we run buenos aires nike 10k

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We Run Buenos Aires is Nike's annual 10K in the City of Buenos Aires. It is one of, if not the most anticipated road race of the calendar year. WRBA 2011 is featured in the Summer 2011/12 issue of InvestBA Privada. InvestBA Privada is InvestBA.com's premium newsletter featuring investment opportunities, luxury properties, travel tips, wine reviews and other premium content about Buenos Aires, Argentina and Uruguay. To download the full issue, please visit InvestBA.com/privada

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“You don’t need fancy gear or expertise or money,” says Clarin’s Jimena

Olazar, “so there are no excuses for not joining this new phenomenon.”

Seasoned runners and would-be corredores in Buenos Aires also have a

great support network from the local Club de Corredores to Runnin’

Magazine with over 12,000 Facebook friends to the City of Buenos

Aires herself which offers Buenos Aires Corre, free running education

and training in five locations throughout Capital Federal.

Who Runs Buenos Aires? It’s a good question to ask considering this is an election

year in Argentina. Last year we wrote that BA had suddenly become A Runner’s Paradise. This year the sport

has exploded with bigger races, better courses, more sponsors and, most importantly, runners.

Clarín says the “Boom de Carreras” is drawing 20% more participants than last year while female participation

has grown 50% over the past decade. The sport’s beauty is its simplicity.

A lot more.

The 2009 Edition of the Nike 10K converted Libertador Avenue Into A Sea of Blue.

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Running teams in BA, Rosario, Córdoba and Mendoza, both informal and

corporate-sponsored, are also growing at a phenomenal rate: 600% since

2001. And the payoff for all that training? Huge weekend races that feel

more like a party than a pounding. Part road race, part rock concert, part

love parade with thousands donning the requisite race shirt, road races in

Buenos Aires are the most fun you can have with your shoes on.

We Run Buenos Aires, Nike’s annual 10K has become one of the most

anticipated events on the running calendar. For the 2010 edition, the streets

were bathed in a sea of day-glo green shirts, and Nike further solidified its

reputation as the brand synonymous with running in Argentina. (Race Video) The 2010 We Run Buenos Aires 10K with the Obelisk in the Background

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The 2011 edition of We Run Buenos Aires will take over the

streets of BA on November 12, and this year’s color choice

would make any die-hard Florida Gator, Clemson Tiger or

Holland National Team fan (all Nike-sponsored clubs) proud.

This year’s WRBA also promises to be one of the most high-tech

and viral road races thanks in part to Nike + technology and the

social networking tools employed during the online registration

process. When registering for the race, runners are given the

option of e-mailing four friends, tweeting their registration,

posting on their own facebook page and even receiving SMS

updates on their smartphone including their finish time the

minute they cross the line.

Another year, another race, more proof of who really runs

Buenos Aires. If Nike continues to dominate the local landscape,

runners may begin to think BA stands for “Beaverton, Argentina.”

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The Spring/Summer 2011 issue is a whirlwind journey from artist galleries and road races in Buenos Aires to private vineyards in Mendoza to luxury estancias and amazing sunsets in Jose Ignacio.

Spring means creativity is blooming, so we’ll tour the new Buenos Aires Tech District, travel to San Rafael for the Grand Opening of a revolutionary hamburger franchise, check out the new wave of condo-hotels being built in Argentina and Uruguay and find out what A-list celebrities are buying vineyards in the Uco Valley.

Third Story HeadlineVineyards, Estancias, Condo-Hotels & Other Properties For SaleInvestBA.com features a wide variety of unique residential and commercial properties for sale in Buenos Aires, Argentina and Uruguay. From private vineyards to luxury high-rise apartments to condo-hotels, our network of boutique brokers can help you find the perfect property. Contact us now and we’ll start searching. [email protected] Twitter.com/InvestBA

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The average dollar value of real estate sold per month in Punta del Este and the surrounding beaches and towns of Maldonado. $2.8 billion since January 2009 alone. (Full Story)

Spring/Summer2011/12

Spring also means polo in Buenos Aires, and we preview the three jewels of the Triple Crown, look under the hood of the new Audi La Dolfina Q7 and count down the Top 10 polo players in the world including Argentines Pablo Mac Donough, Facundo Pieres and Adolfo Cambiaso. After a few chukkers, we’ll board a Pluna jet and fly back to Punta del Este. To top it off, we check-in for sunset at the Estancia Vik and find out how a luxury hotel and modern art merge to create a 4,000 acre shrine to the best of Uruguay.

On a macro level, the economic malaise and uncertainty impacting other corners of the globe continues fueling a flight to growth in Argentina and Uruguay. Locally, real estate remains the preferred asset for those seeking capital preservation and income-producing properties. From Buenos Aires condos to Mendoza vineyards to Punta del Este chacras, InvestBA can help you find the perfect property. And we are very pleased to welcome Uruguay’s Gasalla Inmobiliaria to our exclusive InvestBA family of boutique brokers.

Patrick ArcherCEO, InvestBA

The Premier Source for Real Estate& Other Investment Opportunities in Buenos Aires, Argentina & Uruguay

#68

Growth in foreign investment in Argentina during the first half of 2011, second only to Chile (20.4%) in Latin America. Almost 50% went toward new construction. (Full Story)

$100,000,000

Buenos Aires’ ranking among the 73 cities included in the 2011 UBS Prices & Earnings survey making BA one of the most affordable cities in Latin America. (Full Story)

$15,000,000,000Value of Chinese investment in Argentina over the past 3 years, an amount that will continue growing as the Chinese begin to invest in infrastructure and financing. (Full Story)

19%

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The Premier Source for Real Estate& Other Investment Opportunities in Buenos Aires, Argentina & Uruguay

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Spring/Summer2011/12

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Download the Full Summer 2011/2012 Issue

InvestBA.com/Privada