weddingwire mix & mingle indianapolis
DESCRIPTION
Local Wedding Pros in the Indianapolis area came together for an afternoon of networking and education.TRANSCRIPT
Vincent
Catherine
Jenni
Lauren Matt
Kate Hoffman,Senior Brand Manager
WeddingWire powers 5 leading wedding sites
Go beyond weddings with EventWire.com
2007
2008
20092010
2011
20122013
Fastest growing site in the industry
41,898,843 Network visits
2,629,744 Seconds in a month
15.9 Couple visits per second
How many couples visit our sites every second?
individuals in the Indianapolis area visit WeddingWire every day
*ComScore(2013)
WeddingWire Network year‐over‐year traffic
growth in the Indianapolis area
*ComScore(2013)
Bride Purchasing Power on WeddingWire in
the Indianapolis Area:
% of consumers who trust online reviews as much as personal recommendations
*Local Consumer Review Survey (2012)
% of consumers say positive reviews make them more
likely to use a local business
*Local Consumer Review Survey (2012)
Quality matters, Quantity rules
• High quality shows you are good!• High quantity shows your track record!• Remember: customer service is key!
Double‐digit reviews drive success
+106% trafficCreate a Multiplier Effect on Your Listing
WeddingWire Award Programs
The Game Plan:
• Get reviews from past clients• Add your reviews to your site & blog• Show off your positive feedback• Use their words to define your brand• Add to your marketing materials• Always say “Thank You!”
Showcase all of your reviews on WW
The Reviews Tab makes it simple
Requesting Reviews Made Easier
Email Past Clients
Import Your Contacts
Best of all, you now have email transparency
% of people 18‐24 consider info on social networks when making purchasing decision
Collect Reviews Through Social Media
Showcase Reviews on Social Media
TESTIMONIALSREVIEWS
ENDORSEMENTS SOCIAL SHARING
We encourage all types of feedback
The Goal: 1 review a month
A BIG THANKSfrom
Thanks to Kelsey!
Thanks to:
Ilene
MarkBecky
Jennifer
Text “GUIDE” and your email address to 69979
You’ll receive a confirmation text and an email with a link to view the Education Guide!
Get our Education Guide!
Standard text messaging rates apply.
Thanks for joining us!