welcome to masb’s annual leadership conference...leadership by coming together with your peers,...

Welcome to MASB’s Annual Leadership ConferenceNov. 9 – 12, 2017

Lansing Center Follow us on Facebook: facebook.com/MISchoolBoards Twitter: twitter.com/MASB#MASBALC

WelcomeDear Members and Guests,

Our theme for the 2017 Annual Leadership Conference poses a bold question—Do You Have the Courage to Lead?

I believe the simple answer is “yes,” as you’ve all chosen and been elected/appointed to be board of education trustees, which is not an easy position to hold. It definitely requires courage and leadership on a regular basis with each

other, district staff, students, the community and others. Additionally, you’re here! You are taking steps to cultivate and grow your courage and leadership by coming together with your peers, learning from each other, improving weaknesses and building on strengths for the betterment of your district and state.

This will happen in several ways over the next few days. The keynote speakers will cover creating a culture of innovation, establishing policies and practices that have been proven to raise achievement and close gaps, and adding more POW! to your STEM offerings. Clinic sessions will focus on working with data, restorative practices, discipline, finances, governance, infrastructure and more.

Additional learning opportunities surround the Annual Leadership Conference, so if you’re participating in those too, be sure to commit yourself to listening, sharing, acknowledging and growing during this time devoted to finding your super power to spur innovation.

Not all heroes wear capes, but you all possess the Courage To Lead. The possibilities for growth as a school board member over the next four days are endless. On behalf of President Michael Rochholz, the Board of Directors and the staff at MASB, welcome to Lansing and the 2017 Annual Leadership Conference!

Sincerely,

Don P. Wotruba, CAE Executive Director

MASB Officers Michael RochholzPresident Schoolcraft Community Schools

Mark McKulskyPresident-Elect Iosco RESA

Matthew ShowalterVice President Shepherd Public Schools & Gratiot Isabella RESD

Brenda Carter, MPA Past President Pontiac School District

MASB Directors Brad Baltensperger Houghton-Portage Township Schools

Ruth CoppensSaginaw ISD

Tim DetwilerNorthview Public Schools

Jill Fennessy Tri County Area Schools

Lillian Fields Jackson County ISD

Cindy GansenFlushing Community Schools & Genesee ISD

Janice HolzHuron ISD

Don Hubler L’Anse Creuse Public Schools & Macomb ISD

Stephen J. HyerClarkston Community Schools

Mary Jason Charlevoix-Emmet ISD

LaMar LemmonsDetroit Public Schools Community District

Kathleen MooreLakeview School District

Paula SaariMarquette-Alger RESA

MASB would like to thank its Selection Committee for their tireless effort in reading hundreds of presentation submissions and selecting the very best to present to boards of education in Michigan. Again, we thank you!

ContentsWelcome .........................................................2Schedule at-a-Glance .......................................4General Information .........................................8Lansing Center Map .......................................10Thursday Education Opportunities ...................11 Preconference Sessions ........................11 Michigan Council of School Attorneys Fall Conference ...........12 Board Member Certification Classes (CBAs) ..................13Friday Education Opportunities ........................15 General Sessions .................................15 Clinic Sessions .....................................16 Board Member Certification Classes (CBAs) ..................23Saturday Education Opportunities ...................24 General Sessions .................................24 Clinic Sessions .....................................25 Board Member Certification Classes (CBAs) ..................31Sunday Education Opportunities .....................32 Board Member Certification Classes (CBAs) ..................32About Host City ..............................................35Sponsors .......................................................36Exhibit Show ..................................................37Exhibitors ......................................................38Exhibit Hall Map .............................................53

MASB Education Credits

Thursday MCSA—Earn 20 credits for full-day attendance.

Thursday Preconference Sessions—Earn 20 credits for full-day attendance.

Thursday Delegate Assembly—Earn 10 credits if you register and sign in.

Friday—Earn 20 credits for full-day attendance.

Saturday—Earn 20 credits for full-day attendance.

Registration and attendance at, or participation in MASB’s conferences, CBAs and other activities constitutes an agreement by the registrant to MASB’s use and distribution of the attendee’s image or voice in photographs, videotapes, electronic reproductions and audiotapes of such events.

MASB Annual Leadership Conference Meal Policy

MASB makes every effort to keep costs for programs and services as reasonable as possible for members. To help with that effort, and out of respect for all of our registered attendees, we ask that you please understand the following:

• All Meal functions are for registered attendees ONLY.

• All registered attendees MUST have their conference name badge on during all scheduled functions (Board Member Certification Classes, General Sessions, Clinic Sessions, Delegate Assembly, Meals, Receptions, etc.)

• Meals provided by MASB are to be consumed in the designated meeting space identified for that portion of the programming.

• Food and beverage items are not permitted to leave the meal function room unless already agreed upon by MASB staff.

• Guests are required to be preregistered by a Conference Registrant in order to participate in conference programming and meal events.

• A guest is defined a spouse, significant other, family member or friend of a conference registrant.

• School board members and school district staff are not eligible to register as “guests.”

• Guests are not eligible for education credit or SCECHs.

• Guests will receive and MUST wear their conference badge at all times while attending conference events.

Continuing Education Units

Administrators receive SCECHs for attending the Preconference Sessions, MCSA and for full conference attendance.

4 Lansing Center

Schedule at-a-Glance

Wednesday, Nov. 85 – 7 p.m.

Early Registration Main Concourse

Thursday, Nov. 97 a.m. – 7:30 p.m.

Registration Main Concourse

7 – 8 a.m.Breakfast (registered participants only) Ballrooms 5-8

8 – 11 a.m.Board Member Certification Classes (CBAs)* (see page 13) Michigan Council of School Attorneys Fall Conference* Ballrooms 2 & 4Preconference Session: It COULD Happen Here: Ballrooms 1 & 3 Confronting Sexual Abuse in Our Schools*

8 a.m. – 3 p.m.CBA 101: Fundamentals of School Board Service* Room 205 (2nd Floor)

11 a.m. – noonLunch for All-Day Participants (registered participants only) Ballrooms 5-8

Noon – 3 p.m.Board Member Certification Classes (CBAs)* (see page 14)Michigan Council of School Attorneys Fall Conference* Ballrooms 2 & 4Preconference Session: The Governor’s 21st Century Ballrooms 1 & 3 Education Report: Improving Student Achievement*

3:15 – 5:15 p.m.Grand Opening of Exhibit Show Exhibit Hall A

5:15 – 7:30 p.m.Dinner on Your Own

7:30 – 9:30 p.m.Delegate Assembly* Exhibit Hall C

9:30 p.m. (or immediately following Delegate Assembly)Welcome Reception Ballrooms 5-8

5Nov. 9 – 12, 2017

Friday, Nov. 107 a.m. – 6 p.m.


7:15 – 7:45 a.m.Breakfast (registered participants only) Exhibit Hall C

Sponsored by Thrun Law Firm, P.C.

7:45 – 9:15 a.m.Opening Remarks and General Session Speaker Steve Dembo Exhibit Hall C

Sponsored by Plante Moran

9:30 – 10:45 a.m.Clinic Sessions (see page 17)

10:45 a.m. – 12:30 p.m. Exhibit Show Exhibit Hall A

12:30 – 1:30 p.m. Lunch With Exhibitors (registered participants only) Exhibit Hall C

1:45 – 3 p.m.Clinic Sessions (see page 20)

3:15 – 4:30 p.m.General Session Speaker Daria Hall Exhibit Hall C

4:30 p.m.Dinner on Your Own

6:30 – 9:30 p.m.Board Member Certification Classes (CBAs)* (see page 23)

*Separate registration required.

6 Lansing Center

Saturday, Nov. 117 a.m. – 6 p.m.


7:15 – 8 a.m.Breakfast (registered participants only) Exhibit Hall C

8 – 9:30 a.m.General Session Speaker Kevin Ciak and A Candid Conversation Exhibit Hall C on Board Governance

9:30 – 10 a.m.Break

10 – 11:15 a.m.Clinic Sessions (see page 25)

11:30 a.m. – 1 p.m. Lunch Featuring an MASB Legislative Update (registered participants only) Exhibit Hall C

1:15 – 2:30 p.m.Clinic Sessions (see page 28)

2:45 – 4:15 p.m.General Session Speaker Barrington Irving Exhibit Hall C

Sponsored by Scholastic Education

4:15 p.m.Conference Adjourns Dinner on Your Own

6:30 – 9:30 p.m.Board Member Certification Classes (CBAs)* (see page 31)

Schedule at-a-Glance, continued

Sunday, Nov. 127 a.m. – noon


7:15 – 8 a.m. Breakfast Ballrooms 1-4

8 – 11 a.m.Board Member Certification Classes (CBAs)* (see page 32)

8 a.m. – 3 p.m. CBA 101: Fundamentals of School Board Service* Ballroom 7

11 – 11:45 a.m.Lunch for All-Day Participants (registered participants only) Ballrooms 1-4

Noon – 3 p.m.Board Member Certification Classes (CBAs)* (see page 33)

*Separate registration required.

8 Lansing Center

General Information

Welcome Reception Thursday, Nov. 9

9:30 p.m. (or immediately following Delegate Assembly) Ballrooms 5-8

Come network with your colleagues after the Delegate Assembly. Take time to relax, unwind and

get to know fellow board members.

Scan the QR code with your phone or tablet to download the mobile app or go to bitly.com/17masbalc.

Get the Mobile Conference App!

With this app you can:

• View session and class offerings and descriptions for each day • Build your own meeting agenda • See who will be exhibiting and their company descriptions • Connect with other attendees and more

CBA President’s Award of Recognition

Saturday, Nov. 11 During Morning General Session (8 – 9:30 a.m.)

Exhibit Hall C

Recipients:

Bette BigsbyAtherton Community Schools

Don HublerL’Anse Creuse Public Schools & Macomb ISD

Joseph MarckiniCedar Springs Public Schools

Caroll Turpin Pontiac School District

Cyber Café Main Concourse

Thursday: 7:30 a.m. – 5:30 p.m. Friday: 7:30 a.m. – 5 p.m.

