web 2.0 social media
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Web 2.0 Social Media. LinkedIn, Facebook, Blogs April 17,2009. Welcome to American Family. Our Working Definition. - PowerPoint PPT PresentationTRANSCRIPT
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Web 2.0 Social Media
LinkedIn, Facebook, Blogs
April 17,2009
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WelcomeWelcometo to
American FamilyAmerican Family
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Our Working Definition
• Web 2.0 is any web-based relationship building tool, method or system, between our organization and prospective talent pools, that provide users with a positive, real time experience interacting and communicating with American Family.
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Why Use Web 2.0 Tools
• Reach active and passive candidates, capture an audience who utilize these tools
• Search and network with people having connections and skills we want
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Why Use Web 2.0 Tools
• A map of connections – discover a path to fill your need
• Job seekers are out there looking for you
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What Tools Exist Today
• LinkedIn• Facebook• MySpace• Blogs• Twitter• Ecademy• Doostang
• Plaxo• Recruiting.com• Naymz• You Tube• JobsinPods• Second Life• ?????????
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• Estimated 35,000,000 registered users
• Mostly at the professional level
• Robust networking and search feature
• Contact settings by user interest
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Building Your Profile
• Name and Title• Picture• Location• Specialties• Current and Past positions• Education• Interests• Interested in…
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How to Use LinkedIn
• To build networks
• To find people and connect with them
• To be found by others
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Building Your Network
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Building Your Network
• Invite Contacts
• Import Contacts
• Colleague
• Classmates
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Find People
• Recommend Advanced Search Feature
• Keywords (skill sets), Company, Title, Location, School, Industry, and Groups
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Find People
• Search for “Groups” that have people you want to network with
• Join “Groups” to get access to members
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Connect to People
• Read their profile
• Personalize the message
• Invite them to connect
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Be Found by Others
• Complete your profile
• Include contact information
• Join Groups
• Recommendations
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Manage Your Network
• Spend time updating your profile
• Set aside time each week to work on your network
• Enjoy
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QUESTIONS?