you hear about...

climate change

you hear about...

energy independence

you hear about...

carbon footprint

you hear about...

energy plans:Pickens, Obama, Google, McCain...

what you want to know is...

how do i fit in?

what you need are...

tools for making the right consumer choices

wattzon.comBecause solving climate and energy challenges requires everyone's help.

wattzon.comMeasure what is measureable, make measure-able what is not. - Galileo

wattzon.comA social network around the notion of energy use and conservation.

A wiki methodology for assembling a profoundly complex dataset.

Share. Compare. Learn. Change.

What is my relationship to climate and energy?

HOW MUCH POWERDO I USE?

Energy & power basics

Energy is measured in Joules (J)Energy is a measurable amount. A quantity.

Lifting an apple from the ground to the table. ~ 1 Joule

40 apples per second from the ground to the table = 40 Watts.

Energy & power basics Power is measured in Watts (W). 1 Watt = 1 Joule / second.Power is the rate of using energy.

Running this Apple laptop takes 40 Watts.

Energy & power basics

Power, in Watts, is like an average.The average amount of energy, in Joules, you use each second.

Using units of power allows you to compare things that happen on markedly different time scales. yearly + monthly + daily + ...

168,207 kilometers

1 year� �

� �

� �

1 year

31,536,000 seconds

1.40 megajoules

1 kilometer� 7,462

Joules

second=

=

7,462 Watts

122 kilowatt ·hours

1 month

1 month

2,952,000 seconds

3.6 megajoules

1 kilowatt · hour170

Joules

second170 Watts

1 energy drink

1 day

1 day

86,400 seconds

7.84 megajoules

1 bottle90

Joulessecond 90 Watts=

If you do something yearly (like fly 105,000 miles), it contributes:

If you do something monthly (like your electricity bill), it contributes:

If you do something daily (like drink 1 Energy drink), it contributes:

�

�

Think of your life in light bulbs....

A 12,000 Watt lifestyle is 120 x 100 watt light bulbs burning permanently.

100W

"Watts per always"

MY 2007 LIFE17027 W (pre tax)

SFO

TO LH

R 4

10

W

LHR-S

FO 410 W

SFO-ATL 160 W

ATL-SFO 160 W

SFO-ATL-CPH 510 W

HEL-AMS-ATL-SFO 570 W

OAK-OGG-HON-OAK 560 W

SFO-BOS 210 W

BOS-SFO 210 W

OAK-DC 180 W

DC-OAK 180 W

OAK-ORD-MON-QUE 210 WQUE-DTW-SFO 210 WSFO-JFK 200 WJFK-SFO 200 W

OAK-BUR 20 W

BUR-OAK 20 W

SFO-BOS 210 WBOS-ORD 70 W

ORD-SFO 140 WSFO-JFK 200 W

JFK-SFO 200 W

SJC-SJO 230 W

SJO-SJC 230 W

SJC-VIJ 280 W

VIJ-SJC 280 W

SFO-SYD1140 W

SFO-DR 310 W

DR-SFO 3

10 W

SFO-O

AK 280 W

OAK

-SFO

280

W

'SFO TO LHR' 'LHR-SFO' 'SFO-ATL' 'ATL-SFO' 'SFO-ATL-CPH' 'HEL-AMS-ATL-SFO' 'OAK-OGG-HON-OAK' 'SFO-BOS' 'BOS-SFO' 'OAK-DC' 'DC-OAK' 'OAK-ORD-MON-QUE' 'QUE-DTW-SFO' 'SFO-JFK' 'JFK-SFO' 'OAK-BUR' 'BUR-OAK' 'SFO-BOS' 'BOS-ORD' 'ORD-SFO''SFO-JFK' 'JFK-SFO' 'SJC-SJO' 'SJO-SJC' 'SJC-VIJ' 'VIJ-SJC''SFO-SYD' 'SFO-DR' 'DR-SFO' 'SFO-OAK' 'OAK-SFO'