Saturday: 7:30 a.m. – 3:30 p.m.

MASB BookstoreMain Concourse

Thursday: 7:30 a.m. – 5:30 p.m. Friday: 7:30 a.m. – 5 p.m.

Saturday: 7:30 a.m. – 3:30 p.m.

Evaluation Please remember you will be given the opportunity to evaluate the speakers and clinic sessions via an electronic survey after the conference. Each attendee will receive this survey early next week so please make notes now and share them with us through this evaluation. We value your constructive comments that will assist us in planning your 2018 conference. Thank you in advance for helping us make each conference a success. Complete the conference evaluation before Nov. 22, 2017, and you’ll be entered into a drawing to win a prize!

10 Lansing Center

Lansing Center Map

11Nov. 9 – 12, 2017

Thursday Education Opportunities

Preconference Sessions Ballrooms 1 & 3

8 – 11 a.m. It COULD Happen Here: Confronting Sexual Abuse in Our Schools

For many school leaders, the thought of a case of sexual abuse happening in our districts is unimaginable. The truth, however, is that no one is immune. This timely and impactful Preconference Session will deal directly with the role of the board of education in these crises, best practices as we work to prevent them and lessons learned from those who have walked through them.

Noon – 3 p.m. The Governor’s 21st Century Education Report: Improving Student Achievement

What’s working in education? What are top performers around the country and world doing to impact the achievement of students in their districts? A Commission completed an investigation into the areas of school governance, funding and accountability, and presented the Governor with 32 recommendations. In this highly interactive Preconference Session, join two members of the Commission as the group digs deeper into the Governor’s 21st Century Education Report to explore the Commission’s findings and how they may look in the next administration.

David Campbell, Superintendent, Kalamazoo RESA and Randy Davis, Ed.D., Superintendent, Marshall Public Schools

12 Lansing Center

Michigan Council of School Attorneys Ballrooms 2 & 4 Fall Conference

8 a.m. – 3 p.m.The 2017 edition of the MCSA Fall Conference includes two preconference sessions for MASB’s Annual Lead-ership Conference that focus on the legal issues impacting school districts.

School law experts will offer information, insight and guidance on a variety of topics while delivering the following presentations:

Thursday Education Opportunities, continued

Agenda7:30 a.m.

Registration/Continental Breakfast

8 a.m.Welcome and Overview of Program

Margaret Hackett, MCSA President, Thrun Law Firm, PC

8:05 a.m.Education Rights and Legal Issues: Undocumented, Homeless, Foster Care and Other Special Students

Joseph Urban, Clark Hill, PLC

9 a.m.The Next Step of the Evaluation Process: Using Evaluation Data to Make Personnel Decisions, Develop IDPs and Provide Merit Pay

William Blaha and Gary Collins, Collins & Blaha, PC David Comsa, Ann Arbor Public Schools

9:50 a.m.Break

10 a.m.What Every School Official Should Know About the 2017 Student Discipline Changes, Seclusion and Restraint, and Disciplining Special Education Students

Thrun Law Firm, PLC

11 a.m.Lunch

NoonUpdate on the Interpretation and Enforcement of Federal Laws and Regulations by the U.S. Government

Robert Schindler and Kevin Sutton, Lusk Albertson, PLC

1 p.m.Break

1:10 p.m.Video and Audio Recordings by Students, Parents and Staff: What are the Legal Issues?

Timothy Gardner, Thrun Law Firm, PC

2 p.m.Protecting the Privacy of Student Records: New Requirements and Trending Issues

Catherine A. Tracey, Miller Johnson

3 p.m.Conclusion, Evaluation and Adjourn

13Nov. 9 – 12, 2017

Board Member Certification Classes (CBAs)*

8 – 11 a.m.CBA 103 Governor’s Room (2nd Floor)School Finance and Budget

The first portion of this course deals with the current State School Aid Act and its importance to and future impact on local boards of education. The sec-ond portion explores development and monitoring phases of a local district’s budget, and includes some of the pitfalls that board members might face.

CBA 252 Room 102Media Relations

Learn the how-to’s and what-to’s of media relations in this course. Understand the basics of working with the media and methods to help school board members get their message out.

CBA 258 Room 103Conflict Resolution—Techniques for School Boards

Conflict is a natural and necessary part of com-munication and interaction. At the board level it is even more challenging to learn to deal with conflict in a constructive and productive way within the public arena. Learn to recognize conflict, come to understand your own style and identify conflict resolution styles of others. Participants will explore two specific areas of conflicts: (1) conflict among board members (and the public) and (2) conflict between the board and superintendent.

CBA 297 Room 104Effective Board Meetings

Have you ever thought to yourself that some of your board meetings could run much more effectively? A chronic complaint of many board members is that meetings are often unproductive, uninspiring and overly time-consuming. This course will introduce you to practical strategies and techniques that will lead to effective and productive meetings. Learn about ways to work with the superintendent, maintain order during public comments, facilitate difficult discus-sions, plan and prepare for board meetings, work with the media and many other helpful tips.

CBA 327 Room 101Ethics in Action

Do you and your fellow board members always act in an ethical manner? The major no-no’s are pretty clear, but there are many times when there is a fine line between good intentions and unethical behav-ior. Join your colleagues from around the state in an analysis of real-life scenarios that explore that fine line and provide a deeper understanding of ethical board conduct.

8 a.m. – 3 p.m.CBA 101 Room 201 (2nd Floor) Fundamentals of School Board Service

Whether you just won your election or have been serving your community for some time now, Funda-mentals of School Board Service will provide you with both a broad overview of your role in school dis-trict governance and explore key aspects of school board work. Topics include school board responsibil-ities, school district structure, effective school board meetings, legal considerations and much more. This course is full of the “just-in-time” information and skills you will need to serve with confidence.

*You must be preregistered to attend Board Member Certification Classes. If you haven’t registered for a class and want to attend, please stop by registration to see if there are openings.

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Board Member Certification Classes (CBAs),* continued

Noon – 3 p.m.CBA 106 Room 101Community Relations Leadership Learn the basics of building strong community support for schools and education. You will identify internal and external audiences, learn how to establish a key communicator network and develop strategies for communicating effectively.

CBA 215 Governor’s Room (2nd Floor)Advanced FinanceFind out about the standards and benchmarks used in both the private and public sectors for fiscal soundness. Learn some of the financial and nonfinancial indicators of an economically sound school system and some of the different criteria national rating agencies use when establishing a district’s credit rating.

CBA 257 Room 104School District Safety and Security As a school board member you are responsible for many things. One often overlooked area that is becoming more and more important for your image and survival, is your school’s safety and security measures. Upon completion of this class, board members will better understand their roles and responsibilities before, during and after any critical incident occurring within their district.

CBA 341 Room 103Data First—Foundations IThis foundation-building course will help school boards use data effectively in their governance role. Learn how data can be organized and presented in a clear format that the public and other stakehold-ers can understand. Participants will also learn what data board teams are using and how it can positively impact their goal-setting and planning.

CBA 351 Room 102Social MediaSocial media isn’t technology of the future, but of the present. As intimidating as social media may be for school district leaders, it has its purpose in the public education arena. This course explores the multiple issues involved when considering the use of social media by a board of education in its work with the overall governance of a school district. This course will:

• Acquaint board of education members with the multiple forms of social media.

• Help boards understand how the use of social media impacts their work.

• Make board members aware of the many issues involved with social media technology.

• Provide discussion on how social media might be used by a district in fulfilling its vision, mission and learning objectives.

• Provide a context for the personal and professional growth and development of board members.

Thursday Education Opportunities, continued


15Nov. 9 – 12, 2017

Friday Education Opportunities

General Sessions Exhibit Hall C

7:45 – 9:15 a.m.Innovation Nation: Open the Curiosity Door Steve Dembo, CEO, Teach42

Discover how to create a culture of innovation and spark creativity in your schools and classrooms. This session will explore how districts are rethinking education and enacting systemic, long-term change. Both bot-tom-up and top-down, Dembo will demonstrate meaningful ways to avoid falling into the trap of knee-jerk solutions that rarely push our school systems forward. From design thinking to strategic planning, you’ll walk away with concrete steps to launch your district into the future!

Sponsored by Plante Moran

3:15 – 4:30 p.m.Advancing Opportunity and Achievement for All Students: Key Roles for School Boards Daria Hall, Vice President of Government Affairs, The Education Trust

Walk with Ed Trust’s Daria Hall through the latest data on opportunity and achievement for all Michigan students, with a focus on low-income stu-dents and students of color. These data will serve as a jumping-off point for conversation about policies and practices that have been proven to raise achievement and close gaps, and the key roles that school board members have in advancing them.

16 Lansing Center

Governance and Executive Leadership—Effective leadership skills are necessary to transform public education. Learn how to align resources to the achievement of district standards and priorities, get updates on legal decisions impacting education, understand education reform, collaborate with diverse stakeholders and make better personal use of technology.

Innovations in District Management (Including Collaboration and Resource Sharing)—Learn how to deal creatively and collaboratively with economic challenges, diminishing resources and local bond initiatives.

School Board/Superintendent/Community Partnerships—Learn the different roles and responsibilities of the board and superintendents, as well as how to collaborate and develop long-term successful relationships inside and outside the system.

Student Achievement, Accountability and Data—Understand and use data to inform strategy and board decisions. Gain an understanding of the conditions that optimize teaching and learning, narrow or eliminate the achievement gap, improve accountability and foster continuous improvement within a system.

Student, Family, Community, Wellness and Environment—Support, environment and wellness profoundly affect student outcomes. Learn about factors that support and hinder these critical inputs to student learning, as well as strategies to address challenges.

Technology + Learning Solutions—Technology is transforming how students learn. Learn about emerging research and technologies, practical strategies and real-life solutions.

