webinar 2017-10-12 -tools to edit your digital story and get it watched by your target audience
TRANSCRIPT
![Page 1: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/1.jpg)
Thursday, Oct. 12th at 11AM
Tools to Edit Your Digital Story & Get it Watched by Your Target Audience
WEBINARS
![Page 2: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/2.jpg)
Nife Adeyemi Digital Media Specialist
Civic Center Library, Eureka Loft City of Scottsdale
[email protected] [email protected]
ABOUT ME
![Page 3: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/3.jpg)
WHAT WE’LL COVER Choosing the Right Editing Tool
Organizing Your Assets Working with Audio
Working with Graphics and Photos Editing Your Video
Uploading Your Video Sharing & Promoting Your Video
Using the Right Keywords Growing Your Audience
![Page 4: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/4.jpg)
Items Available for Use
Digital Media LABFor Small Business Owners & Entrepreneurs is NOW OPEN!* (by Appointment Only)
Apple iMac Canon T5i cameras Sony PowerShot SX260HS Green Screen
Teleprompter Lighting Tripods Mics
iMovie Garage Band Adobe Creative Cloud ProTools
For booking guidelines or to request a time slot to use Digital Media Lab, please email Nife Adeyemi at: [email protected].
*Restrictions apply.
![Page 5: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/5.jpg)
On Your PC https://www.youtube.com/
windowsmoviemaker EDITING in Windows Movie Maker
On Your Mac or iPhone https://www.youtube.com/imovie
EDITING in iMovie
EDITING TOOLS
![Page 8: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/8.jpg)
http://www.lynda.com/
EDITING TOOLS
![Page 9: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/9.jpg)
MORE EDITING TOOLS
LIGHTWORKS.compocket video (app for ios)
rawshorts.comhttps://www.wevideo.com
https://www.lwks.com/
http://www.cockos.com/
![Page 11: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/11.jpg)
![Page 14: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/14.jpg)
GATHER, ORGANIZE & LABEL YOUR SHOTS
GATHER YOUR ASSETS
![Page 15: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/15.jpg)
ONE CONTINUOUS piece of film that threads through the camera. In digital terms, it would be the data that is contained between record and stop.
WHAT IS A SHOT?
![Page 16: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/16.jpg)
MATCH UP AUDIOSELECT MUSIC
SELECT/CREATE YOUR IMAGESAND GRAPHICS
GATHER YOUR ASSETS
![Page 17: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/17.jpg)
Photography & Music For VideoWHAT IS COPYRIGHT
TO CREATE OR TO BORROW/BUY? PERMISSION TO USE
PROTECTING YOUR PHOTOS & MUSIC
QUALITY OF PHOTOS
![Page 18: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/18.jpg)
COPYRIGHT
COPYRIGHT The legal right granted to an author, composer, playwright, publisher, or
distributor to exclusive publication, production, sale, or distribution of a literary, musical,
dramatic, or artistic work.
Thinkstock, iStock, Shutterstock,
from eLearning Brothers Library.
https://www.copyright.gov/registration/
![Page 19: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/19.jpg)
MUSIC COPYRIGHT TERMS
http://copyright.cornell.edu/resources/publicdomain.cfm
https://support.google.com/youtube/answer
WHAT TO DO IF THE MUSIC IN YOUR VIDEO IS REMOVED BY
YOUTUBE:
![Page 20: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/20.jpg)
WHO OWNS RIGHTS TO THE MUSIC?
https://www.ascap.com/ace/
![Page 21: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/21.jpg)
TERMS DEFINEDPublic Domain: no restrictions, no copyright
claim (not possible in some countries).
Creative Commons: work may be used but in compliance with the stated restrictions of its
owner.
Royalty Free: you buy a license once and can use the work according to the license.
![Page 22: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/22.jpg)
FAIR USE
FAIR USE: Examples of fair use include commentary, criticism, news reporting,
research, teaching, library archiving and scholarship. It provides for the legal, unlicensed citation or incorporation of copyrighted material
in another author's work under a four-factor balancing test.
