webee_ the real smart home _ indiegogo
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3/3/2014 Webee: The Real Smart Home | Indiegogo
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Webee: The Real Smart Home
The first REAL smart home learning system affordable for everyone.
Technology Miami, Florida, United States
Campaign Home
Updates / 26
Comments / 347
Funders / 434
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3/3/2014 Webee: The Real Smart Home | Indiegogo
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Webee is the first Smart Home that connects and controls your home appliances through
one simple App, while providing personal suggestions customized to you, to save
money and improve efficiency. Compatible with any other smart technology!
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Safety | Comfort | Convenience | Control | Energy Efficiency | Security
Webee is the first plug and play smart home that learns from you and programs itself. Unlike traditional Smart
Home Automation Systems, Webee allows you to control your home and also learns from your habits, lifestyle
and schedule, to automatically suggest ways to save you money, make your life more efficient and more
comfortable.
You can control a wide variety of household items, from TV to stereo, coffee makers, light switches, all through
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the hub called "Boss" and Webee's mobile App.
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There will come a time when you wont even have to think of every little detail or even be reminded, Webee will
do the thinking for you and SAVE YOU A LOT OF MONEY by learning from you.
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Webee does both! Here is an idea of some things Webee can do for you:
Really simple, in just three steps:
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No need to hire someone to setup and optimize, it does it for you, right out of the box. Webee's plug'n play
hardware can make nearly any electronic device you already own, a smart device through our Hub (Boss) and
low cost devices designed for you.
Learn how easy it is to set up!
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The hub called Boss discovers and connects all the smart objects in your home, allowing you to control them
from anywhere through a simple App.
RIGHT OUT OF THE BOX! No need to hire someone to setup.
Compatible with all operating systems (IOS, Android, microsoft,...)Wifi, Zwave, and Zigbee to connect with any appliance in the world.
With Boss turn your TV into Smart TV so you can enjoy all the contents of your mobile device in your big
screen.
Complex Security protocols to protect information in the cloud.
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Learn how easily Boss can turn your TV into a SmartTV.
MyWebee App allows you to:
Control your home from anywhere.
Unify and control all your smart objects through one App (Phillips Hue, Nest Thermostat,..).
Get notifications and alerts of doors opened, alarms, sprinklers, appliances, just to start!.
Get suggestions based on your own daily actions to improve energy efficiency.
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3/3/2014 Webee: The Real Smart Home | Indiegogo
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Set rules and actions to make your life easier ("going to bed", "vacation",..).
Get many energy efficiency tips to save money!
Control any home device and functionality.
Check it out! Already in Google Play! AppStore for IOS coming VERY soon!
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3/3/2014 Webee: The Real Smart Home | Indiegogo
http://www.indiegogo.com/projects/webee-the-real-smart-home 14/40
Perfect! All you need is the Webee hub, "Boss" that will allow you to control and optimize all of your othersmart devices through the MyWebee App.
Maybe you own a Nest Thermostat, a Smart Washer or Lighting Control System, you can have them learn fromyou and make optimization suggestions through just 1 app. If you don't have Smart Objects, find below theeasy low cost solution!
Not a problem, Webee makes the old, new: Webee has what we call "Bees". The Bees will turn nearly
anything into a smart device with NO COSTLY UPGRADES.
*Find detailed information on our Bees in our
Upgrade the old. For example, Webee can turn your current non- smart Washing Machine or Thermostat into a
Smart Washer or Smart Thermostat simply by adding one our Bees to the electrical outlet.
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All you need to start turning your home into smart is the Boss and the App:
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Simply by implementing this modest set up, you will save far more than $99 in energy savings by allowing your
smart devices to speak to each other through the Webee Cloud.
With the Hub (Boss) you can also turn your TV into a Smart TV. Take it out of the box and start controlling
your home appliances in 10 minutes!
If youre outside the US, keep in mind to add $30 to your total pledge and we will be able to ship itinternationally. You may need to pay extra if the package exceeds the $30 weight limit.