Clinic Sessions

To aid attendees interested in focusing on specific topics, Clinic Sessions are organized into the following categories:

Friday Education Opportunities, continued

17Nov. 9 – 12, 2017

Ballrooms 2 & 4Protecting Value by Managing Risk

Fraud happens—even in districts. Even beyond fraud, other risks are present. This presentation will focus on customizing a risk assessment to meet the needs of the district that balances cost versus benefit. The presenters will show the latest tools being utilized to streamline the analysis and deliver results.

Michelle McHale, Partner and Jeff Wright, Senior Manager, Plante Moran

Ballrooms 6 & 8Redefining Mission, Vision, Values and Goals for a Large, Suburban School District

Over a three-year period, the Troy School District Board of Education worked collaboratively with its new superintendent and central office team to redefine and commit to the mission, vision, core values and goals of the school district. This session will share how the work done over the last three years is leading to the development of a new vision for Troy with world-class learning organizational goals to be achieved by 2020.

Mark Dziatczak, Deputy Superintendent of Teaching and Learning, Kris Griffor, Assistant Superintendent for Elementary Instruction, Richard Machesky, Ed.D., Superintendent and Nancy Philippart, Ph.D., Board of Education President, Troy School District

Ballrooms 5 & 7Transforming Governance: Raising the Bar for School Board Leadership

Civility. Integrity. Regard for authority of the board vs. the individual board member. . .fundamental principles such as these are the foundation of effec-tive school district governance. But how can school boards foster a governance environment that values such principles? Join us for a thoughtful exploration of the Board of Education Governance Standards and lively discussion of strategies for enhancing the efficacy of your district’s board of education. This is a session you won’t want to miss!

Donna Oser, Director of Leadership Development and Executive Search Services and Don Wotruba, Executive Director, MASB

Room 203 (2nd Floor)Bonds 101

In this session, attendees will hear from experts on a basic description of the bond issuance process, partici-pants involved, ratings, the municipal bond market and more. Don’t miss this opportunity to ask questions and get the answers you need for your district.

Kari Blanchett, Managing Director and Paul Stauder, Managing Director, PFM Financial Advisors

9:30 – 10:45 a.m.

18 Lansing Center

Rooms 204 & 205 (2nd Floor)Clarkston’s 40+-Year History of Collaborative Bargaining

For more than 40 years, the Clarkston Community Schools’ administration, board of education and education association have engaged in collaborative, problem-based bargaining. Even in difficult times, these processes have endured and enhanced the district’s positive culture of learning. In this session, board members, the superintendent, the EA president and the executive director of human resources will share the history, processes, procedures, protocols, successes and failures of the system. Participants will leave with a complete understanding of collaborative bargaining, where to get more information, and how ideas to enhance the overall climate and culture of learning in their district can be applied.

Daryl Biallas, Teacher Union President, Steve Hyer, School Board Member, John Lucido, Executive Director of Human Resources and Rod Rock, Superintendent, Clarkston Community Schools

Room 201 (2nd Floor)Confronting Summer Reading Loss TOGETHER!

Covert Public Schools is a proud member of the Read-ing Now Network. Come learn more about the five key findings of this important study and how one district is focusing on addressing summer reading loss in a proactive, inclusive way. The Covert Board of Education, along with the superintendent and other key school and community leaders, are finding innovative ways to help EVERY student read proficiently through interest-based strategies and collaborative sharing opportunities. Together we are stronger!

Maria Gallegos, Board President and Bobbi Morehead, Ph.D., Superintendent, Covert Public Schools

Rooms 103 & 104Building Community Support in the Midst of a Divisive Issue

Schools are the heart of the community, and as such, sometimes make decisions that elicit strong emotions among various segments of the citizenry. This session features lessons learned from a district that endured eight years of community turmoil before finding a pathway back to unified community support.

Ingrid Day, Past President and Cynthia VonOeyen, President, Bloomfield Hills School District

Rooms 101 & 102First-Year Superintendent Evaluation and Strategic Planning

A first-year superintendent, a first-year board president and the recently implemented MASB Superintendent Evaluation tool. This session will focus on successful strategies that have been instrumental in implement-ing the new evaluation tool and aligning the process to district goals and strategic planning objectives. Additionally, presenters will outline strategies for the coming year, and long-term goals and objectives for implementing both the superintendent evaluation and strategic planning process with fidelity. Participants will be encouraged to share their stories, ask questions, and work collaboratively to design their own planning and strategies for successful implementation of the superintendent evaluation tool and alignment to district goals and objectives.

James Cracraft, Superintendent and Kelly Schmidt, Board President, Clinton Community Schools; and Scott Morrell, Consultant, MASB

Clinic Sessions, continued


9:30 – 10:45 a.m., continued

19Nov. 9 – 12, 2017

Governor’s Room (2nd Floor)Three Keys to Helping School Board Members Turn Data Into Meaningful Information

There is no shortage of data for school board members to use when making their decisions. But what data should be used, from where and why? Turning data into meaningful information requires three key steps: Review, Inquire and Monitor. In this session we will help board members be successful leaders by demonstrating the types of data to review and why, the kinds of questions to ask and how to monitor progress.

Mitch Fowler, Administrative Director of Student Data and Innovation, Battle Creek Public Schools; Joe Liberato, Assistant Superintendent of Curriculum Instructions and Assessment, Calhoun Intermediate School District; and Mike Oswalt, Illuminator, Illuminate Education

Ballrooms 1 & 3Restorative Practices at Houghton Lake Community Schools

Restorative practices is a philosophical shift in dealing with discipline issues in schools. A year ago, the district was beginning to look at integrating this philosophy but knew very little about RP or how to go about implementing it at any level. This session will share what was discovered through our investigative process, things learned along the way, as well as challenges and successes that we are currently experiencing.

Joe Holloway, Restorative Practices Specialist, Susan Tyer, Superintendent and Leif Williams, Middle School Principal, Houghton Lake Community Schools

Key to Clinic Icons

Governance and Executive Leadership

Innovations in District Management (Including Collaboration and Resource Sharing)

School Board/Superintendent/Community Partnerships

Student Achievement, Accountability and Data

Student, Family, Community, Wellness and Environment

Technology + Learning Solutions

20 Lansing Center

Rooms 101 & 102Is Your Code (of Conduct) Up to Code?

School boards must consider several factors when determining whether to suspend or expel a student under new Michigan law. These include a student’s disciplinary history, whether the student has a disability and whether to use restorative practices. This session will explain the new requirements, how to incorporate them into policy and their potential impacts on disciplinary decisionmaking.

David Gruber, Director, Dispute Resolution Education Resources and Cheryl Levine, Program Coordinator, Michigan Special Education Mediation Program

Room 201 (2nd Floor)More Than a Mascot: Branding and Marketing Your District

No matter your district’s size or demographics, community support—external and internal—is key to success. Much like a mascot rallies the crowd’s team spirit, your district’s image (or brand) rallies your community around a common purpose and goals. It may seem expendable, but in reality, you can’t afford NOT to brand and market—and we’ll prove it with two success stories.

Phil Freeman, Superintendent, Lakeshore Public Schools and Coleen King, President, King Media

Ballrooms 1 & 3Shining a Light on Our Schools

Social media is redefining the relationship schools have with their students, parents and communities. And yet, all too often, the only time board members engage in social media is during the election period! We’ll explore ways to cultivate evangelism, foster engagement and tap into your community members as a powerful marketing force for your district. Let’s begin to tell the story of our schools the way they OUGHT to be told, and cultivate positive school culture at the same time.

Steve Dembo, CEO, Teach42

Ballrooms 5 & 7Amp Up Your Advocacy

Are you aware of the opportunities available to school board members as advocates on educational issues? Do you exercise your role when meeting with other leaders? Join us to learn why it’s important to be an active advocate for your district and become more comfortable in communicating with legislators and sharing your district’s story. You’ll leave with tools designed to amp up your advocacy, a key work of board service.

Jennifer Smith, Director of Government Relations, MASB


Clinic Sessions, continued1:45 – 3 p.m.

21Nov. 9 – 12, 2017

Room 203 (2nd Floor)Introducing International Culture and Cuisine: A University and K-12 Partnership

Located in the northwest Upper Peninsula, most Dol-lar Bay-Tamarack City students have little experience with cultural diversity. This session will share how a newly formed partnership with area universities has allowed middle and high school students to learn about cultures through cooking with global university students and their families. For university participants, the ability to practice newly acquired English skills as they visit with Dollar Bay students has provided a comfortable, caring audience for communication opportunities.

Heather Deering, IESL Director, Michigan Technical University and Susan Miko, Superintendent, Dollar Bay-Tamarack City Area School District

Ballrooms 2 & 4Managing Controversy 101: How to Govern Effectively When a Whole Bunch of People are Mad at the Board of Education

Strong boards and superintendents are those that are willing and able to confront their dis-trict’s academic and economic realities. This often requires making long-term decisions that may prove extremely unpopular in the short term. The ability to successfully manage controversy is a requirement for district improvement. This session will detail a step-by-step approach used by one rural district to close a much-beloved elementary building.

Mark Forner, Ph.D., Principal, Mason County Eastern Schools and Mark Platt, Superintendent, Hart Public Schools

Ballrooms 6 & 8New Pedagogies for Deep Learning—A Countywide Initiative

Participants will learn about a countywide instruc-tional initiative called New Pedagogies for Deep Learning that has taken root in Oakland County. The project was started by the 28 local districts and the intermediate school district with the support of the local boards of education. In this presentation, participants will learn about the work of the initiative and the important role of school boards in support-ing this work.

