedlands, Claremont, Subiaco, Cambridge, Perth, Peppermint Grove, Vincent, Fremantle, East Fremantle, Melville, Stirling, Bayswater, Bassendean and Joondalup. This spring, over 200 DPIRD staff along with local government employees have done a great job in trapping TPP to provide the Psyllids needed to test for CLso in the urban and peri-urban areas. However, we still urgently need industry support — especially in Wanneroo, Swan and Mundaring where our TPP trapping numbers were low and have struggled to capture TPP required that help maintain Area Freedom’ status. Whilst the vegetable and nursery industries management of the psyllid has been good and either none, or low numbers were detected in crops, psyllids are still attracted to the large areas of host crops on commercial properties. In light of this, DPIRD is seeking several growers of capsicum, tomatoes, chillies and eggplants to set traps on the borders of their properties to trap incoming psyllids attracted to these crops. 3TOP: Symptoms of zebra chip (CandidatusLiberibacter solanacearum) on potatoes. INSET: Symptoms of zebra chip (Candidatus Liberibacter solanacearum) on fried chips. 3ABOVE: Growers should regularly check for signs of TPP in host crops. Given that TPP has already been determined to be not technically feasible to eradicate, DPIRD would like to make it clear that if CLso is found in the TPP population outside a protected or secure facility, it is unlikely in most cases that DPIRD would impose movement restrictions within the state, or place properties under quarantine. With this in mind, we are seeking producers, both vegetable and nursery, that may be able to assist in Wanneroo, Swan and Mundaring, to adopt traps to capture TPP to ensure the data requirements to maintain area freedom are achieved. This surveillance is important to maintain the freedom WA has worked hard to achieve and resulted in some states again accepting WA potatoes. MORE INFORMATION Please respond to Don Telfer (manager of CLso surveillance) or Rohan Prince (Director of Horticulture) if you are able to help. Email [email protected]or [email protected]if you can help. © Plant Health & Environment Laboratory, Ministry for Primary Industries, Auckland, NZ ©J.E. Munyaneza, USDA-ARS, KonnowacPass(US) 13 WA GrowerSUMMER 2018 YOUR PRODUCTION

Upload: others

Post on 27-Jun-2020

28 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: WA Grower magazine - vegetablesWA Grower media kit_19 (Jan).pdf · THE WA GROWER MAGAZINE The WA Grower is a quarterly publication produced by vegetablesWA, the Potato Growers Association

vegetablesWA

vegetablesWA has been the peak industry body representing vegetable growers in Western Australia for over 70 years.Potato Growers Association of WA

The PGAWA are the peak industry body of the WA potato industry — representing potato growers across the state.Pomewest

Pomewest is a subcommittee of the Agricultural Produce Commission’s (APC) Pome, Citrus and Stone Fruit Committee. Pomewest provides services to the apple and pear growers throughout WA.WA Citrus

WA Citrus is the industry body representing citrus growers and industry in Western Australia.Stonefruit WA

Stonefruit WA is the industry body representing stonefruit growers and the industry in Western Australia.

THE WA GROWER MAGAZINE

The WA Grower is a quarterly publication produced by vegetablesWA, the Potato Growers Association of WA (PGAWA), Pomewest, WA Citrus and Stonefruit WA.

The magazine has a distribution of over 1,600 copies including every vegetable, potato, citrus, apple, pear and stonefruit grower across all growing regions of Western Australia, as well as other key stakeholders across the state and nationally.

The magazine provides information across a range of areas and is divided into sections; Your Industry Associations; Your Production; Tool Time; Your Industry; Your Business; Your Market; WA Potatoes; Pomewest, WA Citrus and Stonefruit WA. We also translate a range of articles into Vietnamese.

Survey results show that the majority of growers share their copy of the magazine with two or more people. Growers also said they keep the magazine to refer back to, which provides maximum exposure for advertisers.