![Page 23: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/23.jpg)
AUDIO
http://freemusicarchive.org/License_Guide
ROYALTY FREECREATIVE COMMONS
LICENSING
PUBLIC DOMAIN
https://support.google.com/youtube/answer/
FREEMUSICARCHIVE.org
https://www.youtube.com/audiolibrary/music
![Page 24: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/24.jpg)
YouTube Audio Library
![Page 25: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/25.jpg)
YouTube Audio Library
![Page 26: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/26.jpg)
FREE STOCK PHOTOS .ORG
FREE STOCK PHOTOS .ORG
![Page 27: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/27.jpg)
FREE STOCK IMAGES
http://www.freeimages.com/image
pixabay.com
http://www.freeimages.co.uk
https://openclipart.org
https://thenounproject.com (icons for everything)
https://commons.wikimedia.org/
![Page 28: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/28.jpg)
MORE FREE STOCK PHOTOS
picmonkey.com
pixabay.com
unsplash.com
pexels.com
https://stock.adobe.com (first 10 images free)
![Page 29: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/29.jpg)
FREE VIDEO & IMAGESpixabay.com
http://www.freeimages.co.uk/index.htm
https://support.google.com/youtube/answer/94316?hl=en
https://www.videvo.net/
![Page 30: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/30.jpg)
PHOTO QUALITY VS. SIZE
PNG JPG PIXELS
VECTOR
![Page 31: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/31.jpg)
FORMAT
![Page 32: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/32.jpg)
32
![Page 33: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/33.jpg)
GRAPHICS & LOGOS
PERMISSION PERMISSION!!https://www.uspto.gov/trademark
![Page 34: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/34.jpg)
PERMISSION PERMISSION!!
MODEL RELEASES
LOCATION RELEASES
MINOR RELEASES
https://www.slrlounge.com/model-release-form/
![Page 35: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/35.jpg)
EDIT YOUR STORY
HOOK Them From the Start FOCUS on a Single Story
![Page 36: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/36.jpg)
CHOOSE YOUR TONE
![Page 37: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/37.jpg)
STORY FIRST VOICE OVER OR STAND UP
VISUALS MUSIC
GRAPHICS PERMISSION/RELEASES
PERFECT RECIPE
![Page 38: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/38.jpg)
CUT IT OUT!
https://www.thevoicerealm.com/count-script
![Page 39: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/39.jpg)
VIDEO STATS
![Page 40: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/40.jpg)
YOU NEED TO UNDERSTAND YOUR TARGET AUDIENCE…
BRANDING THROUGH VIDEO
http://edwardlowe.org/how-to-identify-a-target-market-and-prepare-a-customer-profile/
https://blog.bufferapp.com/marketing-personas-beginners-guide
![Page 41: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/41.jpg)
EDIT FOR YOUR TARGET AUDIENCE
![Page 42: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/42.jpg)
GET FEEDBACK
![Page 43: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/43.jpg)
PRACTICE MAKES PERFECT!
![Page 44: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/44.jpg)
PERFECT YOUR CALL TO ACTION
Share the video? Sign up for a demo? Subscribe to your newsletter? Download a report?
![Page 45: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/45.jpg)
WHERE TO DISTRIBUTE
![Page 46: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/46.jpg)
WHERE TO POST /SHARE
WEBSITETWITTER
INSTAGRAMSNAPCHAT/PERISCOPE
EMAIL LINKS
VIMEO
YOUTUBE
![Page 47: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/47.jpg)
http://apac.thinkwithgoogle.com/collections/youtube-playbook-for-brands.html
![Page 48: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/48.jpg)
ONE HAPPY FAMILY
+ +
![Page 49: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/49.jpg)
https://support.google.com/youtube/answer
HOW TO USE A DIFFERENT NAME ON YOUTUBE THAN YOUR GOOGLE ACCOUNT
HOW GOOGLE ACCOUNTS WORK
https://support.google.com/youtube/answer/
![Page 51: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/51.jpg)
https://support.google.com/youtube/troubleshooter/
![Page 52: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/52.jpg)
HOW TO UPLOAD YOUR VIDEO
https://support.google.com/youtube/https://support.google.com/youtube/answer/ https://support.google.com/youtube/answer/
![Page 53: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/53.jpg)
https://support.google.com/youtube/answer/endscreens
PROMOTE WITH END SCREENS
![Page 56: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/56.jpg)
https://creatoracademy.withgoogle.com/creatoracademy/page/lesson/trailers
https://support.google.com/youtube/answer/
HOW TO CREATE & DISPLAY YOUR CHANNEL TRAILER
![Page 57: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/57.jpg)
https://www.youtube.com/user/SOSChildrensVi11ages/featured
![Page 59: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/59.jpg)
A SUCCESSFULLY BRANDED VIDEO
SHARES A STORY That others want to share…
ASK YOURSELF What makes me share a video?