Wanda Cook-Robinson, Ph.D., Superintendent, George Ehlert, Board of Education Trustee, Heidi Kattula, Executive Director, Marc Katz, Board of Education Vice President, Dr. Theresa Rich, Board of Education President and Mike Yocum, Ph.D., Assistant Superintendent, Oakland Schools; and Rich Machesky, Ed.D., Superintendent, Troy School District

Key to Clinic Icons







22 Lansing Center

Key to Clinic Icons







Rooms 103 & 104The Board Member and School Leader’s Guide to MISchoolData

What data is freely available to support school leaders and local boards of education in decisionmaking? See how easy it is to locate data about your district, including counts/enrollment/mobility and gradua-tion-to-student assessment, school accountability or PK-20 programs. Learn to navigate the MISchoolData portal—through the lens of students, educators, the local community, early childhood, school leaders, or colleges and universities. Once you see the possibil-ities you will add this to your “favorites” tapping the graphs, tables and power of comparisons for improve-ment and planning at the local level. Bring your device and join us for a hands-on tour!

Kristina Martin, Director of Management Technology and Jennifer Parker, Ed.D., IT/School Data Consultant, Macomb ISD; and Stan Masters, Coordinator of Instructional Data Services, Lenawee ISD

Rooms 204 & 205 (2nd Floor)Utilizing Intervention Specialists to Boost Cultural Competence and Improve School Climate

Participants will learn how to implement strategies to improve student behavior, and reduce referrals and suspensions. The participants will receive information on relationship building and a variety of strategic interventions. Presenters will include pro-active ways to reduce truancy and improve student attendance. This session will include key factors for improving student growth and reducing the achieve-ment gap. In addition, participants will be given an opportunity to ask questions about implementation strategies, problemsolving techniques and how to create strategic plans for their own district.

Elaine Brown, Executive Director for Student Intervention and Support Services, Brian Buchanan, Intervention Specialist, Crystal Fluker, Intervention Specialist and Harold Wimberly, Intervention Specialist, Ann Arbor Public Schools

Governor’s Room (2nd Floor) Is Your District Website ADA Compliant? How to Find Out and What to Do if it’s Not

All school district websites must be ADA compliant. Many districts have had complaints filed against them through the Office of Civil Rights. The pre-senters have been through the compliance process and, in this session, will discuss how to check your website accessibility, how to fix issues and what to do if a complaint is filed.

Holly McCaw, Director of Communications, Otsego Public Schools and Thomas Scheidel, Public Information Coordinator, Allegan Area Educational Service Agency


Clinic Sessions, continued1:45 – 3 p.m., continued

23Nov. 9 – 12, 2017


6:30 – 9:30 p.m.CBA 102 Rooms 101 & 102Policy This course is designed to teach the necessary skills and knowledge for establishing policy. You will learn how to identify common policy errors, develop procedures, oversee policy and use the Policymaker’s Checklist.

CBA 108 Rooms 103 & 104Navigating the Legislative ProcessIn this course, participants will get a detailed account of the legislative process, learn lobbying techniques and get an overview of current legislative issues. Upon completion, board members will be ready and able to take legislative advocacy into their own hands and embrace the role of citizen lobbyist.

CBA 259 Room 201 (2nd Floor)Creating Trust: A Key Ingredient in School Improvement Strong bonds of trust among members of the school community are essential for districts interested in improving. Research shows that schools reporting strong trust links across the organization were three times more likely to report improvements in math and reading scores. Building trusting ties among school boards, parents, administrators, teachers and students will be the focus of this session. Road-blocks to building and maintaining trust in schools will be addressed as well as specific strategies to develop trust between and among groups.

CBA 309 Room 203 (2nd Floor)Current Trends in K-12 Technology Technology has had a profound impact on Michigan schools in the past 20 years. Districts have been working very hard to integrate technology to improve instructional delivery systems, communications, resource management and day-to-day operations. While these new frontiers are exciting, they also place new demands on school boards in the areas of funding, policy and the way we communicate with stakeholders. This three-section course is designed to help you understand new trends and evaluate your own district’s use of technology.

CBA 345 Rooms 204 & 205 (2nd Floor)Data Dashboards for Board Members Data dashboards are all the buzz—in businesses and schools—to help present and monitor data that allows for effective tracking and analysis of student achievement and other data. Data dashboards can help to inform school boards about the value of data in governance, policy, budgeting and achieve-ment. Learn information on how districts can create a data dashboard for school boards. This course will also cover tips on how to use key data to monitor student achievement and assistance to boards in the

CBA 381 Governor’s Room (2nd Floor)Focus on Student Achievement This CBA course explores the role of a local school board in advancing student achievement. Assuring that students receive a top-notch education through effective board of education processes can lead to measurable results. Boards of education need to know that student achievement is done by building an educational context in which students study, prepare themselves for the future and dream, and, out of which they find success for life’s next steps. This context is accomplished as the board cares for its multiple strategic and visioning tasks.


24 Lansing Center

Saturday Education Opportunities

General Sessions Exhibit Hall C

8 – 9:30 a.m. National School Board Association Update Kevin Ciak, NSBA President

Serving as the current NSBA President, Kevin will share what is happening in public schools around the country as well as the top priorities at NSBA. In addition to his national role, Kevin is President of the board of education for New Jersey’s Sayreville Public Schools.

A Candid Conversation on Board Governance Kevin Ciak, President, National School Boards Association; Michael Rochholz, President, Michigan Association of School Boards; and Don Wotruba, Executive Director, Michigan Association of School Boards

What are the hot-button issues for boards of education today? Are your colleagues from other states experi-encing the same pain points? Join school board leaders from around the country for a conversation focused on these questions and more as we dig deep into board governance and its impact on our schools and communities.

12:15 – 1 p.m.MASB Legislative UpdateJennifer Smith, MASB Director of Government Relations

Get the latest scoop about legislative activities, proposed bills, and what’s happening in Lansing and Washington, D.C. from the MASB Government Relations staff.

2:45 – 4:15 p.m.Inspiring Students to Touch the SkyBarrington Irving, Founder, The Flying Classroom

How can we fuse the passion to explore, the skill to fly around the world and the ability to make science, technology, engineering and math real and relevant? Answering this question led Barrington Irving to investigate real-world STEM problems across the globe that took him to six continents, carrying out 30 pow-erful ground, air and sea expeditions exploring real-life applications of STEM. Learn how we can inspire our students to tackle challenges, innovate solutions and touch the sky.

Sponsored by Scholastic Education

25Nov. 9 – 12, 2017

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Clinic Sessions

10 – 11:15 a.m.

Rooms 103 & 104Competency-Based Learning: Why You Need it and How to Get There!

Join award-winning Fraser Public Schools along with the Michigan Department of Education in a dynamic session focused on the urgent need for competen-cy-based learning environments. We’ll dive into three vital “Top 10” lists that all boards of education and district leaders need to consider. We begin with the Michigan Department of Education’s Top 10 in 10, focusing primarily on the goal targeting CBL. Next we’ll take a candid look at the Top 10 Critical Board Decisions that Fraser Public Schools Board of Educa-tion needed to make in order to move from a largely traditional to a modern CBL environment. These decisions included major budget, staffing, equipment concerns and much more, often requiring innovative pathways to succeed. Finally, we’ll forecast the Top 10 Critical Board Decisions on the horizon for Fraser as they continue the pursuit of truly innovative learning environments based on a CBL platform.

Gregg Dionne, Supervisor, Curriculum and Instruction, Office of Education Improvement and Innovation, Michigan Department of Education; and Laura Edghill, Board of Education President and David Richards, Ph.D., Fraser Public Schools

Rooms 101 & 102Equity, Inclusion and Social Justice—Washtenaw ISD’s Deep Dive

The Washtenaw ISD Education 2020 plan outlines our organizational commitment to equity, inclusion and social justice. However, there was a realization that words on a page don’t always translate into meaningful action. Beginning with our board goals, WISD has embarked on a journey to operationalize our understanding of a commitment to equity be-ginning with board leadership and filtering through the organization. This session will provide board members with strategies related to formalizing a commitment to equity, inclusion and social justice through board policy, resource allocation and sup-port for professional development.

Diane Hockett, Board Trustee, Scott Menzel, Ph.D., Superintendent, Naomi Norman, Assistant Superintendent and Theresa Saunders, Ed.D., Board Vice President, Washtenaw ISD

Ballrooms 1 & 3Managing Conflicts of Interests: Should I Abstain or Should I Vote?

This session will cover the conflict of interest of laws that apply to school board members. Attendees will gain an understanding of how to identify a potential conflict of interest and what steps to take to navigate the situation. Procedures and examples of common conflicts of interest will be discussed.

Brad Banasik, Legal Counsel and Director of Labor Relations & Policy, MASB

26 Lansing Center


10 – 11:15 a.m., continued

Room 201 (2nd Floor)The Audit BASICS: 10 Key Points to Know About Your Audit/Financial Reporting

Trying to understand financials and an audit can be overwhelming. We break it down to 10 key items to focus on. What are the most important items and how to easily understand and identify them? Too many times you see issues that come up in districts such as deficits, abuse, noncompliance or improper spending, and the board was not aware it was com-ing. We cannot give you a “crystal ball,” but we can help you to be prepared, know what to look for and, most importantly, what to ask your administrators, business office officials and auditors.

Molly Fish, Manager and Jennifer Watkins, Partner, Yeo & Yeo, PC

Room 203 (2nd Floor)Career Academies—Reinventing the Ways Students Learn

Through strategic partnerships, Center Line High School has reinvented the way students learn. We’ll share how in the Freshman Academy, teachers “wrap around” our freshman to prepare them for success. Career cruising information helps students choose between the academies of Industry, Technology and Innovation, or Health and Human Services. Direct involvement of business partners allows students to explore careers and narrow their post secondary focus while providing infinite employment oppor-tunities. Community input is a critical piece of our operations.

Eve Kaltz, Superintendent and Lisa Oleski, Assistant Superintendent for Curriculum and Instruction, Center Line Public Schools

Ballrooms 2 & 4National Health Care—The Current Landscape and What’s to Come

The landscape of employee benefits is constantly changing and becoming more complex. SET SEG Employee Benefits experts deliver the latest informa-tion on changes to national health care laws. We’ll examine trends designed to help school districts stay ahead of cost increases, regulatory changes and increased employee coverage needs.

