website & newsletter · statista is the premiere online research platform for statistics and...
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WEBSITE & NEWSLETTER
STATISTA MEDIAKIT
Statista is the leading internet statistics portal, providing statistics and quantitative data on over 80,000 topics and areas of interest
The Statista team includes over 400 employees: Researchers, Database Experts, Statisticians, Technical Journalists
With information on over 200 industries and market sectors, Statista is the premiere online research platform for statistics and relevant facts
Our clients are product managers, market researchers, analysts, journalists, as well as students, scientists, and academic researchers
Over 7 million people visit our website www.statista.com every month
We are headquartered in Hamburg with offices in New York, London and Madrid
Statista cooperates with media partners such as Forbes, Financial Times, Fortune Magazine, as well as numerous data partners.
StatistaThe Statistics Portal that Revolutionizes Research
On Statista.com, users can find facts and
figures on more than 80,000 topics from
more than 18,000 sources, covering 200
Industries.
The Portal offers access to more than
1,500,000 Statistics, 20,000 Studies,
more than 1,500 Infographics, more than
3,500 Dossiers, more than 80 Industry
Reports, with a Corporate and Source
Database.
StatistaThe Portal
Our website is simple and intuitive
Different
data bases
and content
formats
Relevant
filters
Search term
“super-
markets”
Number of
results
Statista is the World Leader in Online Market Data
Overview of website traffic
Source: similarweb
Number of visits in March 2016
(millions) 7.5
1.1 1.2
5.0
3.0
0.50.9
0.5
Statista has more than 400 employees in Germany, USA, and the UK
5
Traffic & Audiencewww.statista.com (English Portal)
Traffic (monthly average)
Unique User 2,406,222
Visits 3,067,343
Page Impressions 6,356,272
Duration per visit 2:36 minutes
Audience
Men / Women 54%/46%
Age 18-44 76,5%
Professional Users* 78%
Academic Users 22%
Source: Google Analytics, Monthly Average 2016, English Portal statista.com,
*most frequent departments: Research, Knowledge / Data-Management, Communication, Marketing
AudienceCorporate User breakdown by Industry
Source: Statista internal analysis, Extrapolation by 1.000 Corporate Accounts
More than 250 universities and colleges in North America purchased a Statista Campus License.
All of their students and faculty have full access and publication rights on Statista’s data and studies.
These Universities include:
• Harvard University
• Yale
• Columbia University
• University of Michigan
• New York University
• Dartmouth College
• MIT - Massachusetts Institute of Technology
• Cornell University
• Stanford University
• University of Pennsylvania
Statista Campus LicencesStatista is one of the most popular databases at Universities
Specs
Type: Skyscraper
Dimension: 120/160 x 600 Pixels
Format: JPG, Gif, PNG (50Kb)
Position: Visual range
Display: Run of Site
Homepage & Subpages
No. of Partners: Maximum of 10
Advertising on statista.comSpecs
Price
$ 4,000
$ 6,000
Period
6 Months
No. of Partners
Maximum of 10
Type
Skyscraper
120x600 /
160x600 Pixels
JPG, PNG,
animated GIF
Display
English Website
Run on Site*
3 Months
RatesWebsite
12 Months $ 10,000
Statista provides Infographics Services to our Media Partners
Media partners for cobranded infographics1
DAILYWEEKLY
KPIs
• Two daily newsletter mailings
• Two groups with 60,000 recipients
• 600,000+ contacts each week
• Approx. 100 new subscribers daily
Audience Breakdowns
• 50% companies
• 17% media & agencies
• 15% universities & public sector
• Rest to 100%: not specified
• 70% USA
• 9% United Kingdom
• Rest from 100%: EU Countries, India,
China, Canada, Australia
Statista‘s Infographic Newsletters
Specs
Type: Content Ad (Banner)
Dimension: 580 x 160 Pixel
Format: JPG, PNG
Position: First or Second Position
Type: Native Ad (Text & Grahic-Ad)
Format: Graphic/Logo (JPG/PNG) + Text
Graphic/logo: 300 x150 px
Text: Max. 300 Words Incl. Spaces and
URL Link
Position: Second Position
Advertising in the Infographic Newsletters
PriceType Position Period Contacts
Content Ad First Position
600,000+
2,400,000+
$ 3,000
$ 9,000
1 week
10 mailings
4 weeks
40 mailings
Native Ad Second Position
1 week
10 mailings600,000+
2,400,000+
$ 2,000
$ 6,0004 weeks
40 mailings
Prices are excl. VAT
Please send graphics & copy 48 hours before the mailing
RatesNewsletter
25% discount
25% discount
ReferencesWebsite & Newsletter
Contact Us
Chris Siegwald
Head of Advertising
Statista Inc.
55 Broad Street 30th floor
New York, NY 10004 | USA
PHONE (212) 419 8278
EMAIL [email protected]