Certifications: Webee is in the process of obtaining certifications for all of our markets: America
(UL498), Australia and New Zealand (AS3112), Britain (BS 1363), China (CCC) and Europe (CE 7/7).
We will send you updates as they come.
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Dim your light during the day and night and take advantage of natural light while reducing your energy bill.
Use sensors to turn on/off lights as needed, from anywhere.
Turn off a light your forgot on when you already left home.
Optimize your thermostat settings by factoring in weather forecast, sunrise/sunset, ocuppancy.
Close your blinds each day to reduce or increase sun heating.
Switch between fans and more expensive heating or cooling systems to maintain your preferred
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temperature.
Replace countless remotes and control all them from MyWebee App.
Turn your TV into a SmartTV.
Have your coffee ready in the morning.
Lock the door you forgot when you already left home.
Know your kids got home safely.
Turn on lights to appear you are home.
A scene is a sequence of actions defined by your preferences. Well paint a picture of how your life could looklike using scenes.
Do you leave the house every day around 8:30 AM? Webee can turn the thermostat down to save up
energy; it can also start warming up the house by turning up the temperature for when you come back,lets say 6:30 PM? Done.
The sprinklers work harder during summer months. One of your rules can be that during winter, thesprinklers only turn on every other day.
What if youre working late and youre worried about an empty house? You can set the lights to turn on,from wherever you are, at a certain time in random patterns so it looks like someone is home.
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The lights in your bedroom can gradually turn on, while the TV, with a slowly increasing volume goes to your
favorite music channel, and your morning coffee is ready for you to enjoy.
Going to bed, Arriving home, Vacation can be the type of customized scenes that you can setup to make
your daily life more comfortable and enjoyable.
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Change the way you consume and pay for energy. With Webee, you open up another dimension of savings...
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If you pledge to our Indiegogo Campaign, you tell us what devices you have and we will determine the optimal
placement of each of Webee's "Bees" to save you the most money.
10 Quick Reasons Why You Need Webee
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We want any developer in the world to be able to build their own Webee Universe within a couple of minutes
and share it with Webee, Java, Android, Arduino, Raspberry, Linux, among others. Our goal is to allow all the
members of the developers communities to create innovative products and solutions with open innovation
approach.
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Open Hardware and Software to enhance compatibility.
We are working with open hardware and software, meaning that our product is virtually compatible with
everything!
Meaning that theres nowhere in the world where you cant set up your Webee universe. Meaning, whats takingyou so long to get yours started?
Get the Developer's Kit to build your own Bees. For $149 you can start building your own Smart LearningUniverse.
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3/3/2014 Webee: The Real Smart Home | Indiegogo
http://www.indiegogo.com/projects/webee-the-real-smart-home 25/40
WIFICL: Wifi & upnp cluster librariesZCL: Zigbee cluster librariesZWCL: Z-wave cluster librariesAILCL: Artificial intelligence & Learning cluster libraries
Webee Cluster libraries allow nets and wifi/zigbee/z-wave devices to interact from mobile apps installed in the
Boss or through other devices, android apps, Microsoft among others.
Hive M3 is our development board that allows you to create your own universe of things with third party
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hardware and software. With this small board, you can make anything smart and connect to the internet.
In other words, this device (or breakout board) allows you to INTEGRATE your own circuits or any otherdevices like Arduino, Raspberry boards, among others with our device called Boss, My Webee cloud andMyWebee app.
Hive M3 has two buses that can be used according to your needs. One of them is anSPI bus and the other isRS-232 bus.
You simply have to connect your own circuit or device to any bus of Hive M3. Then Hive M3 can work as abridge between your circuit and Boss.
Finally you can create your own Android App, install it in the Boss and control your own devices from YOUR
APP, My Webee Cloud, MyWebee app and from everywhere.
Weve been working around the clock to make this happen. After the Indiegogo goal is reached, thanks to the
help of generous and groundbreaking minded backers, well get to mass scale production.
