WebRTC Data Services - A Key for New Revenue

Brent Kelly

Kelcor

Speakers

• Doug Gallarda– Master Principal Sales Consultant, Oracle

• Matt Semenza – Vice President, Business Development, SPAN

• Glen Gerhard– VP of Product Management, Sansay

• JF Sullivan– Chief Marketing Officer, Acision

• Glen Gerhard

– VP of Product Management, Sansay

Sansay Introduction

Glen Gerhard

VP Product Management

5

Speech Req Data Channel

6

Device Specific APIs

RTC Clients

DATA CHANNELMEDIA PATH

Speech Req Engine

USER HOME AGENT

Thank You!

7

Glen Gerhard

ggerhard@Sansay.com

Sansay, Inc

4350 La Jolla Village Dr.

San Diego, CA 92122

+1.858.754.2200

• JF Sullivan

– Acision

Why do Rich Engagement Services Matter….?

11/18/2014 © Acision 2014 9

Contextual alternative to

static 1-800 number

Richer, more engaging

Customer Experience

Travel/ Cost Savings &

Efficiency Gains

Business

Drivers

• 60%+ of communication is non-verbal²..

• Satisfied online customers are 70% more likely to

purchase again. Human interactions matter!!³

• We see demand for rich comms from high-value

customers – Amex deployment is a good example of this w/ reported ~200K downloads within first week⁴

Key trends which point

to WebRTC revenue

growth

1. IP Messaging isn’t

going away and

opens up a data

channel

2. Growth in Video

category

3. Snapchat purchased

recently acquired a

WebRTC company

(AddLive) and is

using the technology

Growth Areas

1. $4.5B by 2018, with

messaging (and

data channel)

offering the greatest

revenue opportunity!

2. Fleshing out and

proving business

cases is critical next

step

3. Carriers who we

thought might

oppose WebRTC

are actually

embracing it

Key Take-Aways

Segmentation by Service Type

Questions (Hidden Slide)