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    AF201 Lecture - S2, 2011 1

    WEEK 10

    PERFORMANCE EVALUATION 1

    FINANCIAL PERFORMANCE REPORTS PERFORMANCE MEASURES AND

    REWARD SYSTEMS

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    AF201 Lecture - S2, 2011 2

    DECENTRALISATION

    Decision rights

    Need increases as the firm grows

    Why?

    information costly

    individual capacity limited

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    AF201 Lecture - S2, 2011 3

    DECENTRALISATION

    Definition - see text book

    Costs and benefits of decentralisation -see text

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    AF201 Lecture - S2, 2011 4

    GOAL CONGRUENCE

    Managers committed to goals of an

    organisation - but still satisfying

    personal goals. Problems?

    Self-interests.

    Preferences not easily altered

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    AF201 Lecture - S2, 2011 5

    GOAL CONGRUENCE

    How do we achieve it?

    Performance evaluation system

    Reward system

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    AF201 Lecture - S2, 2011 6

    RESPONSIBILITY CENTRES

    Sub-unit of an organisation

    Investment centre Profit centre

    Cost centre

    Revenue centre

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    AF201 Lecture - S2, 2011 7

    New developments in organisational

    structuring

    Financial performance reports

    Definition of terms

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    AF201 Lecture - S2, 2011 8

    Financial Performance Reports

    Financial Performance Report

    Responsibility centres

    Segmented Profit Statements Contribution margin format

    Performance of Sub-units versus sub-unit

    managers (Exhibit 12.5) Cost allocations common costs

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    AF201 Lecture - S2, 2011 9

    FINANCIAL PERFORMANCE

    MEASURES

    Summary financial performance

    measures

    Return on investment (ROI)

    Residual income (RI)

    Economic value added (EVA

    )

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    AF201 Lecture - S2, 2011 10

    RETURN ON INVESTMENT

    Return on investment (ROI)

    capitalinvested

    profitinvestmentonReturn =

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    AF201 Lecture - S2, 2011 11

    RETURN ON INVESTMENT

    turnoverinvestmentxsalesonreturn

    capitalinvested

    revenuesalesx

    revenuesales

    profit

    capitalinvested

    profitROI

    =

    =

    =

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    AF201 Lecture - S2, 2011 12

    RETURN ON INVESTMENT

    Examine the two components

    Return on sales (or profit margin)

    Investment (or asset) turnover

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    AF201 Lecture - S2, 2011 13

    RETURN ON INVESTMENT

    Improving ROI

    Increase profit margin

    Increase investment turnover

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    AF201 Lecture - S2, 2011 14

    RETURN ON INVESTMENT

    Advantages

    Focus on the profits AND the assets

    Relative performance measure

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    AF201 Lecture - S2, 2011 15

    RETURN ON INVESTMENT

    Limitations

    Focus on ST

    Asset replacement

    New projects

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    AF201 Lecture - S2, 2011 16

    RESIDUAL INCOME

    Residual income

    = profit - (invested capital x imputed

    interest rate)

    What is Imputed interest charge?

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    AF201 Lecture - S2, 2011 17

    RESIDUAL INCOME

    Advantages

    Goal congruence

    Required rate of return

    New projects

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    AF201 Lecture - S2, 2011 18

    RESIDUAL INCOME

    Limitations

    Different-sized businesses

    Biased

    Short-term focus

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    AF201 Lecture - S2, 2011 19

    ECONOMIC VALUE ADDED (EVA)

    What is it?

    EVA = Net operating profit after tax -

    { Wt. Av. Cost of cap. X (T.A. - CL)}

    Stern Stewart

    Advantages & limitations same as RI

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    Reward systems

    Processes, practices and systems which are used to provide

    levels of pay and benefits to employees

    Motivation

    The processes that account for an individuals intensity,direction and persistence of effort towards attaining goals

    Intrinsic motivation

    Derives from the interest and enjoyment of the work

    Extrinsic motivation

    Derives from sources outside the individual

    AF201 Lecture - S2, 2011 20

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    Theories of motivation

    Herzbergs theory of work motivation

    Hygiene factors

    Provide the setting for encouraging employee motivation, but

    do not themselves motivate employees Working conditions, wage levels, rules and regulations,

    relationships with colleagues, job security

    Motivators

    Factors that relate to job content and which provide

    employee motivation Achievement, recognition, the nature of the work,

    responsibility, opportunities for personal growth

    AF201 Lecture - S2, 2011 21

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    Theories of motivation

    (cont.)

    Expectancy theory

    Employee motivation is a result of the strength of the

    relationships between expectancy, instrumentality and

    valence

    Expectancy: perception that effort will lead to a certain

    performance

    Instrumentality: perception that performance will lead to

    desired outcome

    Valence: the attractiveness of the reward Motivational theories need to be considered by managers

    when they are designing performance evaluation and reward

    systems

    AF201 Lecture - S2, 2011 22

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    Performance-related

    reward systems

    Performance-related pay systems (incentive compensation

    schemes)

    Link employee rewards for achieving or exceeding some

    performance target

    Individual incentive plans

    Individuals are rewarded for achieving individual

    performance targets

    Subjective criteria may also be used

    Common at the senior levels of the organisation

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    Performance-related

    reward systems (cont.)

    Profit-sharing plans

    Cash bonuses are paid to each employee, based on a

    specified percentage of the companys profit

    Does not tie individual effort to individual rewards Employee share plans (share option plans)

    Provide employees with the right to purchase shares in

    their company, at a specified price at some specified future

    time

    Commonly used for senior managers, and sometimes morejunior managers and employees

    Considered to encourage goal congruence

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    Performance-related

    reward systems (cont.)

    Gainsharing

    Cash bonuses are distributed to employees when the

    performance of the company, or their segment of the

    company, exceeds some performance target

    Team-based incentive schemes

    Individuals are rewarded based on their work team

    exceeding certain performance targets

    Intended to encourage teamwork and cooperation between

    employees Does not tie individual effort to individual rewards

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    Group versus individual

    performance

    Consider the following issues

    Identification with the group

    Equity among employees

    Competitiveness between employees Relating individual effort to reward

    Rewarding only good performers

    The timing of incentive payments can be crucial to achieving

    desired outcomes

    More frequent rewards may help ensure continual

    motivation

    AF201 Lecture - S2, 2011 26