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Here is the countdown:
January: Minor tweaks and test in the Webee prototypes for all the smart devices (Boss, Bees, among others).
February: Final approval for the Webee prototypes for all the smart devices (Boss, Bees, among others) andpackaging development.
March: Certifications Completed. Mass scale production for all the pieces.
April: Final focus on Geek Alert and developer's hardware/ software items and deliver all perks to the funders.
If youre outside the US, keep in mind to add $30 to your total pledge and we will be able to ship itinternationally. You may need to pay extra if the package exceeds the $30 weight limit.
The Webee Management Team
Lucas Funes | CEO | Vision in Product Design | Founder | Bio:
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Created more than 15 innovative cutting-edge products. Entrepreneurial by nature with more than 12 years ofexperience in start-up creations and high impact software development teams.
Marcelo Paladini | Chairman | Business Development | Investor | Bio:
Serial entrepreneur; co-founder and CEO of Cynergy Data, a leading electronic payments processor in the US,with annual revenues in excess of $135 million and more than 100,000 merchant locations.
Leonardo Giordano | CTO | Electronic Manufacturing | Bio:
More than 10 years in technology integration and electronic manufacturing. Co-founder of ControlNet, anelectronic manufacturing company, with more than 10,000 devices using ARM and SMD technology, with a
solid supply chain from China and USA.
Flix Hasenclever | VP Sales & Marketing | Investor | Bio:
Senior Specialist in Retail Distribution Strategy. Marketing Director in Nokia Latam and Chief in DistributionChannel USD 30 MM budget, with USD 600 MM sales, 1400 sales force and more than 11.000 PoS.
Esteban Sanchez | COO | Operations | Bio:
More than 15 years of experience in financial institutions leading investing projects, financial analysis. Founderand CFO of two of his companies, responsible for cash flow capital structure, business development, strategicplanning and funding.
Federico Ferral | International Business Development | Investor | Bio:
Chief in International Business in Arcor (global manufacture enterprise) for over 3 years where he developed the
African market, with global results for 60 MM. Co-founder at Femex SA.
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The Webee Development and Communications Team
Guillermo Battistel | VP Firmware Development
Francisco Vonscheid | VP Hardware Development
Francisco Herrero | VP Big Data and Cloud Computing
Sohar Ruiz | VP Engineering
Anibal Villarreal | User experience, interaction and user interface design
Eugenia Sincovich | VP Community and Product Evangelism
FAQ's
1. FUNCTIONS AND SETUP
2. SHIPPING AND PRICING
3. SECURITY AND PRIVACY
4. THIRD PARTY COMPATIBILITY
5. DEVELOPERS
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1. FUNCTIONS AND SETUP (top)
1a. Whats Webee?
Webee is a new affordable way to connect all your home appliances and control them from anywhere through asmart hub called Boss, and an App called MyWebee that learns from your daily choices, and provides more
efficient ways to use your smart objects while suggesting actions tailored for you.
1b. How easy is the setup?
Its super easy! You simply plug in the hub Boss, and it automatically recognizes any smart objects around andadd them to a unique network to control them anywhere through MyWebee App. Boss, will start learning from
your choices and give you suggestions (based on your actions) to improve efficiency.
If you have no smart objects yet, we developed plug and play, low cost devices to update your currentappliances called Bees, you just apply the Bee to the object, and Boss will immediately pick it up.
1c. How will Webee work if I don't have smart objects?
We developed small low cost devices called Bees, with different functions to turn your daily objects into smart!
Most of them are Plug and Play, so you just get a Bee, plug it it, and be smart!
1d. What are Bees?
A Bee is a Plug and Play simple device that will turn your object into a smart object in case you dont currentlyown some. For example, our Smart Lamp Holder will give you the ability to control your lights from anywhere,by simply applying it to the light socket.
1e. Why are they called Learning Spaces?
Every action that you perform on your smart daily objects is stored and converted into metrics to learn how you,particularly, live your life. That way, MyWebee App will be able to suggest more efficient ways of using yoursmart objects and even Scenes in which to make them work for you while saving money.
