webinar: the traveler's guide to video conferencing

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© AberdeenGroup 2012 The Traveler’s Guide to Video Conferencing September 20, 2012

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Aberdeen and IVCi present findings around the ROI of Video Conferencing and its ability to reduce travel costs.

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Page 1: Webinar: The Traveler's Guide to Video Conferencing

© AberdeenGroup 2012

The Traveler’s Guide to Video Conferencing

September 20, 2012

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© AberdeenGroup 2012 2

Agenda

Webinar Introduction Current Market Thoughts and Findings The Value of Virtual / Video Conferencing Recommended Actions for Program Improvement

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Speaker Introduction

Christopher Dwyer, Research Director Christopher Dwyer is the Research Director for

Aberdeen's Global Supply Management and Financial Management research practices. He has extensive writing, editing and research experience, and has authored over 135 research studies and documents over his nearly seven-year tenure with Aberdeen. He is considered a thought leader in the complex category management research space, and has spent the last four years leading Aberdeen’s research on contingent labor, expense management and strategic meetings management. Christopher also leads Aberdeen’s coverage of e-payables (accounts payable) and greater procure-to-pay topics, such as strategic sourcing, spend analysis and contract lifecycle management.

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Aberdeen’s Research Methodology

Data fueled by online benchmark survey Analysis of data aggregate The Maturity Class Framework (Best-in-Class, Industry

Average, and Laggard) Research output

Benchmark studies (20-25pp) Sector Insights, Research Briefs and Analyst Insights

(5-10pp) Assessment tools Webinars Social media (blogs, Twitter, etc.)

All research supported with real-life end-user quotes and case studies

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Agenda

Webinar Introduction Current Market Thoughts and Findings The Value of Virtual / Video Conferencing Recommended Actions for Program Improvement

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Noteworthy Notions and Findings

Meetings and events spending is expected to increase by nearly 20% over the next two years

The average organization only controls / manages 39% of their meeting and events spending

Nearly 33% of all meetings and events are considered virtual

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Top Priorities for Meetings / Events Management

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Opportunities for Cost Reductions

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Aberdeen’s Best-in-Class Maturity Framework

Best-in-Class organizations have achieved a 48% higher rate of compliance to internal meetings / events management policies and guidelines than all other (the Industry Average and Laggards combined) organizations

These top-performing companies have driven a 44% higher rate of meetings and events spend under management

Best-in-Class companies have experienced nearly 75% higher cost savings than all other organizations

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Best-in-Class Technology Utilization

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Agenda

Webinar Introduction Current Market Thoughts and Findings The Value of Virtual / Video Conferencing Recommended Actions for Program Improvement

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Approaches for Virtual / Video Conferencing

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The Role of Virtual / Video Conferencing

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The Benefits of a Virtual / Video Approach

Users of virtual / video conferencing technology have driven 51% higher cost savings than those organizations not currently leveraging this solution

Virtual / video technology users have experienced a 30% higher frequency of events meeting or exceeding goals and objectives

Users of this solution have achieved a nearly 30% higher rate of meetings / events spending under management

Companies currently leveraging virtual / video conferencing have also driven a 20% higher rate of meetings / events executed on or below budget

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Capabilities Enabled by Virtual / Video Technology

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Agenda

Webinar Introduction Current Market Thoughts and Findings The Value of Virtual / Video Conferencing Recommended Actions for Program Improvement

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Recommendations for Program Improvement

Allow business travelers the ability to select video / virtual conferencing as an alternative option to traditional travel

Evaluate next year’s event calendar and consider supplementing or replacing some of those events with virtual / video conferencing

For executives, understand the implications of virtual / video conferencing on cost reduction / cost saving initiatives and ensure that this technology is a prime focus for future business trips and corporate events

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Q&A and Contact Information

For More Research, Please Visit:

www.aberdeen.com

Christopher J. DwyerResearch Director

Global Supply Management, [email protected] Office: 617.854.5280