warc conversation

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Post on 14-Jul-2015

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1 winner (Coca-Cola

Japan)

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1 2 3

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1 2

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2

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‘ ’

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63%

37% 36%

64%

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Asia

UK

12%

44%

32%

12% 9%

39%

36%

16%

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WHAT INFLUENCES THE NET PROMOTER SCORE?

8%

6%

5%

81%

Word-of-mouth Competitive activity

Communications Customer experience

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