1f. How many Boss and Bees should I get?
Only one Boss is needed to get your home or office started. Bees should be added depending on your type ofspace and the functions you want to automate. You can get as many Bees as youd like and keep adding moreas you see fit.
If you already own smart objects from other manufacturers, no Bees are needed! Keep in mind that if youchoose to automate more than one space, you will need another Boss, but you can still control them from one
simple App!
1g. What are Scenes?
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A scene is a sequence of actions to be performed by your smart objects, defined by your preferences. You canset them up on your MyWebee App, according to your needs; and since Webee learns from you, it will
eventually suggest Scenes on its own, based on your daily choices.
2. SHIPPING AND PRICING (top)
2a. Is the App MyWebee free?
Yes! You can download the App for free from Google Play Store and very soon on iTunes Store.
2b. Do I need to pay monthly fees?
As a thank you for helping us at this stage, were offering our amazing funders, all of the cloud services for free,forever. Free service includes: cloud hosting.
2c. When exactly will the shipping start?
Theres three months between manufacturing, several certifications and shipping. The great news is, our product
is absolutely ready for mass scale production, so no development needed.
2d. How will you handle shipping with international funders?
International funders outside the US need to add $30 to their pledge in order for us to ship it to where they are.However, that amount might be higher if the package exceeds the weight on $30 size (like if you got excited andordered tons of Bees!). We will discuss each particular case.
3.SECURITY AND PRIVACY (top)
3a. Is my information safely kept?
YES.
Weve developed and ensured encrypted security protocols to protect your informations safety and
confidentiality. Your information will be guarded when travelling between the devices, to and from the Boss andthe cloud; it will also be kept safe while being stored and when managed through the App. Only you, or thosewhom you pick, can access the information and manage the Webee Universe. You can also set up and activateyour privacy mode by turning off specific functions or erasing information.
We monitor and control our cloud services constantly to keep intruders out! Were all about taking worries
away from you mind, not bringing new ones!
If you have any further questions regarding this topic, please direct your query by e-mail to
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YES. The technical answer:
Webee provides many services that use Hypertext Transfer Protocol Secure (HTTPS) for more secure browserconnections . The APIs support HTTPS, where Information sent via HTTPS is encrypted from the time it leaves
the Webee cloud until it is received by the recipients computer. It will also be kept safe while being stored andwhen managed through the App.
Webee performs High level of security, Malware Prevention, Monitoring, Vulnerability Management, Incidentmanagement, Network security, Transport Layer Security, Operating System Security
Webee's Zigbee technology works with a 128-256 bits Advanced Encryption Standard (AES) algorithm and
Counter CBC-MAC (CCM*) mode to provide defense against attacks.
Production servers are based on a version of Linux that has been customized to be able to maintain control overthe entire hardware and software stack and support a secure application environment.
If you have any further questions regarding this topic, please direct your query by e-mail [email protected]
4. THIRD PARTY COMPATIBILITY (top)
4a. How will Webee work if I dont have smart objects?
We developed small low cost devices called Bees, with different functions to turn your daily objects into smart!Most of them are Plug and Play, so you just get a Bee, plug it it, and be smart!
4b. I have smart objects, will Webee work?
Yes! Webee is compatible with most of the Zigbee, Z-wave and Wifi smart objects that are out in the marketright now. Do you have NEST thermostat? A Phillips Hue light bulb? Samsung TV or Anything that runs on wifi?All of those smart objects will be added to the network, no questions asked!
4c. Will Boss read SD cards, USB drives?
Yes, absolutely! Boss can read SD cards and all types of USB hard drives, so you can enjoy of all the contentsof your mobile devices, cameras, laptop on your Smart TV (if your TV wasnt smart already, Boss just made itsmart!) in full HD!
5. DEVELOPERS
5a. What is Hive M3?