Scott Fritz, Employee Benefits Account Executive and Member Support, SET SEG School Insurance Specialists

Governor’s Room (2nd Floor)One District’s Approach to Building a Culture and Climate of Innovation

Creating a culture of innovation is in fact quite a challenge. Learn from one district’s journey on how it can be accomplished through a strategic visioning process, professional development and growth, building leadership capacity, partnerships with all stakeholders, and keeping the main thing the focus. In addition, to build and sustain a culture and cli-mate supportive of innovation, one must act on two fronts—creating the right incentives and removing the biggest blocks to innovation. See how all of this is being done in a small rural school district with limited resources.

MASB President Michael Rochholz, Board Trustee and Rusty Stitt, Superintendent, Schoolcraft Community Schools

Saturday Education Opportunities, continued

27Nov. 9 – 12, 2017

Ballrooms 5 & 7How School Boards Can Support Superintendents Who are Using “The Blueprint” to Dramatically Increase Student, Teacher and Leader Performance in a Short Amount of Time

As part of MI Excel, Calhoun ISD’s Statewide Field Team has developed “The Blueprint,” a framework for systemic reconfiguration that utilizes national and international research to create a two-tiered (dis-trict- and building-level) approach to supporting and sustaining dramatic increases in student, teacher and leader performance. Within this Blueprint, school boards, superintendents and central office adminis-trators take the lead in the implementation of system level support for significant changes in classroom prac-tice. This session will provide participants an introduc-tion to this work, as well as the story of one district’s journey to rapidly improving student achievement.

Grant Chandler, Ph.D., Project Executive Director, MI Excel Statewide System of Support, Calhoun ISD/Michigan Department of Education and Amy Kruppe, Ed.D., Superintendent, Hazel Park School District

Ballrooms 6 & 8Superintendents and Boards—The Superintendent Perspective

Join in an open, honest and a highly interactive lead-ership-focused discussion on a number of board/su-perintendent-related topics that will include (but not limited to): what a board should be able to expect from a superintendent and vice versa, why instruc-tional leadership is so important, hot topics from a superintendent’s lens, a positive relationship between the board and superintendent—why it is so important and much more. Participants will be encouraged to be active in the discussion and bring up additional topics for dialogue.

Chris Wigent, Executive Director, Michigan Association of School Administrators

Rooms 204 & 205 (2nd Floor)School Bus Safety and Security

School bus safety and security is more than just making sure that your bus lights, brakes and other mechanical items are in good working order. How well trained are your drivers in handling critical incidents such as a bomb threat, hostage situation, shooting incident or other emergency procedures? How secure and safe are your transportation facilities where your buses are stored? This session will show you how to better look at your overall school transportation security awareness.

Don Gansen, Owner, Gansen School Safety and Security Consulting

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28 Lansing Center


1:15 – 2:30 p.m.

Room 203 (2nd Floor)Board Basics: What is Your Role?

The basic relationship of board members and super-intendents is often assumed but rarely acknowledged, in part because developing policy and implementing policy can blend into each other. We’ll discuss how the chief challenge of the board as it develops policy is to bring diverse perspectives to inform decisions, and then emerge with a unified message for the community. The board has to unite on its mission if it is to accomplish change, but too often, differences and difficult choices are papered over with words and the hard work of the board is avoided.

Richard Zeile, D.Min., Copresident, Michigan State Board of Education

Ballrooms 1 & 3And how are the Children?: A Partnership Approach to District Turnaround

It is imperative that the school board, superinten-dent, district staff, governmental agencies and com-munity partners strategically collaborate to acceler-ate student achievement. This session will provide insight into the Michigan Department of Education’s Partnership Agreement model, information on best practices and ideas for developing partnerships for student success.

Joseph Taylor, School Board President, Benton Harbor Area Schools and Traci Teasley, Ed.D., Partnership District Liaison, Michigan Department of Education

Ballrooms 2 & 4Closing a Building: Retreat or Redeploy to Move Ahead

The closing of a building for fall 2017 offered St. Johns Public Schools an opportunity to make broad changes in how we administer elementary educa-tion. We’ll share how we are using savings from the closed building to deploy MTSS coaches to all ele-mentary buildings in literacy, a new coach in math, and reorganizing our two elementary schools as K-2 and 3-5 buildings.

Scott Darragh, Board of Education President and Dedrick Martin, Superintendent, St. Johns Public Schools

Ballrooms 5 & 7Partnerships Between the School Foundation and School District Drive Next Generation Initiatives

The partnership between the education foundation, school district and the community fuel teaching and learning innovation. This session will share how the Foundation for Saline Area Schools has helped the district launch teaching and learning initiatives, both big and small. An example is the Next Generation classrooms that began as foundation grants and have spread through the district like wildfire. We will share some of the programs used to engage and educate the community on innovative learning initiatives.

Scot Graden, Superintendent and Heidi Pfannes, Board of Education Trustee, Saline Area Schools; and Annherst Kreitz, Executive Director, Foundation of Saline Area Schools


29Nov. 9 – 12, 2017

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Ballrooms 6 & 8School Elections and Operating Millage Renewals

This session will provide a broad overview of the var-ious types of school millage, the process for holding an election and other basic principles of Michigan’s election law. This is a general overview designed for the new school board member or seasoned board members who are interested in a “refresher” course on the basics of Proposal A, Headlee issues and the millage renewal process. In addition, the types of millage available for school districts and how millage propositions are placed on the ballot, including practical advice from a school official who has ex-perience in communicating with voters regarding the passage of such millage will be addressed.

Howard Heideman, Economist and Administrator, Tax Analysis Division, Michigan Department of Treasury and Kari Shay, Attorney, Thrun Law Firm

Rooms 103 & 104Painting a Picture: What Visual Storytelling Can Do for Your District

Do you know your district’s story and how to tell it? In this interactive panel discussion, hear from school leaders across the state about how to impact your audience through video and visual storytelling. We’ll provide examples and show you how to paint a picture in your district to maximize exposure and enhance your brand.

John Tramontana, Director of Communications, PR & Marketing, MASB

Room 201 (2nd Floor)A Systemic Approach to Third Grade Reading

A systemic, multipronged approach is needed to in-crease third grade reading proficiency and ISDs can take the lead. This session will share how Saginaw ISD has set up a system to support LEAs, starting with a coaching network model. This network helps to ensure effective coaching that makes a difference in student outcomes and reduces or eliminates random acts of coaching. The network also provides guidance surrounding individual reading plans, fami-ly engagement and summer reading programs.

Rebekah Hornak, Director of Instructional Services, Heather Phelps, Early Literacy Coach and Kathy Stewart, Superintendent, Saginaw Intermediate School District

30 Lansing Center


1:15 – 2:30 p.m., continued

Rooms 204 & 205 (2nd Floor)The Components of Effective Family Engagement

The research is clear—family engagement can be an effective strategy for improving student learning. We will share ideas on how districts and schools can assess current practice and implement effective strategies that: (1) welcome families as partners in learning; (2) foster two-way communication between school and home; (3) share critical information about what students should know and be able to do; and (4) empower family participation in ways that support student learning.

Jenni Brasington, Senior Director of FACE, Scholastic and Steven Matthews, Ed.D., Superintendent, Novi Community School District

Rooms 101 & 102The Journey Toward a Culturally Competent School District

Join district leaders as they outline how the Okemos school community engaged to create a Strategic Equity Plan and the subsequent Operational Plan. Cultivating a culturally competent and responsive school community to meet the academic, social, emotional and behavioral needs of ALL students is a strategic goal of Okemos Public Schools. These plans guide districtwide work to promote equity and eliminate barriers to learning with the goal of improved student achievement and enhanced social consciousness.

Catherine Ash, Ph.D., Retired Superintendent and Melanie Lynn, Board of Education President, Okemos Public Schools

Governor’s Room (2nd Floor)Feeding the Whole Child for the Whole Year

Many of the students in our schools receive their most nutritious meals at school—in some cases, their only meals. Discover all that goes into providing nutritional meals to students, along with how poten-tial regulation and funding changes may impact not only the ability to adequately feed kids, but also the district’s general fund.

Scott Little, Executive Director, School Nutrition Association of Michigan; Mary Kurkowski, Director of Food and Nutrition, Port Huron Schools; and Carolyn Thomas, Food Service Consultant, Macomb ISD

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31Nov. 9 – 12, 2017


6:30 – 9:30 p.m.CBA 104 Rooms 101 & 102Basic School LawThe school law course gives board members an over-view of the school code governing Michigan school districts. Important issues like general liability, conflict of interest, administrators’ contracts and current trends and controversies in school law are covered.

CBA 109 Rooms 103 & 104Board Governance for Data-Informed Decisionmaking Education leaders are inundated with new mandates, reporting requirements and unprecedented pressures to significantly elevate student achievement. In order to effectively measure school district success, data must drive how boards of education make decisions. Data can be found virtually everywhere, but accessing the right data, understanding how to use it and supporting their administration are big uncertainties facing board members. This introductory course will provide board members with clarification about the different types of data for the strategic, tactical, administrative and operational roles of boards and districts.

CBA 223 Rooms 204 & 205 (2nd Floor)Parliamentary Procedure for Board MembersLearn from an experienced parliamentarian the best way to conduct your board meetings and still comply with Michigan law—what to do and not to do in board meetings. If your board says it uses Robert’s Rules of Order as its parliamentary procedure, this is the course to actually learn how and get all of your questions answered.

CBA 232 Room 203 (2nd Floor)Communicating Effectively in Difficult TimesLearn practical, research-based ways to communi-cate effectively with parents, community groups, the media and others in times of stress or controversy. This course will help you address the real questions, often unspoken, on the minds of people in your school community so that the message received by the listener was the one you intended to send. You will have a chance to develop and test your responses to the difficult questions you face in your own district.

