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Warner Bros Pictures

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Page 1: WarnerBros

Warner Bros Pictures

Page 2: WarnerBros

The Dark Knight Rises

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Production StageDirector: Christopher NolanOther Famous Movies:•Batman Begins (2005)•The Dark Knight (2008)•Interstellar (2014)•Inception (2010)•Memento (2000)•Man of Steel (2013)

Batman: Christian BaleOther Famouse Movies:•Batman Begins (2005)•The Dark Knight (2008)•American psycho(2000)•American Hustle (2013)

Catwoman: Anne HathawayOther Famous Movies:•Interstellar (2014)•The princess Diaries (2001)•Les Miserables (2012)•The Devil Wears Prada (2006)

Bane: Tom HardyOther Famous Movies:•Inception (2010)•Lawless (2012)•Warrior (2011)•This Means War (2012)

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Some Cameras Used:•Arriflex 235, Panavision C-, E-Series and Super High Speed Lenses •IMAX MSM 9802, Hasselblad and Mamiya Lenses •Beaumont VistaVision Camera, Panavision Primo Lenses]

Special Effects •The special effects supervisor was Chris Corbould

Main Locations:•The pit prision was located in Mwhrangarh Fort India.•Wayne Manor was filmed at Wollaton Hall, Nottingham, UK and also Osterley Park House, Middlesex, England•The prologue was filmed in Scotland at Cairgorms National Park•Pittsburg, Pennsylvania, USA was used as the location for Gotham City•The final scene at the restaurant was filmed in Florence, Tuscany, Italy•Gothham City Football game was filmed at the Heinz Field, Pittxburg Pennsylvania•The Batcave was filmed at Stage 30, Sony Pictures Studios- 10202 W. Washington Blvd., Culver City, California USA.

Budget:•The overall budget for the film was $250,000,000

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Pre-sold Elements:

•Firstly know as the Caped Crusader, created by Bob Kane and Bill Finger, in 1939.

•Batman has either been the main star, or part of a group of superheroes, in around 29 movies before The Dark Knight Rises was released.

•Batman also had action figures, costumes, Lego, and video games made based on him.

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Distribution and MarketingDistribution in UK and USA:•Main distributor in both cases was Warner Bros. Pictures

Marketing:•Posters were placed on the sides of busses, huge bulletins were placed on building and in tube stations posters were put along the walls. The intention was to draw attention to those who were out and about.

•Advertisements were put on TV so bring awareness to people in their homes.•Some of the biggest magazines had multiple different covers advertising the release of the film.

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Usage of Internet to Market the Film:

•Four official trailers were put onto YouTube by Warner Bros. Pictures.

•An audio video was released a year before the film was to be released on the website TheDarkKnightRises.com, when it went live. All the website consisted of was a black screen and a crowd cheering in the background.

•Pages were set up on social media websites such as Twitter and Facebook, to spread the word of the movies to the 1.35 billion using Facebook and 284 million Twitter users.

Cinema and home Releases:

•Along with being released in normal cinemas the film was also released in IMAX.

•The film was released on DVD on the 4th December 2012 in the United States.

•It is also available to get on amazon, iTunes, Redbox and Netflix for those who didn’t see it in the theatre.

•Special features that were included on the BluRay and DVD’s were that Warner Bros packaged the film with a limited edition Bat Cowl.

•The special fwatures included a documentray about the history of the batmoble, and featurette called, ‘The Journey of Bruce Wayne’.

•Main feature was a 17-featurette looking at the main of the ‘Dark Knight Rises’ titles ‘Ending the Knight’.

•In 2012 the movie has been illegally downloaded 8.2 million times.

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Exhibition

• The dark Knight rises had theatrical releases in around 84 different countries.

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Opening Weekends:

•In the USA the film was released in 4,404 cinemas on its wide opening weekend.

•The film so far has made a profit of around $750,000,000.

•The film was intended to do well when as it had a previous two films that also did very well in cinema.

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Production Stage

Chris Kyle: Bradley CooperOther Famous Movies:•Silver Linings Playbook (2012)•The Hangover (2009)•American Hustle (2013)•Limitless (2011)

Director: Clint EastwoodOther Famous Movies:•Invictus (2009)•The Good, the Bad and the Ugly (1966)•Dirty Harry (1971)•Million Dollar Baby (2004)

Goat Winston: Kyle GallnerOther Famous Movies:•A Nightmare on Elm Street (2010)•The Haunting in Connecticut (2009)•Dear White People (2014)

Debbie Kyle: Elise RobertsonOther Famous Movies:•Donner Pass (2012)•Apocalypse According to Doris (2011)

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Camera Used:

•Arri Alexa XT, Panavision Primo, C-, E- and G-Series Lenses

Special Effects:

•Steve Riley was the special effects supervisor; also well known for his special effects in:

•Ante Dugandzic along with Ryan A. Riley were the special effects foremen for the film.

•One of their main special effects used was CGI, used within many of the scenes, some critiques have argued that it was maybe too much. ‘One element of the film that bothered me the most was its poor, and overuse, of CGI.’

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Special Effects Continued:•Capital T, Image Engine Design, Lola Visual Effects were all companies that took part in putting the special effects together.

Locations for the Film:•Most of the film took place in Morrocco.•Also had scenes that were shot in El Centro, California, USA

Budget for the Film•The overall budget was around $58,800,000.

Pre-sold Elements:•The film was based on Kyle’s best-selling autobiography which got published in 2012. supposedly people who had read the book would want to go and watch the film as well.•In 2013 Kyle was killed at a Texas gun range at the age of 38. This sudden death would have made people want to go and watch the story of his life just out of human nature.

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Distribution and MarketingWho distributed in the UK and USA?•For both theatrical releases Warner Bros. was in charge of the distribution.

Internet Marketing:•‘$43.8 million spent on 747 national airings across 45 networks, led by MTV and Ovation’•American Sniper came out with two official trailers but also had featurettes uploaded to YouTube.•A Twitter account was set up for the film along with a Facebook page.

Theatre Releases:•As well as being released in standard form, American Sniper also came out in 3D at cinemas and in IMAX.

At Home Watching: •The DVD for American Sniper is set to be released around April this year.

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ExhibitionTheatrical Releases:•At this stage the film has had releases in around 32 different countries with around another 24 countries where it is yet to be released.

Box Office Takings:•So far the film has made an estimated $209,599,000 worldwide.•In Italy the film made $19,270,034•In the UK it so far has around $3,834,922.

Opening Weekends:•In the UK on its opening weekend it made $3,834,922.•In the USA it made $89,269,066•In Italy it made $7,723,739

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• In the USA on the Wide Opening Weekend the film was release in 3,555 theatres.

• Overall the film has made, so far, a profit of $150,799,000.

• It has beaten the record for the most money a film released in January has made and, even though it was not released to be, it has now become a tent-pole movie for Warner Bros.