Hive m3 is our development board that allows you to create your own universe of things with third party
hardware and software. This device (or breakout board) allows to INTEGRATE your own circuits or any other
devices like Arduino, Raspberry boards, among others with our device called Boss, My webee cloud and my
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3/3/2014 Webee: The Real Smart Home | Indiegogo
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webee app.
5b. Do I need to setup something in my computer?
Only developers will need to install and setup software depending on the technology they are looking to work
with. Theres a ton of open source and free SDKs available to download that will allow developers to work withthe Webee Universe; as an example you can use Eclipse with android SDK to start creating your WebeeUniverse in 10 minutes! Also you can test your creations with MyWebee app, with full functioning of the WebeeUniverse learning from Boss and Cloud interactions.
5c. What kind of Appi's does Webee provide?
Webee provides a wide range of Android Packages and APIs to interact with the things and spaces in youruniverse, so you can take full advantage of the Internet of Things.
5d. Will I have access to source codes and schematics diagrams examples?
Yes! You will have early access to open hardware (schematics diagrams), APIs documentation & source codes
examples so you can run your own Webee Universe in a matter of minutes
5f. What is the range of the Boos?
The Boss combines two powerful mesh networking technologies that allow a direct range of up to 150-300ft that
can vary according to different factors, mainly environmental. After that direct range of the Boss to the smart
daily object, the range will be empowered by the capabilities of the smart objects to connect to each other and
then to the Boss. Its like playing tag!
Any other questions? We are glad to help you!
Also Find This Campaign On:
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YouTubeWebsiteGoogle +
Team on This Campaign:
Webee Universe
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3/3/2014 Webee: The Real Smart Home | Indiegogo
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Ceci Flores
Eugenia Sincovich
Lucas Funes
Esteban Sanchez
Marcelo Paladini
Felix Hasenclever
Federico Ferral
Guillermo Battistel
Francisco Vonscheidt
Leonardo Giordano
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Jeremy Schulkin
Campaign Promotion
Elias Schulkin
Campaign Promotion
1.46746 Complete
$73,373USD
Raised of $50,000 Goal
0 time left
Flexible Funding
This campaign has ended and will receive all funds raised. Funding duration: November 20, 2013 - February 20,2014 (11:59pm PT).
Select a Perk
for your contribution
$259USDFeaturedPLUG AND PLAY OFFER
1 SMART HUB (Boss) + 2 SMART PLUG + 1 SMART LAMP HOLDER + 1 OPEN/ CLOSEDSENSOR The devices you need to start building your Smart Universe. FREE SERVICE FOR EVER
33 out of 75 claimed
$10USDFRIEND AND SUPPORTER
Are you sure you don't want Webee products or kits? In the meantime, with your support youll receiveall updates and a 5% discount with priority access to any Webee Products. Thank you friend! Every bit
helps!
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21 claimed
$30USDInternational Shipping
For shipping to backers outside the US add USD$30. You can either add $30 to your perk or add ithere. *Shipping costs may vary according to location and weight of the package. If the amount to yourlocation differs, we will contact you for refunds or over charges.
29 claimed
$39USDSPECIAL ADD-ON BEES
Extend your smart universe by adding multiples of $39 /$89 depending on how many Bees (objects) youwant. For regular Bees: Smart Plug, Smart Lamp Holder, Smart Host, Presence Tag, Open/Closedsensors, add $39 for each one you want. To get premium Bees: Skipper or Smart Station Protect, add$89 for each one you want. Ex: Smart Plug ($39) +Skipper ($89), contribution: $128
49 out of 150 claimed
SOLD OUT!
$99USDEARLY ADOPTER OFFER
SMART HUB + FREE SERVICE FOR EVER The Hub (Boss) to start turning your home into a smarthome! Get the Smart Home Hub (Boss), to start setting up your home through My Webee App. With TheHub (Boss) you can also turn your TV into a smart TV. Start controlling your home appliances NOW!
