Q&A Box

More Powerful Career Sites with Jibe and Google

The global talent marketplace is massiveRecruiting: $166B US / $400B worldwide

Jobseekers Jobs Employers

158 M

4.2 B

4 M

30 M

5.5 M

>100 M

US:

Globally:

Which spawned a vast, but fragmented ecosystem

Search Engines

Jobseekers Jobs Employers

Job aggregators

Job boards

Job distribution

Hybrid

ATS

Social / Communities / UGC

Classifieds

Yet, the recruiting marketplace remains brokenKey challenges on both sides are unsolved

Jobseekers Employers

83% 150+ Average number of resumes employers receive for each for open position – but most don’t match hiring criteria

$4,000 Average amount companies spend per candidate they evaluate in the hiring process

of candidates rate their job search experience as poor

45% of candidates never hear anything back from the employer

46% of U.S. employers say they face talent shortages and have issues filling open job positions43 days Average cycle to

find a job

At the core of the problem with this market is one-sided optimizationMost solutions only serve one side of the market

Jobseekers

Employers Jobseekers

Employers

or

Google for Jobs

Company-wide initiative to improve economic opportunity for job seekers and employers through Google technologies and partnerships with the broader employment industry.

Jobseekers Jobs Employers

Google in Recruiting

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Employersjob postings

Jobseekerqueries Matching

criteriaMachine learning Machine learning

Approach: two-sided matching using machine learning

Google.com search for job seekers

● Job classification using machine learning

● Show candidates commute time, posting…

● Powered by structured markup data in posting

● Expands to job description + apply on site

Career site search built on Cloud Jobs API

Landing pages Job descriptionsSearch results

Search services Search & visit analytics

ATS

● Jibe imports jobs from ATS, sends to Google

● Jibe provides career site search, retrieves relevant query results

● Jibe provides search and visit analytics

What is the intent of the job seeker? [MISMATCH] assistant dental

[MISMATCH] manager benefits

[MISMATCH] Server

[MISMATCH] Vice President Vice President)

q=warehouse, l=mechanicsburg, PA

Example: FedEx career site using Cloud Jobs API

q=oncological research, l=US

Before: many random results After: only relevant results

Example: J&J keywords vs. Cloud Jobs API● 18% increase in applicants per search● 25% increase in click-through rate

DEMO

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See exactly what job seekers are searching for on your career siteUnderstand what job seekers are looking for and if they convert

HealthSouth saw 100+% lift on your career site for keyword searchesHealthSouth case study Q2 2017

Platform Conversion %

Google 24.4%

Standard 12%

Metric Search Term Groups

Top 100

Top 101-200

Top 201-500

Application StartConversion

19.3% 10.2% 10.0%

% of TotalKeyword Searches

87.8% 3.9% 3.5%

Hard-to-Fill Position

Conversion %

Registered Nurse 26.0%

Chief Nurse Officer 13.1%

Nurse Manager 9.1%

Physical Therapist 11.8%

Occupational Therapist

11.1%

Rehab Liaison 15.5%

Nurse Assistant 27.7%

Rehab Tech 37.6%

April 28, 2017 - Confidential 24

Thank you.