webinars - the best tool for lead generation
TRANSCRIPT
buzzbuzz
WebinarsThe Best Tool For Lead Generation
Why…...?
Webinars build buzz faster
Webinars have rich media
Webinars convert
Webinars are interactive…
85%offer a Q&A session
22%offer polls (and collect
survey data)
38%use social sharing
4%let participants chat ...scalable….
19%of webinars have 200-299 attendees
8%of webinars have over 1000 attendees
223the average number of
attendees for a webinar
And engaging.
12%of participants download content
21%respond to polls
5%ask questions
23% of sign-ups happen more than 15 days out…
19% happen 8-14 days before the webinar...
Third of sign-ups happen within 7 days of the event…
But nearly a
HINT: Wednesdays and Thursdays are the best days to
promote your webinar.
26% happen on the day.
...And
The percentage of webinars that include video content continues to rise:
9% in 2014…
From
16.5%in 2015…
to...
17.2%in 2016.
to...
57mins
44% Nearly half of registrants attend
The average attendance time in 2016:
38mins...up from
in 2010.
59%watch the LIVE EVENT and
33%watch it on-demand.
Webinar audiences are getting larger and more sophisticated -make sure that you keep your
audience engaged and remember, content is still king!
SOURCE: ON24 2016 Webinar Benchmarks Report
[Enjoy work, enjoy life, enjoy sharing]