35 out of 35 claimed
$109USDEARLY ADOPTER
SMART HUB + FREE SERVICE FOR EVER The Hub (Boss) to start turning your home into a smarthome! Get the Smart Home Hub (Boss), to start setting up your home through My Webee App. With TheHub (Boss) you can also turn your TV into a smart TV. Start controlling your home appliances NOW!
48 out of 50 claimed
SOLD OUT!
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$129USDEARLY CONTROL AND COMFORT
SMART HUB + SMART PLUG + FREE SERVICE FOR EVER All you need to start turning your
home into a smart home and controlling devices with the smart plug! With The Hub (Boss) you can alsoturn your TV into a smart TV. Start controlling your home appliances NOW!
15 out of 15 claimed
$139USDEARLY CONTROL AND COMFORT
SMART HUB + SMART PLUG + FREE SERVICE FOR EVER All you need to start turning yourhome into a smart home and controlling devices with the smart plug! With The Hub (Boss) you can alsoturn your TV into a smart TV. Start controlling your home appliances NOW!
30 out of 35 claimed
SOLD OUT!
$149USDDEVELOPERS KIT
For developers and tech enthusiast get exclusive early access to hardware, Android Packages, APIs& source codes: 1 BOSS 3 HIVE M3 Early access to Webee APIs Android Packages &Source Code Examples FREE SERVICE FOR EVER
30 out of 30 claimed
SOLD OUT!
$169USDSAFE AND SECURE
Get the smart devices you need to keep your home safe and secure. 1 SMART HUB (Boss) 2 OPEN/CLOSED SENSORS windows and doors) 1 SMART STATION PROTECT - full CO poisoningprotection - Air quality. FREE SERVICE FOR EVER
25 out of 25 claimed
$199USD
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SAFE AND SECURE
Get the smart devices you need to keep your home safe and secure. 1 SMART HUB (Boss) 2 OPEN/
CLOSED SENSORS windows and doors) SMART STATION PROTECT - full CO poisoningprotection - Air quality. FREE SERVICE FOR EVER
23 out of 50 claimed
SOLD OUT!
$299USDEARLY WEBEE LIFESTYLE
SAVE MONEY! Make your HOME SMART 1 SMART HUB (Boss) 1 SMART PLUG 1 SMART
LAMP HOLDER 1 OPEN / CLOSED SENSOR 1 SMART STATION 1 SMART HOST FREESERVICE FOREVER
15 out of 15 claimed
SOLD OUT!
$399USDWEBEE LIFESTYLE Boss + 5 Bees
$100 OFF THE $499 RETAIL PRICE + FREE CLOUD HOSTING SAVE MONEY! Make the
HOME or OFFICE SMARTER. 1 Boss + 5 Bees: SMART STATION PRESENCE TAG OPEN/CLOSE SMART PLUG SMART LIGHT SMART HOST SKIPPER It's PlugnPlay, but this pledge offers optimization support. We'll help determine the best choices of Bees by theobjects you own. Need more Bees once set up? Get 2 for $60 each after the campaign is over& 15% discount for a year.
15 out of 15 claimed
SOLD OUT!
$599USDSMART HOME ENTHUSIAST
Everything you need to run the smart home of your preference! 1 SMART HUB (Boss) 10 BEES (things)OF YOUR CHOICE FREE SERVICE FOREVER This pledge offers optimization support. We'll helpdetermine the best choices of Bees by the objects you own.
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3/3/2014 Webee: The Real Smart Home | Indiegogo
http://www.indiegogo.com/projects/webee-the-real-smart-home 39/40
10 out of 10 claimed
$999USDENTHUSIAST DOUBLE PACK
Everything you need to set up your home at a really convenient price! 1 SMART HUB (Boss) 20 BEES
(things) of your choice. FREE SERVICE FOREVER
3 out of 5 claimed
$4,999USDPREMIUM DEAL
5 SMART HUB (Boss) + 100 BEES (things) You will make history! Way to get started! Let's talk!
0 out of 1 claimed
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3/3/2014 Webee: The Real Smart Home | Indiegogo
http://www.indiegogo.com/projects/webee-the-real-smart-home 40/40
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