HO

ND

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310

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DU

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BUG

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VW 1

50 W

TOYO

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100

WTO

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CO

MA

240

W

TAX

IOR

REN

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47

0 W

SH

OW

ERS

GA

S 7

0 W

CO

OK

ING

GA

S 3

0 W

HEATIN

G G

AS

400 WFR

IDG

E ELEC 30 W

CO

MPU

TER ELEC

10 WLA

PTOP ELEC

1 W

STER

EO ELEC

1 WLIG

HTS

ELEC 70 W

OTH

ER ELEC

8 W

MEAT & EG

GS 160 W

DAIRY 50 W

FATS AND OILS 30 W

FRUIT, VEG & NUTS 90 W

CEREALS & GRAINS 10 W

SUGAR 20 WBEER & W

INE 60 W

COFFEE 20 W

AG. PESTICIDES 10 W

AG. FERTILIZER 50 W

AG. ELECTRIC 40 W

AG. FO

SSILFUELS 80 W

WO

RKELECTRIC 410 W

WORKHEAT 200 W

CARS 560 W

BOATS 50 W

INTERNET 70 W

COMPUTERS 700 W

ELECTRONICS 250 W

NEWS 180 W

BIKES 6 WWATER 160 W

WASTEDISPOSAL 9 W TRANSPORTTOME 40 W

TEXTILES 90 W

BOOKS 130 W

MISCSTUFF1000 W

HOUSE 260 WRECREATION 110 W

HEALTHCARE 680 WFINANCE 60 WEDUCATION 340 W

WHITEGOODS 8 W

DEFENSE 100 W

ENERGY 4 W

GSA 2 W

HHS 1 W

JUSTICE 4

W

NASA 1 W

POSTAL-SERVIC

E 5 W

VETERANS-AFFAIRS 3 W

OTHER 4 W

STREETLIGHTS 4

W

GOV.VEHICLES 3

W

ROADS 330 W

OTHER 3 W

NON-

ACCO

UNTED

2960

W

0 10 20 30 40 50

5

10

15

20

25

30

1 Qatar2 Iceland3 United Arab Emirates4 Bahrain5 Luxembourg6 Netherlands Antilles7 Kuwait8 Trinidad and Tobago9 Canada10 United States11 Brunei Darussalam12 Finland13 Norway14 Sweden15 Australia

16 Belgium17 Saudi Arabia18 Singapore19 Gibraltar20 Netherlands21 Oman22 France23 Russian Federation24 New Zealand25 Korea, Rep26 Czech Rep27 Germany28 Austria29 Japan30 United Kingdom31 Denmark32 Ireland33 Switzerland34 Estonia35 Turkmenistan36 Slovenia37 Slovakia38 Kazakhstan39 Cyprus40 Spain41 Libyan Arab Jamahiriya42 Israel43 Italy44 Ukraine45 Greece46 Belarus47 Lithuania48 South Africa49 Hungary50 Bulgaria

kilo

wat

tsPer Capita Energy Use 2003

US Average.

Global Average

Per capita power use 2003

Units shown in Terawatts (TW)

Energy production

Plants: 5.2

Tidal: 0.0005

Solar: 0.016

Wind: 0.06

Gas: 3.2 Coal: 3.6

Geothermal: 0.03

Nuclear: 1

Hydro: 0.36

Oil:5

18 TWHumanity

0 10 20 30 40 50

10

20

30

40

50

60

70

80

90

1 UNITED_STATES_OF_AMERICA2 USSR3 CHINA_MAINLAND4 GERMANY_COMBINE5 JAPAN_COMBINE6 UNITED_KINGDOM7 YUGOSLAVIA_COMBINE8 FRANCE_INCLUDING_MONACO9 INDIA10 CANADA11 POLAND12 RUSSIAN_FEDERATION13 ITALY_INCLUDING_SAN_MARINO14 SOUTH_AFRICA15 MEXICO

16 AUSTRALIA17 CZECHOSLOVAKIA18 BELGIUM19 SPAIN20 BRAZIL21 REPUBLIC_OF_KOREA22 NETHERLANDS23 ISLAMIC_REPUBLIC_OF_IRAN24 SAUDI_ARABIA25 INDONESIA26 ROMANIA27 DEMOCRATIC_PEOPLES_REPUBLIC_OF_KOREA28 ARGENTINA29 VENEZUELA30 TURKEY31 UKRAINE32 TAIWAN33 AUSTRIA34 SWEDEN35 HUNGARY36 THAILAND37 DENMARK38 ALGERIA39 BULGARIA40 EGYPT41 GREECE42 SWITZERLAND43 NIGERIA44 MALAYSIA45 FINLAND46 UNITED_ARAB_EMIRATES47 KAZAKHSTAN48 IRAQ49 COLOMBIA50 PAKISTAN

Cumulative National CO2 Emissions from Fossil-Fuel Burning,Cement Manufacture, and Gas Flaring: 1751-2004

giga

met

ric

tons

of c

arbo

n Cumulative national CO2 emissions from fossil-fuel burning, ce-ment manufacture, and gas flaring: 1751-2004