https://www.columnfivemedia.com/how-to-write-a-video-script-like-video-agency
![Page 60: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/60.jpg)
![Page 61: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/61.jpg)
https://www.youtube.com/yt/advertise/launch-ad.html
HOW TO PROMOTE YOUR VIDEOVideo Optimization
Title KeywordDescriptionFile Name
TagsCall to Action in your video
Video DistributionEmbed on your wall
Share on Social SitesBlogger
StumbleUpon WordpressUse a new title
SlideShareScribd.com
Community InteractionEmail Your List
Notify your SubscribersLike, Subscribe Google + Your Video
Comment on Related Videos
![Page 62: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/62.jpg)
BRANDING THROUGH VIDEO
A SUCCESSFULLY BRANDED VIDEOCONNECTS WITH YOUR TARGET AUDIENCE
SUCCESSFULLY SHARES YOUR STORY PROVOKES YOUR AUDIENCE TOWARDS YOUR CALL TO ACTION
IS WATCHED THEN SHARED … especially with your target audience.
http://www.latimes.com/michelephan
![Page 63: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/63.jpg)
WEBSITE
![Page 64: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/64.jpg)
VIDEO STATS
![Page 65: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/65.jpg)
VIDEO STATS
![Page 66: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/66.jpg)
http://apac.thinkwithgoogle.com/collections/youtube-playbook-for-brands.html
![Page 67: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/67.jpg)
HOW TO MONETIZE YOUR VIDEO
https://support.google.com/youtube/bin/answer
https://support.google.com/youtube/bin/answer
![Page 68: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/68.jpg)
GOOGLE ADSENSE
https://www.google.com/adsense/start/#?modal_active=none
![Page 69: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/69.jpg)
VIDEO STATS
http://blog.hubspot.com/videomarketing
![Page 70: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/70.jpg)
VIDEO STATShttp://blog.hubspot.com/videomarketing
![Page 71: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/71.jpg)
![Page 72: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/72.jpg)
![Page 73: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/73.jpg)
![Page 74: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/74.jpg)
http://apac.thinkwithgoogle.com/collections/youtube-playbook-for-brands.html
![Page 75: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/75.jpg)
http://apac.thinkwithgoogle.com/collections/youtube-playbook-for-brands.html
![Page 76: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/76.jpg)
http://apac.thinkwithgoogle.com/collections/youtube-playbook-for-brands.html
![Page 77: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/77.jpg)
http://apac.thinkwithgoogle.com/collections/youtube-playbook-for-brands.html
![Page 78: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/78.jpg)
RESOURCES
http://filmandgamecomposers.com/guides/a-definition-of-music-licensing-terms/
https://www.ascap.com/repertory#ace/search/title/keep%20ya%20head%20up
https://graphicdesign.stackexchange.com/questions/18061/differences-between-royalty-free-public-domain-creative-commons-etc
http://jtbock007.blogspot.com/2013/04/public-domain-vs-fair-use-and-royalty.html
http://elearningbrothers.com/elearning-tip-the-difference-between-copyright-free-and-royalty-free/
http://copyright.cornell.edu/resources/publicdomain.cfm
https://www.thinkwithgoogle.com/products/brand-lift/
YouTube Creator Playbook links - YouTube Trends Dashboard → https://www.youtube.com/trendsdashboard- Consumer Barometer → https://www.consumerbarometer.com/en/- Content brief template → https://goo.gl/MRkhtD
![Page 79: Webinar 2017-10-12 -Tools to Edit Your Digital Story and Get It Watched by Your Target Audience](https://reader031.vdocument.in/reader031/viewer/2022030317/5a66416b7f8b9a47688b4b2f/html5/thumbnails/79.jpg)
Nife Adeyemi Digital Media Specialist
Civic Center Library, Eureka Loft City of Scottsdale
[email protected] [email protected]
ABOUT ME