CBA 253 Room 201 (2nd Floor)Board Operating Procedures Ever wondered about those “unwritten” rules that govern board service in your district? How are these rules created? Who knows about them? This course will help change those “unwritten” rules into a set of team operating procedures for your district. Learn the steps to develop procedures, the difference between procedures and policies, and the benefits of having written procedures for board operations.

CBA 350 Governor’s Room (2nd Floor)Generational Diversity for School Board Members With four generations currently in the workforce, it’s sure to bring challenges and opportunities when dealing with different work ethics, values and needs. Many of the challenges of generational differences are the result of the influences people experienced growing up. This course will help you understand these generational differences and how they impact the board team relationship. It’s also important for board members to understand how generational differences impact the way they com-municate with parents and community members. Attendees will leave with specific strategies for interacting with four different generations.


32 Lansing Center

Sunday Education Opportunities


8 – 11 a.m.CBA 107 Ballroom 5Labor Relations

Board members will become acquainted with the nature and language of labor relations and public schools. The relationship of the Public Employment Relations Act to the Michigan Employment Rela-tions Commission will be emphasized.

CBA 251 Governor’s Room (2nd Floor)District Strategic Planning and Goal Setting

One of the major responsibilities of a board of education is setting strategic direction and devel-oping goals for their district. This interactive course describes a process that includes an analysis of the district environment, community and staff input, and essential district data that’s at the core of a successful, functional strategic plan. Learn the board’s role in goal setting, the best approach for planning, how to identify key issues, trends and forces impacting school districts, how to develop goals and key indicators to assess progress, and why they are essential for accountability.

CBA 261 Room 204 (2nd Floor)Advocacy for Public Education

Hone your skills as an advocate for public educa-tion in a nuts-and-bolts session on three critical skills: writing letters-to-the-editor; crafting key messages and sound bites; and participating in editorial boards and public forums.

CBA 295 Room 201 (2nd Floor)Advanced Leadership—Part 1

This is a two-part, activity-based program designed to enhance board members’ understanding and practice of the principles of effective governance. Issues are addressed at the level of sophistica-tion to meet the needs of more veteran board members.

CBA 365 Room 202 (2nd Floor)Collaborative Conversations for Board Members

Board members are entrusted to make important decisions on behalf of their students. Effective decisionmaking requires deliberation. But, have you ever wondered what that really means or how do we know if we are effective? Do your board discus-sions resemble more of a debate than delibera-tion? This highly interactive session will provide you and your governance team members with practical tools for effective decisionmaking.

8 a.m. – 3 p.m.CBA 101 Ballroom 7Fundamentals of School Board Service

Whether you just won your election or have been serving your community for some time now, Fundamentals of School Board Service will provide you with both a broad overview of your role in school district gover-nance and explore key aspects of school board work. Topics include school board responsibilities, school district structure, effective school board meetings, legal considerations and much more. This course is full of the “just-in-time” information and skills you will need to serve with confidence.

33Nov. 9 – 12, 2017

Noon – 3 p.m.CBA 105 Ballroom 5Curriculum and Instruction

The forces that drive changes in curriculum, instruc-tion and assessment in schools are here in the form of global competition and an education gap never before seen in the United States. This intro-ductory course will provide board members with an understanding of the changing world, components of an effective curriculum delivery system, and the board’s role in curriculum, instruction and assess-ment in order to enable student achievement.

CBA 262 Room 202 (2nd Floor)Spokesperson Training (limited to 16)

A reporter is looking for you. . .what are you going to say when the camera turns on, or a microphone is stuck in your face? Preparing for successful media interviews and learning how to state your message effectively will be covered. Find out how to avoid common mistakes and reporters’ traps. Develop usable sound bites on key issues in public education.

CBA 287 Room 204 (2nd Floor)How to Survive Budget Shortfalls

Show me the money! It seems there is never enough to meet all of the student and school district needs. This course will help board members better understand the budget development process and budgeting during tough economic times. Spe-cifics will be addressed including the budget as a dynamic planning tool, utilizing program budgeting in allocating available resources, staff and board member involvement in the budget development process, options for reducing costs and securing additional revenues, and group sharing your budget stories and needs (bring a copy of your school district’s budget).

CBA 296 Room 201 (2nd Floor)Advanced Leadership—Part 2

Part 2 of the Advanced Leadership series address-es issues at the level of sophistication to meet the needs of more veteran board members.

Topics to be discussed include:

• developing strategic alignment

• Covey’s quadrants

• principles of effective decisionmaking

• leadership resources

Participants leave with tips, techniques and tools to immediately apply in their districts. This is a course that would be equally valuable to superintendents. Come as a team!

CBA 342 Governor’s Room (2nd Floor)Data First—Foundations II

This course builds on the Foundations 1 infor-mation by helping board members learn what decisions and actions are needed after considering data. Data is not a trend, it’s a necessity, and boards must be able to use data to determine the effectiveness of their work and the progress being made to impact achievement. School funding, state and federal mandates and community support all demand high levels of accountability using data.


35Nov. 9 – 12, 2017 35Nov. 9 – 12, 2017

About the Host City

In Lansing, Michigan’s capital city, you’re truly at the center of it all! Easily accessible and centrally located, Lansing puts you in the political and industrial heart of our great state.

Points of Interest:

• Lansing River Trail

• Michigan History Center and Archives of Michigan

• Impression 5 Science Center

• Eli and Edythe Broad Art Museum

• Michigan State Capitol

• Potter Park Zoo

• Abrams Planetarium

• Michigan Woman’s Historical Center & Hall of Fame

• R.E. Olds Transportation Museum

• Turner Dodge House and Heritage Center

Dining Options

Capitol City Grille(inside Radisson Lansing Hotel)

Envie210 S. Washington Square envie517.com 517.318.6135

Los Tres Amigos – Downtown 107 E. Allegan St. www.lostresamigosonline.com 517.316.0066

Midtown Brewing Company 402 S. Washington Square www.midtownbrewingco.com 517.977.1349

Nuthouse Sports Grill 420 E. Michigan Ave. nuthousesportsgrill.com 517.484.6887

Tavern + Tap 101 S. Washington Square www.tavernandtap.com 517.374.5555

Troppo111 E. Michigan Ave. www.troppo.org 517.371.4000

For more dining options, menus and Host City information visit www.lansing.org.

36 Lansing Center

Sponsors

MASB would like to thank the following companies for helping to make the 2017 Annual Leadership Conference possible:

r

37Nov. 9 – 12, 2017

Exhibit Show

Welcome to your 2017 MASB Exhibitor Guide! Here you’ll find all of the companies that support your endeavors as a school board member.

Please be sure to visit with them, express your gratitude for their participation and save their information for when your school district needs it most.

Also ensure you stop by and see the MASB Sponsors who give year-round to assist your Association in providing you with learning opportunities, important information and so much more.

Prizes and Activities

Exhibitors will be hosting fun activities and drawings in their booths. MASB will again be hosting a grand prize drawing at the end of each day. You must be present to win!

Exclusive Show Hours

Thursday, Nov. 9: 3:15 – 5:15 p.m. (Grand Opening)

Friday, Nov. 10: 10:45 a.m. – 12:30 p.m.

Location: Exhibit Hall A

To view the current list of exhibitors, visit masb.org/2017exhibits.

38 Lansing Center

213Allegion

Kenneth [email protected]

Allegion provides consultation code compliant school safety products and solutions.

309Aramark K-12 Education

Langston [email protected]

To support the K-12 education mission, Aramark provides innovative food and facility services management to more than 500 school districts.

1 VIP Bronze Sponsor

Arthur J. Gallagher & Co.

Chadd [email protected]

Is your employee benefits’ plan designed to fuel growth, reduce risk and strengthen your organization with a healthy, engaged work-force? Discover how Arthur J. Gallagher & Co.’s full suite of consultative services and specialist expertise can help.

235Auch Construction

Jeff [email protected]

The Auch Co. has been providing innovative planning and construction management services since 1908 with a strong focus on ed-ucational projects. Building opportunities, part-nerships, futures and communities together.

226Back on Track Education

Mike [email protected]

Back on Track programs are designed to meet the needs of students of all ages. Whether you are looking for tutoring, virtual options, voca-tional training or adult education, we will help you meet your goal.

207 VIP Silver Sponsor

Barton Malow Company

Michael [email protected]

The Barton Malow K-12 Education Group focus-es on educational needs and not simply build-ing needs. Specialists are available to perform facility audits, develop facility master plans, provide campaign assistance and manage the construction process through completion. We also recognize the importance of technology in every aspect of education and have a dedicat-ed team focused on design, implementation and professional development for 21st century learning environments.

Exhibitors

39Nov. 9 – 12, 2017

306 VIP Diamond Sponsor

Blue Cross Blue Shield of Michigan

Richard [email protected]

Blue Cross Blue Shield of Michigan is Michi-gan’s health care leader. Through partnerships with hospitals, doctors and other providers, Blue Cross Blue Shield offers traditional, PPO, HMO and individual coverage.

428 VIPBoardBook (Texas Association of School Boards)

Tony [email protected]

BoardBook is an online service that helps school district leadership work more efficiently and effectively by streamlining the process of organizing and distributing meeting documents.

115 VIPBPI Information Systems

James [email protected]

BPI Information Systems is a Michigan tech-nology management company with extensive experience in supporting public schools. Our specialty is providing complete “technology departments” that satisfy a school district’s technology support requirements at a predict-able cost.

408CH&H Leasing & Fleet Solutions

Tom [email protected]

CH&H Leasing and Fleet Solutions is your provider for complete and efficient fleet man-agement. From maintenance to record keeping and documentation—we have you covered. We maintain more than 200 buses on the road in Michigan.


Chartwells School Dining Services

Robert [email protected]

School food service management company that serves more than 150 school districts here in Michigan.


Clark Construction Company

Paul [email protected]

Clark is ranked as one of the Top 100 construc-tion management firms in the nation. Services include prebond/campaign, estimating, construction management and design/build services.

