wdc of seattle-king county and enterpriseseattle: washington economic development association 2011...
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WDC of Seattle-King County and enterpriseSeattle:
Washington Economic Development Association
2011 Spring/Summer Conference
June 15, 2011
Collaborating for Industry Cluster Analysis and Development
Relationship - Background• Formal Partnership
– Board and executive committee seats– Grant execution and project partnerships– Service delivery to client companies
• Informal Partnership– Information sharing– Board member/community leader sharing– Champion for each other’s mission and organization
Diving Deeper into Our Economy
Opportunity and Challenge:• Puget Sound Regional
Economic Strategy-Prosperity Partnership
A Two-Pronged ApproachProsperity Partnership & the Regional Economic Strategy
PROSPERITY PARTNERSHIP
ACCOMPLISHMENTS
NEW REGIONAL ECONOMIC STRATEGY
FEEDBACK AND SUGGESTIONS
• Understand Our Niche Expertise within Industry Clusters• Make Connections with the Companies within those
Niche Clusters• Assist in the Success of these Companies
Diving Deeper: Our Economy
Serving the mission of both organizations
Diving Deeper: Our Economy
Interactive Media Analysis•Convened a sector panel, developed a career map and a plan to meet long-term cluster workforce needs.•Competitive market comparisons for interactive media •Serving the industry: Academy of Interactive Entertainment
Interactive Media Career Map
Fashion and Apparel AnalysisJointly funded analysis identified:•Industry cluster impacts and strengths•Workforce needs and occupations•Emerging trends in apparel technology •Industry cluster recommendations for growth
Diving Deeper: Our Economy
Financial Services Analysis
Jointly funded analysis identifying:•Size and impact of the cluster in our state•Subsectors that make up the cluster•Opportunities to influence industry’s growth•Workforce opportunities and challenges
Diving Deeper: Our Economy
Program Data Results• Interactive Media career map• Strategic market intelligence gathered—we know our
value proposition• Understand gaps between jobseeker skills and employer
needs• Specific recruitment successes (AIE)
How-to and Lessons Learned• Quantitative and qualitative• Analysis, not a study• Look for what makes your economy unique• Bring in other partners to help fund• Hold an event to announce the findings and
generate media attention• Just the beginning
• Data driven• Serving multiple purposes• Leveraging each organization’s strengths
for the benefit of both
The Value of this Collaborative Approach to Understanding our Economy
What Is Next
• Prosperity Partnership Update• Industry cluster activity• Industry support• Cross-sector collaboration and skills
evaluation
Contact us!
Marléna Sessions, [email protected]
www.seakingwdc.org
Jeff Marcell, President/[email protected]
www.enterpriseseattle.org