WORKING FOR WA GROWERSSINCE 1948

WA Grower magazine2019-20 Media kit

vegetableswa.com.au

T he Department of Primary Industries and Regional Development (DPIRD) is continuing work to regain market access for Western Australian potatoes following the detection of tomato potato psyllid (TPP) in

February 2017. Access for seed and ware potatoes has recently been regained for New South Wales, Victoria, and Queensland. Potato tubers must be free of leaves, stem material or other green material, and Queensland requires potatoes to be brushed or washed. People wishing to export to these states are encouraged to

contact Quarantine WA (QWA) on [email protected] or (08) 9334 1800.

Extensive surveillance and testing of more than 10,000 psyllids for the associated bacteria CandidatusLiberibacter solanacearum (CLso) was completed over three growing seasons across 2017 and 2018. This was done under a nationally cost shared response, and this testing confirmed that CLso is not present in Australia.

WA met the national surveillance requirements in the ‘Transition to Management’ phase to demonstrate absence of CLso in WA, and Western Australia has issued an Area Freedom Certificate for CLso to all other states.

WA is continuing to work with South Australia as they review their interstate movement restrictions related to CLso.

Ongoing surveillance in WA will be required to maintain area freedom for CLso.

Whilst it was determined that TPP is not

eradicable from WA, there is significant benefit in knowing if CLso is present or absent in the state. DPIRD is leading surveillance efforts

required to rebuild and maintain trade for the estimated $4–$5m of seed and ware potatoes lost when TPP was detected in WA. In addition, in the event of detection of CLso, WA growers will have early warning to plan and prepare to minimise any negative impacts.

Maintaining Area Freedom status for CLsoDPIRD is leading surveillance efforts required to rebuild and maintain trade.

3 EXTENSIVE surveillance and testing of more than 10,000 psyllids for the associated bacteria CLso was

completed over three growing seasons.

12 WA Grower SUMMER 2018

YOUR PRODUCTION

Two rounds of surveillance, one in spring and the other in autumn, are required each year to collect the data to issue the Area Freedom Certificate to allow trade with other states, and to provide confidence to trading partners that Australia is free of CLso. Surveillance is spread over 13

modified local government areas that include the shires of Gingin, Chittering, Wanneroo, Swan, Armadale, Kalamunda, Mundaring, Cockburn, Kwinana, Mandurah, Rockingham, South Perth, Canning, Victoria Park, Belmont, Gosnells, Mosman Park, Cottesloe, Nedlands, Claremont, Subiaco, Cambridge, Perth, Peppermint Grove, Vincent, Fremantle, East Fremantle, Melville, Stirling, Bayswater, Bassendean and Joondalup.This spring, over 200 DPIRD staff along with local government employees have done a great job in trapping TPP to provide the Psyllids needed to test for CLso in the urban and peri-urban areas.

However, we still urgently need industry support — especially in Wanneroo, Swan and Mundaring where our TPP trapping numbers were low and have struggled to capture TPP required that help maintain Area Freedom’ status.

Whilst the vegetable and nursery industries management of the psyllid has been good and either none, or low numbers were detected in crops, psyllids are still attracted to the large areas of host crops on commercial properties. In light of this, DPIRD is seeking several growers of capsicum, tomatoes, chillies and eggplants to set traps on the borders of their properties to trap incoming psyllids attracted to these crops.

3 TOP: Symptoms of zebra chip (Candidatus Liberibacter solanacearum) on potatoes. INSET: Symptoms of zebra chip (Candidatus

Liberibacter solanacearum) on fried chips. 3 ABOVE: Growers should regularly check for signs of TPP in host crops.Given that TPP has already been determined to be not technically feasible to eradicate, DPIRD would like to make it clear that if CLso is found in the TPP population outside a protected or secure facility, it is unlikely in most cases that DPIRD would impose movement restrictions within the state, or place properties under quarantine.

With this in mind, we are seeking producers, both vegetable and nursery, that may be able to assist in Wanneroo, Swan and Mundaring, to adopt traps to capture TPP to ensure the data requirements to maintain area freedom are achieved.

This surveillance is important to maintain

the freedom WA has worked hard to achieve and resulted in some states again accepting WA potatoes. MORE INFORMATION Please respond to Don Telfer (manager of

CLso surveillance) or Rohan Prince (Director

of Horticulture) if you are able to help. Email [email protected] or [email protected] if you can help.