40 Lansing Center

125 VIP Gold Sponsor

Consumers Energy

Thomas [email protected]

Consumers Energy provides natural gas and electricity to 6.7 million Michigan residents in all 68 Lower Peninsula counties. In addition to employing 15,000 local workers and contrac-tors, Consumers Energy spent $1 billion with Michigan-based companies from 2011-2016 as part of the Pure Michigan Business Connect program.

117Crystal Flash

Dave [email protected]

Crystal Flash is a large Midwestern supplier of energy-related products and services. The com-pany’s fleet of more than 100 delivery trucks takes fuel, propane and heating oil to more than 40,000 businesses and homes.

414Dant Clayton Corp.

Andrew [email protected]

Designer, manufacturer and installer of bleachers, grandstands, stadiums and press boxes. With more than 15 years of experience and expertise in design and construction, we excel at projects from small schools to large universities.

204 VIP Platinum Sponsor

Dean Transportation, Inc. & Dean Trailways of Michigan

Patrick [email protected]

Dean Transportation provides contracted transportation services to local school districts, intermediate school districts and charter groups. Dean Trailways of Michigan provides luxury motor coach transportation to groups throughout the Midwest.

314 VIPDurham School Services

Justin [email protected]

Durham School Services is a full-service student transportation provider dedicated to getting students to school safely, on time and ready to learn.

311 VIPEidex

Jack [email protected]

Eidex offers analytics software that allows school districts to evaluate and compare their financial and academic performances.

Exhibitors

41Nov. 9 – 12, 2017

315Enviro-Clean Service, Inc.

Matt [email protected]

Enviro-Clean is a family-owned custodial service provider servicing 45 Michigan school districts.

234EPC—Educators Preferred Corp.

Katy [email protected]

EPC implements and administers budget-sav-ing, early severance plans for public school districts across the state of Michigan.


Fifth Third Securities, Inc.

Craig [email protected]

Fifth Third Securities, Inc. is your primary contact to access the capital markets for short-term (working capital) and long-term (facility) financings.

132 VIPFirst Student

Beth [email protected]

As the leading school transportation provider, First Student strives to provide the best start and finish to every school day. First Student completes six million student journeys each day. With highly trained drivers and the in-dustry’s strongest safety record, First Student delivers reliable services for our school district partners. Visit firststudentinc.com.

327Five Star Technology Solutions

Adam [email protected]

Five-Star Technology Solutions is a K-12 edu-cational technology company. They partner with schools to manage technology infrastructure, provide insight into student data and provide professional development/integration of tech-nology for student learning.

209 VIPForecast5 Analytics, Inc.


Forecast5 Analytics provides interactive data analytics to schools covering a spectrum of organizational performance areas. The tools allow school leaders to identify strategic and fi-nancial opportunities in areas such as financial performance, compensation, enrollment and student achievement.

42 Lansing Center

425 VIPGCA Education Services, Inc.


GCA Education Services is the leading provider of quality facility services, including custodial services, facilities operations and maintenance, grounds and athletic field management. GCA serves more than 230 K-12 school districts and 100 higher education institutions.

410GenNET Online Learning

Pam [email protected]

GenNET Online Learning provides schools with an easy-to-use portal of more than 2,500 courses. All courses are offered at a discounted rate, and schools are only billed for the courses and materials ordered.


GMB Architecture & Engineering

Brad [email protected]

For more than four decades, GMB has been collaborating with schools and communities to create the kinds of environments that facilitate excellence in learning. Our designs impact every aspect of school design including secure entries, outdoor learning, technology integration, site, playgrounds, athletics, classroom design and performance spaces. From early childhood through high school, we leverage our collabora-tive approach to designing the spaces that meet the needs of your students, staff and community.


Granger Construction

Sid [email protected]

At Granger Construction, we strive to truly understand our customers’ vision and aspi-rations. We listen intently, collaborate closely and develop innovative solutions that positively impact communities. Our visionary approach to building and commitment to quality mean results that consistently exceed expectations. Let’s envision the future and build it together.


GRBS, Inc.

Karin [email protected]

We provide custodial services to 975 buildings in the state of Michigan on a regular basis. This rep-resents a total of 30 million square feet of nightly cleaning, window cleaning and other allied work to these regular accounts and hundreds more at varied times throughout the year. We are currently providing cleaning services to 40 Michigan school districts.

210GT Grandstands

Josh [email protected]

GT Grandstands designs and manufactures pre-mium grandstands, aluminum bleachers and a selection of other seating options. Evaluations, renovations and quality installations are part of our commitment to providing premium seating structures and excellent customer service.

Exhibitors

43Nov. 9 – 12, 2017

2 & 3 VIP Gold Sponsor

GUSCO Energy

Ken [email protected]

GUSCO Energy is an energy service company that specializes in helping Michigan schools save energy and increase comfort standards for classrooms and common spaces across Michigan.

409 VIPHungerford Nichols CPAs + Advisors

Carol [email protected]

Hungerford Nichols CPAs + Advisors, located in Grand Rapids, is a locally owned CPA firm specializing in audit, tax and advisory services for Michigan school districts, businesses and nonprofit organizations.

328 VIPHutchinson, Shockey, Erley & Co.

William [email protected]

Hutchinson, Shockey, Erley & Co. has specialized exclusively in municipal securities since 1957. For the past six consecutive years, HSE has been recognized as a leading competitive underwriter of municipal securities. In the K-12 market, HSE has acted in the capacity of underwriter on bond issues totaling more than $13.3 billion from January 2013 to July 2017 for school districts nationwide. HSE can act as underwriter, placement agent or financial advisor in municipal transactions. Our full range of public financing services, as well as our extensive experience in municipal finance, can serve your interests today and into the future.

107Integrated Designs, Inc.

Scott [email protected]

IDI is a full-service architecture and engineering firm providing prebond through construction administration services to all schools through-out the state of Michigan.

432Interquest Detection Canines of MI

Kim [email protected]

Interquest Detection Canines of Michigan provides contraband detection canine service to keep schools safe and drug free.

230Kids Read Now

Kevin [email protected]

Kids Read Now partners with school districts like yours to eliminate the summer reading slide and close the achievement gap. Our formula is simple: read a book, get a book all summer long. It works, and we guarantee it.

44 Lansing Center


Kingscott Associates, Inc.

Blaire [email protected]

Making a difference since 1929, Kingscott provides architectural, engineering and interior design services to educational clients. It is our mission to create exceptional environments for learning, living and the community. With a vision to enhance people’s lives through design, it’s no surprise that we strive to imagine cre-ative solutions to every challenge, excel in all we do and sustain our firm, clients, community and planet.


Lifetouch National School Studios

Joe Grzegorzewski517.349.1703, ext. [email protected]

Lifetouch, the nation’s leading school portrait provider, considers it an honor to capture precious school portrait memories for millions of students throughout the United States and Canada. For more than 80 years, we’ve been providing quality portraits to families, along with industry-leading service items to schools and school district administrators. Lifetouch is an employee-owned company.

330Little Caesars Pizza Kits

Sylvia [email protected]

Families love Little Caesars® pizza, and our fundraising program is trusted for its quality and value. Earn $6 profit on delicious Pizza Kits (Pizzakit.com). Stop by our booth for free sam-ples and to hear about our conference bonus!

208 VIPManer Costerisan

Christine [email protected]

Maner Costerisan is a full-service public ac-counting and business advisory firm dedicated to providing quality and reliable services. At Maner Costerisan, our primary focus and num-ber one priority is the satisfaction and success of our clients.

111Maumee Bay Turf Center

Mark [email protected]

Maumee Bay Turf Center is your one-stop shop for all of your athletic field needs. We design, install and renovate all types of natural athletic fields. We also sell many products to maintain your athletic fields.

Exhibitors

45Nov. 9 – 12, 2017

421 VIPMcCarthy & Smith, Inc.

Deb [email protected]

McCarthy & Smith, Inc. is a full-service con-struction management and general contracting firm, specializing in educational construction and remodeling.

310 VIPMcLaren Health Plan

Rania [email protected]

McLaren Health Plan is a health maintenance organization with nearly 50,000 providers and 124 hospitals.

411Meemic Insurance Company

Kayla [email protected]

Meemic Insurance Company offers auto, home and umbrella insurance products, as well as grant opportunities through The Meemic Foundation.

106 VIPMESSA


MESSA’s mission is to serve the members of the Michigan Education Association by provid-ing comprehensive health and related employee benefit plans that respond to the financial and special requirements of the membership.

329Michigan Association of School Administrators

Tina [email protected]

The mission of MASA is to develop leadership and unity within its membership to achieve the continuous improvement of public education in Michigan. It is the professional association serving superintendents and their first line of assistants, who serve as CEOs for their commu-nity’s public schools.

CENTER OF HALLMichigan Association of School Boards

John [email protected]

Come visit with MASB staff to ask questions about our products and services, peruse some of our Bookstore offerings, pick up a snack or to simply take a break.

129Michigan Department of Attorney General’s OK2SAY Program

Stephanie [email protected]

OK2SAY—Stop the Silence. Help End the Violence. A confidential way for students to report anything that threatens their safety or the safety of others.

46 Lansing Center


Michigan Lottery

Gretchen [email protected]

Supporting public education is the sole mission of the Michigan Lottery. The Lottery provided a record $888.9 million for the state’s public schools in 2016, pushing its contributions since 1972 to more than $20.5 billion.

228Michigan School Business Officials

David [email protected]

MSBO is a dynamic statewide organization of more than 2,900 members who are employed in various areas of school business manage-ment or provide services to the school industry. For more than 80 years MSBO has provided leadership, technical support and professional development opportunities for school business officials. MSBO is the only statewide associa-tion in Michigan devoted to school business.