Temperature Changes around the world in the last quarter of the 20th century

- 1 - 0.8 - 0.6 - 0.4 - 0.2 0 + 0.2 + 0.4 + 0.6 + 0.8 + 1

Trends in °C per decade

-1 -0.8 +0.8-0.6 +0.6-0.4 +0.4-0.2 +0.20 +1

Out of equilibrium

AccessibleFossil Fuels1600 GtC

Soils3000 GtC

Vegetation700 GtC

Oceans40000 GtC

Atmosphere 600 GtC +2

Atmosphere to Ocean 2 GtC/year

Carbon to Atmosphere 7 GtC/year

Current Demand:

16 TW

Fossil Fuel:

3 TW

Existing non-carbon:

1.5 TW

New Clean Energy:

16 - ( 3 + 1.5 ) = 11.5 TW

What is the challenge?

Sources of renewable energy.

31 000 TW Atmospheric Absorption

85 000 TW Surface Solar

62 TW Ocean surface waves

90 TW Photosynthesis

65 TW Land3 TW Coastal waves

7.2 TW Hydro Rivers

300 TW Hydro Clouds

25 TW Hydro Land

3600 TW Wind

41 000 TW Evaporation

38 000 TW Land & Water heating

3.5 TW Tidal

32 TW Geo thermal

25 TW Ocean

100 TW Ocean thermal gradient

15 TWGlobal consumption

Land area by country represented as scaled stripes

0 2000 4000 6000 8000 100000

2000

4000

6000

8000

10000R

US

CH

NC

AN

US

AB

RA

AU

SIN

DA

RG

KA

ZD

ZA

SD

NC

OD

SA

UM

EX

IDN

LBY

IRN

MN

GPE

RN

ER

TCD

AG

OM

LIZ

AF

BO

LC

OL

MR

TE

THE

GY

NG

ATZ

AV

EN

NA

MM

OZ

PAK

TUR

CH

LZ

MB

MM

RA

FGS

OM

CA

FM

DG

UK

RK

EN

BW

AFR

AY

EM

THA

ES

PTK

MC

MR

PNG

MA

RIR

QU

ZB

SW

EG

RL

PRY

ZWE

JPN

DE

UC

OG

MYS

VN

MC

IVO

MN

POL

NO

RFI

NPH

LIT

AE

CU

BFA

NZ

LE

SH

GA

BG

ING

BR

LAO

RO

MG

HA

BLR

UG

AG

UY

SE

NK

GZ

SY

RK

HM

UR

YS

UR

TUN

NPL

TJK

BG

DG

RC

NIC

PRK

HN

DB

GR

BE

NC

UB

GTM

YU

GE

RI

ISL

KO

RLB

RM

WI

HU

NPR

TJO

RA

RE

AU

TA

ZE

CZ

EPA

NS

LEG

EO

IRL

LKA

LTU

LVA

HR

VTG

OB

IHC

RI

DO

MS

VK

BTN

DN

KE

ST

CH

ETW

NN

LDM

DA

BE

LLS

OA

RM

GN

BG

NQ

SLB

HTI

ALB

BD

IM

KD

RW

AD

JIB

LZIS

RS

LVS

VN

FJI

KWT

SW

ZTL

SV

UT

QAT

JAM

LBN

BH

SG

MB

CY

PPR

IPS

EB

RN

TTO

CPV

WS

MLU

XC

OM

MU

SH

GK

STP

DM

AK

IRTO

NB

HR

FSM

SG

P

km

km

5TW Solar2TW Wind

1TW Hydro2TW Biofuels

“Renewistan” - 10TW

MY 2007 LIFE17027 W (pre tax)