Department ofPrimary Industries andRegional Development

© Pl

ant H

ealth

& En

viron

ment

Labo

ratory

, Mini

stry f

or Pri

mary

Indus

tries,

Auck

land,

NZ

© J.E

. Muny

aneza, U

SDA-ARS, Konnowac Pass (US)

13WA Grower SUMMER 2018

YOUR PRODUCTION

T he Department of Primary Industries and Regional Development (DPIRD) is continuing work to regain market access for Western Australian potatoes following the detection of tomato potato psyllid (TPP) in

February 2017. Access for seed and ware potatoes has recently been regained for New South Wales, Victoria, and Queensland. Potato tubers must be free of leaves, stem material or other green material, and Queensland requires potatoes to be brushed or washed. People wishing to export to these states are encouraged to

contact Quarantine WA (QWA) on [email protected] or (08) 9334 1800

Extensive surveillance and testing of more than 10,000 psyllids for the associated bacteria CandidatusLiberibacter solanacearum (CLso) was completed over three growing seasons across 2017 and 2018. This was done under a nationally cost shared response, and this testing confirmed that CLso is not present in Australia.

Maintaining Area Freedom status for CLso

12 WA Grower SUMMER 2018

Page 2: WA Grower magazine - vegetablesWA Grower media kit_19 (Jan).pdf · THE WA GROWER MAGAZINE The WA Grower is a quarterly publication produced by vegetablesWA, the Potato Growers Association

ADVERT SIZECASUAL($)

ANNUAL($)

FULL PAGE

INSIDE 1,200 1,100^

INSIDE FRONT COVER OR INSIDE BACK COVER 1,650 1,500^

OUTSIDE BACK COVER 2,750 2,500

Trim size: 210mm(w) x 297mm(h) (plus 3mm bleed)

Type area: 180mm(w) x 257mm(h)

ADVERT SIZECASUAL($)

ANNUAL($)

HALF PAGE

180mm(w) x 125mm(h) 650 590

ADVERT SIZECASUAL($)

ANNUAL($)

ONE THIRD PAGE

180mm(w) x 80mm(h) or 520 475

56mm(w) x 254mm(h) 520 475

ADVERTISING RATES AND FORMAT

ARTWORK TECHNICAL REQUIREMENTS

All final art must be supplied in full CMYK colour format, as a ‘Press Quality’ PDF (i.e. 300dpi image resolution at the actual size used in the final artwork) with crop marks where appropriate (essential for full page ads). Type on full page advertisments is to be kept within the type area — 180mm wide by 257mm high. Fonts must be embedded.

DELIVERYPlease send press ready PDFs to:Rebecca BlackmanOperations ManagerE: [email protected]

ADVERT SIZE

HALF PAGE

180mm(w) x 125mm(h)

ADVERT SIZE

FULL PAGE

INSIDE

INSIDE FRONT COVER OR INSIDE BACK COVER

OUTSIDE

Trim size: 210mm(w) x 297mm(h) (plus 3mm bleed)

Type area: 180mm(w) x 257mm(h)Type area: 180mm(w) x 257mm(h)

FREE ADVERTORIAL

The WA Grower offers a free one page advertorial in one edition of the magazine to advertisers who commit to advertising in four consecutive editions.

Contact us for onserts or insert pricing.

ADVERTISING DEADLINES

EDITION DEADLINE

WINTER 2019 17 May 2019

SPRING 2019 16 August 2019

SUMMER 2019 15 November 2019

AUTUMN 2020 14 February 2020

ADVERT SIZE

ONE THIRD PAGE

180mm(w) x 80mm(h)

56mm(w) x 254mm(h)

ADVERT SIZECASUAL($)

FLYSHEET ONE QUARTER PAGE

Black and white 132mm(w) x 80mm(h) 600

Note: All prices are plus GST and effective Autumn 2019 issue ^ Free advertorial if four consecutive issues are booked

If you would like to be a part of the magazine or for any further information please contact: Rebecca Blackman, Operations Manager, vegetablesWA

702-704 Murray Street, West Perth WA 6005 t: (08) 9486 7515

e: [email protected]

vegetableswa.com.au

Type area