305 & 404 VIP Platinum Sponsor

Michigan Virtual

Thomas [email protected]

Michigan Virtual is dedicated to helping each student shine their brightest by enhancing their opportunities to learn and working to strength-en the teachers that will show them the way. By discovering new ways to grow, we’re taking K-12 education to the next level and working to lever-age face-to-face, blended and online learning innovations that facilitate the advancement of education.

334 VIPMidwest Transit Equipment, Inc.

Jerod [email protected]

Midwest Transit Equipment, the largest bus dealer in the U.S., offers sales, service, parts, leasing and financing. From new and used school buses to commercial, church, limo and more, we specialize in buses!

109MISchool Data

Kristina [email protected]

Discover what’s working in Michigan schools! The Center for Education Performance and Information’s MISchool Data portal has something for both public and secure users from K-12, post secondary, early childhood, workforce, CTE, financial data and more—check it out at www.mischooldata.org.


Munetrix

Bob [email protected]

Award-winning Munetrix continues to find new ways to save school administrators and central office personnel valuable time. From trans-parency compliance to education and deficit elimination plans, Munetrix offers a one-stop solution for improving school performance.

Exhibitors

47Nov. 9 – 12, 2017

211Musco Sports Lighting

Jefferson [email protected]

Musco specializes in the design and manufac-ture of indoor and outdoor sports lighting for your budget and for the environment.

313Nightlock Lockdown

Jason [email protected]

Nightlock Lockdown is a fast, simple and af-fordable device to barricade a classroom from an active shooter.

108Nu Flow Technologies

Alyscia [email protected]

Nu Glow Technologies manufactures and licens-es pipe rehabilitation products used to restore and eliminate lead in water piping and other piping problems.

335 VIPOHM Advisors

Ben Ridderbos, AIA, LEED [email protected]

At OHM we create dynamic and inspiring learn-ing environments that support today’s learners and future leaders. We immerse ourselves in your challenges to deliver innovative solutions that align with your budget, curriculum and operational goals.

434Owen-Ames-Kimball Co.

Josh [email protected]

Building since 1891, O-A-K offers commercial construction services to clients throughout west Michigan. We are employee owned and driven by the communities where we work and live.

122 VIPPartners In Architecture

Michael [email protected]

Partners in Architecture is a full-service archi-tectural firm, committed to delivering high-level, professional A/E services to the K-12 and public sector markets.

231PaySchools

Bob Reolfi855.210.8232, ext. [email protected]

PaySchools provides secure, web-based solutions that allow schools and school districts to easily manage funds and fee collection for: food services, activities, fundraisers, af-ter-school programs, registration and more.

48 Lansing Center

124Physicians Health Plan

Bess Ann [email protected]

For more than 35 years, Physicians Health Plan has been helping the people of mid-Michigan get award-winning health care coverage and personal service. Visit PHPMichigan.com or call 517.364.8500 to learn how PHP can work for you.


Plante Moran

Donna [email protected]

For more than 50 years, Plante Moran has served the specialized needs of the education community, providing audit and accounting ser-vices, as well as consulting services in finance, operations, technology, employee benefits and forensics.

134Playworld Midstates

Kathryn [email protected]

At Playworld Midstates we design, supply and build inclusive recreational play and site struc-tures. With service that is always local to you, we engage our customers and their projects from concept to completion.

5 & 6 VIP Silver Sponsor

Professional Educational Services Group, LLC

Troy Ruger866.782.7277, ext. [email protected]

PESG provides industry-leading educational staffing services. With custom-designed plans to meet your district’s needs, PESG is proud to bring you the people, processes and solutions you need to save money without shortchanging your students.

133 VIPRachel Wixey & Associates

Parris [email protected]

We focus on our core services of substitute recruiting, human resources, scheduling and employment, so that schools may focus on core services of instruction, curriculum, student safety, and the hiring and development of their staff.

113Schertzing Communications

Nancy Schertzing, [email protected]

Studies are clear: zero tolerance hurts young lives and school communities, and restorative justice offers a developmental alternative that strengthens students and learning commu-nities. Contact us for restorative discipline trainings, coaching and more.

Exhibitors

49Nov. 9 – 12, 2017

206 VIP Scholastic Education

Michele [email protected]

Scholastic Education provides print and digital instructional solutions supporting reading and writing instruction, independent reading, family engagement and professional learning. We can customize a comprehensive solution to meet the needs of your students.

413 VIP Sehi Computer Products, Inc.


With more than 1,000 loyal customers in the public sector, Sehi Computer Products offers all clients competitive pricing for Chromebooks, personal systems, mobile devices, printers, wireless and IT infrastructure, servers, storage, sound fields, displays, accessories, software and supplies.

205 & 304 VIP Diamond Sponsor

SET SEG School Insurance Specialists

Lisa [email protected]

SET SEG is a nonprofit, member-owned organi-zation specializing in providing insurance and benefit solutions to Michigan public schools. For more than 45 years, we’ve provided cus-tomized, comprehensive employee benefits, property/casualty and workers’ compensation programs that serve the unique needs of the state’s education community. Through superior customer service and innovative approaches to coverage solutions, SET SEG is your school insurance specialist.

126 & 128SFE—Southwest Foodservice Excellence

Amber [email protected]

SFE specializes only in K-12 nutrition. We con-centrate our focus on innovating new concepts and nutritional culinary delights to ensure a high-level of customer satisfaction.


Stifel, Nicolaus & Company, Inc.

Jeffrey [email protected]

One of the largest and most experienced public finance offices in the state. We offer compre-hensive bond election assistance, customized marketing materials and finance bond sales to obtain the lowest interest rates. We provide financial structuring tools to assist with finan-cial restraints and continuously monitor debt to identify refunding opportunities.

312 VIPSuccess By Design, Inc.

Wil [email protected]

Success By Design, Inc. manufactures flexible planning solutions to prepare students for suc-cess in the 21st century. Our relevant content and easy-to-use formats provide the most ef-fective planning tools for you and your students.

50 Lansing Center

405 VIPThe DM Burr Group

John [email protected]

The DM Burr Group, since 1998, has been pro-viding facilities management services through a combination of custodial resources, supplies procurement, mechanical expertise (HVAC) and security services.

214 VIPThe Nutrition Group

Kevin [email protected]

Providing the absolute best in food and facility management.

419 VIPThe Skillman Corporation

Mike [email protected]

For more than 45 years, The Skillman Corpora-tion has been providing construction manage-ment, project administration, estimating and site management services, feasibility studies and facility analysis, while featuring Michigan’s most successful bond campaign services.

412TimeClock Plus

Brandon [email protected]

TimeClock Plus is a leading provider of time and attendance and workforce management solu-tions for K-12 organizations, and is the recipient of numerous awards such as CIO Review’s 10 Hottest K12 Solution Companies.

407TIPS

Randy [email protected]

TIPS is a leading national purchasing coopera-tive offering members access to competitively priced purchasing contracts that save time and money by streamlining the process and leveraging the purchasing power of our 4,000 member agencies.

215 VIPTMP Architecture, Inc.

Amy [email protected]

TMP is a dynamic architectural firm specializing in the design of innovative spaces for edu-cation. With 58 years committed to the K-12 market, the firm has successfully completed school projects of all scopes and sizes.

Exhibitors

51Nov. 9 – 12, 2017

416 VIPTowerPinkster Architects & Engineers

Chloe [email protected]

TowerPinkster is a full-service architecture and engineering firm the specializes in K-12, health care, higher education, commercial and govern-ment facilities.

424 VIPTriangle Associates

Jolene [email protected]

Triangle offers a full range of construction man-agement services tailored to meet the needs of K-12 schools. We listen to our clients and offer the best solutions to fit the unique qualities of their projects.

212Ulliance, Inc.

Paul [email protected]

At Ulliance, our complete workforce services focus on the total person—physically and emo-tionally—to create healthier, more productive employees. It’s complete human resources management from one reliable source focusing on positive behavioral change.

406U.S. Army Great Lakes Recruiting Battalion

Capt. Jonathan E. [email protected]

The Great Lakes Army Recruiting Battalion is dedicated to supporting the quality education of our students here in Michigan. Our job is to pick up where our outstanding educators left off by teaching values, leadership and skill training that will develop resilient, fit volunteers of character to defend this great nation. We also come armed with free resources such as March 2 Success and the SASVAB to assist with some of the challenges facing many school districts.

233Wakely Associates

Ronald A. [email protected]

Wakely Associates is one of Michigan’s longest established firms and oldest specializing in educational facility architecture. We provide personalized services meeting our clients needs in a creative extraordinary manner while main-taining their budget.

308 VIPWillSub (PCMI)

Jennifer [email protected]

We offer a complete human resource manage-ment program! Automated substitute place-ment and absence tracking with our proprietary software, WillSub.

52 Lansing Center


Wolgast Corporation

Rich [email protected]

Your best choice for new school construction or remodeling is Wolgast Corporation. We’re a systemized commercial contractor with superior bond election success, comprehensive facility studies and professional construction management services. Solid foundations...solid results...the Wolgast Way!

435Yellow Folder

Jim [email protected]

Yellow Folder reduces resources spent on many student records, special ed records, employee records and administrative records. The only document management service specifically designed for K-12 schools.

110 VIPYeo & Yeo CPAs & Business Consultants

Adele [email protected]

Yeo & Yeo ranks #1 in performing public school district audits in Michigan. Our experienced CPAs provide valuable insights, stay ahead of financial and compliance issues, help you through the complexities of reporting and recommend effective internal controls. The firm serves more than 100 school districts, acade-mies and charter schools.

Exhibitors

Upcoming Events

2017

CBAs @ Oakland Schools Dec. 9

2018

Labor Conference @ Radisson Hotel Lansing at the Capitol

Feb. 9

Legislative Conference @ Radisson Hotel Lansing at the Capitol

May 22

Annual Leadership Conference Nov. 1 – 4

53Nov. 9 – 12, 2017

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Exhibit Show Map

54 Lansing Center

Notes

Success by Design ad

welcome to masb’s annual leadership conference...leadership by coming together with your peers,...

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