SFO

TO LH

R 4

10

W

LHR-S

FO 410 W

SFO-ATL 160 W

ATL-SFO 160 W

SFO-ATL-CPH 510 W

HEL-AMS-ATL-SFO 570 W

OAK-OGG-HON-OAK 560 W

SFO-BOS 210 W

BOS-SFO 210 W

OAK-DC 180 W

DC-OAK 180 W

OAK-ORD-MON-QUE 210 WQUE-DTW-SFO 210 WSFO-JFK 200 WJFK-SFO 200 W

OAK-BUR 20 W

BUR-OAK 20 W

SFO-BOS 210 WBOS-ORD 70 W

ORD-SFO 140 WSFO-JFK 200 W

JFK-SFO 200 W

SJC-SJO 230 W

SJO-SJC 230 W

SJC-VIJ 280 W

VIJ-SJC 280 W

SFO-SYD1140 W

SFO-DR 310 W

DR-SFO 3

10 W

SFO-O

AK 280 W

OAK

-SFO

280

W

'SFO TO LHR' 'LHR-SFO' 'SFO-ATL' 'ATL-SFO' 'SFO-ATL-CPH' 'HEL-AMS-ATL-SFO' 'OAK-OGG-HON-OAK' 'SFO-BOS' 'BOS-SFO' 'OAK-DC' 'DC-OAK' 'OAK-ORD-MON-QUE' 'QUE-DTW-SFO' 'SFO-JFK' 'JFK-SFO' 'OAK-BUR' 'BUR-OAK' 'SFO-BOS' 'BOS-ORD' 'ORD-SFO''SFO-JFK' 'JFK-SFO' 'SJC-SJO' 'SJO-SJC' 'SJC-VIJ' 'VIJ-SJC''SFO-SYD' 'SFO-DR' 'DR-SFO' 'SFO-OAK' 'OAK-SFO'

HO

ND

A IN

SIG

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310

W

DU

NE

BUG

GY

VW 1

50 W

TOYO

TA H

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60 W

DO

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PRIN

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100

WTO

YOTA

TA

CO

MA

240

W

TAX

IOR

REN

TAL

47

0 W

SH

OW

ERS

GA

S 7

0 W

CO

OK

ING

GA

S 3

0 W

HEATIN

G G

AS

400 WFR

IDG

E ELEC 30 W

CO

MPU

TER ELEC

10 WLA

PTOP ELEC

1 W

STER

EO ELEC

1 WLIG

HTS

ELEC 70 W

OTH

ER ELEC

8 W

MEAT & EG

GS 160 W

DAIRY 50 W

FATS AND OILS 30 W

FRUIT, VEG & NUTS 90 W

CEREALS & GRAINS 10 W

SUGAR 20 WBEER & W

INE 60 W

COFFEE 20 W

AG. PESTICIDES 10 W

AG. FERTILIZER 50 W

AG. ELECTRIC 40 W

AG. FO

SSILFUELS 80 W

WO

RKELECTRIC 410 W

WORKHEAT 200 W

CARS 560 W

BOATS 50 W

INTERNET 70 W

COMPUTERS 700 W

ELECTRONICS 250 W

NEWS 180 W

BIKES 6 WWATER 160 W

WASTEDISPOSAL 9 W TRANSPORTTOME 40 W

TEXTILES 90 W

BOOKS 130 W

MISCSTUFF1000 W

HOUSE 260 WRECREATION 110 W

HEALTHCARE 680 WFINANCE 60 WEDUCATION 340 W

WHITEGOODS 8 W

DEFENSE 100 W

ENERGY 4 W

GSA 2 W

HHS 1 W

JUSTICE 4

W

NASA 1 W

POSTAL-SERVIC

E 5 W

VETERANS-AFFAIRS 3 W

OTHER 4 W

STREETLIGHTS 4

W

GOV.VEHICLES 3

W

ROADS 330 W

OTHER 3 W

NON-

ACCO

UNTED

2960

W

What about products?

Also contains per bottle

Plasticizers 43mg†Estrogen 0.12mg†Carcinogenic Dye 0.19mg†

† Safe daily values not yet established.

Consumption FactsContainer Mass 1.58oz (44.9g)Components per container 3

Embodied Energy Per ContainerTotal 4,609,420 JoulesPETE 38.81g 3,962,400 JoulesHDPE 4.83g 497,500 JoulesCellulosic 1.34g 149,520 Joules

Recycle rate 23%Landfill rate 43%Energy recovery rate 16%Lost to environmental waste 18%

Personal Energy Footprint % Daily Value*Total 4.54%Transport (avg.estimated) 0.69%Manufacture 0.46%Embodied Energy 2.67%Refrigeration (avg.estimated) 0.71%

* Personal Energy Footprint is based on a recommended 2000 Watt lifestyle. The average US consumer has a 11400 Watt lifestyle.! Consuming this product daily is equivalent to increasing your energy footprint by 90 Watts.

"The Game Plan" slideset release 1.01, March 21 2008 67

1910 1920 1930 1940 1950 1960 1970 1980 1990 20000

0.5

1

1.5

2

2.5

3

3.5

Dep

ress

ion.

Oil

Cris

es.

Rece

ssio

n.

Sep.

11.2

001.

US energy consumption (TeraWatts)

we hear about

what is politically possible

we need to reframe the conversation as

what is technically necessary